10 Black-Owned Businesses To Shop This Black Friday & Beyond

Black Friday has rolled around and it. is. time. Time to take advantage of all the mega-savings that are here, forcing us to swipe our poor little hearts (and credit cards) out, and stack up on holiday purchasing cheer. Although, there have been a few slight changes between this and last year due to the pandemic, we're kind of here for them. Most major retailers are now offering exclusive Black Friday deals throughout the entire month of November, versus having all of us out here fighting for 30-inch TVs in the middle of the store a day after being thankful for what we have. But, forget all that, it's time to spend green, and shop black
Whether you're here for the Black Friday hustle and bustle or not, it's always nice to support a black-owned business—especially during these times (or any time for that matter). So, grab your wallet, sis! We've compiled a list of 10 of the best black-owned businesses to support this Black Friday and beyond.
Uniqurl
Uniqurl was developed by Alexis Stanley, an RN who suffered from a hair journey setback in 2016. After not being able to find products that worked for her, she decided to begin making her own, in her kitchen. By 2017, she had begun experimenting with hundreds of ingredients and it wasn't long before Alexis started using her products on her two daughters and sharing her recipes with her followers on Instagram while giving them free healthy hair advice. Her followers wanted more of what she was offering so Alexis decided to package her formula and put a label on it!
In addition to their vegan and organic products, Uniqurl has established a COVID-19 Single Mom's Fund to support women who could use a helping hand during these times. We stan black owned philanthropy too!
Uniqurl plans to have huge Black Friday deals. Text UNIQURL2020 to 29071 to gain access.
Curvy, Curly, Conscious
Founded by Shelah Marie, 'Curvy, Curly, Conscious' is the self-proclaimed go-to place for women of color to connect, commune, and embark on their paths to self-love and care. They're a community of women, who believe in elevating each other by coming together and encouraging frank conversations. Their message? Let go and invite higher into your life (the next level in your inner knowledge, your self-discovery and taking care of yourself from the inside out). 'Curvy, Curly, Conscious' even hosts retreats to assist in helping you tap into that higher vibration (something we can all stand to do after a wild af year).
Essie Spice
Headed to the kitchen, one of our favorite items to support is Essie Spice. Launched in late 2013, the small-batch operation sells three signature sauces and one spice blend, all loosely based on the West African flavors. None are totally traditional recipes, instead they combine flavors and cooking techniques from their founder, Essie Bartel's, global travels. The brand boasts, "There are 101 ways to use Essie Spice vegan cooking sauces and spice blends. From cocktails and desserts to savory seared proteins veggies and soups—you name it, we fit right in."
Oh, and they're delicious too!
Essie Spice is offering 17% off your total purchase using code SPICEVERSARY at checkout. With your holiday purchases, a percentage will be donated to the Tarkwa Breman Girls School in Ghana, which goes directly to tuition, uniforms and feeding as the girls do not pay a dime for their education.
Rich Auntie Energy
"We are wealth manifesting aunties", their website reads as this company proudly flies the flag for women that believe traveling, stacking, and being faithful to living how you want to live, is the only way to live. Listen, and we're here for it all because some of us don't have, or don't want to have, kids, m'kay?
The brand, 'Rich Auntie Energy', was a thought that became an idea, that became a goal, that has somehow, strangely enough, manifested into an entire brand. They developed into a simple, but bold, apparel line which makes a full-on unapologetic statement—nothing more, nothing less. Because sometimes, it's just best to let your clothes do the talking for you.
Select items will be marked for sale on Black Friday, so check the website to cop their discounts.
HDN LEF
For those of us who choose to indulge in legal consumption, HDN LEF, has taken its piece of the cannabis pie. They are an edible production company, focusing on a variety of CBD and medical THC infused edibles and topicals to help manage pain throughout the day, and provide a restful sleep at night. Their goal is to introduce safe cannabis use to women. But don't expect to just show up and order, HDN LEF operates under exclusive clientele.
