From Educator To Entrepreneur: Abena Boamah-Acheampong On Creating A Sustainable Brand With Hanahana Beauty
Sometimes the best solutions aren't found in reinventing the wheel but instead found through getting back to the basics. That is a truth that helped founder and CEO Abena Boamah-Acheampong sow the seeds that would eventually make her clean beauty brand Hanahana Beauty bloom. Birthed from a place of needing nourishing skincare products to combat Chicago’s harsh, cold weather, Abena happened upon a solution for dry skin by turning to a trusted product she grew up on, shea butter.
This time though, instead of just using the raw material, the Ghanaian-American began formulating different products in her kitchen until she landed on three body butters, lavender vanilla, lemongrass, and eucalyptus. And after trying the products on her family and friends, the former algebra teacher said goodbye to education and hello to the beauty space with the launch of her brand, Hanahana Beauty.
Since launching in 2017, Hanahana Beauty and its holy grail Body Butters have become more than a skincare and wellness brand. In addition to providing skincare essentials for melanated individuals, Abena wanted her brand to have a social impact that offered levels of sustainability for not just herself, but for the Katariga Women's Shea Cooperative–where she sources her shea butter–through her Hanahana Circle of Care, an organization that provides healthcare access and education and wellness activations.
Today, Abena is preparing for retail expansion following her recent launches in Revolve and JCPenny, as well as looking for new ways to create access to the brand by listening to her community and focusing on what they want. In this conversation with xoNecole, Hanahana Beauty founder, Abena Boamah-Acheampong talks with us about the importance of creating a sustainable beauty brand, how her time in Ghana shaped Hanahana Beauty, and what advice she gives to the next generation of Black women entrepreneurs.
xoNecole: When did you realize you wanted to go into the skincare and wellness space?
Abena Boamah-Acheampong: In 2014, I was teaching and in grad school, and started making shea products for myself, because the cold weather in Chicago was drying my skin out. I'm Ghanian. So the first thing that I thought about was shea butter. I grew up using it and wanted a better product instead of the raw material.
I became interested in the wellness space, through the eyes of what it would be like as a therapist in beauty. But around 2017, as my parents and my friends began using the products, they encouraged me to start something. And that's when I decided to start a business. But even then, I was more so interested in the social impact.
I felt like the beauty industry was unsustainable, and it didn't make sense to me. I realized how much money was being made and saw how there was a lack of sustainability. So as I started, I became more interested in beauty and wellness as a business and a brand. But all of it came back to me being both an educator and a graduate student, and how to create levels of sustainability through people or whatever I wanted to do.
"I became interested in the wellness space, through the eyes of what it would be like as a therapist in beauty. But around 2017, as my parents and my friends began using the products, they encouraged me to start something. And that's when I decided to start a business. But even then, I was more so interested in the social impact."
xoN: How much time did you spend with the Katariga women in Ghana as you were developing your brand? What did you learn from them? And then how did your time there shape Hanahana Beauty?
ABA: I launched in 2017 but didn’t go back to Ghana until after. There, I met the producers of Katariga Women's Shea Cooperative, and that experience shaped the whole look of Hanahana Circle of Care. After finishing grad school in 2018, I moved to Ghana and lived in Accra. I was going back to the city of Tamale–which is where we source the raw materials–once a month.
And during the first seven months to a year of living in Ghana, the Hanahana Circle of Care began as an initiative surrounding healthcare and access to it. Because the women there felt that that was what they were lacking. So we held bi-annual healthcare days along with monthly health education and just kept growing. During this time, we began to look at what are some things that we, as a brand, have access to. And what can we give access to?
Then, in 2021, we decided that with all of the work that we had been doing–where we were pulling money from our sales to do this work–how do we now just create it, so it's more sustainable and expanding? So how do we look at access to healthcare in a way that we can mobilize it? So that's when we formatted it to become a fiscal sponsor.
We worked with The Body: A Home for Love–a nonprofit founded by Deun Ivory–who is our fiscal sponsor. When I launched Hanahana, being a B Corporation was always something that I strived for and now the Hanahana Circle of Care is moving into becoming a nonprofit.
xoN: How many products did you initially launch and how long did it take for you to develop them?
ABA: We launched with three shea butters: lavender vanilla, lemongrass, and eucalyptus. We also launched the shea balm which, at the time, we called the exfoliating bar. I had been making the products since 2014 and just working on different formulations for myself. And in December 2016, I went home to see my parents and told them that I wanted to start a brand. I already knew the formulas because I was working on them for three years for myself and my friends and family, so it took me three months to launch the brand.
