
Oprah Winfrey’s journey from humble beginnings to becoming a media icon is a testament to perseverance, authenticity, and self-belief. Her reflections on overcoming challenges and recognizing inner strength are gifts that remind us of our own potential.
Below, we’re sharing some of Oprah’s most inspiring quotes—words that uplift, empower, and infuse your life with self-affirming magic. The beauty of these quotes is that they can be revisited whenever you need a reminder of your own light and purpose. May her wisdom inspire you to embrace your story and shine your light for yourself and others.
Most Inspiring Oprah Winfrey Quotes
Table of Contents
Oprah Winfrey Happiness Quotes
Oprah Winfrey Quotes On Life
"Life is reciprocal: The energy you expand always comes back."
"Life is about growth and change. When you are no longer doing that—that is your whisper; that is your whisper that you are supposed to do something else."
"You can either waltz boldly onto the stage of life and live the way you know your spirit is nudging you to, or you can sit quietly by the wall, receding into the shadows of fear and self-doubt."
"When you don’t know what to do, do nothing. Get quiet so you can hear the still, small voice—your inner GPS guiding you to true north."
"Wherever you are in your journey, I hope you, too, will keep encountering challenges. It is a blessing to be able to survive them, to be able to keep putting one foot in front of the other—to be in a position to make the climb up life’s mountain, knowing that the summit still lies ahead. And every experience is a valuable teacher."
"What I know for sure is that pleasure is energy reciprocated: What you put out comes back. Your base level of pleasure is determined by how you view your whole life."
"The answers keep unfolding as your life expands, if you’re willing to see things for what they are—and what they can be."
"No matter how far away from yourself you may have strayed, there is always a path back. You already know who you are and how to fulfill your destiny. And your ruby slippers are ready to carry you home."
"With every experience, you alone are painting your own canvas, thought by thought, choice by choice."
"Only you have the responsibility to move your life forward. The sooner you get that, the sooner your life gets into gear. It does not matter where you come from. It doesn’t matter your circumstances – what matters is this moment and what you’re willing to do right now."
"To me, aging well means feeling fit and strong—emotionally and physically—and being fully self-aware to the point of self-actualization."
"You are the captain of your soul. You are responsible for the choices you make in your life. I am living the dream. I’m not living the dream because I’m special, I’m living the dream because I was obedient to the call of the dream."
"Life is about recalibrating. About continually asking yourself: 'What do I have to do to get where I need to be?' 'How do I create the life I want?'"
"If change is the one thing you can be sure of, the goal is to figure out how you can use that certainty to your advantage, to modify, transfigure, refashion, and transform your day-to-day being."
"We can’t allow ourselves to be frightened into not living our lives, and I think that we have to keep going and we have to keep going with the faith that things will get better […] And things will get better when we make them better."
"There is a supreme moment of destiny calling on your life. Your job is to feel that, to hear that, to know that. And sometimes when you're not listening, you get taken off track. You get in the wrong marriage, the wrong relationship, you take the wrong job, but it's all leading to the same path. There are no wrong paths."
Oprah Quotes On Love and Relationships
"Look inward—the loving begins with you."
"Alone time is when I distance myself from the voices of the world so I can hear my own."
"Good riddance to decisions that don’t support self-worth."
"The best gift anyone can give, I believe, is the gift of sharing themselves."
"Turn your wounds into wisdom."
"Surround yourself with only people who are going to lift you higher."
"Family should be the place where you can be your most complete self."
"The ability to love and be loved exists no matter where you are."
"You must be fearless enough to give yourself the love you didn't receive."
"When you make loving others the story of your life, there's never a final chapter, because the legacy continues. You lend your light to one person, and he or she shines it on another and another and another."
"If a person turns against you because you say 'no' to them, you recognize that that wasn't real love anyway. True love, true friendship, true support comes from people who want you to tell your own truth. They don't want things given to them that don't come from a pure place."