Founded by a black woman, HDN LEF gives us an opportunity to support in an industry that belongs to us, but that we're being shut out of at rapid rates. Happy eating!
HDN LEF is offering 15% off all products when you enter the code BETHANKFUL.
Spoken Flames
Spoken Flames, a New York-based and black woman-owned candle company, is reshaping the way that we experience burning candles. The brand has a collection of candles that offers a vibe-y experience through spoken word poetry audio. When a candle burns and is captured from the lens of a Spoken Flames Instagram filter (accessible on the brand's Instagram handle @SpokenFlames), a meditative augmented reality experience will follow.
"No more 'light it and forget it' candle moments," Spoken Flames writes of the immersive experience on its site. "We've crafted a multisensory candle experience that will engage your senses of sound, sight, and smell—and transcend reality through a unique and immersive digital experience designed to activate your moment of self-care."
Peak innovation and revolution for the culture.
Kahmune
You know, I was well into adulthood when I learned that band-aids are supposed to be flesh-colored. I mean, they had always been "that" color for as long as I could remember, we never thought any differently, which speaks volumes to how we're often unconsidered in overall consumer products.
Kahmune took this challenge head-on, and created a shoe line for women to find their true nude. The founder, Jamela A. Acheampong, says that her story, is probably your story too. "We are a solution to the age old fallacy that 'nude' refers to a specific color. It's time for a change." Queen.
For Black Friday, Kahmune will be donating 15% of all sales to three women's charities through November 30.
Bombd Aesthetics
Ladies, I know how we are about our skincare. Well, this brand, is no different. Bombd Aesthetics is a vegan skincare company that believes you should be able to pronounce the names of the products that you use. Created after the owner's daughter developed a sensitive skin issue, Bombd Aesthetics was born.
One of their most popular products, is their tumeric mask, which has instantaneous rejuvenation powers and rightfully so, as BA hand makes their products using oils, butters, and ingredients that you recognize.
Why? "Because what goes on your body, is just as important as what goes in."
Yassss.
Happy Mango
Happy Mango is the epicenter of black woman-owned eco-friendly children products. They're a kids and baby store that serve moms and kids up to age 4. They also have registry services, baby showers, and birthday party packs, and carry brands like Nuna, Babyletto Cribs, Colgate Mattresses, Grovia, Uppababy, DockATot, Ergo, Nurseryworks, and more.
Owner Phnewfula Frederiksen (pronounced "new-fa-la") is a Clark-Atlanta University alum, who has spent 20 years working in promotions departments at labels such as Interscope and Atlantic Records. But after the birth of her son in 2008 and her daughter a few years later, she decided to focus on being a mom. Shortly after, Phnewfula launched Happy Mango as a pop-up shop, where she built a local following among "tree-huggers" and eco-enthusiastic parents. Many of the products at Happy Mango are comparable in price to traditional store-bought baby items. New moms, be sure to check out this amazing store online or at their brick-and-mortar in Atlanta. Click here to see what items are on sale for Black Friday.
SaTrell Beauty
SaTrell, a beauty brand where you'll find exclusive products that will inspire creativity and expression, was founded by wife, mother, and entrepreneur Nichole Wright. They have cruelty-free, free from harsh chemicals, and complimentary of all skin tone products such as nail polish, glosses, and more. Like many other black-owned polishing products, SaTrell was born after a need of finding items that weren't chemically-induced.
Soon, Nichole set out to provide affordable, cruelty-free, and vegan-friendly cosmetics. She wanted a cosmetics brand where a woman can indulge in her beauty, be creative, be expressive, and confident in her own skin. *poetry snaps*
Expect to see SaTrell alongside new and trendy products on the market, as they are carving out space to do cosmetics, their way.
Satrell is having a Black Friday Sale - 11/23 - 11/30 30% off site-wide and free shipping with purchase over $25 with code Thankful30.
