Money Talks is an xoNecole series where we talk candidly to real women about how they spend money, their relationship with money, and how they get it.
Schelo D. Collier is the founder of Black Women Invest, a membership organization created specifically to help her community create wealth and discover more about investing. Through the company’s retreats, panels, helpful online content, and more, she helps many women with varied goals and backgrounds grow their income and knowledge on investing. And unlike the plethora of “coaches” on the gram, she has the background to prove it.
Finance has been part of Schelo’s life for years. Before starting Black Women Invest, she was working diligently in her “dream job,” where she helped thousands of investors build their real estate portfolios. And by 24, she had already purchased her first investment property. However, the tides turned when she unexpectedly lost her job and was forced to find another path. Throughout this journey, she began to build a community of like-minded women with a focus on investing.
This small online group is now a member-based community of over 14,000 women. In our conversation, she walked me through a little bit about what propelled this journey and what important insights she’s picked up along the way. For Schelo, her goal has always been to inform her community that to build wealth, saving money is important, but investing is crucial.
Tell me a little bit about yourself. When did you become interested in investing?
Man, how far do you want me to go back?
Let’s start at the beginning.
Well, I had an interest in finance and investing since I was a kid, but I didn’t know the term for it. The interest just kinda sparked from being first-generation Haitian-American. We never needed things; God always provided for our family. But I will say, I was very mindful that there were certain things I didn’t get that I desired. That’s how it began. Also, my parents were big on teaching us money habits. So in middle school, they paid me $1 a week. You know in those days, that’s big money! But I remember at some point realizing it wasn’t enough for the things I wanted to do. So I started to buy chips and candy at the store, which was 25 cents at the time, and sell it to my classmates. That became my thing. Like, every week, my goal was to double my money.
I went on to go to a technical high school where I studied finance and went to college and studied finance as well. The route I was on, I was on track to become a financial advisor. But at the time, I felt like financial advisors were specifically focused on finding wealthier clients. My goal has always been to help my people, Black women, and immigrant families, get into investing and create real wealth. I ended up getting a mentor in college who worked at a big bank, and he had a really large pile of clients. They were all in real estate. So I decided I wanted to get into it, and that’s how the journey started.
"The route I was on, I was on track to become a financial advisor. But at the time, I felt like financial advisors were specifically focused on finding wealthier clients. My goal has always been to help my people, Black women, and immigrant families, get into investing and create real wealth."
It seems like you've always had a hustler spirit. But have you always been good with money? Walk me through that journey.
I wasn’t good at budgeting, but I’ve always been good at making money. There’s a benefit in that. But then the negative for people like me is that you spend too quickly. I had that mindset for quite some time. I’ve just always worked and felt like, “I’ll make it back.” Like in college, I had a job at the mall but I’d use my paycheck in the mall. It was a routine every two weeks. I’d get my check and then use it in Forever 21 (laughs).
What other unhealthy habits or mindsets about money did you have to unlearn to truly prosper?
Well, after I was doing that mall routine over and over, a good friend of mine called and asked what I was up to one day. I told her I was shopping, and she was like “Again?” When I answered her, she said: “the spirit of poverty is on us.” That still sticks with me. I think that was my wake-up call. I wasn’t saving money correctly, and even friends were able to see that. Around that time is when I started taking investing and budgeting more seriously. But it’s still a struggle for me, honestly.
I can tell just from your tone that it was a process. What’s the lowest you’ve ever felt when it comes to your finances?
Hearing that question takes me back to 2017. I had started investing, and I had a negative balance of $5. And I couldn't figure out how to cover the overdraft fees. So I had a few hours before I got charged. And I'm texting my younger sister, hey, can you send me some cash so I don’t have to deal with the fee? And she sent me $7. I actually took a screenshot of the Cash App just to remind myself of where I was. I look back at that now, and I can laugh. But, in the moment, I knew I never wanted to be in that place again. It still happened, but little by little, my mindset started to shift from pivotal moments like this.