Now, if I was launching a whole brand today, I would think of it very differently. But that time was perfect for me because people got to grow with me as a founder, as a person, and as a teacher who was making products. They got a chance to grow with the brand from the time I was making products in my kitchen to now having a team and doing different launches.
xoN: How was the transition from being an educator to pursuing entrepreneurship full-time?
ABA: My transition came from a place of me having to do it. I was in my second year of grad school and had been teaching for two years. When it came to my third year of teaching, I had to decide to move into finishing my master's program and that’s when I started Hanahana. But when I finished in 2018, I moved to Ghana and was a therapist for maybe six months while still building the brand. And in 2018, I was just doing Hanahana full-time.
I feel like I didn't realize [the career transition] because, for me, it was more so the idea that I wasn’t going to apply to anything else after grad school. I remember talking to my parents because they wanted me to get my license. But I felt like if I couldn’t make it in Ghana, then I would keep doing therapy.
While in Ghana, though, I was inspired to continue taking the creative entrepreneur route. And if Hanahana didn’t work out, then I had already realized how my skills as a teacher and everything that I learned as a therapist worked in the creative and entrepreneurial space.
"I have to prioritize my growth to be able to prioritize anything. A lot of times in this self-care era–and in spaces where you're promoting self-care–people find themselves promoting and centering self instead of growth. And I think when you center growth, you're going to think of how you affect people through work, through your personal life, all those things."
xoN: What have you learned about yourself since launching Hanahana Beauty and how would you use that to inspire the next generation of Black women entrepreneurs?
ABA: I've learned that I have to prioritize my growth to be able to prioritize anything. A lot of times in this self-care era–and in spaces where you're promoting self-care–people find themselves promoting and centering self instead of growth. And I think when you center growth, you're going to think of how you affect people through work, through your personal life, all those things.
So I think that's important because as entrepreneurs, and especially as Black women entrepreneurs, we're told to focus on one thing. But then how do you build this brand if you want to be a mom, or if you are a mom, or if you're just being a Black woman in general? Sometimes capitalism can be very consuming and it really pushes us to a level of self-centeredness and also lack. And I feel like when you prioritize growth, it allows you to see every situation as a new opportunity for yourself to grow.
For more of Abena, follow her on Instagram @beanieboamah and @hanahana_beauty.
Featured image courtesy of Abena Boamah-Acheampong
Racquel Coral is an experienced lifestyle writer focusing on self-love, growth, body positivity, and profiles of Black-owned businesses and community heros. Her work can be found here, and she can be found on all social media platforms @withloveracquel.
There’s just something about HBCU Homecoming that just hits different. Whether it’s your first time stepping onto the yard since graduation or you’re a regular at every Homecoming tailgate, HBCU pride is undeniable. It’s a vibrant celebration that unites the legacy of excellence and tradition with the energy and resilience of Black culture.
The experience goes beyond a typical college reunion; HBCU Homecoming is a family reunion, a fashion show, a cultural festival, and a week-long turn-up that embodies what it means to be unapologetically Black and educated. For HBCU alumni, the journey back to the yard each year is rooted in a love and pride that’s hard to put into words but impossible to deny.
From statement pieces to tech must-haves, every item represents the intersection of Black pride and HBCU love, ensuring that you show up to the yard in style and with intention. So whether you’re repping your alma mater for the first time since graduation or looking for fresh pieces to express your HBCU pride, these essentials will have you standing out, because, at HBCU Homecoming, it’s not just about showing up—it’s about showing out.
Thread Goals
diarrablu Jant Pants in Alia Noir
High-waisted, wide-legged, and ready to shut down the yard, the Jant Pants by diarrablu bring a whole new meaning to campus chic. Handcrafted in Dakar, Senegal, these free-flowing jacquard pants are perfect for stepping onto the yard with style and ease—making them a must-have for any HBCU alum’s closet.
Silver & Riley Convertible Executive Leather Bag Classic Size in Olive
This all-in-one luxury bag isn’t a bestseller for nothing. The Silver & Riley essential is made of Italian calfskin leather and thoughtfully designed, as it can be worn in four different ways: a shoulder bag, crossbody, a top handle, and a backpack. Chic and elegant, the Convertible Executive Leather bag is “the bag that every woman needs in her collection.”
