
As we enter a new year, you and your partner are coming off of enjoying a few days off and you’re (hopefully) discussing some of the ways that you want to improve your relationship in the upcoming months, I hope that one of the topics that come up is your sex life. Because while a lot of people seem to treat sex like it’s the icing on the cake of their dynamic, I prefer to see it as an ingredient in the cake. It really can’t be said enough that one of the main things that (usually) set a long-term relationship apart from all of the other connections that people have is the sex — and since that makes sex exceptional, it should be treated as such…wouldn’t you say?
So, keeping this in mind, what kind of sex do you want to have this year? If what immediately comes to your mind is, “What do you mean? I want to have good sex” (duh), then I think you should read this all the way through. Because in order to have good, better or (again hopefully) off-the-charts sex, there are a few different points that should be explored — first.
What Grade Would You Give Your Sex Life Last Year?
Something that I say (and wholeheartedly believe) often is, “The problem with a lot of us is, we’re so used to experiencing an ‘F’ that we think a ‘C’ is an ‘A.’” While I typically apply this to relationships, sex can fit right in with it too. While when we first start having sex with someone new, the focus may be on how good or not-so-good it is, it’s pretty common that once you get into something serious, you don’t put as much thought into how great or not-so-great it might be or what could be done to make things better. You kind of just accept that this is who you’re with and this is the way sex is gonna be.
Listen, if you’re in a long-term dynamic, I’m assuming that you’re trying to be in it for the long haul, right? And if both of you signed up for exclusivity, that means you’re only going to be sleeping with each other. Therefore, you’d better care about if the sex is amazing — or not. That’s why I think it’s crucial that you both put your ego aside and put a grade on your sex life. Based on whatever the “score” is, both of you should explain it. Better to have a couple of minutes of uncomfortableness in hearing what’s up than to sign up for another year of C or below experiences (overall). Right?
Is Sex a Real Priority for You Both?
A wise person once said something that is oh so very true, across the board — “No one is busy. It just depends what number you are on their priority list.” This is why, when married couples talk to me about how they can’t recall the last time they had sex because of how “busy” they’ve been, while I try to keep from letting them see it, I do end up rolling my eyes. Sex is about intimacy. Sex is a profound form of communication. Orgasms have a ton of holistic benefits (check out “10 Irrefutable Reasons To Have An Orgasm A Day” and “10 Hacks To Help You Climax More Consistently”). So, why is it that you can find time to do any and everything else but participate in some consistent copulation? Again, it’s all about priorities.
And what’s the indication that you prioritize sex? Word on the street is, if you have sex about once a week, you’ve got a pretty “normal” sex life. My take is, if you get that sex is a staple in any romantic relationship and you keep pushing lower on your to-do list, that is revealing more about your connection — or disconnection — with your partner than you might think. Going into the new year, prioritizing sex must be a topic of conversation. Don’t put it off. Do it as soon as you possibly can.
Are You and Your Partner Great “Sex Communicators”?
Speaking of conversations, good sex is all about great communication and communication is about imparting something and interchanging something. You know, there’s a husband I know who brags about how good of a communicator he is. His wife and I find that to be past hilarious because he honestly doesn’t seem to know the difference between a monologue (hearing himself talk) and a dialogue (exchanging ideas with others) and he absolutely sucks at listening. Interestingly enough, this very husband was the inspiration behind the article, “BDE: Please Let The ‘It Needs To Be Huge’ Myth Go” that I wrote last year because, another fascinating about him is, he seems to think that because he’s “packin,’” he’s automatically good in bed. Chile, LOUD and WRONG again.
It really should come as no surprise that a lot of people who are poor communicators outside of the bedroom are also pretty bad at doing it inside of the bedroom too. And just what are some indications of being a poor communicator? Making assumptions. Thinking that your voice is what’s more important. Refusing to compromise. Acting like your opinions should be treated like facts. Being patronizing or condescending. Not respecting what the other person is saying. See how that can make someone be bad in bed?