I love your honesty. Because let’s be real, we’ve all been there. Plus, things have clearly changed now. Actually, would you mind sharing what your finances are like today? How much do you make in a year?
Let’s do the math. *pulls out calculator*
I average around $25,000 a month. But, I mean, it fluctuates. Wow, I don’t think I’ve ever said that publicly.
Well, thanks for sharing. We love a full-circle moment. I want to get more into the investment realm, though. Can you tell me about the first one you made and what the process taught you?
Again, I started in real estate, but the first investment I made was in my education. I took a $25,000 class, and that lesson taught me so much. I was in the investment space, so I learned about flipping, wholesaling, contracts, etc. The investment class opened the area to work at a firm because I was so full of knowledge. The first deal I did was with a developer. We also worked in wholesaling with a few people. Within two months, we closed on over $100,000 in profit.
"I started in real estate, but the first investment I made was in my education. I took a $25,000 class, and that lesson taught me so much. I was in the investment space, so I learned about flipping, wholesaling, contracts, etc. The investment class opened the area to work at a firm because I was so full of knowledge."
How important is investing to you today? How do you invest?
Investing is so important because I do not want to work for every dollar I earn. The goals I have require me to be intentional about where every dollar is multiplied! Traditional ways I invest are through index funds; these are simple and offer diversity to investors. I also invest in real estate through REITs and in startups.
You clearly have a lot going on. What are your savings goals, and what does retirement look like to you?
Financial independence is my ultimate motivator for my savings. I’m currently saving to own real estate internationally. This summer, I’ll be viewing properties in three different countries, and I’ve invited the Black Women Invest Community to join me and search for opportunities together. I’m currently pursuing an early retirement. This would grant me the freedom to travel the world, connect with loved ones on my own terms, and pursue passions that ignite my soul, such as theological studies. I can see myself living by the ocean with the sound of waves as a constant companion, no alarm clocks, no rush in the world, just the space to pursue what is important to me.
First, that sounds amazing. Second, you brought up Black Women Invest, so we have to dig in. When it comes to structuring your business, what are your streams of revenue and how did you go about establishing them? What was the intention behind having multiple ways to make money?
When I first started my business, I was only really exposed to one stream of income: selling courses online. I did this for some time, and it worked. But it was always capped by my time and ability to sell. Things shifted when I became extra intentional about answering my community's needs. Some of my streams of business income include revenue from our international real estate trips, our national chapter membership, partnership deals, and course sales.
I think everyone should have more than one way to earn money in their business. You never know if an industry will change and cause a product of yours to become irrelevant overnight. Having other options your community can come to you for builds trust and reputation and it allows you to target different needs within one community.
Finally, please tell me more about your past event in California. What was the experience like for attendees, and what can we expect from future events?
The Black Women Invest Conference was an empowering atmosphere surrounded by financially savvy women. It was a three-day retreat-styled conference at a cozy winery in Temecula, California, and it extended beyond investment education. Attendees gained actionable strategies for stock and real estate investing, dived into business development ideas, and connected with financial experts through panel discussions and breakout sessions.
But the heart of our experiences lies in community. Guests can always expect to build lasting connections with like-minded Black women as they share goals, celebrate successes, and forge a supportive network that will propel you on your wealth-building journey. We strive for our events to be filled with inspiration, education, and authentic sisterhood.
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Kirby Carroll grew up in VA but now calls Atlanta, GA home. She has a passion for creating content and helping brands grow through storytelling and public relations. When not immersed in work, you can find her sipping a mimosa at brunch or bingeing a new TV drama on Netflix. Keep up with her on social media at @askKirbyCarroll.
We have less than 40 days left in 2024, and while I'm not one to rush goals just because it's the end of the year, it can be fun to challenge yourself to think about ways you'll close out this year big.
