The Evolution Of Draya Michele From Fine Ass Girl To Fearless Ass Woman

Draya Michele has learned a lot of life lessons over the past few years.
Be careful whom you allow into your circle, because “friends” turn into the foes as quick as a camera flash. Be above the influence, because in a world of photoshopped and carefully cropped images, social media has become a way of controlling the masses, adding unnecessary pressure “to be perfect and to be cool and to be socially accepted,” as Draya would say. And probably one of the biggest lessons of all—and one that Draya has implemented since she first stepped foot in LA—stay focused on your business.
Whether you hate her or love her, one thing that you can’t deny is that Draya Michele is one boss chick. Maybe even somewhat of an opportunist, if you will, because stepping in front of the cameras wasn’t just a selfish attempt to be seen, it was strategic. It was what she felt she had to do in order to build the foundation of her swimsuit line Mint Swim. In order to make her dream happen she turned to the business of reality TV.
“Starting a swimsuit company is something that I've always wanted to do,” says Draya from her Los Angeles home. “I was blocked off from creativity and resources because I was in Pennsylvania, so when I got the call that I was able to do Basketball Wives and move to California, I said oh I have to do this, because this is going to be my chance to get my swimsuit company going.”
Over the last four years, we’ve watched Draya go from a naïve girl from Reading, Pennsylvania to a bold and feisty female who unapologetically speaks her mind—sometimes saying questionable things at the wrong time. She tells me that before the show she was just a girl who was happy to have a way out of Pennsylvania, even if it meant sacrificing her image for fame and a few hundred thousand dollars.
“I was so appreciative of Basketball Wives, and I still am. But I was very eager to get away, so I looked at it like, if this is what I've got to do to move to L.A.—if I have to argue with these girls for four or five months out of the year—then fine; then I can relax the other seven months and not think about them at all,” she says.
In between catfights and petty arguments, she kept her sanity by shifting the focus to growing a side business that would help pad her bank account long after the reality show checks stopped rolling in. Just a few years prior, the now 30-year-old birthed the idea for Mint Swim out of her apartment, turning her den into a makeshift office with custom shelving to house her growing collection of sexy and chic designs that tease the eye and tempt the pocketbook. The swimsuit line has been just as much of a staple in her life as the show that made her famous. And in case you were wondering, Draya has her hands in every aspect of the business from designing to pitching, which she runs with the help of only one other full-time employee—no blueprint, no business plan, just creativity and a will to win.
Perhaps having a more concrete plan would’ve saved her time and money from costly mistakes. She admits to wasting a lot of money on unnecessary things but credits her experiences to help her learn the tricks of the trade, such as shopping around to get the most bang for her buck. To a business owner, lower costs mean higher profit margins.
“It’s best to shop around and get a good price because there are a lot of people out there that'll take advantage of you."
"They'll know that you're new in the industry and they'll look at you as you're green and they'll overprice you. So you have to just do research and check prices between different companies and make people compete, you know? That way you save money and you get the best deal.”
[Tweet "You get ripped off a lot by trying to do things fast."]
Each year the company has continued to double in size, to the point where it has exceeded the money she makes from she show that made her famous, and it has become her primary source of income. She no longer has to rely on the checks that girl fights and club appearances has afforded her, she’s now her own boss and can make her own rules.
“Once my swimsuit company began to grow and develop and it became the number one income source for me, and I saw how much more money I was making from swimsuits than reality TV, I decided that I'm done arguing for four months out of the year. I just didn't want to do it anymore.”
Recently, she announced her resignation from Basketball Wives. In an interview with Juicy Magazine, she says that she “mentally checked out of it” and that she lost the joy of going to work. It’s possible, too, that the show wasn’t just killing her vibe, but killing her image as well. I tell her that being in that kind of space [with reality TV] seems to bring out the worst in people, and that I felt like she was just ready to go.
“I just wanted to focus on my company and make sure that I never ever put myself in a situation that someone was able to bash my company on TV or just put me in a space where I'm not taken serious as a designer because this [fashion] world's really serious to me."
"Reality TV will make you say anything, whether it's hurtful, or whether it's going to take money out of your pocket. I just didn't want to take that risk anymore."
Every time I put myself in front of the camera it was another opportunity for someone to say anything they wanted about me. It didn't have to be true, it could just be hurtful and we had two million viewers, it's like, some of those two million are going to believe whatever was said about me.”
There’s no doubt that being a reality star equipped Draya with the tough skin that was necessary to start her own clothing line. The same confidence that she had to develop whenever a new episode aired exposing her to a flood of negative comments is the same confidence that was needed when she started posting her designs on social media.
In one interview she admits to not posting pictures of her models because she didn’t want to expose them to the hatred and backlash from her followers, but has since has changed her tune by launching Mint More. The new line of swimwear is for those full-figured beauties who are often neglected or left with less-desirable options in the swimsuit market. She found a gem in one of her models, Nancy, who she says she selected due to her confidence.
