10 Effective Ways To Spot A Job Scam
With any global disaster, challenge or crisis comes gaps that allow fraudsters to do what they do best: take advantage of security lapses and people who are rebounding from hardship. In fact, job scams have indeed increased during the pandemic, with the Federal Trade Commission reporting cases of fraud on the uptick since COVID-19 was first declared a pandemic. As if trying to find a new job isn't stressful enough, you definitely don't want to add to that the utter disaster of becoming a victim of identity theft or fraud, losing money and time in the process.
Here are 10 red flags to look out for to avoid job scams or fraudulent employment opportunities:
1. You can't verify the company's background.
Sis, if you can't verify the company's headquarters, email address, staff list, or phone number, the company more than likely does not exist or it isn't one you want to work for. Major companies correspond via email addresses with their own unique domain (so no Gmail, Yahoo, or personal accounts) and they certainly don't send messages that are full of weird spacing, choppy wording, or misspellings, so pay attention to those details. Also, reputable companies have their own websites (with a year at the bottom of the Home or About pages that states when the site was last updated or how long its copyrights are valid.)
If a company doesn't have a website that provides detailed and up-to-date information, ask the recruitment manager to verify where you can find this information. You can also search via LinkedIn or another social media site.
2. They offer you the job with no interview.
Experts advise that if a recruiter claims they randomly found your resume via a website or through a "search" and wants to immediately offer you a gig, you should raise an eyebrow. Most recruiters will let you know about an open position that actually fits your qualifications and will schedule a real interview with you before anything remotely related to an offer happens.
3. The job description and pay is inaccurate or too good to be true.
So, let's say you're up for an entry-level assistant position, and the description says you only have to work 20 hours a week, with very minimal duties. Then, you make it to the initial interview phase and find out you'll earn a yearly salary $80,000. That amount of pay is clearly not the norm for a starter job and the duties of an assistant in any industry is far from minimal. Trust me, the job listing is fake. Look out for details about the job that just seem outright outrageous.
4. They ask you for money to "confirm" your applicant spot or take the job itself.
This one brings me back to my pre-teen days in Manhattan, where modeling agents would walk up to me, give me their card, and say, "Hey, you're tall and beautiful. We can represent you. Give us a call." I'd call (being the fast-tail, wannabe-city-wise kid I was) and they'd say, "Just bring $59.99 to the casting and we'll have you in magazines and on commercials." Yep, it's the same type of con, except it involves a regular nine-to-five. When I finally started doing commercials and plays, my mother never had to pay anyone except dance teachers, beauticians, and others who prepped me for gigs.
A job search is free, and there are too many free resources out there for you to spend your money on trying to get a gig. When a company wants a great candidate, they cover the costs of getting one, not the other way around. (Oh, and hiring a headhunter is a totally different thing, and even then, you'd still need to vet the professional or company.)
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5. They want private information about you before giving an offer.
Any time someone is asking you for your social security number, birth date, and bank account numbers before salary negotiations are being discussed, you should run and never look back. It's never a good idea to just give out your private information for a job interview. Typically companies will not need this sort of information until it's time to put you on the payroll, and even then, you'll need to be sure that the company you're signing contracts with is on the up-and-up. (See tip No. 1 on how to research this.)
6. They ask you to buy equipment or technology before an offer has been made.
Reputable companies either offer the technology needed to do the job, or they will fund the purchase of those items. This is key to remember, especially now that remote work is so popular and so many companies are offering job opportunities that require you to use technology to communicate. And even if it's a regular nine-to-five, this conversation should be part of the benefits negotiations anyway. You really shouldn't be using your own computer and technology to do business on behalf of another company, especially if there's proprietary or private information being shared such as customer contact information, confidential emails, contracts, and money transfers.
7. The recruiter is overzealous or promising too much up front.
It's great to get a job offer especially if you've been struggling for months to get a new one, but any recruiter promising you the world is probably a fraudster or just not being quite upfront about what the opportunity really demands. Be sure to research benefits and perks typically offered for the particular job or for your industry and compare that to what the recruiter is offering.
Ask additional questions about the companies they work with to provide benefits, who will handle payroll, how vacation days are set, and what banks the company uses for things like retirement accounts. The more supporting information, the better.
8. The company isn't doing well enough to even afford to hire new people.
If you're not looking into how a company is doing financially before signing on to work for them, sis, you're missing a key step in the job search process. Many major companies have listings via business publications (and if you don't know about popular "top companies" lists, just do a quick Google search.) Also, some companies are listed via the Better Business Bureau, or the local papers where they're headquartered cover their successes and failures quite often.
Whatever the case may be, step your research skills up and start looking into their business practices and latest news updates such as layoffs, closures, or takeovers, and proceed with caution.