Whether you're planning to meet a certain financial or fitness goal, or you're simply trying to maintain and build on the progress you made this year, having something to look forward to is always a good look. Setting actual goals, according to research, actually leads to more success than just playing things by ear. So here are a few to get you started, sis:
(Disclaimer: Not everything is for everyone, so do like my Granny always says: "Eat the meat. Spit out the bone." Take on five out of the 40 and focus on that for the remainder of the year, or do them all. Either way, this is just to get you started.)
40 Ways To End The Year Strong and Inspired
Money Moves
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1. Increase your retirement (or other savings/investment) contributions by 1%.
Experts have found that you could be leaving money on the table by not upping your contributions when you can.
2. Cancel two to five subscriptions.
You could be missing hundreds, even thousands, of dollars a year due to sneaky price hikes and "updates."
3. Create a "fun" in a high-yield savings account.
This is especially important if you struggle with the dreaded b-word (budget) and will make next year's efforts a lot less intimidating. Even if it's $10 a month, do it.
4. Put on your big-girl panties, and set up automatic transfers and payments for at least one bill.
It reduces the stress of managing bills, lessens the chance of a missed payment---and the fees that come with that---and there can be cost savings for doing so.
5. Invest in a cleaner or housekeeping service.
Bosses who value their time (and mental health) invest their dollars into areas where the time they'd spend doing those tasks themselves could be better used to focus on other money-making projects. (And yes, rest is part of that.) Get a housekeeper, sis, or drop off that laundry, even if it's once per month.
6. Donate to a charity.
Beyond the tax benefits, it's a win-win for the greater good of communities you care about.
7. Review your insurance policies and negotiate a better rate (or move on) before their end dates.
Experts often agree this is a small but mighty step to take each year, especially since insurance rates are competitive, you could be spending more money than you need to (or not enough) and your insurance rates can affect your mortgage payments.
8. Call your loan provider and refinance.
As interest rates fall, “millions of borrowers may be able to refinance and get more affordable payments. As interest rates eased down to 6.5%, about 2.5 million borrowers could already refinance and save at least 75 basis points (0.75%) on their interest rate,” the Consumer Financial Protection Bureau reports. You can also refinance student and other types of loans.
9. Stop buying individual items and stock up via going bulk.
Research has found that, among 30 common products, buying in bulk could save you 27% compared with buying in lower quantities. Water, paper products, and baby products like diapers, toiletries, and garbage bags are the top items where people see the most cost-effectiveness. (This has been a lifesaver for me—children, large family, or not—especially when it comes to toothpaste, deodorant, toilet paper, and feminine hygiene products, saving stress, time, and money.)
10. Go cash-only for the holidays.
If you set smart goals and stick to limits on things like gifts, going out to eat, or groceries, you'll see the benefits of this. Cash-stuffing is one method recommended, but something as simple as taking a $10 bill out for lunch, disabling that card for an hour, and leaving your card in a safe place at the office can give you that mindset jump start to see how far you can take your money without the need to splurge.
Love And Romance
11. Say "no."
There are clear mental and physical health benefits to saying no including the setting of healthy boundaries, creating time and energy for other self-care activities, and protecting yourself from physically harmful situations (i.e. unprotected sex or abuse). Just say it, clearly and simply, when you need to.
12. Set a fun, free, adults-only date night for once a week or twice a month with your spouse.
If busy, high-profile folk have touted the success of this, even you can make the time for quality time with your partner. And it's even better when it costs nothing. The best connections are made doing something chill, challenging, or outside the usual dinner-and-a-movie date. Play a game that allows you to reconnect, take a walk in your neighborhood to chat and laugh, or try a little erotic chocolate/edible liquid/paint episode a la Mea Culpa.
13. Go out with Mr. or Ms. "Not My Type."
I love my man, but if I were waiting out for my "type" at the time, we wouldn't be celebrating seven (going on eight) years together. Sometimes having strict, unrealistic expectations for a spouse (especially related to things like height, physical features, or career path) is what's keeping you alone and lonely.