“Just being a plus-size model itself is hard because a lot of people are too ignorant and don't understand it,” she says. “[Nancy] was just everything I needed her to be, and the reaction was great. I thought people were going to talk about her size and her curves, but there were so many people that were happy and they were saying yes, Draya, finally. This is real, real women are shaped like this, this is amazing, what you're doing.”
Building Mint Swim has also given the designer the courage to launch other clothing lines, including Fine Ass Girls, which caters to a younger demographic, and also a menswear line, which she says is moving slower than anticipated.
Besides being her own boss, behind closed doors she’s also a devoted mother and wife-to-be. Yet, despite her obvious growth, Draya is still shedding the images of her past. Reality TV fights, rumors about her parenting, and who she has or hasn't dated have all overshadowed the woman that she’s attempted to portray to the public—a woman who’s soft and delicate, but still alludes strength and resilience.
Having her life play out in front of critical eyes hasn’t made it any easier to maintain a healthy relationship for the 30-year-old either. Earlier this year, we witnessed the falling out between her and on-again, off-again fiancé Orlando Scandwick, cornerback for the Dallas Cowboys before the couple reconciled and welcomed a baby boy. When I ask about this, she suggests that being well known made it difficult to keep her love affair going strong.
“We're learning to just not put everything on social media,” Draya says. “But the way that social media works, it's so pressuring to have your love life out there because you have this fear that if you don't post about it, it's not happening. I finally feel like I'm at the point where I don't have to post every single thing.”
So social media caused issues in your relationship in some way?
“I wouldn't blame it on social media, I would just blame it on the influence it has over actual people. We've got to learn to not let social media control us. People are obsessed with the way other people look on social media. At the end of the day, it's social media; you can trick yourself to look however you'd like.”
[Tweet "We've got to learn to not let social media control us."]
Draya is at a point where she’s less concerned about what people think, and more focused on managing her household and making her family a priority. Running to her son’s soccer games, her fiancé’s football games, and being her own boss doesn’t come without its struggles, but she says time management allows her to make sure that everyone in the house gets the attention that they need.
I ask her what being a woman and a mother mean to her.
“I think that we're here to uplift our men and raise our children. And being a mom means believing, leading by example, and trying to set a blueprint and create a legacy for what you created.”
It’s clear that Draya is starting to grow into her own. Is she perfect? Not at all. But she’s definitely not the same Draya that left Pennsylvania years ago. What we’re witnessing now is the evolution of a fine ass girl to a fearless ass woman—one who’s sexy and confident, and knows how to handle her own on and off the camera.
Because We Are Still IT, Girl: It Girl 100 Returns
Last year, when our xoNecole team dropped our inaugural It Girl 100 honoree list, the world felt, ahem, a bit brighter.
It was March 2024, and we still had a Black woman as the Vice President of the United States. DEI rollbacks weren’t being tossed around like confetti. And more than 300,000 Black women were still gainfully employed in the workforce.
Though that was just nineteen months ago, things were different. Perhaps the world then felt more receptive to our light as Black women.
At the time, we launched It Girl 100 to spotlight the huge motion we were making as dope, GenZennial Black women leaving our mark on culture. The girls were on the rise, flourishing, drinking their water, minding their business, leading companies, and learning to do it all softly, in rest. We wanted to celebrate that momentum—because we love that for us.
So, we handpicked one hundred It Girls who embody that palpable It Factor moving through us as young Black women, the kind of motion lighting up the world both IRL and across the internet.
It Girl 100 became xoNecole’s most successful program, with the hashtag organically reaching more than forty million impressions on Instagram in just twenty-four hours. Yes, it caught on like wildfire because we celebrated some of the most brilliant and influential GenZennial women of color setting trends and shaping culture. But more than that, it resonated because the women we celebrated felt seen.
Many were already known in their industries for keeping this generation fly and lit, but rarely received recognition or flowers. It Girl 100 became a safe space to be uplifted, and for us as Black women to bask in what felt like an era of our brilliance, beauty, and boundless influence on full display.
And then, almost overnight, it was as if the rug was pulled from under us as Black women, as the It Girls of the world.
Our much-needed, much-deserved season of ease and soft living quickly metamorphosed into a time of self-preservation and survival. Our motion and economic progression seemed strategically slowed, our light under siege.
The air feels heavier now. The headlines colder. Our Black girl magic is being picked apart and politicized for simply existing.
With that climate shift, as we prepare to launch our second annual It Girl 100 honoree list, our team has had to dig deep on the purpose and intention behind this year’s list. Knowing the spirit of It Girl 100 is about motion, sauce, strides, and progression, how do we celebrate amid uncertainty and collective grief when the juice feels like it is being squeezed out of us?
As we wrestled with that question, we were reminded that this tension isn’t new. Black women have always had to find joy in the midst of struggle, to create light even in the darkest corners. We have carried the weight of scrutiny for generations, expected to be strong, to serve, to smile through the sting. But this moment feels different. It feels deeply personal.
We are living at the intersection of liberation and backlash. We are learning to take off our capes, to say no when we are tired, to embrace softness without apology.
And somehow, the world has found new ways to punish us for it.