Feature image by Shutterstock
Exclusive: Viral It Girl Kayla Nicole Is Reclaiming The Mic—And The Narrative
It’s nice to have a podcast when you’re constantly trending online. One week after setting timelines ablaze on Halloween, Kayla Nicole released an episode of her Dear Media pop culture podcast, The Pre-Game, where she took listeners behind the scenes of her viral costume.
The 34-year-old had been torn between dressing up as Beyoncé or Toni Braxton, she says in the episode. She couldn’t decide which version of Bey she’d be, though. Two days before the holiday, she locked in her choice, filming a short recreation of Braxton’s “He Wasn’t Man Enough for Me” music video that has since garnered nearly 6.5M views on TikTok.
Kayla Nicole says she wore a dress that was once worn by Braxton herself for the Halloween costume. “It’s not a secret Toni is more on the petite side. I’m obsessed with all 5’2” of her,” she tells xoNecole via email. “But I’m 5’10'' and not missing any meals, honey, so to my surprise, when I got the dress and it actually fit, I knew it was destiny.”
The episode was the perfect way for the multihyphenate to take control of her own narrative. By addressing the viral moment on her own platform, she was able to stir the conversation and keep the focus on her adoration for Braxton, an artist she says she grew up listening to and who still makes her most-played playlist every year. Elsewhere, she likely would’ve received questions about whether or not the costume was a subliminal aimed at her ex-boyfriend and his pop star fiancée. “I think that people will try to project their own narratives, right?” she said, hinting at this in the episode. “But, for me personally – I think it’s very important to say this in this moment – I’m not in the business of tearing other women down. I’m in the business of celebrating them.”
Kayla Nicole is among xoNecole’s It Girl 100 Class of 2025, powered by SheaMoisture, recognized in the Viral Voices category for her work in media and the trends she sets on our timelines, all while prioritizing her own mental and physical health. As she puts it: “Yes, I’m curating conversations on my podcast The Pre-Game, and cultivating community with my wellness brand Tribe Therepē.”
Despite being the frequent topic of conversation online, Kayla Nicole says she’s learning to take advantage of her growing social media platform without becoming consumed by it. “I refuse to let the internet consume me. It’s supposed to be a resource and tool for connection, so if it becomes anything beyond that I will log out,” she says.
On The Pre-Game, which launched earlier this year, she has positioned herself as listeners “homegirl.” “There’s definitely a delicate dance between being genuine and oversharing, and I’ve had to learn that the hard way. Now I share from a place of reflection, not reaction,” she says. “If it can help someone feel seen or less alone, I’ll talk about it within reason. But I’ve certainly learned to protect parts of my life that I cherish most. I share what serves connection but doesn’t cost me peace.
"I refuse to let the internet consume me. It’s supposed to be a resource and tool for connection, so if it becomes anything beyond that I will log out."

Credit: Malcolm Roberson
Throughout each episode, she sips a cocktail and addresses trending topics (even when they involve herself). It’s a platform the Pepperdine University alumnus has been preparing to have since she graduated with a degree in broadcast journalism, with a concentration in political science.
“I just knew I was going to end up on a local news network at the head anchor table, breaking high speed chases, and tossing it to the weather girl,” she says. Instead, she ended up working as an assistant at TMZ before covering sports as a freelance reporter. (She’s said she didn’t work for ESPN, despite previous reports saying otherwise.) The Pre-Game combines her love for pop culture and sports in a way that once felt inaccessible to her in traditional media.
She’s not just a podcaster, though. When she’s not behind the mic, taking acting classes or making her New York Fashion Week debut, Kayla Nicole is also busy elevating her wellness brand Tribe Therepē, where she shares her workouts and the workout equipment that helps her look chic while staying fit. She says the brand will add apparel to its line up in early 2026.
