The Georgia peach recently took her talents to another big screen feature alongside The Best Man: Final Chapters star Nia Long and Never Have I Ever breakout star Megan Suri for mystery-drama-thriller hybrid Missing. Starring as June, Reid’s character uses her wits and Generation Z intuition to track down her missing mother after an international trip to Colombia gone wrong.
Storm Reid and Megan Suri in 'Missing.'Photo Credit: Temma Hankin
When her mom (Long) goes off the grid, June uncovers some dark secrets about her mother, her mother’s boyfriend, and life as she knows it begins to unravel as she scours the internet with every site, app, and bugged camera possible to find her mother.
During a conversation with xoNecole, Reid got candid about working with the icon that is Nia Long for the Screen Gems-produced film, morning mantras and routines that keep her headspace sane while taking on multiple roles, and how she sets boundaries while she goes through adulting in the public eye.
xoNecole: How did June differ from any other character that you've ever played and how did it challenge you as an actress?
Storm Reid: I think June is really relatable, actually. She's just, at the end of the day, a young girl trying to figure out who she wants to be and how she wants to take up space in the world. Obviously, her given circumstances are way different from any of the characters that I've played. I love that June jumped right into action. And even though her and her mom butt heads and disagree, she will do anything that she can to find her mom. I think that's really important and something that I can relate to.
xoN: How would you say that this film highlighted the brilliance and innovation of Generation Z?
SR: I think that's what makes the movie work. That's what makes the movie so cool, relatable, and fresh because we do live in a social media era. To see this exciting movie with all of the technologies and social media platforms that we already use is really fun. To have an 18-year-old girl at the center of that story is a lot of fun, too, so I hope people enjoy it.
xoN: What was your experience like working with the icon that is Nia Long?
SR: Yes, like you said, she's an icon. I have grown up watching her so to be able to work with somebody that you've grown up looking at and admiring is really cool. She just is so lovely and she was so supportive of me on set and poured into me and really made me feel comfortable. I'm glad to have worked with her.
xoN: Another thing that I thought that was very interesting about the movie was that it was essentially shot in one setting. How challenging was it to shoot a movie that was all in one place, as opposed to projects you've done where you've been in scenes that were all over?
SR: It was a little uncomfortable because, like you said, I'm used to being in different places and having scene partners and not being confined to a screen in a little box. I think those challenges made me stronger as an actress and made me realize that I need to stop relying on the resources given to me. That being location, stage directions, scene partners, and even cameras. [Without that] you have to dig deep and bet on yourself and find the intersection of trying to be as grounded as possible but also portraying the emotional stakes. Thankfully, I think I was able to pull it off.
"I'm used to being in different places and having scene partners and not being confined to a screen in a little box. I think those challenges made me stronger as an actress and made me realize that I need to stop relying on the resources given to me."
Storm Reid and Nia Long attend the Stage 6 and Screen Gems world premiere of 'Missing.'
Matt Winkelmeyer/Getty Images
xoN: You've been in a lot of projects, but this movie is more of a suspense-thriller. How did you mentally prepare yourself and keep yourself in a good headspace while filming?
SR: It wasn't that hard. I think once I got the hang of the technical aspects, everything else came together and I just tried to step into my character's shoes and become them and not forget, like I said, their given circumstances, but also not neglect how I would feel in that situation. I'm glad that that was able to all come together and I was able to pull it off as seamlessly as possible.
xoN: 'Missing' really hones in on a relationship between mother and daughter. When it comes to you and your mother, how much does your relationship with her pour into you and put you into a positive headspace when it comes to the craziness of the entertainment industry?
SR: To be able to have my mom by my side is such a blessing. Even though I am growing up, I still love to have her around because she protects me, she's super supportive and she's mom. Anytime I'm feeling any type of way, I can go to her and we're going to figure it out. To be able to be on this journey with her is a really incredible experience and we've made beautiful memories and we'll continue to do so. I'm glad to have her around.
xoN: What’re some of the most important things your mom has ever taught you?
SR: She's taught me a lot, but being a good person has always been at the core of everything that she's taught us. Everybody has their bad days, but if you are trying to be a good person, have a good heart, and show up the best way you can in every situation, I think that's going to get people really, really far.
xoN: How do you continue balancing life as a full-time student and a full-time actress? Do you ever feel like you're not pouring yourself 100% into one or the other, or do you feel like you've established a balance?
SR: It is challenging and can be overwhelming, but I just try to give myself grace because I am doing a lot. I feel like I'm getting things done, giving 100% to both things, and I just have to remind myself that I'm trying the best that I can. I'm taking it one day at a time and I'm so blessed, and fortunate that I even have the opportunity to balance both a full-time career and going to school.
"I just have to remind myself that I'm trying the best that I can. I'm taking it one day at a time, and I'm so blessed and fortunate that I even have the opportunity to balance both a full-time career and going to school."
Storm Reid attends the Los Angeles premiere of HBO's 'The Last of Us.'
Rodin Eckenroth/WireImage
xoN: When you're off set, what are some ways that you like to stay mentally sane and what are some of Storm's self-care tools?