Renowned Women's Intuition Cotton Graphic T-Shirt
Renowned
Renowned’s Women’s Intuition Cotton Graphic T-shirt features a bold graphic print inspired by the power and essence of women’s intuition. With its striking design, this all-cotton tee is a vibrant thing, making it a statement piece that celebrates feminine energy.
Mifland Million M Mesh Crop Shirt
Talk about bold, the Million M Mesh Crop Shirt combines edgy style with comfort, featuring Mifland’s signature print on a semi-see-through mesh fabric. Show up and show out in sophisticated flair.
HBCU Love FUBU
Melanin Is Life Melanated & Educated - I Love My HBCU Hoodie
Show off your HBCU love with this piece that represents everything you gained from your alma mater: a top-tier education, a community that lifts you up, and a deep sense of esteem for yourself and your culture. Wear it loud and proud, because being melanated and educated isn’t just a flex—it’s a legacy.
HBCU Culture Spelmanite Sweatshirt in Navy
Spelmanites, rep your Spelman pride with this unisex crewneck sweatshirt, designed for ultimate comfort and a relaxed fit. Made from a cozy cotton/polyester blend, this classic sweatshirt is as durable as it is stylish—making it an ideal piece for any Spelmanite showing love for their alma mater.
HBCU Culture Howard Is The Culture T-Shirt
Rock the ultimate flex by showcasing your Howard U love with HBCU Culture’s Howard Is The Culture t-shirt. This unisex tee offers a comfortable, relaxed fit that’s perfect for celebrating your HBCU spirit without sacrificing style or comfort.
DungeonForward FAMU - Strike Bucket - Reversible
DungeonForward’s Strike Bucket Hat brings versatility and style to the FAMU Crown collection with its reversible design, giving you two looks in one. Featuring a sleek black snakeskin-embossed brim lining and a bold outline Rattler emblem, this hat is all about repping your Rattler pride in style.
DungeonForward Savannah State University - HBCU Hat - TheYard
The Savannah State University HBCU Hat by DungeonForward is more than just a hat—it’s a symbol of Tiger pride and a nod to the culture. Perfect for gamedays, tailgates, or just showing off your HBCU love, this hat lets you carry a piece of the yard wherever you go.
Tech the Halls
Anker iPhone 16 Portable Charger, Nano Power Bank
Stay charged up with the Anker Nano Power Bank, which features dual USB-C ports, a foldable connector, and a compact design, making it perfect for those HBCU tailgates and late-night parties you pull up to.
Drip Check
Wisdom Frame 14 Square Sunglasses
Elevate your look with these angular square-frame sunglasses by Wisdom, bringing an ultramodern edge to any outfit. The sleek design makes them perfect for blocking out the haters while you stunt on the yard.
Coco and Breezy Eyewear Fortune in Gray Turquoise
The Fortune Glasses in Grey Turquoise is a bold statement piece to any Homecoming weekend ‘fit that “embody our fearless and outspoken DNA.” With their color and edgy design, these frames by Coco and Breezy are perfect for anyone looking to stand out and express their unapologetic confidence.
Howard U Lapel Pin
Rep your Bison pride wherever you go with this Howard U Lapel Pin from Pretty AmbVision. Whether adding it to your jacket, shirt, or bag, this pin is the perfect way to showcase your love for your alma mater while rocking your HBCU love with honor and distinction.
Mifland Standard Rucksack Mini
The Standard Rucksack is designed to evolve like that HBCU pride—getting richer, bolder, and better with time. Durable, stylish, and built to last, this Rucksack by Mifland is a timeless piece equipped with versatile carrying options and fully adjustable back straps for ultimate comfort.
Stay Fresh, Stay Blessed
Slip Pure Silk Sleep Mask in Pink
Keeping it cute starts with beauty sleep. This luxurious silk mask is an essential for a reason. If protecting your skin and waking up refreshed is your priority, look no further than this Homecoming essential.
Liquid I.V.® Hydration Multiplier Lemon Lime - Hydration Powder Packets
Stay hydrated and energized throughout Homecoming weekend with this Liquid I.V.® Hydration Multiplier in Lemon Lime. Just add a packet to your water bottle, and bless your body with 2-3 times more hydration than water with every packet. Because staying hydrated is the key to popping up and showing out all weekend long!