“Tribe Therepē has evolved into exactly what I have always envisioned. A community of women who care about being fit not just for the aesthetic, but for their mental and emotional well-being too. It’s grounded. It’s feminine. It’s strong,” she says. “And honestly, it's a reflection of where I am in my life right now. I feel so damn good - mentally, emotionally, and physically. And I am grateful to be in a space where I can pour that love and light back into the community that continues to pour into me.”
Tap into the full It Girl 100 Class of 2025 and meet all the women changing game this year and beyond. See the full list here.
Featured image by Malcolm Roberson
This Is How To Keep 'Holiday Season Stress' From Infecting Your Relationship
Hmph. Maybe it’s just me, but it seems like there is something really weird happening in the fall season air (because winter doesn’t officially begin until December 21) that cuddle season is in full swing while break-up season is as well. In fact, did you know that break-ups are so popular during the holiday season that December 11 is deemed Break-Up Day?
The reasons why relationships shift around this time vary; however, I did both roll my eyes and chuckle when I read that a very popular one is because it’s an easy way to get out of getting one’s significant other a Christmas present. SMDH.
Anyway, I personally think that the less shallow folks out here may contemplate calling things “quits” or they at least distance themselves a bit from their partner (and what I’m referring to is serious relationships) due to all of the stress and strain that oftentimes comes with the holidays whether it be financial, familial, due to their tight schedules or something else.
Listen, I would hate for you and your man to miss the fun and happiness of experiencing this time of year, all because you are so overwhelmed or irritated that you can’t really enjoy it. That’s why I have a few practical tips for how to avoid allowing the typical holiday season stress from INFECTING your relationship.
Manage Your Expectations
GiphyUnmanaged expectations. If there is a main reason why the holiday season tends to be so stress-filled for so many people, I’d bet good money that this is the cause. And when you’re in a long-term relationship, expectations can manifest themselves in all sorts of cryptic and/or unexpected ways. You might have relatives who assume that you are going to be with them for Thanksgiving or Christmas when you have other plans in mind. You might be thinking that you are going to spend one amount for presents while your man is thinking something totally different. When it comes to scheduling, your signals may be crossed.
And you know what? To all of these scenarios, this is where clear and consistent communication come in. Don’t assume anything. Don’t dictate anything either. From now until New Year’s, mutually decide to check in once a week, just to make sure that you are both on the same page as it relates to the holidays and what you both are thinking will come along with it. The less blindsided you both feel, the less stressed out you will be. Trust me on this.
Set (and Keep) a Budget
GiphyOkay, so I read that last year, 36 percent of Americans incurred some type of holiday-related debt. Hmph. Last year, there was still some sense of normalcy in this country, chile, so I can only imagine what finances are gonna look like over the next several weeks. That said, since I don’t know a lot of people who don’t find being broke stressful, make sure that you and your bae set a budget and then stick to it this year — no ifs, ands or buts.
Because really, y’all — it doesn’t make sense to deplete savings and/or max out credit cards for a few days of giggles only to be damn near losing your mind because you don’t know how to make ends meet come Dr. Martin Luther King, Jr. Day.
And by the way, this tip doesn’t just speak to things like food and gifts; I also mean travel. If it doesn’t make a ton of sense (or cents) to be all over the place this year — DON’T BE.
Keep Matthew 5:37 at the Forefront
GiphyIf off the top of your head, you don’t know what Matthew 5:37 says, no worries, here ya go: “But let your ‘Yes’ be ‘Yes,’ and your ‘No,’ ‘No.’ For whatever is more than these is from the evil one.” That verse right there? Oh, it’s a boundaries lifesaver! I say that because do you see “maybe” or “I’ll think about it” in there? Nope. LOL. It says that you should tell people “yes” or “no” and leave it at that — and that complements Anne Lamott’s quote, “’No’ is a complete sentence” impeccably well. Yeah, you’ve got to remember that anything beyond a yes or no to a request is privileged information; you don’t owe anyone details or an explanation.