SR: I like being by myself. I love isolating myself to just take a moment to myself, whether that's in my room [or] listening to music in my car. Being with my friends and family obviously makes me so happy. I listen to a lot of music. I think self-care, for me, is intersected directly with listening to music. No matter what type of music, I need some noise. I need something to uplift my spirit [and] get me moving.
xoN: What does a morning routine look like for you and what are some of the mantras that you say to yourself to get yourself in a positive headspace?
SR: I try to start every day before I touch my phone and when I wake up, just say a prayer. Just to thank God that I'm alive and I'm able to breathe, move, get out of bed, and do whatever I need to do. It usually involves some turn-up music in the mornings, [which] is what I love to do and it's a great way to get my day started.
xoN: Speaking again about the many roles you’ve had, let’s talk about intentionality. How do you know when you're aligned with a role or a project? What do you look for when you're selecting what you want to do?
SR: I try to be as intentional as possible and purposeful as possible with my projects, but I think it has to align with my morals and my values and my art can't compromise who I am as a person, one. Two, I think as creative people we have the opportunity to say things and it doesn't need to be a preachy way, but if we're not saying anything, we're doing ourselves a disservice and doing audiences a disservice as well. I want art, or at least the art that I'm a part of, to be reflective of the real world, real situations, real stories, and that's what I really look for and will continue to look for.
"I want art, or at least the art that I'm a part of, to be reflective of the real world, real situations, real stories, and that's what I really look for and will continue to look for."
Matt Winkelmeyer/Getty Images
xoN: Is there any role that you haven't played yet that you have your eye on and want to explore?
SR: I'd love to do an action film one day. I think that would be really fun and maybe even try my hand at comedy. I think people are so used to seeing me serious and distraught and stressed out, like everybody else says. I think being able to be a part of a comedy one day would be really fun.
xoN: Have you ever said “no” to a role, and what made you want to set that boundary and pass on the role?
SR: Absolutely. I say no to things all the time because it just doesn't match up with the things that I want to do at the time. The creative team can be fantastic, but it doesn't match with the next role that I'm trying to play, or the script just didn't really move me in any way. I need to be impacted. If I'm not impacted, I don't feel like the audience is going to be impacted and then I just feel like it's going to be not good [or] not believable; it won't feel good. It's a case-by-case scenario.
xoN: What boundaries have you worked hard to set in place while growing up in the public eye as a young Black girl in entertainment? Whether it comes to roles, the privacy of your own life, or letting people in on social media, what boundaries have you said, "This is my limit" to?
SR: I think the privacy thing is a big one for me because I do share a lot, but I don't share everything. I am a firm believer of keeping some things private and keeping some things close to your chest and close to your heart. I think as long as people understand, yes, I'm here to share my life and share my family, my friends, my experiences, my travels, and obviously, the things that I work on, but I'm not going to share everything and I'm not perfect.
I'm perfectly imperfect. I'm not always going to say the right thing. I'm not always going to do the right thing, but it's important that people give me grace because other people get grace. So why can't people in entertainment or people in the limelight get that same grace?
Check out Storm in Missing, out in theaters now.
Featured image by Matt Winkelmeyer/Getty Images
The Grammy-nominated singer-songwriter has been personally tapped by the hair care brand to join forces in an effort to shine a light on the brand’s community initiatives to give back to women around the world. This includes her partnership with the global nonprofit organization Women Empowering Nations, which kicked off in 2022 with a surprise virtual visit to the final 11 young women who were awarded a spot in the Cantu GLOW Global Fellowship, a four-month hands-on experience in the beauty industry.
In an exclusive interview with xoNecole, Jordin opens up about her natural hair care journey, how self-love and self-care work hand-in-hand, and how becoming a mother and a wife has challenged her self-care maintenance.
xoNecole: How did the partnership with Cantu first begin?
Jordin Sparks: Well, I actually ran into [Global Marketing Director] Dametria [Mustin] down in New Orleans for ESSENCE Fest. We were at this Black excellence brunch and our paths crossed, and we just kind of connected. I really love what the company stands for and how they are empowering women, and at the same time making and helping women feel beautiful with their hair no matter how they rock it. Anytime I can be a part of something that helps uplift women and empower them, I want to do it, so it just seemed like the perfect partnership.
xoN: When did you begin to fall in love with your natural hair?
JS: Honestly, I think it took a little while to fully embrace my hair. I always loved my curls, but when I was growing up, I always wanted something that I didn't have naturally, which was straight hair just because it was different; it was so pretty. My mom's hair was straight as well, but I loved my curls - always. I never wanted to get rid of them. I think it wasn't until probably my mid-twenties that I really started to understand my hair and what it needs, what it doesn't need, how it works best, how to take care of it with a crazy schedule, and different things like that. I would say my mid-twenties was when I really started to embrace and love my natural hair.
Jordin Sparks.
Image courtesy of Cantu.
xoN: When does your hair feel the most beautiful?
JS: Honestly, I love it when my curls are doing what they're supposed to and being wild and free. I love them when they're like that, but now that I've discovered protective hairstyles, I also love my hair in braids. I feel really beautiful when I have those, and I especially love the fact that I can do so many different things with them as well.
xoN: How has your hair routine changed since you’ve become a wife and a mother?