A man can be entirely in you (yes literally), with your permission, and you can still feel like the two of you are miles apart. Since I believe that sex is an ultimate form of communication and the closer that two people feel on a mental and emotional level, the better their relationship can/should become, definitely discuss how good the two of you are about communicating on a sexual level as far as speaking and being heard about what your wants and needs are. If you need a little help in this department, check out “9 Sex-Related Questions You & Your Partner Should Ask Each Other. Tonight.”. At the very least, it can help to put the two of you on the right track.
Do You Want More Passion or Intimacy?
Here’s the thing about passion — a lot of those crazy women on Lifetime television and that show For My Man are “passionate.” I’ve got a male friend right now who has a possessive AF girlfriend who constantly fights with him and then they have make-up sex that is passionate (check out “Make-Up Sex Might Be Doing Your Relationship More Harm Than Good”). So, please don’t assume that if you’re climbing the walls during sex while thinking that you are about to lose your mind the rest of the time, that you’re in something that is good, healthy, or wise. One way or another, passion alone has destroyed many lives.
With those disclaimers out of the way, do I think that there is a good side to passion? Definitely. When powerful and strong emotions are tied into love (or at least deeply caring for someone) and that is expressed sexually, it can be a pretty beautiful thing. So, let’s start there. When’s the last time that you and your partner talked about how you feel about each other? Listen, just because you’re together, that doesn’t always or automatically mean that you feel the same way you did last year or that some things haven’t shifted so…discuss it. If you feel like some passion — that “I can’t wait to tear your clothes off because I’ve just gotta have you right here and now” sex — is missing, 7 times outta 10, that tends to be more about what’s going on in your head than the rest of your body parts.
And what about intimacy? One definition of that word is “a close association with or detailed knowledge or deep understanding of a place, subject, period of history, etc.”; another is “a close, familiar, and usually affectionate or loving personal relationship with another person or group.” A part of the reason why new couples need to date is to get to know each other. A part of the reason why long-term couples should is to get to know each other more and better. Only arrogant individuals presume that they know all that there is to know about everything and everyone.
That said, if intimacy during sex is what you desire to have more of in the upcoming year, you need to get more “detailed knowledge,” a “deeper understanding” and to become “(even) more affectionate” with your partner. Quality time is a huge part of what can make that happen, so definitely put more dates on your to-do list for the upcoming months (check out “10 Romantic Dates You Can Go On (In Your Own Home),” “15 Date Ideas Based On Your Love Language” and “When's The Last Time You And Your Man Had A 'Sex Date'?”).
How “Risky” Are Things?
I will forever die on the hill that one of the most underrated reasons for why two people decide to call it quits is boredom. And when it comes to sexual boredom, it’s important that couples take more risks. Keeping this in mind, when’s the last time you and your partner checked something off of each other’s sex-themed bucket list, taped a sexual encounter, or went on a sexcation? When’s the last time you had sex outside of your bedroom or bathroom, tried a position that you’ve never done, or attempted a sexual goal that you’ve yet to reach (like maybe how many orgasms you can both have in one night)? A wise person once said that there can’t be rewards without risk. Your sex life can apply to this statement — ten-fold.
How Much Is Sex the “Glue” in the Relationship?
Glue is what holds things together and even the Good Book says that sex makes two people one (which is why people need to be very careful about who they “one themselves to” — Genesis 2:24-25, I Corinthians 6:16-20 — Message). Not only that but oxytocin is a natural hormone that literally makes two people feel closer to one another during physical acts of intimacy and affection. With that said, while I do think that it’s unhealthy to solely rely on sex to keep your relationship afloat, at the same time, I do think that it should be respected as a vital part of what keeps you and yours in a good space.
So, tell me something — how much is sex the “glue” in your relationship? How much do you look forward to it with your partner? How safe and secure within your bond does it make you feel? When it comes to the things that you enjoy the most about your connection, where does sex go on the list? You know, glue is a type of adhesive, one definition of adhesive is tenacious and to be tenacious is to “hold fast,” be “highly retentive” and “not easily pulled asunder.”