Loop Experience Plus Earplugs High Fidelity Hearing Protection
Designed for your hearing protection, these sleek earplugs reduce noise without compromising sound quality—perfect for enjoying the band’s halftime show, late-night parties, and DJ sets. Whether you’re front row at the step show or hitting the yard, your ears deserve to be protected in style!
Black Girl Magic Glass Cup
Sip in style and celebrate your melanin with the Black Girl Magic Glass Cup. Perfect for morning coffee, your favorite iced drink, or showing off your HBCU pride on the yard—this cup is all about keeping it cute while radiating your endless supply of Black Girl Magic.
Glow Up & Show Out
Black Girl Sunscreen SPF 30
What Homecoming weekend can be complete without an assist from this beauty find? Formulated to blend seamlessly into melanin-rich skin (no white-cast), protect your glow while you turn up with the Black Girl Sunscreen SPF 30.
Sienna Naturals Issa Rae's Wash Day Ritual Set
Issa Rae’s Wash Day Ritual Set from Sienna Naturals includes the H.A.PI. Shampoo, the Plant Power Repair Mask, Dew Magic, and Lock and Seal to get your crown right. Whether you’re repping your coils or rocking a new color on the yard, these products restore and nourish your strands, keeping your hair healthy, strong, and Homecoming-ready!
54 Thrones Ivorian Cocoa + Ghanaian Coconut Beauty Butter
Stay glowing from the tailgate to the after-party with the 54 Thrones Ivorian Cocoa + Ghanaian Coconut Beauty Butter. Infused with African-sourced ingredients, this rich, multi-purpose butter is the answer to keeping your skin soft and radiant through all the festivities all Homecoming long.
Saie Glossybounce Hydrating Lip Oil
Keep your lips looking luscious and nourished with the Saie Glossybounce Hydrating Lip Oil. Perfect for adding an extra pop to your pout before hitting the yard or freshening up between events, this lip oil is a beauty essential for staying camera-ready all weekend.
Join us in celebrating HBCU excellence! Check out our Best In Class hub for inspiring stories, empowering resources, and everything you need to embrace the HBCU experience.
Featured image by Visual Vic/Getty Images
Mastering The Art Of Talking Your Partner Through Orgasm: A Guide To Confidence And Connection
I have never been particularly good at dirty talk, but I love, love, love hearing it. Whenever I am getting close to “finishing,” I cue my partner, breathlessly stating, “Talk to me” or “Tell me you want it.” What I didn't know until more recently is that I am asking them to “talk me through it.” But what exactly does that mean? How can you learn to do it, or better yet, how can you get your partner to do it for you? (Go ahead and send them a link to this article, sis!)
In today’s world, the conversation around sex and intimacy is evolving rapidly. Platforms like TikTok have brought once-taboo topics around sex and intimacy into the mainstream. Recently, some of the men on TikTok have been sharing tips on "talking your partner through orgasm"—using verbal cues to guide your partner to and through their climax. It’s not just about talking dirty, but about being in tune with your partner’s emotions and body, enhancing both the physical and emotional aspects of the experience.
For Black women, who often find themselves at the intersection of societal expectations and personal desires, the need for open communication in sexual relationships is especially important. Many of us aren’t sure how to ask for the verbal affirmations that excite us. So let's dive into how you can master this art form.
What Does It Mean to "Talk Your Partner Through It"?
Talking your partner through orgasm can look (or sound) like a few different things. It involves using words and verbal cues to guide them to climax. Unlike regular dirty talk, which may be more about fantasy or teasing, talking your partner through orgasm is about being present in the moment, offering guidance, affirmation, or even instructions as your partner reaches their peak.
Marcqwuan, a sex educator and relationship expert, explains it perfectly:
“For me, talking her through it is a moment within a sexual experience where your partner is climaxing, and you use that special moment to communicate with your partner. Every moment is different.”
But this form of dirty talk isn’t one size fits all. It should be tailored to your partner’s desires, kinks, and needs in the moment.
But why do people go wild for this type of dirty talk? Whitni Miller, Sex Educator and Pleasure Coach, emphasizes, “For starters, it creates a sense of emotional closeness. A little positive reinforcement can make her feel like a goddess. Plus, words have power, and when you turn up the volume on verbal cues, feelings of pleasure can get cranked to 11. And who doesn’t want a bit more oomph as they approach the finale?”
Our senses play an important role when it comes to sexual satisfaction, and hearing your partner whisper sweet nothings while you approach your “O” can help make a lasting impression that keeps you coming back again and again.