JS: Well, I definitely don't take as long to do my hair like I used to. That's also why I love the protective styles. With braids, I tried faux locs, I tried the Marley twists. I love them all, but the best part about them is that you just wake up and go. You don't have to do anything and you still look fly no matter where you go. It's definitely changed as I have less time and I need less fuss, to be honest.
xoN: Why is it important to include natural hair into conversations about self-love?
JS: Honestly, I think this is a really good question because if we can't love our hair, which is our crown, it naturally comes out. We can change it when it's out with different treatments and stuff, but we can't change the type of hair that we have. I mean, I'm sure technology has come so far that maybe we can now, but as of now, I don't know if we can do that. If we're talking about self-love and loving ourselves in all that we are, that would definitely include the crown of hair that we wear.
I know when I was younger, my hair just did what it wanted to do. I didn't quite know how to do my hair yet, and sometimes it would make me feel a little self-conscious because I was already tall and stood out where I was. When my hair kind of just did its own thing, it stood out even more. I'm grateful. I know we're all individuals and I'm meant to stand out from the crowd, but when I was younger, I just wished my curls would've just done what I told them to do.
Embracing my hair has definitely helped me embrace the rest of me as well. My natural beauty and what I have. I love my cheeks, I love my eyes, I love my face, my skin, my smile especially, and I love my hair. When you look in the mirror, those are the things that you see. You see your eyes, you see your face, and you see your hair. I think that it's definitely important to include that in the conversation with self-love because it's one of the first things that you notice, and the first thing that you see, and it's going to be with you. I mean, hopefully, it'll be with us for as long as we are around, but it depends.
"Embracing my hair has definitely helped me embrace the rest of me as well. My natural beauty and what I have. I love my cheeks, I love my eyes, I love my face, my skin, my smile especially, and I love my hair."
Jordin Sparks.Image courtesy of Cantu.xoN: Who are some of the women that you turn to for natural hair advice?
JS: Honestly, this is a good question as well because I have learned a lot over social media, and with all the different women that I come across and I run into. Everybody that I have met, all these different women, these amazing artists, and songwriters, and actresses that I've come across, and in other fields as well. Everybody's got a different way of how they do their hair and it's always so interesting to me. If the conversation comes up, I definitely love to ask, but I learn a lot of different ways to do your hair and different hacks from social media, to be honest.
xoN: What are some key lessons that you’ve learned about natural hair and self-love that you wish you would’ve learned sooner?
JS: I wish I could have told my younger self that doing my hair is a process and that it's something that you have to learn. When you're young, you want everything to happen right then and there. I don't remember spending a ton of time crying over my hair, but I do remember moments where I felt frustrated and just wished it would've been easier. But nothing that's ever worth doing is very easy, so I'm grateful that I've learned to exercise patience in that way with my hair. Being able to love and embrace my hair has really helped me with who I am and all the things that make me me.
In the self-love department, I feel like I've had a good grasp on who I am for a long time, but I feel like I would have wanted to tell myself that true beauty and true inner peace do come from the inside when you shake off all those external things that don't really define who you are. Clothes don't define who you are - they're an extension of who you are, but they don't define you. An accessory in your hair, a shoe, makeup, all of those things don't define us. It's who we are inside and how we treat other people. Especially being in the industry, sometimes that message can get blurred and cannot come across so easily.
I think I would've just told my younger self to not worry, don't sweat the small stuff, you'll be coming into your own, and you'll be coming into your power as a woman the more you grow and the more that you learn, and that it's going to be amazing. I'm still the same person to my core, but I know that 18-year-old Jordin couldn't mess with Jordin now.
xoN: In the entertainment industry specifically, how have conversations around natural hair evolved, and where can we see improvement?
JS: I have seen a ton of conversation about natural hair. There's tons of think pieces, there's clips, there's videos, there's hacks, there's all these different things on social media and all over. I think it's great that we're having that conversation so the youth can hear these conversations, see them, and realize that they're not alone and that we've all had to figure out our hair journeys together. On the other hand, I do feel like what we need more of is people who know how to do these types of hairstyles. It's very few and far between where you find somebody who can do what is asked for a character as an actress.
Then have somebody come in and try and do natural styles in the way that we know that they should look. I don't think that there is enough. Basically, we need more hands on deck. All hands on deck. We need more people who can do natural hair. I've got to give a shout-out to my girl Alicia, who did my hair while I did my Christmas movie (A Christmas Treasure) in Vancouver. She took such good care of my curls. They were beautiful. We had a plan where I wouldn't put so much heat on my hair so that my hair could still grow and look great. I really love her, so I want to give her a shout-out because she really is helping us girls feel like we know what we're doing with our hair when we come to set.
xoN: How do you include your hair into your self-care routine?
JS: To be honest with you, right now, for my self-care routine, I just need something that I don't have to think about. My hair is in a protective, braided style right now and I love it. I know if I need to glam it up a little bit I can. If I want to be casual, I can do that as well, but for my self-care and my mental right now, I need something that I don't need to think about and I can just get up and go. That's where I'm at right now.
For more of Jordin Sparks, follow her on Instagram @JordinSparks.