Unfortunately, we live in a culture that has gotten way too flippant and casual about sex. Still, if you look at it past the surface, it can help you and your partner remain unbreakably close. It can be a type of glue that makes your bond unmatched. If you let it.
What Is Your Sex Mission Statement?
A philanthropist by the name of Andrew Carnegie once said, “If you want to be happy, set a goal that commands your thoughts, liberates your energy, and inspires your hopes.” That said, from both a personal and professional perspective, I am all about mission statements because they’re a great way to set goals, remove distractions (and excuses) and stay focused. So…where’s y’all’s sex mission statement at? Straight up. If you want to have a better and more fulfilling sex life in the upcoming year, it’s important that you and your partner get together to jot down a couple of paragraphs about what kind of goals you want to set surrounding your sex life and the mutual commitment that you both will make to achieve said-goals. Then put the statement somewhere where you both can see it on a regular basis.
Research says that you have a 42 percent greater chance of reaching your goals when you write them down. That said, please determine in your mind to go into 2022 with an official sex mission statement. It’s a bona fide way to end this year with a bigger smile on your face than you started it with. I can almost guarantee it!
Featured image by Getty Images
Because We Are Still IT, Girl: It Girl 100 Returns
Last year, when our xoNecole team dropped our inaugural It Girl 100 honoree list, the world felt, ahem, a bit brighter.
It was March 2024, and we still had a Black woman as the Vice President of the United States. DEI rollbacks weren’t being tossed around like confetti. And more than 300,000 Black women were still gainfully employed in the workforce.
Though that was just nineteen months ago, things were different. Perhaps the world then felt more receptive to our light as Black women.
At the time, we launched It Girl 100 to spotlight the huge motion we were making as dope, GenZennial Black women leaving our mark on culture. The girls were on the rise, flourishing, drinking their water, minding their business, leading companies, and learning to do it all softly, in rest. We wanted to celebrate that momentum—because we love that for us.
So, we handpicked one hundred It Girls who embody that palpable It Factor moving through us as young Black women, the kind of motion lighting up the world both IRL and across the internet.
It Girl 100 became xoNecole’s most successful program, with the hashtag organically reaching more than forty million impressions on Instagram in just twenty-four hours. Yes, it caught on like wildfire because we celebrated some of the most brilliant and influential GenZennial women of color setting trends and shaping culture. But more than that, it resonated because the women we celebrated felt seen.
Many were already known in their industries for keeping this generation fly and lit, but rarely received recognition or flowers. It Girl 100 became a safe space to be uplifted, and for us as Black women to bask in what felt like an era of our brilliance, beauty, and boundless influence on full display.
And then, almost overnight, it was as if the rug was pulled from under us as Black women, as the It Girls of the world.
Our much-needed, much-deserved season of ease and soft living quickly metamorphosed into a time of self-preservation and survival. Our motion and economic progression seemed strategically slowed, our light under siege.
The air feels heavier now. The headlines colder. Our Black girl magic is being picked apart and politicized for simply existing.
With that climate shift, as we prepare to launch our second annual It Girl 100 honoree list, our team has had to dig deep on the purpose and intention behind this year’s list. Knowing the spirit of It Girl 100 is about motion, sauce, strides, and progression, how do we celebrate amid uncertainty and collective grief when the juice feels like it is being squeezed out of us?
As we wrestled with that question, we were reminded that this tension isn’t new. Black women have always had to find joy in the midst of struggle, to create light even in the darkest corners. We have carried the weight of scrutiny for generations, expected to be strong, to serve, to smile through the sting. But this moment feels different. It feels deeply personal.
We are living at the intersection of liberation and backlash. We are learning to take off our capes, to say no when we are tired, to embrace softness without apology.
And somehow, the world has found new ways to punish us for it.