Oprah Winfrey Quotes On Success
"The reason I’ve been able to be so financially successful is my focus has never, ever for one minute been money."
"The key to realizing a dream is to focus not on success but on significance–and then even the small steps and little victories along your path will take on greater meaning."
"Create the highest, grandest vision possible for your life, because you become what you believe."
"Doing the best at this moment puts you in the best place for the next moment."
"Think like a queen. A queen is not afraid to fail. Failure is another stepping stone to greatness."
"I’ve come to believe that each of us has a personal calling that’s as unique as a fingerprint—and that the best way to succeed is to discover what you love and then find a way to offer it to others in the form of service, working hard, and also allowing the energy of the universe to lead you."
"I don’t think of myself as a poor deprived ghetto girl who made good. I think of myself as somebody who, from an early age, knew I was responsible for myself, and I had to make good."
"We can’t become what we need to be by remaining what we are."
"You are where you are in your life, based on what you believe. If you’re not looking at the shadows, what is subconsciously telling yourself you’re not good enough, not worthy enough, not smart enough…you’re not enough, you end up acting out of THAT belief system, and not of what you want to be the truest for yourself."
"The truth is, success is a process—you can ask anybody who’s been successful."
"What I learned at a very early age was that I was responsible for my life. And as I became more spiritually conscious, I learned that we all are responsible for ourselves, that you create your own reality by the way you think and therefore act."
"The biggest reward is not financial benefits, though it’s really good, you can get a lot of great shoes! Those of you who have a lot of shoes know having a closet full of shoes doesn’t fill up your life. Living a life of substance can. Substance through your service."
"The key to realizing a dream is to focus not on success but on significance -- and then even the small steps and little victories along your path will take on greater meaning."
"You know you are on the road to success if you would do your job and not be paid for it."
Oprah Winfrey Quotes On Happiness
"I live in a state of exhilarated contentment (my definition of happiness), fueled by a passion for everything I'm committed to: my work, my colleagues, my home, my gratitude for every breath taken in freedom and peace. And what makes it sweeter is knowing for sure that I created this happiness. It was my choice."
"The No. 1 principle that rules my life is intention."
"Envy is the great destroyer. It is the happiness killer. And so anytime you are looking at anything else with envy, you have already killed your own happiness or your ability to be happier in that moment, and probably in moments to come."
Oprah Winfrey Quotes On Self-Care
"You can’t give what you don’t have. You have to keep your own self full. Keep your cup full."
"When you are tuned in and charged into that…whenever you feel empty you go inside yourself and you connect to the source and you know that all things are possible."
"We’re all energy fields. Keep your energy level high. For me, it’s eating as healthy as possible, some form of silence or prayer or meditation in the morning, and exercise. It’s keeping yourself whole and connected and knowing only positive energy brings positive energy."
"Often when people think about self-care, they think about a trip to the spa or bubble bath—you all know I love a bath. There’s nothing wrong with a spa-ing—love that, too. But I think self-care is something deeper. It’s a practice that comes with doing the internal work and listening to what you, and only you, need."
"The biggest choices begin and end with YOU. Your internal BIG questions. Who I wanna be in the world. My relationship to source energy. To all that is god. Your experience with all that is life, divine and universal."
"Self-care shouldn't have to come out of an imminent need for relief when everything comes tumbling down. It should be deliberate, it should be scheduled, it should become a habit. Because what I know for sure: You don't have anything to give that you don't have."
"Now when I begin to feel exhausted, I pull back. If I'm at work and people are lined up at my desk with one request after another, I literally go sit in my closet and refuel. And I always give myself Sundays as a spiritual base of renewal—a day when I do absolutely nothing."
Oprah Winfrey Quotes On Gratitude
"That’s the gift of gratitude: In order to feel it, your ego has to take a backseat."