Take the pressure off and explore all your options. I'm not telling you to stop popping the balloon on the guy who earns $20,000 less than you if that's a hard no that Jesus himself told you to skip. I'm asking you to explore other options and see what else God might have out there for your love journey.
14. Immediately apologize and pray together.
I've learned that always being "right" isn't always ideal when you truly care about someone and you're in a relationship for the long haul. Defaulting to an apology when necessary, even when things aren't 100% resolved, is a good way to prioritize peace and save your energy for more worthwhile battles. Research has even supported the benefits of apologies in relationships, and how couples married for five or more years do it often.
15. Get a Rose and discover true self-love.
Do I really have to explain this? You've gotta know what satisfies you, and how better to figure that out than to practice self-love in the bed by yourself? You can also try this with a partner, but as a woman who got on this train very much later in my sexual activity journey. I have a lot more learning to do on my own, and even in a satisfying relationship, I like to find out new things about myself, by myself.
Figure out what you're into, watch what you want to watch, and read what you want to read to define pleasure for yourself. There's a freedom and empowering element there especially if you're used to prioritizing pleasing your partner.
16. Be direct and have the "money talk" with bae.
Money issues are one of the leading causes of divorce, so you need to have those conversations before you even think about marrying someone. And true, nobody can predict the future so you won't be able to avoid some challenges altogether, however, talking with your potential spouse about how they view money, their spending habits, and the pain points in terms of their approach to money management can at least give you a glimpse into what's in store if you do walk down the aisle, move in with them, or decide to share a bank account/business/child with them.
17. Invest in the "paid" version of that dating app.
I know plenty of successful, married folk who did this and met "the one" as a result. Let's be honest: The free version is for playing around. I had a lot of fun with my "free" profile back in the day, trust me. Upgrade that photo, profile, and package, and see if the quality of your dating adventures changes when you're serious about finding a true partner. Dating coaches and matchmakers cosign this.
18. Solo travel to meet that long-distance connection.
Sometimes, your perfect match isn't within 100 miles of you, and that's okay. Make it an adventure, enjoy the memories, and book that ticket. I met my man this way and it's been a whirlwind escape ever since. If you're not comfortable traveling solo, travel or (network to plan travel) with a group via Facebook.
Career And Business
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19. Schedule coffee or virtual meetups with smart people from your graduating class, previous employer, or current employer.
I have gotten many freelance opportunities by doing this. It's as simple as connecting and offering value (or simply learning how you can better equip yourself to do so.) It's also a great way to expand your network, spark new friendships, or find out about new job opportunities.
20. Invest in a well-made suit.
I don't care what industry you're in, a suit says "power," and it's not as old-school or out-of-style as you'd think. Plus the whole experience of looking for a new one (or getting one tailored) is fun and affirming. Try these options. I swear, anytime I wear a blazer, I'm treated like a celebrity or boss, especially when traveling. I was once upgraded to first-class wearing a yellow blazer outfit, and the airline professional literally said, "You look like somebody important. Here you go."
21. Volunteer for a worthwhile project or cause that's important to your company.
If you're overworked and underappreciated, skip this one, but if you truly have the time, love what you do, and want to advance, this move is clutch. Volunteering for extra projects got me where I am today in media because I had foresight, and knew that was the only way at the time to leverage relationships, and I was able to challenge myself to learn skills that 20 years later are still bankable. That VP you can't get a meeting with will be at that gala your company is planning, so join that committee, sis.
22. Write down why you deserve a raise and ask for it in your next one-on-one.
Gather those receipts (ie sales increase numbers, KPIs met, deals closed, people acquired via recruitment, the impact of systems updates, or other tangible success metrics) and ask for that raise before the first or second-quarter budgets are being finalized.
23. Instead of quitting, write down your exit plan.
While revenge quitting is set to be a thing next year (and maybe you're among those who will be leading the trend), try the better boss move and quit with a real plan.
24. Start automatically separating that estimated self-employed quarterly tax estimate.
If you have side hustles (or you're collecting 1099 income,) baby, you do not want to neglect those quarter tax payments. Talk to a professional, do your research, and set up automatic transfers to an account specifically for paying these at the appropriate due dates.