In lifestyle, women like Kayla Nicole and Ayesha Curry have been ridiculed for daring to choose themselves. Tracee Ellis Ross was labeled bitter for speaking her truth about love. Meghan Markle, still, cannot breathe without critique.
In politics, Kamala Harris, Letitia James, and Jasmine Crockett are dragged through the mud for standing tall in rooms not built for them.
In sports, Angel Reese, Coco Gauff, and Taylor Townsend have been reminded that even excellence will not shield you from racism or judgment.

In business, visionaries like Diarrha N’Diaye-Mbaye and Melissa Butler are fighting to keep their dreams alive in an economy that too often forgets us first.
Even our icons, Beyoncé, Serena, and SZA, have faced criticism simply for evolving beyond the boxes society tried to keep them in.
From everyday women to cultural phenoms, the pattern is the same. Our light is being tested.

And yet, somehow, through it all, we are still showing up as that girl, and that deserves to be celebrated.
Because while the world debates our worth, we keep raising our value. And that proof is all around us.
This year alone, Naomi Osaka returned from motherhood and mental health challenges to reach the semifinals of the US Open. A’ja Wilson claimed another MVP, reminding us that beauty and dominance can coexist. Brandy and Monica are snatching our edges on tour. Kahlana Barfield Brown sold out her new line in the face of a retailer that had been canceled. And Melissa Butler’s company, The Lip Bar, is projecting a forty percent surge in sales.

We are no longer defining strength by how much pain we can endure. We are defining it by the unbreakable light we continue to radiate.
We are the women walking our daily steps and also continuing to run solid businesses. We are growing in love, taking solo trips, laughing until it hurts, raising babies and ideas, drinking our green juice, and praying our peace back into existence.
We are rediscovering the joy of rest and realizing that softness is not weakness, it is strategy.
And through it all, we continue to lift one another. Emma Grede is creating seats at the table. Valeisha Butterfield has started a fund for jobless Black women. Arian Simone is leading in media with fearless conviction. We are pouring into each other in ways the world rarely sees but always feels.

So yes, we are in the midst of societal warfare. Yes, we are being tested. Yes, we are facing economic strain, political targeting, and public scrutiny. But even war cannot dim a light that is divinely ours.
And we are still shining.
And we are still softening.
And we are still creating.
And we are still It.

That is the quiet magic of Black womanhood, our ability to hold both truth and triumph in the same breath, to say yes, and to life’s contradictions.
It is no coincidence that this year, as SheaMoisture embraces the message “Yes, And,” they stand beside us as partners in celebrating this class of It Girls. Because that phrase, those two simple words, capture the very essence of this moment.
Yes, we are tired. And we are still rising.
Yes, we are questioned. And we are the answer.
Yes, we are bruised. And we are still beautiful.

This year’s It Girl 100 is more than a list. It is a love letter to every Black woman who dares to live out loud in a world that would rather she whisper. This year’s class is living proof of “Yes, And,” women who are finding ways to thrive and to heal, to build and to rest, to lead and to love, all at once.
It is proof that our joy is not naive, our success not accidental. It is the reminder that our light has never needed permission.
So without further ado, we celebrate the It Girl 100 Class of 2025–2026.
We celebrate the millions of us who keep doing it with grace, grit, and glory.
Because despite it all, we still shine.
Because we are still her.
Because we are still IT, girl.
Meet all 100 women shaping culture in the It Girl 100 Class of 2025. View the complete list of honorees here.
Featured image by xoStaff
It Girl 100 Class Of 2025: Meet The Viral Voices You Need To Know
When she speaks, timelines listen. She's a woman whose words trend, whose videos resonate, and whose reach has no limits. She's on the pulse and never chases virality; she simply becomes it—sparking dialogue that lingers long after the scroll. She shapes the culture, turning moments into movements.
The Viral Voices of xoNecole's 2025 It Girl 100 are taste-makers of the timeline—from leaders in the beauty space to podcasters and digital creators. What they all share is their uncanny ability to blend authenticity with transparency, shifting the paradigm every time they drop their truths. These It Girls don't post for the likes or the views; they post with purpose.
This year's It Girl 100 is a mosaic of brilliance, spotlighting entrepreneurs, cultural disruptors, beauty visionaries, and boundary-pushing creatives who embody the spirit of "Yes, And." This digital celebration honors the women who embrace every facet of themselves, proving you can chase the bag and still honor your desire to live life softly.
Here's the roll call for xoNecole's It Girl 100 Class of 2025: Viral Voices.