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Featured image courtesy of Cantu.
When you think of a nurse practitioner, you may think of the extras from Grey's Anatomy staged behind Jesse Williams. However, this specific one is doing anything but taking a backseat in the audience, especially when it comes to her finances. 44-year-old Princess Lomax is a family nurse practitioner by day and a sports bar owner at night, all while juggling and maintaining her doctoral candidacy at Valparaiso University. Lomax is conducting in-home assessments for the Medicare population and is the proud owner of Diamonds Sports Bar & Grill, so it's no wonder why she's able to write a book on taking your career to the next level.
Courtesy of Princess Lomax
The Atlanta-based serial entrepreneur's best-selling Amazon book 6 Highly Effective Strategies For Making 6 Figures As A Nurse is a compilation of real-life accounts and experiences of entrepreneurship while becoming a nurse. If you're a young Black woman in the healthcare industry looking to elevate your career beyond the examination room and medical jargon, it might be the read for you.
In this installment of "Money Talks," xoNecole spoke with the Chicago-bred nurse practitioner, real estate investor, and bonafide hustler about making well over six figures a year, splurging on her half a million-dollar home and flipping houses as an extra stream of revenue.
On how much she saves per month:
"Right now, I don't have a set goal for saving on a monthly basis, however, I'm in the process of setting up a portfolio that will allow me to start having money automatically deducted from my account that will go towards an IRA and money for investing in stocks."
On her definitions of wealth and success:
"I define wealth as the power to acquire whatever you desire and the power to put other people in positions to become successful. Being wealthy for me is about putting measures in place so that everybody around me can become wealthy also. I have the desire to uplift and motivate the people around me so that we can attain generational wealth and break generational curses.
"I define success as accomplishing and attaining the goals you've set for yourself. Success for me is a never-ending cycle because I'm always thinking of a master plan to achieve something higher than my last accomplishment. Not that I'm never satisfied, but I always push myself to a higher level that surpasses my current level. It's always me against me. I'm always striving to defeat the old me so that my success will continue to grow."
On the lowest she’s ever felt when it came to her finances and how she overcame it:
"I was born poor and raised in the heart of the ghetto so it doesn't get any lower than that. There were times growing up when I wasn't sure where my next meal was coming from. I didn't have the luxury of heat and hot water, so figuring out where I would bath from day to day was once a lifestyle I endured.
"I overcame being poor by thinking rich and pushing myself until I no longer had to figure out where my next meal was going to come from. I sometimes still have fears of not being able to eat, which is why I continue to grind like my next meal is depending on it. I sometimes have flashbacks of my struggling childhood and pray that God continues to bless me so that I will never have to endure those hardships again. So for me, I overcame it by never forgetting my struggle and by pushing myself on a daily basis to stay on top."
Courtesy of Princess Lomax
"I overcame being poor by thinking rich and pushing myself until I no longer had to figure out where my next meal was going to come from. I sometimes still have fears of not being able to eat, which is why I continue to grind like my next meal is depending on it. I sometimes have flashbacks of my struggling childhood and pray that God continues to bless me so that I will never have to endure those hardships again."
On her biggest splurge to date:
"My latest biggest splurge was the purchase of my new home which was over a half of million dollars. Splurging in the past for me has been the purchasing of Chanel bags, Christian Louboutins, and expensive cars. This year, God has allowed me to level up and splurge in a different way. I'm now a homeowner so my splurging this year has been phenomenal."
On whether she’s a spender or a saver:
"Unfortunately, I am a spender and sometimes wish I was a saver. Growing up poor and not having much of anything and not having anyone in my life to teach me about saving has unfortunately hindered me from being a saver. At one point, I was spending more than I was making, but as my entrepreneurship continues to grow, I'm learning how to save and plan for retirement. I'm still in the process of training myself to save and not spend. My training has just begun and plans for my future and retirement are at the beginning stages."
Courtesy of Princess Lomax
"Growing up poor and not having much of anything and not having anyone in my life to teach me about saving has unfortunately hindered me from being a saver. At one point, I was spending more than I was making, but as my entrepreneurship continues to grow, I'm learning how to save and plan for retirement. I'm still in the process of training myself to save and not spend."
On her savings goals and what retirement looks like to her:
"My saving goal is to save a minimum of $20K a month so that I can retire by the age of 50. Retirement for me as a Nurse Practitioner will be within the next 5-10 years and I don't think I'll really ever retire as an entrepreneur."
On the importance of investing:
"Most of my money has been attained via investing, so investing is extremely important to me. I've learned that if I invest in the right assets, my portfolio during retirement will be prosperous. I invest in real estate purchases and acquiring businesses. I invest mostly in real estate in the Chicagoland area and also invest in multiple businesses that will become great assets in the near future."
On her intentions behind multiple streams of revenue:
"My streams of revenue were established by buying and flipping houses and by owning and operating a successful nightclub and sports bar in the Chicagoland area. Having multiple streams of income became a way of life for me after having slow periods with both real estate and the nightlife industry. Having multiple streams of income has allowed me to continue to be successful without having too many periods of dry spells without income coming in."