"I know for sure that only by owning who and what you are can you step into the fullness of life. I feel sorry for anyone who buys into the myth that you can be what you once were. The way to your best life isn't denial. It's owning every moment and staking a claim to the here and now... And I'm grateful for every age I'm blessed to become."
"Be thankful for what you have; you’ll end up having more. If you concentrate on what you don’t have, you will never, ever have enough."
"The more you praise and celebrate your life, the more there is in life to celebrate."
"If you can learn to focus on what you have, you can always see that the universe is abundant and you will have more. If you concentrate on what you don’t have, you will never have enough."
"I live in the space of thankfulness -- and for that, I have been rewarded a million times over. I started out giving thanks for small things, and the more thankful I became, the more my bounty increased. That's because -- for sure -- what you focus on expands. When you focus on the goodness in life, you create more of it."
"Focusing on one thing that you are grateful for increases the energy of gratitude and rises the joy inside yourself."
"I know for sure that appreciating whatever shows up for you in life changes your personal vibration. You radiate and generate more goodness for yourself when you're aware of all you have and not focusing on your have-nots."
"Breathe. Let go. And remind yourself that this very moment is the only one you know you have for sure."
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Featured image by Phillip Faraone/Getty Images for ELLE
Because We Are Still IT, Girl: It Girl 100 Returns
Last year, when our xoNecole team dropped our inaugural It Girl 100 honoree list, the world felt, ahem, a bit brighter.
It was March 2024, and we still had a Black woman as the Vice President of the United States. DEI rollbacks weren’t being tossed around like confetti. And more than 300,000 Black women were still gainfully employed in the workforce.
Though that was just nineteen months ago, things were different. Perhaps the world then felt more receptive to our light as Black women.
At the time, we launched It Girl 100 to spotlight the huge motion we were making as dope, GenZennial Black women leaving our mark on culture. The girls were on the rise, flourishing, drinking their water, minding their business, leading companies, and learning to do it all softly, in rest. We wanted to celebrate that momentum—because we love that for us.
So, we handpicked one hundred It Girls who embody that palpable It Factor moving through us as young Black women, the kind of motion lighting up the world both IRL and across the internet.
It Girl 100 became xoNecole’s most successful program, with the hashtag organically reaching more than forty million impressions on Instagram in just twenty-four hours. Yes, it caught on like wildfire because we celebrated some of the most brilliant and influential GenZennial women of color setting trends and shaping culture. But more than that, it resonated because the women we celebrated felt seen.
Many were already known in their industries for keeping this generation fly and lit, but rarely received recognition or flowers. It Girl 100 became a safe space to be uplifted, and for us as Black women to bask in what felt like an era of our brilliance, beauty, and boundless influence on full display.
And then, almost overnight, it was as if the rug was pulled from under us as Black women, as the It Girls of the world.
Our much-needed, much-deserved season of ease and soft living quickly metamorphosed into a time of self-preservation and survival. Our motion and economic progression seemed strategically slowed, our light under siege.
The air feels heavier now. The headlines colder. Our Black girl magic is being picked apart and politicized for simply existing.
With that climate shift, as we prepare to launch our second annual It Girl 100 honoree list, our team has had to dig deep on the purpose and intention behind this year’s list. Knowing the spirit of It Girl 100 is about motion, sauce, strides, and progression, how do we celebrate amid uncertainty and collective grief when the juice feels like it is being squeezed out of us?
As we wrestled with that question, we were reminded that this tension isn’t new. Black women have always had to find joy in the midst of struggle, to create light even in the darkest corners. We have carried the weight of scrutiny for generations, expected to be strong, to serve, to smile through the sting. But this moment feels different. It feels deeply personal.
We are living at the intersection of liberation and backlash. We are learning to take off our capes, to say no when we are tired, to embrace softness without apology.
And somehow, the world has found new ways to punish us for it.