If a company is basically having too many money or personnel problems, they might not actually be hiring and some phony might be contacting you fraudulently "on their behalf."
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9. The job description is too vague.
Experts have said that long job descriptions can be red flags for a position that's either hard to fill or that has a manager who's hard to please. Well, there are indeed red flags for job descriptions that don't provide much elaboration on duties, expectations, or qualifications at all. Be especially leery of those that only state "high school diploma acceptable," or "little to no experience needed." (Hey, Craigslist.) It's a good chance that the job is not real or is simply not worth your time.
10. You can't verify their methods of reliable payment.
As a freelancer, I'm big on this, because people will play with your money if you let them. When you're going through the job search process, it's good to ask the HR managers or interviewers (before or during the interview) what company they use to handle payroll or what banks they work with in handling accounts payables.
Ask them to give you a point of contact for payment issues and then do your research on that person, department, or company via a simple online search. You can also talk with a rep at your own bank and ask them whether the companies or payment methods are legit.
If a prospective employer is offering a limited or inconvenient method of being paid, asking to only do non-traditional wire transfers, or being vague in answering your questions, rethink continuing the process of interviewing. (And again, never, ever, ever, give them your personal banking information or social for payment options until you've done your research and feel comfortable doing so.)
There should always be an option to be paid through an FDIC-insured method or through a traditional direct deposit. And if you don't trust the banking method, just don't bother signing on to that job. Nobody wants a problem when it's time to get paid, and you'd hate to have no one to contact about a grievance over a missed paycheck or a discrepancy, or worse: about not getting paid at all.
Just remember, if a situation during your job search doesn't feel right, it probably isn't, and what sounds too good to be true probably is a nightmare. Tap into your network, use online searches as a guide to make sound decisions, ask lots of questions before even agreeing to be interviewed,and be diligent.
For more job search tips, career advice and profiles, check out the xoNecole Workin Girl section here.
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This Black Woman-Owned Creative Agency Shows Us The Art Of Rebranding
Rebranding is an intricate process and very important to the success of businesses that want to change. However, before a business owner makes this decision, they should determine whether it's a rebrand or an evolution.
That's where people like Lola Adewuya come in. Lola is the founder and CEO of The Brand Doula, a brand development studio with a multidisciplinary approach to branding, social media, marketing, and design.
While an evolution is a natural progression that happens as businesses grow, a rebrand is a total change. Lola tells xoNecole, "A total rebrand is necessary when a business’s current reputation/what it’s known for is at odds with the business’s vision or direction.
"For example, if you’ve fundamentally changed what your product is and does, it’s likely that your brand is out of alignment with the business. Or, if you find your company is developing a reputation that doesn’t serve it, it might be time to pump the brakes and figure out what needs to change.
She continues, "Sometimes you’ll see companies (especially startups) announce a name change that comes with updated messaging, visuals, etc. That usually means their vision has changed or expanded, and their previous branding was too narrow/couldn’t encompass everything they planned to do."
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The Brand Doula was born in 2019, and its focus is on putting "the experiences, goals, and needs of women of color founders first," as well as brands with "culture-shifting missions."
According to Lola, culture-shifting is "the act of influencing dominant behavior, beliefs, or experiences in a community or group (ideally, for the better)."
"At The Brand Doula, we work with companies and leaders that set out to challenge the status quo in their industries and communities. They’re here to make an impact that sends ripples across the market," she says.
"We help the problem solvers of the world — the ones who aren't satisfied with 'this is how it's always been' and instead ask 'how could this be better?' Our clients build for impact, reimagining tools, systems, and ways of living to move cultures forward."
The Brand Doula has worked with many brands, including Too Collective, to assist with their collaboration with Selena Gomez's Rare Beauty and Balanced Black Girl for a "refresh," aka rebrand. For businesses looking to rebrand, Lola shares four essential steps.
1. Do an audit of your current brand experience — what’s still relevant and what needs to change? Reflect on why you’re doing the rebrand in the first place and what success would look like after relaunching.
2. Tackle the overall strategy first — before you start redesigning logos and websites, align on a new vision for your brand. How do you want your company to be positioned moving forward? Has your audience changed at all? Will your company have a fresh personality and voice?
3. Bring your audience along the journey — there’s no need to move in secret. Inviting your current audience into the journey can actually help them feel more connected to and invested in your story, enough to stick around as changes are being made.
4. Keep business moving — one of my biggest pet peeves is when companies take down their websites as soon as they have the idea to rebrand, then have a Coming Soon page up for months! You lose a lot of momentum and interest by doing that. If you’re still in business and generating income, continue to operate while you work on your rebrand behind the scenes. You don’t want to cut existing customers off out of the blue, and you also don’t want so much downtime that folks forget your business exists or start looking for other solutions.
