Podcast Host Jourdan Ash Says This Simple Skincare Routine Is Her Secret Weapon
In About Face, xoNecole gets the 411 on IGers who give us #skincaregoals on the daily. Here they break down their beauty routines on the inside and out, as well as the highly coveted products that grace their shelves and their skin.
"On fleek" is an egregious understatement when it comes to NY creative Jourdan Ash's flawless skin. When Jourdan isn't discussing the trials and tribulations of love, sex, and dating with other creatives of color on her podcast, Dating In NYC, this 27-year-old melanated media maven spends her time blessing the streets of Harlem with her glow.
When it comes to all things beauty, Jourdan's mantra is "less is more". While many beauty gurus may emphasize the importance of having a plethora of products, Jourdan says sticking to a simple routine has allowed her to keep her glow-on-go at all times. She told xoNecole, "My relationship with beauty and skincare strengthened when I stopped looking to YouTube gurus and started using what worked for me." She continued, "I've played around with long, drawn-out routines, but that's not realistic for my skin. My skin likes simple routines — cleanser, moisturizer, sunscreen and done."
"I've played around with long, drawn-out routines, but that's not realistic for my skin. My skin likes simple routines — cleanser, moisturizer, sunscreen and done."
Jourdan may keep it simple when it comes to her beauty routine, but she is no stranger to bold makeup trends. Using brightly-colored eyeliners and shadows, this creative holds nothing back and uses as her eyelids as canvases to create true masterpieces, but Jourdan says her sense of beauty hasn't always been this bold. Jourdan explained, "I started to play around with my beauty looks after being depressed last year. It was a way of using color to make myself happier. I've worn glasses every day since 6th grade, so I never showed my eyes much love until last year. Now, I love a bold eyeliner for a pop of color."
Along with staying hydrated and remembering to eat your veggies, Jourdan spilled all the details on how to put a simple skincare routine all the way together. Here's what what learned:
My earliest beauty memory...
"My earliest beauty memory was a super glossy (and sticky) lip with some cherry red lipgloss from the 99 cent store— I'm still a glossy lip girl to this day. My current go-to is Glossier's lipgloss in Cherry and Clear."
My morning routine looks like...
"A typical morning for me means I'm up at 4:40 am and need to be on my way to work by 5:30 am! I wash my face in the shower. I'm usually in braids, but if not I do my hair the night before and tie it DOWN so it's ready in the morning. I moisturize, then apply sunscreen. Makeup-wise: I fill in my brows and put on a lip gloss, then I'm out the door. I don't get cute for work, they don't deserve me like that (laughs)."
For my skincare routine...
"During the day? I wash my face with Drunk Elephant's Jelly Cleanser, moisturize with Base Butter's Radiant Jelly made from aloe (which is Black Woman-Owned!), and use SuperGoop's Glowstick for sunscreen. For my brows, I use Glossier's Brow Flick in Brown and if I feel like it, I clean them up with L.A. Girl Concealer in Fawn."
At night?
"If I'm going out to support my friend's parties, my look depends on how I'm feeling. If I don't really want to do too much, I might wear a bright liner from NYX or Suva Beauty, a highlighter (I wear three at once: the Highlighter Concentrate from Glossier Play and Fenty Beauty's Diamond Ball with a purple highlighter from Justine Skye's collab with MAC years ago that I can't let go of), my mascara is Milk's Kush Lash and I top it off with Urban Decay's All Night Long Setting Spray. I don't always do a foundation [because] number one, I sweat A LOT; two, I'm not the best blender and three, If I'm having a really good skin day, I don't really need to."
How the seasons change my skin and routine...
"I've noticed my skin is drier in fall/winter and oily in spring/summer. I try to stay consistent, but I need a little bit more moisturizing. So, I add The Ordinary's Squalane to Base Butter's Radiate Face Jelly and go to town!"
How I approach beauty inside-out...
"I've noticed my attitude is horrible if I haven't had enough water or eaten well. So, I try to eat or drink my greens and drink water before I say I'm in a bad mood, sleepy or have an attitude."
How I like to unwind...
"I've been taking classes (barre, belly-dancing, yoga etc) to unwind after work. I've built a community with the women there and I feel safe/comfortable, plus it's fun and doesn't involve me needing to monetize it!"
How travel affects her skincare game...
"It doesn't, I just downsize everything! Travel-size, baby!"
To keep up with Jourdan, make sure to follow her on Instagram @lifewithjrdn!