In lifestyle, women like Kayla Nicole and Ayesha Curry have been ridiculed for daring to choose themselves. Tracee Ellis Ross was labeled bitter for speaking her truth about love. Meghan Markle, still, cannot breathe without critique.
In politics, Kamala Harris, Letitia James, and Jasmine Crockett are dragged through the mud for standing tall in rooms not built for them.
In sports, Angel Reese, Coco Gauff, and Taylor Townsend have been reminded that even excellence will not shield you from racism or judgment.

In business, visionaries like Diarrha N’Diaye-Mbaye and Melissa Butler are fighting to keep their dreams alive in an economy that too often forgets us first.
Even our icons, Beyoncé, Serena, and SZA, have faced criticism simply for evolving beyond the boxes society tried to keep them in.
From everyday women to cultural phenoms, the pattern is the same. Our light is being tested.

And yet, somehow, through it all, we are still showing up as that girl, and that deserves to be celebrated.
Because while the world debates our worth, we keep raising our value. And that proof is all around us.
This year alone, Naomi Osaka returned from motherhood and mental health challenges to reach the semifinals of the US Open. A’ja Wilson claimed another MVP, reminding us that beauty and dominance can coexist. Brandy and Monica are snatching our edges on tour. Kahlana Barfield Brown sold out her new line in the face of a retailer that had been canceled. And Melissa Butler’s company, The Lip Bar, is projecting a forty percent surge in sales.

We are no longer defining strength by how much pain we can endure. We are defining it by the unbreakable light we continue to radiate.
We are the women walking our daily steps and also continuing to run solid businesses. We are growing in love, taking solo trips, laughing until it hurts, raising babies and ideas, drinking our green juice, and praying our peace back into existence.
We are rediscovering the joy of rest and realizing that softness is not weakness, it is strategy.
And through it all, we continue to lift one another. Emma Grede is creating seats at the table. Valeisha Butterfield has started a fund for jobless Black women. Arian Simone is leading in media with fearless conviction. We are pouring into each other in ways the world rarely sees but always feels.

So yes, we are in the midst of societal warfare. Yes, we are being tested. Yes, we are facing economic strain, political targeting, and public scrutiny. But even war cannot dim a light that is divinely ours.
And we are still shining.
And we are still softening.
And we are still creating.
And we are still It.

That is the quiet magic of Black womanhood, our ability to hold both truth and triumph in the same breath, to say yes, and to life’s contradictions.
It is no coincidence that this year, as SheaMoisture embraces the message “Yes, And,” they stand beside us as partners in celebrating this class of It Girls. Because that phrase, those two simple words, capture the very essence of this moment.
Yes, we are tired. And we are still rising.
Yes, we are questioned. And we are the answer.
Yes, we are bruised. And we are still beautiful.

This year’s It Girl 100 is more than a list. It is a love letter to every Black woman who dares to live out loud in a world that would rather she whisper. This year’s class is living proof of “Yes, And,” women who are finding ways to thrive and to heal, to build and to rest, to lead and to love, all at once.
It is proof that our joy is not naive, our success not accidental. It is the reminder that our light has never needed permission.
So without further ado, we celebrate the It Girl 100 Class of 2025–2026.
We celebrate the millions of us who keep doing it with grace, grit, and glory.
Because despite it all, we still shine.
Because we are still her.
Because we are still IT, girl.
Meet all 100 women shaping culture in the It Girl 100 Class of 2025. View the complete list of honorees here.
Featured image by xoStaff
It Girl 100 Class Of 2025: Meet The Style Innovators You Need To Know
She's beauty, she's grace, yes, she's the blueprint, and she's the moment. She's a Style Innovator, turning everyday moments into the kind of fashion statements we can't stop double-tapping. And she's not alone.
This year's It Girl 100 is a mosaic of brilliance, featuring entrepreneurs, cultural disruptors, beauty visionaries, and boundary-pushing creatives who embody the spirit of "Yes, And." This digital celebration honors the women who embrace every facet of themselves, proving authenticity will always be in style.
Among these 100 It Girls stand the Style Innovators, the muses and the artists setting the tone in beauty, hair, and fashion. They're the creatives who turn self-expression into a walking art form. With every detail devoured, from OOTDs to OOTNs, they remind us that personal style isn't just about what you wear, but how you move through the world and how you show up as no one but yourself.
Here's the roll call for xoNecole's It Girl Class of 2025: Style Innovators.