On unhealthy money habits and mindsets:
"The number one unhealthy habit that I had to restructure is feeling like I always had to go shopping for the latest Chanel bag and or the latest pair of Christian Louboutins. Once I changed my mindset, I saw the bigger picture for saving and investing more. I now know that I can still look and be great while attending parties and/or events without having to buy a new pair of shoes and or a new bag."
Courtesy of Princess Lomax.
"My streams of revenue were established by buying and flipping houses and by owning and operating a successful nightclub and sports bar in the Chicagoland area. Having multiple streams of income has allowed me to continue to be successful without having too many periods of dry spells without income coming in."
On her money mantra:
"Keep God first and don't ever allow the money to change who you are on the inside."
On desperate times calling for desperate measures:
"Yes, yes, and hell yes. I'm not proud of some of the things I've done in my past for financial gain, however, it has been a part of making me the successful female CEO that I am today. "
On the worst money-related decision she’s ever made:
"The worst money-related decision I ever made was not to invest early-on in stocks. I truly feel that if I had invested in stocks like Amazon instead of buying shoes and bags, my portfolio would be near retirement by now."
On her budget breakdown:
How much do you spend on rent?
"I'm a homeowner now, which allows me to spend less on [a] mortgage than I was paying on renting. $4,000 month."
Eating out/ordering in?
"Both $500 per month."
Gas/car note?
"$2,000 per month."
Personal expenses?
"$3,000 per month."
For more of Princess, check out her website.
Featured image courtesy of Princess Lomax
Originally published on October 9, 2020
After reigniting her determination to excel, Ijezie eventually pursued getting her degree once more and later earned her dual degrees in Economic and Political Science from University of Massachusetts Amherst. Though crunching numbers and secretary duties were never easy to her due to her dyslexia, the current New York resident overpowered her disability to become an expert in finance as leverage to escape poverty. After multiple jobs in finance and accounting from a Massachusetts state agency to Spotify and Publicis, the Boston native eventually launched The Female Economist platform where users can learn through articles, courses, webinars and is soon creating a tool that matches individuals with their own certified financial advisor.
In this installment of "Money Talks", xoNecole spoke with Samari about splurging on much-needed vacation time, her alternative definition of wealth and success and having a scarcity mindset.
On how much she makes in a year and how much she saves:
"Each month, I try to save at least $5K. Because my monthly income varies each month from trading and brand gigs, I always ensure that I have at least $5K coming in on a monthly basis. I do have a Roth IRA. I like having this account because I can see the companies I have in my index fund."
On her definitions of wealth and success:
"Wealth has no dollar amount. Wealth is the amount of time that you can sustain with the amount of money that you have. In other words, how many days can you survive without working; living off your savings. I define success by someone accomplishing their goals and dreams."
Courtesy of Samari Ijezie
"Wealth has no dollar amount. Wealth is the amount of time that you can sustain with the amount of money that you have."
On the lowest she’s ever felt when it came to her finances and how she overcame it:
"The lowest I've ever felt with my finances is when I was in college. I personally was not making any money but also was acquiring loans to put myself through school. I was ignorant when It came to understanding money and personal finances. I overcame this by fully taking the time to understand personal finance. I worked on building my credit score. I used websites like Credit Karma to find the best credit cards to set myself up with to help build credit. I consolidated my loans and started paying them off on a monthly basis. After I fully took control over my personal finances, expenses and savings, I then began to invest."
On her biggest splurge to date:
"My biggest splurges are on vacations. I consider splurging money on experiences and memories to be comparable to an asset. Traveling to me helps me become a worldly person, and that is something that contributes to my education and knowledge. So, I do not mind spending thousands of dollars on a vacation where I am learning about the country's culture."
On whether she’s a spender or a saver:
"I consider myself a spender. I do splurge on unnecessary items. I do enjoy shopping and looking fly. However, if I buy expensive products/materials, if I cannot afford to buy it twice, I tell myself that I cannot really afford it. I am a spender because tomorrow is never promised, I could save millions, but If I never spent it, how can I truly enjoy being a millionaire? I train myself to properly manage money by spending money on things that help better my life. I rather spend thousands on opening an investment account that can allow my money to compound rather than spending it on designer, nightlife, or any other guilty pleasures that us millennials face."
Courtesy of Samari Ijezie
"I am a spender because tomorrow is never promised, I could save millions, but If I never spent it, how can I truly enjoy being a millionaire? I train myself to properly manage money by spending money on things that help better my life. I rather spend thousands on opening an investment account that can allow my money to compound rather than spending it on designer, nightlife, or any other guilty pleasures that us millennials face."
On her savings goals and what retirement looks like to her:
"My plan is to retire by 35. I have been working since I was 14 years old. So, retiring in my thirties is very important too. I will be able to fully retire when I have enough money that can allow me to not work. I do enjoy keeping busy, so by the time where I can retire, it won't be fully retiring, but doing things that I enjoy that continue to make me money."
On the importance of investing:
"Investing is very important to me. I invest by figuring out my goals. Some of my investment accounts are short-term investment goals and others are long-term. Depending on the financial product, I have different goals. When I trade options, I have the intent that I will make a short-term investment."