25. Sign up for a free one- to 11-week course related to your industry—or the industry you want to be in next year.
Institutions like Harvard University and platforms like Coursera offer free courses that can enhance your skills. You can also invest in certificate courses with accredited colleges as well as tech training.
26. Hit "Easy Apply" for 10 dream jobs listed on LinkedIn.
While you shouldn't solely rely on this when actively job-seeking, using this convenient LinkedIn option is a great way to get into the habit of applying for positions. And if you're already employed, you should still be "dating" other employers if you're looking to make a move in the next six months. Keep your interview skills sharp, practice toughening up for the "nos," and get a bit of an ego boost in the process.
Self-Care And Wellness
27. Pre-schedule three month's worth of massages.
Oftentimes this is cost-effective since some spas offer deals for multiple bookings. Also, it makes an act of self-care deliberate and important, not an option. When you get that reminder call, you'll know it's real.
28. Fire that therapist and try another one.
Cultural competency in mental health support is one major problem that can hinder Black women from even bothering with therapy. And who wants the added stress of spending multiple, paid sessions explaining why something is a microaggression? Cut the cord and move on to try someone else, either via a Black women therapists channel or recommendations from others.
29. Join a small group at church.
Bedside service ain't gonna cut it and neither is going to the usual Sunday service. Join a smaller group and upgrade your efforts to connect, network, and elevate spiritually. Even if virtually, take a step to dig a bit deeper with more targeted Bible study and discussions.
30. Say no, even to loved ones.
This is on here twice, for a reason. Saying no is the simplest, most powerful micro-action you can take today to make 2025 better. No explanations. No guilt. Say no.
31. Choose one "luxury" beauty product for skincare and stick to it.
This was trending big on social, especially for millennials hitting their 40s. There's just something so freeing about not giving in to every trend and sticking to the basics that work, especially when there are quality, healthy ingredients involved. Put those orders on auto-renew.
32. Sign up for a new sport or fitness class just for fun, not for results.
It's great to be on a weight-loss or weight-lifting journey, but try something just for the fun of it. Switch things up with a couple of these fitness activities.
33. Book a staycation.
Leave the passport at home and explore a nearby community or another town in your state. There's so much enrichment in your own backyard right here in the U.S., and you don't even have to break the bank.
34. Pre-schedule your mammograms, Pap smear, and peri-menopause checkups for next year.
Take control of your health by pre-scheduling essential appointments like mammograms, Pap smears, and peri-menopause check-ups for 2025. Prioritizing these screenings early ensures you stay on top of your wellness and make time for self-care in the new year.
35. Cut off support of beauty and wellness professionals whose customer service is below standard.
This is another one that many Black women have been vocal about—from unrealistic pre-appointment requirements, to booking fees, to long waits, to unsavory in-salon experiences. Spot the red flags early, and just stop accommodating foolishness. Support salons or experienced stylists who are kind, have proper systems in place and value your time.
36. Schedule five to 10-minute moments of silence on your calendar.
Again, wellness is not optional, and if it's not on my calendar, it's not official. Sit quietly. Pray. Meditate. Or do nothing. The benefits of silent moments are almost endless.
37. Download a meditation app.
If you've found that meditation is difficult to schedule or to even start, an app can help. Try this, this, or this one, and take that step to embrace something new to enhance your wellness routine. If you're tired of downloading apps, create a playlist for meditation via Amazon Music or Spotify and schedule a reminder to do it once a day or week.
38. Invest in a healthy meal prep or delivery service.
Time is emotionally expensive, so save as much of it as possible. Getting into meal prep to keep to your goals is a great way to save time, stress, and effort. The health benefits of meal prepping have also been proven via research.
39. Create a positive playlist on Spotify, Amazon Music, YouTube, or other streaming platform.
It can be podcasts, music, affirmations, or somatic sounds. It's a game-changer. You can even set an alarm to wake you up to start your day with the positive playlist. Not into creating your own? There are plenty to choose from with a quick search.