Model, Content Creator, and TV Host Achieng Agutu
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Achieng Agutu
Her Handle: @noordinarynoire
Her Title: Model, Content Creator, TV Host
Who's That It Girl: Achieng Agutu is the Kenyan-born Confidence Queen taking over digital culture. We love her for using her platform to uplift others with fearless self-expression and for proving that beauty lies in authenticity.
Her "Yes, And" Statement: "Yes, and I am apologetically me!"

Beauty Editor and Expert Maya Allen
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Maya Allen
Her Handle: @mayaalenaa
Her Title: Beauty Editor and Expert
Who's That It Girl: Maya Allen is a beauty editor and writer whose work at Cosmopolitan, Marie Claire, and The Cut has changed how we talk about beauty. She’s passionate about representation and using storytelling to challenge old standards.
Her "Yes, And" Statement: "Yes, I'm a storyteller, and I know the most powerful chapters of my story are still being written."

Beauty Influencer and Content Creator Alissa Armon
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Alissa Armon
Her Handle: @alissa.ashley
Her Title: Beauty Influencer and Content Creator
Who's That It Girl: Alissa Ashley is a beauty and lifestyle content creator with over 2 million YouTube subscribers. Known for her makeup tutorials and relatable style, she's expanded her content to include fitness and wellness.

Creator and Social Media Personality Jodie Taylor
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Jodie Taylor
Her Handle: @jodiektayl
Her Title: Creator and Social Media Personality
Who's That Girl: Jodie Taylor blends creativity and confidence in everything she wears. We celebrate her for her fearless individuality and for leading a generation of women who style their own stories.
Her "Yes, And" Statement: "Yes, I operate at the highest levels and I bring others along with me."

Creator and Beauty Consultant Golloria George
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Golloria George
Her Handle: @golloria
Her Title: Creator and Beauty Consultant
Who's That It Girl: Golloria George is a beauty creator and consultant known for pushing shade inclusivity in the industry. She’s collaborated with brands like Patrick Ta and Rhode and earned recognition from Forbes, TIME, and Ebony for her impact.
Her "Yes, And," Statement: "Yes, I stand firmly in who I am and am confident in my power."

Founder and Designer Sade Mims
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Sade Mims
Her Handle: @sademims
Her Title: Founder and Designer
Who's That It Girl: Sade Mims is an artist and founder of design label EDAS. Mims skills, experience, and innate interest for conceptualization and design have been the driving force of her work. With over 10 years of experience, she has immersed herself in many mediums and finds joy and inspiration from the mundane parts of life.
Her "Yes, And" Statement: "Yes, I’m chill and still full of depth."

Fashion, Style Influencer and Content Creator Courtney Quinn
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Courtney Quinn
Her Handle: @colormecourtney
Her Title: Fashion, Style Influencer and Content Creator
Who's That It Girl: We love Courtney Quinn’s unapologetic embrace of color and play. Her creative storytelling and business savvy prove that joy can be a strategy and that whimsy and purpose belong together.

Beauty and Lifestyle Creator Toni Bravo
Credit: Adelynn Tourondel
Toni Bravo
Her Handle: @bonitravo
Her Title: Beauty and Lifestyle Creator
Who's That It Girl: Toni Bravo is a visionary stylist and creative director redefining chic. We honor her for transforming fashion into a language of empowerment and self-celebration.
Her "Yes, And" Statement: "Yes, I am limitless and I’m paving my own path."

Beauty Content Creator Amber Nicole
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Amber Nicole
Her Handle: @withambernicole
Her Title: Beauty Content Creator
Who's That It Girl: Amber Nicole is a beauty entrepreneur and wellness advocate who founded her clean-skincare line, Naked By Nature to honor her journey with vitiligo, champion self-care, and redefine beauty standards for women of color.