On her budgeting must-haves:
"In my budget, I do allocate money to doing the things I like which include food. I am a big foodie and take pride in eating very well. As everyone knows, to eat healthy is very costly. So I do allocate a monthly spending budget for food. I enjoy seafood which can be very costly, but that is something that I will spend money on because it makes me happy to eat well."
Courtesy of Samari Ijezie
"My mindset completely changed in regards to money. I used to have a scarcity mindset where I would tell myself at times I cant afford this or complain about my financial situation. Once I started reading more books and opening up my horizon when it comes to wealth and abundance, I started making more money. Wealth is truly in the mindset of the beholder."
On her intentions behind multiple streams of revenue:
"I created The Female Economist to have six streams of revenue. The first one is through ad revenue, affiliate marketing, e-courses, brand merch, membership, and consultancy. When I created this business, the business model was only through ad revenue, but as the demand increased for more objectives, the business structure changed to adapt to that. The intention of having multiple streams of revenue was purposely so the business would be able to function with or without me."
On unhealthy money habits and mindsets:
"My mindset completely changed in regards to money. I used to have a scarcity mindset where I would tell myself at times I cant afford this or complain about my financial situation. Once I started reading more books and opening up my horizon when it comes to wealth and abundance, I started making more money. Wealth is truly in the mindset of the beholder. I stopped using words like 'can't', and instead started saying, 'How can I afford this?'
"Growing up in a single-parent home, I had a lot of unhealthy ideologies when it came to money. I grew up in a household where it was us trying to make ends meet regardless so, as I aged, I always just had that scarcity mindset of I need these now because I may never be able to attain it again. As I became financially independent and literate, that changed."
For more of Samari, follow her on Instagram.
Featured image courtesy of Samari Ijeze
Originally published on August 14, 2020
Money Talks is an xoNecole series where we talk candidly to real women about how they spend money, their relationship with money, and how they spend it.
Self-proclaimed "Olivia Pope of Branding" Timeesha Duncan is no stranger to saving her finances. With a savings plan incorporating putting away 20% of what she earns per month into her savings, which she invests into a high-yield savings account, this personal brand strategist and experiential consultant is successfully developing generational wealth. Today, Timeesha is recognized as an international best-selling author, serial entrepreneur, brand marketing expert and educator who helps transform their ideas into income, monetize their genius, build strong sense of communities and social impact through leadership.
The Atlanta, Georgia resident by way of Bronx, New York has a strong belief that people should quit codependency when it comes to relying on others to fill financial gaps and not relying too much on the social security boat to pull into the dock. By building a lucrative Instagram brand and parlaying that into public speaking, writing and coaching, Timeesha left the C-Suite of Coca-Cola after her nine-year tenure to rake in the profits for herself and her family - ultimately taking control of her income and her finances by the reins. She is currently a podcast host alongside her husband on Fix My Brand and co-founder of national workshops The Mogul Builder and The Bombshell Experience.
In this installment of "Money Talks", xoNecole spoke with Timeesha Duncan on letting go of unhealthy money mindsets, wealth being more than having physical capital and splurging on a coach to elevate her business.
Courtesy of Timeesha Duncan
On her definitions of wealth and success:
"Wealth to me is not just having physical capital, but having worth, assets, and possessions that accumulate value over time. Success is being able to accomplish things that make you happy. It's not about reaching a certain level of income or status. If you are happy at what you've accomplished, you're successful."
On the lowest she’s ever felt when it came to her finances and how she overcame it:
"Three weeks after I left my corporate job, I made $12,000 from an online course I created. It felt awesome. However, my next course flopped. I had put in all this work and not a single person bought the course. Right around the same time, my mortgage was due and I had -$67 in the bank. I didn't have another product to sell, no income and no hope. I would literally just stare at my computer hoping some bright idea would fall from the sky to help get me back on track but it didn't. I would look at others in my industry, who appeared to be killing it, and yet I was sitting on the sidelines. I went into a deep depression. I was stuck and couldn't get out of it. My ability to create was gone. I started to regret the decision I made to quit my job. I lost my motivation and had to file for unemployment to help me get back on my feet.
"My mind wanted to give up, but my heart kept tugging at me to keep going. My family pushed me to rediscover my talents, stop feeling sorry for myself, and get to work. I started revisiting comments, and emails from previous clients on how I helped shape their business and changed their lives. This helped to recharge me. So I decided to give it another shot. The next course I created made over $25K which was double what I made the last time. That was the reassurance I needed to keep going."
On her biggest splurge to date:
"I spent over $60K on a coach to help me grow my business. I was excited about working with this particular coach because I felt she could take my brand to superstar status."
Courtesy of Timeesha Duncan
"I made $12,000 from an online course I created. It felt awesome. However, my next course flopped. I had put in all this work and not a single person bought the course. Right around the same time, my mortgage was due and I had -$67 in the bank. I didn't have another product to sell, no income and no hope. I would literally just stare at my computer hoping some bright idea would fall from the sky to help get me back on track but it didn't. I would look at others in my industry, who appeared to be killing it, and yet I was sitting on the sidelines. I went into a deep depression. I was stuck and couldn't get out of it."
