Tour Marketing Maven Domonique Shante's Earthy ATL Abode
In xoNecole's Dope Abodes, we tour the living spaces of millennial women, where they dwell, how they live, and the things they choose to adorn and share their spaces with.
The stay-at-home struggle isn't nearly as stressful when you actually like where you live, which is exactly why Atlanta-based plant mom Domonique Shante has carefully curated a simple sanctuary that meets her needs in all the best ways.
Terrence Porter for xoNecole
Before the pandemic, Domonique invited xoNecole into her dope abode for an exclusive home tour where she gave us all the details on how to make your home a hub for creativity, which, according to this marketing manager starts with making your space your own. "I wanted to slowly put together a more eclectic feel. Because when I first moved in, it was very minimalistic and everything was cream. I liked that but it's not super practical to keep that up and it just got kind of boring after a while."
"I started l switching things up and putting things in different random places," Dominique explained, "Like my 'Brainstorm Boulevard' sign––I found that a marketing trade show––and I just threw that in there."
Terrence Porter for xoNecole
As the creator of the Livre Cafe, an online book club community with a focus on Black literature and art, the budding horticulturist says that she often retreats to her creative corner whenever she's feeling inspired. A dedicated plant mom, artist, and book enthusiast, Domonique shared that because she wears so many creative hats, it was important that her dwelling keep that same energy. She told xoNecole, "It's a very open space, like a blank canvas. I get to do whatever I want with it."
We talked more with Domonique about her museum of books, why every home needs a creative corner, and how she keeps more than 15 house plants alive and thriving at the same damn time. Here's what we learned:
*Some links are affiliate links. If you purchase an item from an affiliate link, xoNecole might earn a small commission.
Book Club
Terrence Porter for xoNecole
Reading represents a large part of Domonique's identity. As an avid reader, she has a goal to read at least 30 books a year. That passion was partially what led to her founding her company, Livre Cafe. The other part? A lack of representation. "I've always been a reader. I've always loved reading. And it got to the point where I would go out, I would buy books, I would see what's popular, what should I read next. And it was all either white artists or white writers or white adjacent. So I was like, you know what, I'm gonna just put it put together a blog so everybody can have at least a syllabus or somewhere to refer to you if they want it to read Black stories by Black people."
Her love of Black literature also lends itself to a lot of her apartment's decor choices. "I like to use my favorite things as decorations. I like plants as decorations. I love to even use books as decorations, and I change things around a lot. So, I strategically placed certain books in certain places just as representations of who I think I am."
Nature Feels
Terrence Porter for xoNecole
The 29-year-old considers her 15 plants her babies and named them all, sometimes after writers she loves. From the fiddle-leaf fig named Malachi to the snake plant and pearl plant named Audre Lorde and James Baldwin respectively, her creativity drips even from the leaves of the unique decorations that line her place.
For anyone who desires to hone their green thumb, Domonique offered this sage advice: "The easiest way to become a plant mom is to buy two plants, learn what your plants are, and learn how to take care of them. Once you master the plant that you have, or the plants if you want two––I always say get two to start––but once you master the ones you have, then you become more comfortable and you can get more."
Around The Globe
Terrence Porter for xoNecole
Domonique incorporates tangible memories she brings back from her travels into her space as well. She noted an eclectic cushion she got from Morocco as well as bookends she brought from her time in Wales and Amsterdam as standout decor pieces that add color and texture to her home while adding a one-of-kind piece of history.
The Creative Nook
Terrence Porter for xoNecole
The living room of Domonique's two-bedroom apartment is one of her favorite spaces for a couple of reasons. Not only is it the focal point of her plant haven and extensive book sanctuary, it also doubles as her own creative space. "When I tell you this is my favorite spot in the house, this is my favorite spot," Domonique explained. "I haven't painted in a long time but I used to, that used to be part of my routine. I would come home, sit down for a minute, read, and then try to finish a painting. I still have three unfinished paintings over there that I haven't touched."
The Connecticut native's weapon of choice is acrylic on canvas, something she fell into because of the matriarch of her family. "My grandmother was an artist, so I used to paint with her and then I stopped. I don't really know why. She would buy me all these supplies and I just didn't do it. And it wasn't until actually after she died and she left me a bunch of her supplies, I brought them back home from Connecticut and I was like, 'I want to paint something.' And I just started painting after that."
Tuned-In
Terrence Porter for xoNecole
"My newest thing is my record player. I love it. My first record is a comedy record by Jimmy Walker. I'm a huge Good Times fan. So that's like one of my favorite things in my house right now other than my plants."
Click through the gallery below to tour her dope abode, as well as some of the intimate details that make her apartment feel like home:
For more of Domonique, follow her here!
Featured image by Terrence Porter for xoNecole.