In lifestyle, women like Kayla Nicole and Ayesha Curry have been ridiculed for daring to choose themselves. Tracee Ellis Ross was labeled bitter for speaking her truth about love. Meghan Markle, still, cannot breathe without critique.
In politics, Kamala Harris, Letitia James, and Jasmine Crockett are dragged through the mud for standing tall in rooms not built for them.
In sports, Angel Reese, Coco Gauff, and Taylor Townsend have been reminded that even excellence will not shield you from racism or judgment.

In business, visionaries like Diarrha N’Diaye-Mbaye and Melissa Butler are fighting to keep their dreams alive in an economy that too often forgets us first.
Even our icons, Beyoncé, Serena, and SZA, have faced criticism simply for evolving beyond the boxes society tried to keep them in.
From everyday women to cultural phenoms, the pattern is the same. Our light is being tested.

And yet, somehow, through it all, we are still showing up as that girl, and that deserves to be celebrated.
Because while the world debates our worth, we keep raising our value. And that proof is all around us.
This year alone, Naomi Osaka returned from motherhood and mental health challenges to reach the semifinals of the US Open. A’ja Wilson claimed another MVP, reminding us that beauty and dominance can coexist. Brandy and Monica are snatching our edges on tour. Kahlana Barfield Brown sold out her new line in the face of a retailer that had been canceled. And Melissa Butler’s company, The Lip Bar, is projecting a forty percent surge in sales.