On whether she’s a spender or a saver:
"I'm definitely a spender. I have always had a hard time saving money. If I see something I want, I buy it. I learned over the years that I had a bad relationship with money and I needed to reverse it or I would be broke forever (laughs). I love money and numbers but not accounting."
On her savings goals and what retirement looks like to her:
"I want to be able to save at least $15K-$30K each month. Retirement looks like me having seven-figures in the bank, several investment properties, and a house on a beach."
On the importance of investing:
"Investing is very important to me because I don't want my children to ever need or want for anything if something happens to me. I've had investment properties in the past and currently looking for more to acquire, and recently started investing in stocks and trading."
On her budget-friendly must-haves:
"I'm actually a budgetnista. I enjoy finding great things on a budget. I shop at thrift stores a lot to find low-cost, one-of-a-kind items. My press-on nails are my biggest budget must-have. I can't live without them. I have been wearing press-on nails for over a year now which has saved me about $720/year on getting my nails done twice a month. I used to also spend about $300/month on my lashes. I found the perfect lash strips from Walmart that cost me $4.88 and those are also a must-have. I check Amazon first before I buy anything, which also helps to save on items."
Courtesy of Timeesha Duncan
"My intention behind having multiple ways to make money came from me not wanting to run out of it. As a business owner, I realize that every business has seasons. When I started my business I only had one offer, and when that 'season' was slow, I wasn't making any money. So I needed to create different ways for others to work with me. I also wanted to meet my clients where they were."
On her intentions behind multiple streams of income:
"I provide 1-1 coaching, which is a more personal experience for my VIP clients and corporations, I also have online courses, books, a membership program, speaking engagements, and brand sponsorships. My intention behind having multiple ways to make money came from me not wanting to run out of it. As a business owner, I realize that every business has seasons. When I started my business I only had one offer, and when that 'season' was slow, I wasn't making any money. So I needed to create different ways for others to work with me. I also wanted to meet my clients where they were. Some are not ready for the 1-1 experience just yet and want other ways to experience working with me."
On unhealthy money habits and mindsets:
"I always looked at money as 'the root of all evil', or that money was limited because 'money doesn't grow on trees'. And therefore, subconsciously I felt bad when I made a lot of money. Maybe that's why I could never keep it. I eventually realized that those are not true and were just sayings that were fed to me by my parents because that's what was told to them. Changing my view of money and inviting it into my atmosphere, instead of pushing it away has truly helped me to prosper. I started making more money and it would come from places I wouldn't even expect. When I'm closed off, the money faucet closes too."
On her money mantra:
"You only live once. Buy the shoes."
On the craziest thing she’s ever done for money:
"I was hosting a conference and didn't have enough money to pay for all the expenses so I took out a title loan on my car. I regretted that because the interest rate was super high, and I never paid the loan off. It took me years to get my title back."
On the worst money-related decision she’s ever made:
"Investing $60K in a coach. I wouldn't say it was the worst decision I made, but I honestly wasn't ready for that type of coach. I invested the money because I thought this person was going to give me a 'magic pill' to success. It took a while before I realized there is no such thing as a magic pill. I would have invested that money so differently, if I had hindsight 20/20 back then."
Courtesy of Timeesha Duncan
"Changing my view of money and inviting it into my atmosphere, instead of pushing it away has truly helped me to prosper. I started making more money and it would come from places I wouldn't even expect. When I'm closed off, the money faucet closes too."
On her budget breakdown:
How much do you spend on eating out/ordering in?
"I love to cook, but staying in the house for six months has me tired of looking at (and cleaning) my stove. We've been ordering out a lot lately. So feeding a family of four a couple of times a week is about $125."
Gas/car note?
"Excited that I will be paying off my S550 this month, so goodbye car note! Corona has helped a lot with keeping gas expenses down, but it's about $60 to fill up with premium gas, so I would say about $120 -$150 a month."
Personal expenses?
"Massage Membership, $100/month. Pedicure every two weeks, $50/month. Eyebrows maintenance every two weeks, $20/month. Haircuts and products, $75/month. Drinks with the girls twice a month, $100. If Amazon or Sephora bullies me into buying something I don't need, $100/month."
For more of Timeesha, follow her on Instagram.
Featured image courtesy of Timeesha Duncan
Originally published in September 2020
Money Talks is an xoNecole series where we talk candidly to real women about how they spend money, their relationship with money, and how they spend it.
As the co-owner and Marketing-Logistics Director of Atlanta's own Transformations Beauty Studio with her twin sister Derricka, Erricka Traylor is sure to know a thing or two about money management and financial wellness. After losing nearly everything after an engagement gone wrong, the Atlanta native had to learn the hard way through experience that having everything tied to someone you aren't bonded to by marriage is not always the ideal route to take.
Following financial hardship and the ultimate heartbreak, Transformations Beauty Studio was born and thus a monthly six-figure income followed. "I save 35 percent of my income each month. In order to save this, I set a weekly budget for spending. Use my calendar to view any travel and about my spending as needed so that I hit my goal," Traylor shared with xoNecole. Though she saves with a high-yield savings account, she told xoNecole that she opts to use CapitalOne. "They are known for taking care of their existing customers. Most banks give you a great rate coming in but it drops after six months."