While determining whether the rebrand was successful may take a few months, Lola says a clear sign that it is unsuccessful is negative feedback from your target audience. "Customers are typically more vocal about what they don’t like more than what they do like," she says.
But some good signs to look out for are improvements in engagement with your marketing, positive reviews, press and increase in retention, and overall feeling aligned with the new branding.
For more information about Lola and The Brand Doula, visit her website, thebranddoula.com.
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Beyoncé Doubles Down On Not Releasing Visuals For 'Renaissance' Or 'Cowboy Carter': 'The Music Is Enough'
While many people are still unpacking the CMAs shutting out Beyoncé'sCowboy Carteralbum, her cover story for GQ's October issue is now taking center stage. Beyoncé is shown rocking the big hair we've come to love in her country era, giving us queen realness as always.
In the interview, the multifaceted singer spoke about the two albums in the trilogy, Renaissance and Cowboy Carter, as well as her family. She also opened up about her exciting business ventures, such as her haircare brand Cécred and the launch of her whiskey, SirDavis, and why it's crucial for her to be more than just the face of her brands.
"There’s a huge contrast between the business journeys of men and women. Men often have the luxury of being perceived as the strategists, the brains behind their ventures. They’re given the space to focus on the product, the team, the business plan. Women, on the other hand, especially those in the limelight, are frequently pigeonholed into being the face of the brand or the marketing tool. It’s important to me to continue to take the same approach I have taken with my music and apply my learnings to my businesses," she said.
"I am here to change that old narrative. I’m here to focus on the quality. We took our time, and we did our research, and we have earned respect for our brand. I try to choose integrity over shortcuts. I’ve learned that true success isn’t about leaning on a name; it’s about crafting something genuine, something that can hold its own. It’s not about being perfect. It’s about being revolutionary."
I know that's right Bey! Check out the highlights below:
On her daughter Blue Ivy being a creative.
I build my work schedule around my family. I try to only tour when my kids are out of school. I always dreamt of a life where I could see the world with my family and expose them to different languages, architecture, and lifestyles.
Raising three kids isn’t easy. The older they get, the more they become their own individuals with unique needs, hobbies, and social lives. My twins are God-sent. Parenting constantly teaches you about yourself. It takes a lot of prayer and patience. I love it. It’s grounding and fulfilling.
My kids come with me everywhere I go. They come to my office after school, and they are in the studio with me. They are in dance rehearsals. It’s natural that they would learn my choreography.
Blue is an artist. She has great taste in music and fashion. She is a fantastic editor, painter, and actress. She has been creating characters since she was three. She’s a natural, but I did not want Blue onstage. Blue wanted it for herself. She took it seriously and she earned it. And most importantly, she had fun! We all watched her grow more and more every night before our eyes.
On her decision to not provide visuals for "Renaissance" and "Cowboy Carter" albums.
I thought it was important that during a time where all we see is visuals, that the world can focus on the voice. The music is so rich in history and instrumentation. It takes months to digest, research, and understand. The music needed space to breathe on its own. Sometimes a visual can be a distraction from the quality of the voice and the music. The years of hard work and detail put into an album that takes over four years! The music is enough. The fans from all over the world became the visual. We all got the visual on tour. We then got more visuals from my film.
On being proud of the work she put into "Cowboy Carter."
I am proud of what I have been able to do, but I also recognize the sacrifices—mine and my family’s. There was a time when I was pushing myself to meet unrealistic deadlines, while not taking the time to enjoy the benefits of why I was working so hard. There aren’t many of us from the late ’90s who were taught to focus on mental health. Back then, I had little boundaries, and said yes to everything. But I’ve paid my dues a hundred times over. I have worked harder than anyone I know. And now I work smarter. In the end, the biggest reward is personal joy. Has what I created pushed others to think freely and believe in the impossible? If the answer to that question is yes, then that is the gift.
On legacy being her biggest motivator in business.
I get excited about love, legacy, and longevity. Do I love what I am trying to create for the love of it? I am discovering that legacy is the common denominator in all the businesses that I have done.
On protecting her family and her peace.
We live in a world of access. We have access to so much information—some facts, and some complete bullshit disguised as truth. Our children can FaceTime and see their friends at any given moment. My husband and I? We used calling cards and Skype when we were falling in love. I couldn’t afford the international hotel bills, so I literally would get international calling cards to call him. Just recently, I heard an AI song that sounded so much like me it scared me. It’s impossible to truly know what’s real and what’s not.
One thing I’ve worked extremely hard on is making sure my kids can have as much normalcy and privacy as possible, ensuring my personal life isn’t turned into a brand. It’s very easy for celebrities to turn our lives into performance art. I have made an extreme effort to stay true to my boundaries and protect myself and my family. No amount of money is worth my peace.
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