Content Creator Eni Popoola
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Eni Popoola
Her Handle: @enipopoola
Her Title: Content Creator
Who's That It Girl: Eni Popoola is the visionary creative behind beautifully cinematic content that fuses fashion and feeling. We love her for proving that elegance and emotion can exist in every frame.
Her "Yes, And" Statement: "Yes, I'm not afraid to pivot and the best is still yet to come."

Content Creator Jessie Woo
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Jessie Woo
Her Handle: @thejessiewoo
Her Title: Content Creator
Who's That It Girl: Jessie Woo is joy personified, a multi-talented entertainer and fearless truth-teller. We celebrate her for using humor, music, and faith to create content that heals through laughter.
Her "Yes, And" Statement: "Yes. I’m a force — and that’s why I create my own lanes instead of waiting for one to open."

Media Personality, Founder and Host Kayla Nicole
Credit: Malcolm Roberson
Kayla Nicole
Her Handle: @kaylanicole
Her Title: Media Personality; Founder, Tribe Therepē; Host, Welcome to the Pre-Game
Who's That It Girl: Kayla Nicole merges style, storytelling, and self-awareness like no other. We celebrate her for being the friend in our feeds who reminds us to show up fully, flaws, fire, and all.
Her "Yes, And" Statement: "Yes, I’m curating conversations on my podcast The Pre-Game, and cultivating community with my wellness brand Tribe Therepē."

Creator and Entrepreneur Simi Muhumuza
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Simi Muhumuza
Her Handle: @simimoonlight
Her Title: Creator and Entrepreneur
Who's That It Girl: Simi is a writer, and creative based in Brooklyn, NY. She focuses on style, lifestyle and wellness.
Her "Yes, And" Statement: "Yes, and I’m reaching even higher."

Creator Kiera Please
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Kiera Please
Her Handle: @kieraplease
Her Title: Creator
Who's That It Girl: Kiera Please is a creator, voice actress, and artist whose creativity knows no bounds. With her unique mix of style, cosplay, and storytelling, she’s built a global fan base that celebrates self-expression.
Her "Yes, And" Statement: "Yes, I’m just weird girl and I’ll just keep getting weirder."

Content Creator Zaynah Bear
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Zaynah Bear
Her Handle: @madame_zay
Her Title: Content Creator
Who's That It Girl: Zaynah Bear is a social media content creator known for her cartoon-style comedic storytelling that blends humor with everyday relatability. Her unique approach to creating content builds strong audience connections and keeps her community coming back for more laughs.
Her "Yes, And" Statement: "Yes, I'm boldly Black and beautifully quirky, owning every shade of my uniqueness."

Social Media Consultant and Creative Candace Marie
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Candace Marie
Her Handle: @marie_mag_
Her Title: Social Media Consultant and Creative
Who's That It Girl: Candace Marie is a luxury social-media strategist and founder of Black In Corporate. A former Parsons professor, she’s worked with fashion powerhouses like PRADA and Victoria Beckham, helping shape a more inclusive industry.
Her "Yes, And" Statement: "Yes, I’m grounded in strategy & storytelling—and I’m creating pathways for the future of influence."

