Actress Sasheer Zamata On Being 'Woke', Saying No & Manifesting The Career She Wants
Though we know her best from her three-year stint as the fifth Black woman to join the cast of Saturday Night Live during its then-nearly 40-year history, Sasheer Zamata is continuously evolving and reinventing her career as an actress and comedienne. We've seen her in her very own stand-up comedy special titled Pizza Mind, the Pursuit of Sexiness web series co-created by herself and best friend and Nailed It! host Nicole Byer. We've also seen her in The Late Show with Stephen Colbert, Comedy Central's Corporate, and Stella Meghie-directed rom-com The Weekend. Needless to say, sis has been taking no L's since her days on primetime television and relocating to Los Angeles. Talk about a strong bounceback game!
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Zamata's latest role in Hulu's Woke, co-created by award-winning cartoonist Keith Knight, is the outspoken voice of reason and queer progressive, confident reporter Ayanna. Woke is centered around protagonist and Black cartoonist Keef (Lamorne Morris) whose internal battle between social consciousness, societal issues, and artistic expression develops after he becomes the victim of racial profiling and police brutality. As he struggles with grappling his PTSD, Keef finds himself surrounded by talking inanimate objects and a wide variety of friends to help him in the right direction of mental stability and a sense of normalcy. "I play Ayanna in the show and my character is 'woke guru' for Keef. She runs a progressive paper in San Francisco and helps Keef to use his platform to talk about his blackness and his experiences," Zamata explained to xoNecole.
We caught up with the Indiana native about her growth as an actress and comedian, racial and social justice being at the forefront of conversation in the comedy industry, and her upcoming projects.
xoNecole: How has your life as a Black woman impacted your career as an actress and comedian?
Sasheer Zamata: When I write comedy for myself, I write about my life and since I'm a Black woman, that is going to come through in my work. I like telling and being a part of stories that reflect Black lives because that's also the entertainment I want to consume. I want to see myself reflected on the screen, and I hope I can do that for other people as well.
Hulu
"I like telling and being a part of stories that reflect Black lives because that's also the entertainment I want to consume. I want to see myself reflected on the screen, and I hope I can do that for other people as well."
How would you say that Hollywood, in comedy and acting, has demonstrated racial bias, sexism, or colorism against Black women? Have you personally ever experienced any discrimination?
I'd say the lack of opportunity has been a thing that has consistently hindered Black voices, especially the voices of Black women. It's not like there aren't a plethora of talented Black women chomping at the bit for work; we're just not always given the opportunity. Thankfully, we're in a time where people want to see more perspectives and different types of art. Blackness is "trending" right now, so hopefully, that will stick and it'll become second nature for producers, studios, networks, directors, showrunners, and more to look for more diverse voices to help create their projects.
Now that you're in your 30s, what would you say you've learned about yourself professionally and personally in your twenties that can be applied to your day-to-day life now?
Saying "no". I love saying "no". Give me a thing, I'll say "no" to it. It's absolutely important to say "yes" and I think as a young creative you're prone to say "yes" all the time because you're hungry, you want the exposure, and you don't know when the next gig will come. But as I've gotten older and worked more, I've learned it's equally important to know when to say "no" and curate the things you work on and you get to decide how you want to spend your energy instead of letting other people spend it for you.
"It's absolutely important to say 'yes' and I think as a young creative you're prone to say 'yes' all the time because you're hungry, you want the exposure, and you don't know when the next gig will come. But as I've gotten older and worked more, I've learned it's equally important to know when to say 'no' and curate the things you work on and you get to decide how you want to spend your energy instead of letting other people spend it for you."
If you could tell your "green" industry self anything in advance about comedy and entertainment, what would it be and why?
Be specific with your goals. It's not enough to say, "I want to be an entertainer, or do something in entertainment." As soon as I said things like "I want to be a stand-up. I want to be on SNL. I want to be in movies," and put that out into the universe, that's when things started clicking for me. If you don't know what you want out of your career, no one else will either.
How have you been using your platform in comedy to address the intolerances of the Black community?
I use my voice to speak my truth, which includes what I go through as a Black woman in America, and what excites, angers, and/or confuses me and sometimes that's a perspective that some people in my audience have never heard. Hopefully, that can open people up to learning more about what my community is going through and listen to what we've been saying and continue to say.
While we're in the midst of the Black Lives Matter movement, how have you seen comedy shift the conversation to racial injustices?
I haven't seen any comedy in months, so I don't know. Maybe live comedy is dead? Hard to say. (Laughs) No just kidding, it'll come back. I have to believe that or I'll lose it. I imagine a lot of comedy will shift when we're able to see it, but everything that's on TV right now is stuff that was shot before the pandemic and before this intense summer of [Black Lives Matter] protests. So like with Woke, people are saying it's a "timely" show because we're in a moment where people are talking about police brutality and race in America, but this show was written last year, based off of ideas that were thought of years before that, based off of a history of unrest that's been going on in this country for decades.
None of what is addressed in the show is new. I think what's new is that there's a broader audience that's more open to having these conversations than before and hopefully they'll absorb the messages and continue these conversations with their circles and communities.