Featured image courtesy of Instagram/@lifewithjrdn.
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Taylor "Pretty" Honore is a spiritually centered and equally provocative rapper from Baton Rouge, Louisiana with a love for people and storytelling. You can probably find me planting herbs in your local community garden, blasting "Back That Thang Up" from my mini speaker. Let's get to know each other: @prettyhonore.
ItGirl 100 Honors Black Women Who Create Culture & Put On For Their Cities
As they say, create the change you want to see in this world, besties. That’s why xoNecole linked up with Hyundai for the inaugural ItGirl 100 List, a celebration of 100 Genzennial women who aren’t afraid to pull up their own seats to the table. Across regions and industries, these women embody the essence of discovering self-value through purpose, honey! They're fierce, they’re ultra-creative, and we know they make their cities proud.
VIEW THE FULL ITGIRL 100 LIST HERE.
Don’t forget to also check out the ItGirl Directory, featuring 50 Black-woman-owned marketing and branding agencies, photographers and videographers, publicists, and more.
THE ITGIRL MEMO
I. An ItGirl puts on for her city and masters her self-worth through purpose.
II. An ItGirl celebrates all the things that make her unique.
III. An ItGirl empowers others to become the best versions of themselves.
IV. An ItGirl leads by example, inspiring others through her actions and integrity.
V. An ItGirl paves the way for authenticity and diversity in all aspects of life.
VI. An ItGirl uses the power of her voice to advocate for positive change in the world.
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Why We'll Probably Never Hear Lupita Nyong'o Share Her Relationship With The World
Lupita Nyong'o is sharing a transparent look into her life after a recent breakup.
In a cover story for NET-A-PORTER, the A Quiet Place: Day One star shed light on the significant heartbreak she experienced following the end of her relationship with ex-boyfriend and TV host, Selema Masekela.
As a public figure, Nyong'o, 39, sought to divulge the news of the breakup in hopes of presenting a more authentic perspective on the pain that follows a separation.
"I was living in a lot of pain and heartbreak," she told the publication. "I looked at the environment of my social media and thought I don’t want to be a part of this illusion that everything is always coming up roses. Surely there is a lesson for me to learn in this, and I just want to be real about it."
The Black Panther star went on to explain that her choice to be transparent with her fans about her breakup came from the certainty she felt after ending the relationship. “In my mind, when I shared my relationship status with the world, it was because I felt sure about it,” she said.
While she didn’t know how the news would land with her fans, she found relief in knowing she wasn’t alone in her experience.
“I knew how it could be interpreted; I knew it would have a life of its own,” she reflects. “But then I started to see the comments and people were being so loving and supportive. The ones that moved me the most were other people sharing their pain and their heartbreak.”
Nyong'o and Masekela went Instagram official in December 2022, publicly announcing their relationship in a couple's video. In October 2023, Nyong'o took to her personal Instagram account to share the news of her breakup in her caption, writing, "At this moment, it is necessary for me to share a personal truth and publicly dissociate myself from someone I can no longer trust.”
She continued the vulnerable note, "I find myself in a season of heartbreak because of a love suddenly and devastatingly extinguished by deception. I am tempted to run into the shadows and hide, only to return to the light when I have regained my strength enough for me to say, 'Whatever, my life is better this way.' But I am reminded that the magnitude of the pain I am feeling is equal to the measure of my capacity for love."
These days, Nyong'o tells NET-A-PORTER that she is prioritizing profound self-discovery that extends beyond her career. She notes having a deliberate and unhurried approach to understanding herself.
She also alludes to keeping her relationships private moving forward after noting it was "very, very sage" of her not to talk about her private life professionally in the days before her last relationship. "I'm going back to those days by the way," Nyong'o shares of her reinstated boundaries around her personal life.
Earlier this month, Nyong'o made headlines alongside her new boyfriend actor Joshua Jackson. Nyong'o and Jackson went through public splits from their respective SOs in October 2023, with the latter splitting from his long-time partner Jodie Turner-Smith following her divorce filing from the Dawson's Creek alum.
The pair have been spotted together as early as December 2023, but nothing screamed "couple" quite as loudly as their recent getaway to Mexico for Nyong'o's 41st birthday featuring passionate displays of affection.
"Our purpose in life is to love. And so you have to get back in it," she tells the outlet, seemingly alluding to her budding new romance.
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Featured image by Taylor Hill/Getty Images