We are no longer defining strength by how much pain we can endure. We are defining it by the unbreakable light we continue to radiate.
We are the women walking our daily steps and also continuing to run solid businesses. We are growing in love, taking solo trips, laughing until it hurts, raising babies and ideas, drinking our green juice, and praying our peace back into existence.
We are rediscovering the joy of rest and realizing that softness is not weakness, it is strategy.
And through it all, we continue to lift one another. Emma Grede is creating seats at the table. Valeisha Butterfield has started a fund for jobless Black women. Arian Simone is leading in media with fearless conviction. We are pouring into each other in ways the world rarely sees but always feels.

So yes, we are in the midst of societal warfare. Yes, we are being tested. Yes, we are facing economic strain, political targeting, and public scrutiny. But even war cannot dim a light that is divinely ours.
And we are still shining.
And we are still softening.
And we are still creating.
And we are still It.

That is the quiet magic of Black womanhood, our ability to hold both truth and triumph in the same breath, to say yes, and to life’s contradictions.
It is no coincidence that this year, as SheaMoisture embraces the message “Yes, And,” they stand beside us as partners in celebrating this class of It Girls. Because that phrase, those two simple words, capture the very essence of this moment.
Yes, we are tired. And we are still rising.
Yes, we are questioned. And we are the answer.
Yes, we are bruised. And we are still beautiful.

This year’s It Girl 100 is more than a list. It is a love letter to every Black woman who dares to live out loud in a world that would rather she whisper. This year’s class is living proof of “Yes, And,” women who are finding ways to thrive and to heal, to build and to rest, to lead and to love, all at once.
It is proof that our joy is not naive, our success not accidental. It is the reminder that our light has never needed permission.
So without further ado, we celebrate the It Girl 100 Class of 2025–2026.
We celebrate the millions of us who keep doing it with grace, grit, and glory.
Because despite it all, we still shine.
Because we are still her.
Because we are still IT, girl.
Meet all 100 women shaping culture in the It Girl 100 Class of 2025. View the complete list of honorees here.
Featured image by xoStaff
These Black Women Left Their Jobs To Turn Their Wildest Dreams Into Reality
“I’m too big for a f***ing cubicle!” Those thoughts motivated Randi O to kiss her 9 to 5 goodbye and step into her dreams of becoming a full-time social media entrepreneur. She now owns Randi O P&R. Gabrielle, the founder of Raw Honey, was moving from state to state for her corporate job, and every time she packed her suitcases for a new zip code, she regretted the loss of community and the distance in her friendships. So she created a safe haven and village for queer Black people in New York.
Then there were those who gave up their zip code altogether and found a permanent home in the skies. After years spent recruiting students for a university, Lisa-Gaye Shakespeare became a full-time travel influencer and founded her travel company, Shakespeare Agency. And she's not alone.
These stories mirror the experiences of women across the world. For millions, the pandemic induced a seismic shift in priorities and desires. Corporate careers that were once hailed as the ultimate “I made it” moment in one's career were pushed to the back burner as women quit their jobs in search of a more self-fulfilling purpose.
xoNecole spoke to these three Black women who used the pandemic as a springboard to make their wildest dreams a reality, the lessons they learned, and posed the question of whether they’ll ever return to cubicle life.
Answers have been edited for context and length.
xoNecole: How did the pandemic lead to you leaving the cubicle?
Randi: I was becoming stagnant. I was working in mortgage and banking but I felt like my personality was too big for that job! From there, I transitioned to radio but was laid off during the pandemic. That’s what made me go full throttle with entrepreneurship.
Gabrielle: I moved around a lot for work. Five times over a span of seven years. I knew I needed a break because I had experienced so much. So, I just quit one day. Effective immediately. I didn’t know what I was going to do, I just knew I needed a break and to just regroup.
Lisa-Gaye: I was working in recruiting at a university and my dream job just kind of fell into my lap! But, I never got to fully enjoy it before the world shut down in March [2020] and I was laid off. On top of that, I was stuck in Miami because Jamaica had closed its borders due to the pandemic before I was able to return.