Hulu
"With Woke, people are saying it's a 'timely' show because we're in a moment where people are talking about police brutality and race in America, but this show was written last year, based off of ideas that were thought of years before that, based off of a history of unrest that's been going on in this country for decades."
What is next for you? Any upcoming projects that we should be on the lookout for to support?
I'm in a film called Spree, available on VOD. I have a weekly podcast with my bestie Nicole Byer, called Best Friends. I star in a movie called The Weekend that is now available on Hulu and Amazon Prime. I'll probably go back to doing stand up in the year 3000 when things are back to normal.
You can stream all-new episodes of Woke on Hulu right now and for more Sasheer, follow her on Instagram!
Featured image by Kathy Hutchins / Shutterstock.com
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ItGirl 100 Honors Black Women Who Create Culture & Put On For Their Cities
As they say, create the change you want to see in this world, besties. That’s why xoNecole linked up with Hyundai for the inaugural ItGirl 100 List, a celebration of 100 Genzennial women who aren’t afraid to pull up their own seats to the table. Across regions and industries, these women embody the essence of discovering self-value through purpose, honey! They're fierce, they’re ultra-creative, and we know they make their cities proud.
VIEW THE FULL ITGIRL 100 LIST HERE.
Don’t forget to also check out the ItGirl Directory, featuring 50 Black-woman-owned marketing and branding agencies, photographers and videographers, publicists, and more.
THE ITGIRL MEMO
I. An ItGirl puts on for her city and masters her self-worth through purpose.
II. An ItGirl celebrates all the things that make her unique.
III. An ItGirl empowers others to become the best versions of themselves.
IV. An ItGirl leads by example, inspiring others through her actions and integrity.
V. An ItGirl paves the way for authenticity and diversity in all aspects of life.
VI. An ItGirl uses the power of her voice to advocate for positive change in the world.
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Sheila Rashid's Androgynous Approach To Unisex Clothing Is A Lesson In Embracing Individuality
The ItGirl 100 List is a celebration of 100 Black women who aren’t afraid to pull up their own seats to the table.
For Sheila Rashid, it all started with some free-hand drawings and a few strokes of paint.
The Chicago-based clothing designer and creative director of Sheila Rashid Brand recalls using her spare time in high school to hand paint designs on t-shirts and distressed hoodies, distributing them to classmates as walking billboards for her art.
Rashid sought to pursue fashion design at Columbia College in Chicago but eventually took the self-taught route to build upon her knack for crafting one-of-a-kind, androgynous pieces.
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Thanks to the mentorship of local designers taking her under their wings, Rashid was able to gain valuable experience in putting together collections and creating patterns; equipping her with them with the necessary skills to pursue her own collections.
After two years of living in New York, Rashid returned home to the Chi and uncovered the unique flair she could offer the city. “I moved to New York after that because I wanted to be in the fashion capital world,” she tells xoNecole. “That's when I really got a leg up. I found myself when I moved back to Chicago after moving to New York.”
For the Midwest native, inspiration comes from her time around creative peers and the city’s notorious winters — known to be a main character in many Chicagoans stories. “It's a different perspective and mindset when I'm making stuff because of the weather here,” she explains. “When we get summer, it’s ‘Summertime Chi’ — it's amazing. It's beautiful. Still, I find myself always making clothes that cater to the winter.”
"I moved to New York after that because I wanted to be in the fashion capital world. That's when I really got a leg up. I found myself when I moved back to Chicago after moving to New York.”
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Many designers have a signature aesthetic or theme in their creations. In Rashid’s design story, dancing between the lines of femininity and masculinity is how she’s been able to distinguish herself within the industry. Her androgynous clothing has garnered the eye of celebrities like Zendaya, Chance the Rapper, WNBA star Sydney Colson, and more — showing her range and approach to designs with inclusivity in mind.
“I think I do reflect my own style,” she says. “When I do make pieces, I'm very tomboyish, androgynous. My work is unisex because I feel like everybody can wear it. I cater to everybody and that's how I try to approach my clothes.” From denim to overalls, and color-drenched outerwear, Rashid has mastered the structure of statement pieces that tell a story.
“Each collection, I never know what's going to be the thing I'm going to focus on. I try to reflect my own style and have fun with the storytelling,” she shares. “I look at it more like it's my art in this small way of expressing myself, so it's not that calculated.”
"My work is unisex because I feel like everybody can wear it. I cater to everybody and that's how I try to approach my clothes."
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Still, if you were able to add up all the moments within Rashid’s 20-year career in design, one theme that has multiplied her into becoming an “ItGirl” is her confidence to take up space within the fashion industry as a queer, Black woman. “Being an ItGirl is about being yourself, loving what you do, finding your niche, and mastering that,” she says.
No matter where you are on your ItGirl journey, Rashid says to always remain persistent and never hesitate to share your art with the world. “Don’t give up. Even if it's something small, finish it and don't be afraid to put it out,” she says, “It's about tackling your own fear of feeling like you have to please everybody, but just please yourself, and that's good enough.”
To learn more about the ItGirl 100 List, view the full list here.
Featured image Courtesy