40. Set up reminders for Alexa (Siri or other AI) to remind you, "You are loved," and "You are okay."
This simple effort can boost your endorphins and remind you that you're indeed, not alone, and you will be okay, regardless. To set mine up, I simply commanded, "Alexa, remind me everyday 'Jesus loves me,'" and like clockwork she does. She almost scared the ish out of me one day when I'd forgotten the reminder was active, but it was the reminder I needed when anxiety had gotten the best of me that week.
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While there's always an element of gloom and doom in the news when it comes to employment and the job search, it's not all bad out in these career streets. Some jobs will not only be in demand in 2025, but they'll be paying even higher salaries.
In fact, Mercer, a human resources and financial services firm released a few very optimistic insights in a recent report. Companies are set to increase compensation budgets by 3.3% for merit increases and 3.7% for total salary increases for non-unionized employees in 2025, despite economic uncertainty. They’re also “prioritizing talent investment, with 69% expressing confidence in their compensation budget projections, and plan to promote 9.3% of employees in 2025.”
If you're looking to change careers or even figure out your next move in your current one, you'll want to look into these jobs, per the experts, that are set to see pay increases next year, allowing you to make that vision board a reality:
1. Human Resources (“People” or “Talent”) Manager
Average salary: $137,212, or more with specialty, experience, and advanced degree
According to the U.S. Bureau of Labor Statistics, the human resource manager's role is expected to see a 6% uptake in demand over the next 10 years—faster than the average job growth rate.
In this role, you oversee senior levels of strategic talent management and recruitment—from handling complaints and bridging the gap between management and their teams to managing learning and development, among other duties.
2. Renewable Energy Project Manager
Average Salary: $95,206, a bachelor's degree in engineering or related subjects, with more salary for advanced degree
Energy firms and corporations are among those reporting the highest planned overall salary increases in 2025.
In this role, you’ll be in charge of projects centered on renewable energy projects, such as solar and wind farms. You’ll handle budgets, progress reports, site investigations, and feasibility studies.
3. Digital Marketing Manager
Average Salary: $126,704 or more with bachelor's degree and/or practical experience showcasing successful projects
Communications is another industry set to offer the highest salary raises next year. As a digital marketing manager, you'll have hands-on experience and must have a knack for leveraging digital platforms to promote products, services, or brands. You’ll work with a range of niche digital media, including social media, email, online advertising, and content creation. You'll also manage teams to meet client and campaign deliverables to target and engage with audiences and customers.
4. Insurance Actuary
Average Salary: $135, 203, with a bachelor's degree in actuary science, accounting or related, with more for experience, advanced degree
While AI is impacting the insurance industry, experts are predicting that experienced and detail-oriented actuaries will still be in high demand in 2025. For this role, you’ll need to have the perfect knowledge mix of math, statistics, tech, and business modeling when making strategic decision-making. When it comes to insurance, you’ll decide the risk of potential events, and help businesses develop policies that minimize the cost of a risk.
5. Cybersecurity Engineer
Average Salary: $122,890, bachelor's degree in computer science or related field, and more with advanced degree
Tech is an industry also expected to have high instances of salary increases next year, and cybersecurity is apparently booming. You’ll be in charge of coming up with the networks that protect against cyberattacks, cybersecurity procedures for a brand or company, and the monitoring and testing systems to keep them up to date.
6. Psychiatric Nurse Practioner
Average Salary: $153,643, bachelor’s in nursing and master’s, with more for DNP (Doctor of Nursing Practice)
This specialty is the “fastest-growing choice” among nurse practitioner students, and the job remains in high demand even with the high volume of supply for the role due to the increased need and prevalence of mental health issues in the U.S. In this role, you’ll lead in individualized treatment plans, prescribing medications (DNP), providing psychotherapy, and implementing behavioral interventions (DNP).
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