Courtesy of UMGMT Strategic Communications & Public Relations
In this installment of "Money Talks", xoNecole spoke with Traylor about purchasing a brand new car on a random Tuesday without consulting anyone, the simplicity of her savings goals and the importance of her multiple income streams.
On her definitions of wealth and success:
"Wealth, to me, is defined as having balance in my life. What I mean by that is having excellent health, freedom when it comes to spending, using my time wisely, and most importantly, leaving a legacy for my family. I define success as facing your biggest challenge or fear and overcoming it. Success is going after your goals and never giving up, no matter how hard things get. Success is also about making a better choice in life and leading by example."
On the lowest she’s ever felt when it came to her finances and how she overcame it:
"The lowest I ever felt about my finances was after a breakup. I was in a long-term relationship, and we had tied a lot of finances up together. After the breakup, I lost out on a lot of my savings and assets. I felt low because I didn't make sure that I would be financially OK if we decided to split. It made me feel low and upset with myself because I knew better. Unfortunately, at that time, I didn't do the right thing to secure myself. I overcame it by going back to the basics. Watching my spending, saving money and investing money in a business that will help me increase my revenue. The most critical component was I changed my mindset. I no longer felt upset and low. I felt empowered to do it right this time around for myself."
On her biggest splurge to date:
"My biggest splurge was purchasing a new car. It was the first car I purchased without anyone's money or input. I purchased my car on a random Tuesday. I was over my current car and just ready for a change. My previous car was goldfish tan and it wasn't a car that I really wanted. I was so determined to get me a new car that day. I literally pulled up to the dealership with no appointment two hours before they closed. I already knew which car I wanted and color. When I spent the $32,000 on my car, I was nervous but I also felt good at the same time. It was my mark of financial growth and independence. I was able to see that I can and will accomplish goals if I stay focused on the goal and plan. I was so happy."
Courtesy of Milan Mobley
"When I spent the $32,000 on my car, I was nervous but I also felt good at the same time. It was my mark of financial growth and independence. I was able to see that I can and will accomplish goals if I stay focused on the goal and plan. I was so happy."
On whether she’s a spender or a saver:
"I consider myself a saver nowadays. When I was younger, I was a spender! I trained my mind to start to think of my future, [to] think of my family and what I can provide them with. I gave myself small goals and advanced over time. Now it's just routine."
On the importance of investing:
"To me, investment is essential. I invest conservatively in stock. I have restricted stock, preferred stock, brokerage CD. I also invest in the business to help grow my income and savings. My business investments are hiring the right people. For each new person added, we spend money on training, payroll, marketing etc. Investing in my company marketing and advertising is also a strategic investment that I use to gain more revenue."
On her savings goals and what retirement looks like to her:
"My saving goal is simple. Save enough money to have financial freedom before and after retirement. Retirement for me is on track and closely watched."
On her budgeting must-haves:
"My must-haves are housing, utilities, entertainment, groceries, transportation, self-pampering. I use Mint to help guide me with my personal finances. The system is easy and it keeps me on track with my goals and budget. I also write things down the old fashioned way. The first thing I do is take my savings percentage and put it towards my savings. Then I write out my essential bills for the month and subtract it from my monthly income. I then write out my other finances like entertainment, etc and go from there. I also add to an emergency account for small emergencies. I do this every month to keep things right and tight."
On unhealthy money habits and mindsets:
"Some unhealthy mindsets that I had to let go of were shopping all the time for clothing [and] not sticking to my savings goal. Also cutting down on eating out so much. My mindset changed and then my bank account grew and my will power got healthy."
On the worst money-related decision she’s ever made:
"The worst money-related decision I made was tying all my money and assets with someone just because I was in a relationship with them. This was a very bad decision that I made at the time. I didn't do the right thing with my money. It's like I just gave it away in a sense. I made costly business decisions and didn't think about the consequences that I may face. I learned a valuable lesson to read over every contract, review the pros and cons, and think about the what ifs. If I had done this, it would have saved my 10s of thousands of dollars."
On her intentions behind multiple streams of revenue:
"My streams of revenue are product revenue, salon revenue, [and] spa revenue. I started each one at different times during my career. One reason why was because I had to build up my income. Each one of my new business revenue helps start the next one. It was important to me to start another stream because, number one, I wanted to grow my business as much as possible and, number two, I wanted to grow my income. Having these different streams of income taught me to be more flexible, organized and it gives me a sense of security In finances."
Courtesy of Milan Mobley
"My streams of revenue are product revenue, salon revenue, and spa revenue. Having these different streams of income taught me to be more flexible, organized and it gives me a sense of security In finances."
On her money mantra:
"I am worthy of all the richness I desire."
On her budget breakdown:
Rent/mortgage?
"$1,600 mortgage."
Eating out/ordering in?
"$200/month."
Gas/car note?
"No car note, but gas is probably $150 a month."
Personal expenses?
"Maybe $200 per month."
For more information on Erica, follow her on Instagram and The Body Transformer's Studio official Instagram account.
Featured photos courtesy of UMGMT Strategic Communications & Public Relations