Randi O
xoN: Tell us about your journey after leaving Corporate America.
Randi: I do it all now! I have a podcast, I’m an on-air talent, I act, and I own a public relations company that focuses on social media engagement. It’s all from my network. When you go out and start a business, you can’t just say, “Okay I’m done with Corporate America,” and “Let me do my own thing.” If you don’t build community, if you don’t build a network it's going to be very hard to sustain.
Gabrielle: I realized in New York, there was not a lot to do for Black lesbians and queer folks. We don’t really have dedicated bars and spaces so I started doing events and it took off. I started focusing on my brand, Raw Honey. I opened a co-working space, and I was able to host an NYC Pride event in front of 100,000 people. I hit the ground running with Raw Honey. My events were all women coming to find community and come together with other lesbians and queer folks. I found my purpose in that.
Lisa-Gaye: After being laid off, I wrote out all of my passions and that’s how I came up with [my company] Shakespeare Agency. It was all of the things that I loved to do under one umbrella. The pandemic pulled that out of me. I had a very large social media following, so I pitched to hotels that I would feature them on my blog and social media. This reignited my passion for travel. I took the rest of the year to refocus my brand to focus solely on being a content creator within the travel space.

Gabrielle
xoN: What have you learned about yourself during your time as an entrepreneur?
Randi: [I learned] the importance of my network and community that I created. When I was laid off I was still keeping those relationships with people that I used to work with. So it was easy for me to transition into social media management and I didn’t have to start from scratch.
Gabrielle: The biggest thing I learned about myself was my own personal identity as a Black lesbian and how much I had assimilated into straight and corporate culture and not being myself. Now, I feel comfortable and confident being my authentic self. Now, I'm not sacrificing anything else for my career. I have a full life. I have friends. I have a social life. And when you are happy and have a full quality of life, I feel like [I] can have more longevity in my career.
Lisa-Gaye: [I'm doing] the best that I've ever done. The discipline that I’m building within myself. Nobody is saying, ‘Oh you have to be at work at this time.’ There’s no boss saying, ‘Why are you late?’ But, if I’m laying in bed at 10 a.m. then it's me saying [to myself], 'Okay, Lisa, get up, it's time for you to start working!’ That’s all on me.
xoNecole: What mistakes do you want to help people avoid when leaving Corporate America?
Randi: You have to learn about the highs and lows of entrepreneurship. You have a fast season and a slow season and I started to learn that when you're self-employed the latter season hits hard. Don't get caught up on the lows, just keep going and don't stop. I’m glad I did.
Gabrielle: I think everyone should quit their job and just figure it out for a second. You will discover so much about yourself when you take a second to just focus on you. Your skill set will always be there. You can’t be afraid of what will happen when you bet on yourself.
Lisa-Gaye: When it comes to being an influencer the field is saturated and a lot of people suffer from imposter syndrome. There is nothing wrong with being an imposter but find out how to make it yours, how to make it better. If you go to the store, you see 10 million different brands of bread! But you are choosing the brand that you like because you like that particular flavor.
So be an imposter, but be the best imposter of yourself and add your own flair, your own flavor. Make the better bread. The bread that you want.

Lisa-Gaye Shakespeare
xoNecole: Will you ever return to your 9 to 5?
Randi: I wouldn’t go back to Corporate America. But I don’t mind working under someone. A lot of people try to get into this business saying, “I can't work under anyone.” That’s not necessarily the reason to start a business because you're always going to answer to somebody. Clients, brands, there’s always someone else involved.
Gabrielle: I went back! I really needed a break and I gave myself that. But, I realized I’m a corporate girl, [and] I enjoy the work that I do. I’m good at it and I really missed that side of myself. I have different sides of me and my whole identity is not Raw Honey or my queerness. A big side of me is business and that’s why I love having my career. Now I feel like my best self.
Lisa-Gaye: I really don’t. For right now, I love working for myself. It's gratifying, it's challenging, it's exciting. It’s a big deal for me to say I own my own business. That I am my own boss, and I'm a Black woman doing it.
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Featured image courtesy of Lisa-Gaye Shakespeare
Originally published on February 6, 2023