Taylor "Pretty" Honore is a spiritually centered and equally provocative rapper from Baton Rouge, Louisiana with a love for people and storytelling. You can probably find me planting herbs in your local community garden, blasting "Back That Thang Up" from my mini speaker. Let's get to know each other: @prettyhonore.
ItGirl 100 Honors Black Women Who Create Culture & Put On For Their Cities
As they say, create the change you want to see in this world, besties. That’s why xoNecole linked up with Hyundai for the inaugural ItGirl 100 List, a celebration of 100 Genzennial women who aren’t afraid to pull up their own seats to the table. Across regions and industries, these women embody the essence of discovering self-value through purpose, honey! They're fierce, they’re ultra-creative, and we know they make their cities proud.
VIEW THE FULL ITGIRL 100 LIST HERE.
Don’t forget to also check out the ItGirl Directory, featuring 50 Black-woman-owned marketing and branding agencies, photographers and videographers, publicists, and more.
THE ITGIRL MEMO
I. An ItGirl puts on for her city and masters her self-worth through purpose.
II. An ItGirl celebrates all the things that make her unique.
III. An ItGirl empowers others to become the best versions of themselves.
IV. An ItGirl leads by example, inspiring others through her actions and integrity.
V. An ItGirl paves the way for authenticity and diversity in all aspects of life.
VI. An ItGirl uses the power of her voice to advocate for positive change in the world.
Let’s make things inbox official! Sign up for the xoNecole newsletter for daily love, wellness, career, and exclusive content delivered straight to your inbox.
Sheila Rashid's Androgynous Approach To Unisex Clothing Is A Lesson In Embracing Individuality
The ItGirl 100 List is a celebration of 100 Black women who aren’t afraid to pull up their own seats to the table.
For Sheila Rashid, it all started with some free-hand drawings and a few strokes of paint.
The Chicago-based clothing designer and creative director of Sheila Rashid Brand recalls using her spare time in high school to hand paint designs on t-shirts and distressed hoodies, distributing them to classmates as walking billboards for her art.
Rashid sought to pursue fashion design at Columbia College in Chicago but eventually took the self-taught route to build upon her knack for crafting one-of-a-kind, androgynous pieces.
Courtesy
Thanks to the mentorship of local designers taking her under their wings, Rashid was able to gain valuable experience in putting together collections and creating patterns; equipping her with them with the necessary skills to pursue her own collections.
After two years of living in New York, Rashid returned home to the Chi and uncovered the unique flair she could offer the city. “I moved to New York after that because I wanted to be in the fashion capital world,” she tells xoNecole. “That's when I really got a leg up. I found myself when I moved back to Chicago after moving to New York.”
For the Midwest native, inspiration comes from her time around creative peers and the city’s notorious winters — known to be a main character in many Chicagoans stories. “It's a different perspective and mindset when I'm making stuff because of the weather here,” she explains. “When we get summer, it’s ‘Summertime Chi’ — it's amazing. It's beautiful. Still, I find myself always making clothes that cater to the winter.”
"I moved to New York after that because I wanted to be in the fashion capital world. That's when I really got a leg up. I found myself when I moved back to Chicago after moving to New York.”
Courtesy
Many designers have a signature aesthetic or theme in their creations. In Rashid’s design story, dancing between the lines of femininity and masculinity is how she’s been able to distinguish herself within the industry. Her androgynous clothing has garnered the eye of celebrities like Zendaya, Chance the Rapper, WNBA star Sydney Colson, and more — showing her range and approach to designs with inclusivity in mind.
“I think I do reflect my own style,” she says. “When I do make pieces, I'm very tomboyish, androgynous. My work is unisex because I feel like everybody can wear it. I cater to everybody and that's how I try to approach my clothes.” From denim to overalls, and color-drenched outerwear, Rashid has mastered the structure of statement pieces that tell a story.
“Each collection, I never know what's going to be the thing I'm going to focus on. I try to reflect my own style and have fun with the storytelling,” she shares. “I look at it more like it's my art in this small way of expressing myself, so it's not that calculated.”
"My work is unisex because I feel like everybody can wear it. I cater to everybody and that's how I try to approach my clothes."
Courtesy
Still, if you were able to add up all the moments within Rashid’s 20-year career in design, one theme that has multiplied her into becoming an “ItGirl” is her confidence to take up space within the fashion industry as a queer, Black woman. “Being an ItGirl is about being yourself, loving what you do, finding your niche, and mastering that,” she says.
No matter where you are on your ItGirl journey, Rashid says to always remain persistent and never hesitate to share your art with the world. “Don’t give up. Even if it's something small, finish it and don't be afraid to put it out,” she says, “It's about tackling your own fear of feeling like you have to please everybody, but just please yourself, and that's good enough.”
To learn more about the ItGirl 100 List, view the full list here.
Featured image Courtesy