Model and Content Creator Quenlin Blackwell
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Quenlin Blackwell
Her Handle: @quenblackwell
Her Title: Model and Content Creator
Who's That It Girl: Quenlin Blackwell is digital dynamite, witty, unfiltered, and wildly creative. We celebrate her for turning chaos into comedy and self-expression into art that connects millions.

Content Creator and TV Host Kamie Crawford
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Kamie Crawford
Her Handle: @kamiecrawford
Her Title: Content Creator and TV Host
Who's That It Girl: Kamie Crawford’s presence is as commanding as her compassion. We love her for being a media personality who advocates for confidence, self-worth, and love rooted in realness.
Her "Yes, And" Statement: "Yes, I'm that girl and I’ve had to heal parts of me to become her."

Author and Podcaster Sesali Bowen
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Sesali Bowen
Her Handle: @badfatblackgirl
Her Title: Author and Podcaster
Who's That It Girl: Sesali was born and raised on the Southside of Chicago and coined trap feminism. During her time as an entertainment writer for Refinery29 she was one of the architects of Unbothered, their sub brand for Black women. As a brand strategist and copywriter she’s worked with Netflix, Onyx Collective, and more.
Her "Yes, And" Statement: "Yes, I said it and I’m standing on it."

Co-Host of 'Pour Minds' Podcast Drea Nicole
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Drea Nicole
Her Handle: @dreanicoleee
Her Title: Co-Host of Pour Minds Podcast
Who's That It Girl: As one-half of the hit podcast Pour Minds, Drea Nicole brings real talk with humor and heart. We celebrate her for creating spaces where women can laugh, learn, and live out loud.

Co-Host of 'Pour Minds' Podcast Lex P
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Lex P
Her Handle: @lex_p_
Her Title: Co-Host of Pour Minds Podcast
Who's That It Girl: Lex P’s voice is bold, funny, and deeply authentic. We love her for turning the mic into a movement through Pour Minds, proving that humor and healing can thrive side by side.

Content Creator Jeannette Reyes
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Jeannette Reyes
Her Handle: @msnewslady
Her Title: Content Creator
Who's That It Girl: Jeannette Reyes, known online as @msnewslady, went from the newsroom to building her own media brand. She’s a creator, speaker, and author using her platform to help women show up confidently on and off camera.
Her "Yes, And" Statement: "Yes, I take up space and I make room for others."

Founder of Mary Louise Cosmetics Akilah Releford
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Akilah Releford
Her Handle: @akilahreleford
Her Title: Founder of Mary Louise Cosmetics
Who's That It Girl: Founder of Mary Louise Cosmetics, Akilah merges skincare and sisterhood with intention. We celebrate her for turning DIY passion into a thriving brand rooted in empowerment and care.

Award-Winning Journalist and Beauty Expert Kayla Greaves
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Kayla Greaves
Her Handle: @kaylaagreaves
Her Title: Award-Winning Journalist and Beauty Expert
Who's That It Girl: Kayla Greaves is a journalist and on-camera expert who’s spent more than a decade telling stories that matter. From interviewing icons like Naomi Campbell to consulting for major brands, she continues to redefine beauty and culture.
Her "Yes, And" Statement: "Yes, I'm bold and I make no qualms about it."

Digital Creator Lauren W.
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Lauren W.
Her Handle: @laurenthelolife
Her Title: Digital Creator, Lifestyle and Beauty
Who's That It Girl: Lauren W. brings a breath of honesty to lifestyle content. We celebrate her for creating digital spaces that feel like safe havens for self-discovery, growth, and grace.
Her "Yes, And" Statement: "Yes, and I'll do it solo!"

Host of 'She's So Lucky' Podcast Les Alfred
Les Alfred
Her Handle: @lesalfred
Her Title: Host of She's So Lucky podcast
Who's That It Girl: Les Alfred is a media entrepreneur and cultural storyteller shaping the future of women-centered narratives. As the creator and host of She’s So Lucky (formerly Balanced Black Girl), an NAACP Image Award-nominated podcast, she has built a thriving media ecosystem that explores wellness and self-discovery through the lens of trail-blazing women.
Her "Yes, And" Statement: "Yes, I'm strong and I lead with softness."