Besides, if you are really honest with yourself, when someone asks you something and you give a “Umm, let me think about it” kind of reply, more times than not, you already know what your answer is going to be — so why not let you both off of the hook? Give your response. Commit to that. And let everyone (including yourself) get on with their lives and schedules.
I promise you that when it comes to those holiday parties, you are pissing more folks off by not RSVP’ing or doing so and not showing up than just saying, “Thank you but not this year” off the rip.
Remember That Your Personal Space Is Privilege Not a Right
GiphyA friend of mine recently bought a new house and invited me over to come see it. He’s a single man with no children, so as I was taking in all of the space that he had, especially as I walked through his finished basement, I joked about relatives coming to live with him. “Hell no” and “absolutely not” were pretty much his immediate responses as he went on to say that some folks even had the nerve to be offended when he told them that he had no intentions on taking DNA in.
Ain’t it wild how people think that your stuff is their right? And yes, that brings me to my next point. Your home is your sanctuary space. If you want to host folks this year — cool. If not, ALSO COOL. Please don’t let folks (family included) guilt you into how they want you to act or even into what they would do if the shoe was on the other foot. You are not them — and as one of my favorite quotes states, “If two people were exactly alike, one of them would be unnecessary.” (A man by the name Larry Dixon said that.)
Hell, my friends? They know that I am good for sending them random things that they need or even want all throughout the year. Coming over to hang out at my pace, though. Uh-uh. Chalk it up to being a card-carrying member of the ambivert club yet I like keeping my living space personal — and I sleep like a baby, each and every night, for feeling that way.
Always remember that your space, your time, your resources, your energy and shoot, yourself period (including your relationship), are all things that are your own. You get to choose how, when and why you want to share them. The holiday season is certainly no exception.
Cultivate Some “You Two Only” Traditions
GiphyIt’s not uncommon for some couples to hit me up after the holiday season to “detox.” Sometimes it’s due to the financial drama (and sometimes trauma) that they experienced. Sometimes it’s because they allowed their relatives (especially in-laws) to get more into their personal business than they should’ve. More than anything, though, it tends to be because they didn’t get enough quality time together and so ended up feeling “disconnected.”
Please don’t let that happen. Listen, I’m not even a holidays kind of woman and yet, I will absolutely sit myself down with some hot chocolate and chocolate chip cookies to enjoy a Hallmark holiday film or two. Aside from the fact that most of them are lighthearted and sweet, I also like that they usually focus on couples loving on each other amidst all of the holiday beauty and ambiance — which is something that all couples should set aside some time to do.
Maybe it’s a vacation. Maybe it’s a staycation. Or maybe it’s my personal favorite, A SEXCATION. Whether it’s for a few days, the weekend or even overnight — don’t you let the holidays go by without setting aside time for you and your man to celebrate one another. Don’t you dare (check out “Are You Ready To Have Some Very Merry 'Christmas Sex'?”).
GET. SOME. REST.
GiphyI once read that 8 out of 10 people get stressed out over the holidays and 3 out of 10 lose sleep during to it — and when you’re stress-filled and sleep-deprived, that can absolutely lead to hypersensitivity, making mountains out of molehills and even not being in the mood for sex.
Your relationship can’t afford to go through any of this, so definitely make sure to prioritize rest. I don’t care how unrealistic it might seem during this time, sleep should never be seen as a luxury; it will always and forever be a great necessity.
That said, try to get no less than six hours of shut-eye in (check out “6 Fascinating Ways Sex And Sleep Definitely Go Hand In Hand”) and even ask your bae to take a nap with you sometimes (check out “Wanna Have Some Next-Level Sex? Take A Nap, Sis.”). Not only will sleep help to restore your mind, body and spirit but, when it’s with your partner, it’s an act of intimacy that can make you both feel super connected, even in the midst of what might feel like chaos.
___
Holiday season stress is real. Still, never give it the permission or power to throw your relationship off. Put you and your man first and let the holidays be what they are gonna be, chile.
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