Why Dirty Talk Feels Awkward (And How to Get Over It)
For some of us, the idea of dirty talk, especially in a moment as intimate as orgasm, can feel awkward or unnatural. We may not be able to think of the right thing to say or even hesitate for fear of sounding corny. The concern of saying the wrong thing or ruining the mood often holds people back. But most of these barriers are all in our heads.
Dakota Ramppen, certified sex educator, acknowledges these challenges, stating, “Some people get stuck in their heads wondering if what they’re saying is sexy enough or if they sound ridiculous. That hesitation kills the vibe.” But, be aware, your partner may not always want to hear your voice when getting close to their big “O.” Dakota continues, “If she’s in a zone and you’re too forceful or not saying the right things, you could break her rhythm.”
Part of talking your partner through it requires conversation outside of the bedroom, so you can be clear and confident about what they want. The other piece is intuitive and takes watchful practice.
Overcoming that awkward feeling involves communication and repetition. Before diving into talking your partner through orgasm, have an open conversation about what kinds of phrases or cues your partner likes. Witni says, “Adjust your approach based on her responses…find out together what makes her tick!” Start with words or phrases that feel comfortable to you and build from there. It also doesn’t hurt to have a few key phrases memorized (more on this in a few.)
After all, your partner won’t know if your sweet words are preplanned or improvised.
For Him: Tips on Talking Her Through Orgasm
Fellas, this part is for you! When it comes to talking your woman through orgasm, the key is to be present and attentive to her needs and body language. It’s not just about saying something sexy—it’s about creating a connection and supporting her as she reaches her peak. Here are a few tips to guide you:
- Be Affirming: Use phrases that affirm her pleasure, such as “You’re so close” or “You feel amazing.” These words can reassure her that she’s in control and that you’re fully engaged in her experience.
- Stay in Tune: Pay attention to her body language and sounds. If she’s speeding up, match her energy with your words, encouraging her to follow through. As Marcqwuan suggests, “If she can’t hear you, get closer to her ear and speak louder.”
- Use Sensory Language: Highlight the physical sensations she’s experiencing. Try saying something like, “I love how your body feels right now.” Describing what you’re feeling can heighten her own sensory awareness.
- Be Encouraging: Reassure her that her pleasure is your priority. Phrases like “Let go for me” or “I want to feel it” help her feel supported and free to enjoy the moment.
For Her: Talking Him Through Orgasm
Women can also take the lead in talking to their male partners through orgasm. The key is confidence and being in tune with your partner’s preferences. Whitni walks us through some tips:
- Confidence is Key: Own the moment and don’t shy away from guiding him through his orgasm. Your partner will likely appreciate your assertiveness, which can enhance his experience.
- Tailor to His Preferences: Use what you know he enjoys most. If he likes teasing or encouragement, lean into that. Dakota suggests: “It’s about creating a verbal map that gets him exactly where he wants to go.”
- Compliment & Tease: Build anticipation with compliments like “You feel so good” or “I love the way you move.” This will increase his arousal and bring him closer to orgasm.
- Encourage Surrender: Use encouraging phrases like “Come for me” or “Give me everything.” This can help your partner let go and fully enjoy the moment.
Universal Best Practices
No matter your gender or role in the relationship, there are universal tips that can help you master the art of talking your partner through orgasm:
- Positive Reinforcement: Affirm your partner’s pleasure with words like “You’re doing so good” or “Don’t stop.” Positive reinforcement helps build confidence and trust.
- Read the Room: Adjust your approach based on your partner’s reactions. If they’re responding well to your words, keep going. If not, switch things up. As Dakota says, “It’s about feeling where they are and matching that energy.”
- Be Genuine: Your words don’t need to be performative. Speak from a place of genuine connection, and your partner will feel that authenticity.
- Experiment and Have Fun: Don’t be afraid to try new phrases or approaches. Every experience is different, and what works today might evolve tomorrow.
Talking your partner through orgasm is a powerful way to deepen intimacy and create a lasting emotional connection. But it's not all about just talking! As Whitni shared, “And don’t forget your listening ears; tuning in to your partner’s needs will keep the experience flowin' and growin'.” It’s about more than just dirty talk—it’s about being present, engaged, and in tune with your partner’s needs.
So the next time you’re in the heat of the moment, don’t be afraid to use your words. You might just find that they’re the key to unlocking a deeper, more satisfying connection.
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Featured image by Wavebreakmedia/Getty Images