Beauty Influencer and Content Creator Arnell Armon
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Arnell Armon
Her Handle: @arnell.armon
Her Title: Beauty Influencer and Content Creator
Who's That It Girl: We honor Arnell Armon’s sharp editorial eye and influence across beauty and lifestyle. Her thoughtful content and authenticity continue to inspire a community that values creativity and confidence.
Her "Yes, And" Statement: "Yes, I’m a mom, creator, and trailblazer."

Creator Salina Williams
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Salina Williams
Her Handle: @salina_sincerely
Her Title: Creator
Who's That It Girl: Salina Williams brings soulful elegance to every ensemble. We celebrate her for merging classic beauty with contemporary edge, creating a signature style that speaks volumes without saying a word.

Creator and Social Media Personality Jodie Woods
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Jodie Woods
Her Handle: @jodiewoods
Her Title: Creator and Social Media Personality
Who's That It Girl: With charm and poise beyond her years, Jodie Woods is shaping the future of fashion influence. We love her for showing that authenticity, not trends, is the ultimate luxury.

Model, Entrepreneur, Beauty and Media Personality Jordyn Woods
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Jordyn Woods
Her Handle: @jordynwoods
Her Title: Model, Entrepreneur, Beauty and Media Personality
Who's That It Girl: Jordyn Woods continues to turn reinvention into an art form. We honor her for her self-made journey and for using her platform to champion body positivity, growth, and grace.
Kirah Ominique
Her Handle: @kirahominique
Who's That It Girl: Kirah Ominique is the creative voice behind confidence-filled style moments. We celebrate her for inspiring women to embrace every curve, color, and chapter of their beauty.

Beauty and Lifestyle Creator Yana Carr
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Yana Carr
Her Handle: @goldynaps
Her Title: Beauty and Lifestyle Creator
Who's That It Girl: Yana is a Philadelphia content creator who started with natural hair and beauty, then expanded into tennis and lifestyle. She now hosts tennis events for young Black women and is launching her own braiding hair brand.
Her "Yes, And" Statement: "Yes, I'm multifaceted and unapologetic about pursuing my passions."

Influencer Tiara Willis
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Tiara Willis
Her Handle: @thetiarawillis
Who's That It Girl: Tiara Willis started creating beauty content at just 14 and built a trusted community of over half a million followers. Now, she is an amazing licensed esthetician, and partners with major brands to educate and empower skincare lovers everywhere.
Her "Yes, And" Statement: "Yes, I built a trusted community and I shape the way they experience beauty."

Makeup Artist and Beauty Creator Makeup Shayla
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Makeup Shayla
Her Handle: @makeupshayla
Her Title: Makeup Artist and Beauty Creator
Who's That It Girl: Makeup Shayla’s artistry has become iconic in the beauty world. We love her for setting the standard for glam that’s equal parts bold, empowering, and timeless.

Zaya Wade
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Zaya Wade
Her Title: Model
Who's That It Girl: Zaya Wade is courage personified. We celebrate her for standing proudly in her truth and inspiring a global movement toward acceptance, identity, and radiant self-love.

Entrepreneur Ruthann Palacios
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Ruthann Palacios
Her Handle: @ruesworldd
Her Title: Entrepreneur
Who's That It Girl: "My overall purpose is to show that it is possible to show your personality through your clothes no matter the size, race, or gender and that you can do anything you set your mind to. At the end of the day we are our biggest critics and if you feel free, confident, and good in what you do, the weight of being judged by others won’t hold any value."
Her "Yes, And" Statement: "Yes, I am a creator who celebrates fashion, and I am a voice reminding people they don’t have to fit in to stand out."
Now that you've met the Style Innovators, see who else made our list. Tap into the full It Girl 100 Class of 2025 and meet all 100 women changing game this year and beyond. See the full list here.
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