Influencer, Rapper and Actress Aliyah's Interlude
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Aliyah's Interlude
Her Handle: @aliyahsinterlude
Her Title: Influencer, Rapper and Actress
Who's That It Girl: Aliyah's Interlude brings softness and soul to the internet’s boldest spaces. We honor her for creating artful, introspective content that reminds us to slow down, reflect, and dream louder.

Beauty and Fashion Digital Creator Clarke Peoples
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Clarke Peoples
Her Handle: @clarkepeoples
Her Title: Beauty and Fashion Digital Creator
Who's That It Girl: Clarke Peoples creates content that feels like a warm conversation. We love her for her authenticity and for showing that influence grounded in truth never goes out of style.

Model and Content Creator Kamrin White
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Kamrin White
Her Handle: @kamrinwhite
Her Title: Model and Content Creator
Who's That It Girl: We celebrate Kamrin White for transforming her lifestyle lens into something real and radiant. A proud Afro-Latina creator and entrepreneur, she weaves wellness, fashion, and authenticity into her content, inviting her audience to live boldly and vulnerably in their own stories.

Lifestyle and Beauty Creator Jayla Brenae
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Jayla Brenae
Her Handle: @jaylabrenae
Her Title: Lifestyle and Beauty Creator
Who's That It Girl: Jayla Brenae inspires through her transparency and storytelling. We honor her for blending wellness, confidence, and community into content that uplifts and empowers women of all walks.

Journalist and Content Creator Casey Winbush
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Casey Winbush
Her Handle: @caseywinbush
Her Title: Journalist and Content Creator
Who's That It Girl: With humor and heart, Casey Winbush is the voice of digital relatability. We celebrate her for blending vulnerability with wit, turning everyday stories into shared laughter and healing.

Model and Owner of PLEASEPEARLME Kendra Austin
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Kendra Austin
Her Handle: @kendramorous
Her Title: Model and Owner of PLEASEPEARLME
Who's That It Girl: Kendra Austin is poetry in motion, writer, model, and muse. We honor her for redefining softness as strength and for giving women permission to rest, feel, and reclaim joy.

Multidisciplinary Visual Artist and Creative Entrepreneur Shema Love
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Shema Love
Her Handle: @shemalove
Her Title: Multidisciplinary Visual Artist and Creative Entrepreneur
Who's That It Girl: Shema Love is a Brooklyn-based artist and designer turning art into healing. Her bold visuals and apparel celebrate Black joy, creativity, and self-expression, featured by Vogue, Nike, Netflix, and the WNBA.
Her "Yes, And" Statement: "Yes, I save lives and art saved me."

Content Creator Kristine Thompson
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Kristine Thompson
Her Handle: @mskristine
Her Title: Content Creator
Who's That It Girl: Kristine Thompson is a fashion and lifestyle creator passionate about redefining style standards for plus-size women. Through her platforms, she shares inspiring fashion, beauty, and travel content that empowers her community to feel confident at any size.
Her "Yes, And" Statement: "Yes, I celebrate style and I challenge the idea that beauty comes in one size."

Beauty, Lifestyle and Fashion Creator Crystal Nicole
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Crystal Nicole
Her Handle: @iamcrystalnicolee
Her Title: Beauty, Lifestyle and Fashion Creator
Who's That It Girl: Crystal Nicole’s storytelling moves between vulnerability and victory. We honor her for her ability to inspire others to be unapologetically themselves despite the pressures of social media and for crafting narratives that empower women to rewrite their own anthems.
Tap into the full It Girl 100 Class of 2025 and meet all the women changing game this year and beyond. See the full list here.
Featured image by xoStaff









