When I'm headed out, I usually don't feel done unless I go for a full face inclusive of foundation, eye shadow, contour – the works. Although I'm sure that stage of my life is here to stay for a while, colored mascara virtually eliminates the need for it offering vibrant hues that make it easy to look full glam without the extra effort.


What's more is that brands from NYX to Christian Louboutin Beauty are making it virtually impossible not to find your perfect color. As a baller on a budget, I tested out NYX Worth the Hype in Blue.

CLIO Makeup

A few swipes later, I had popping eyes that gave off an edgy vibe. Although the medium blue was noticeable, I decided to pump up the color by following up the mascara with NYX Vivid Brights liquid eyeliner in Vivid Sapphire. I ran the liner up and down over my lashes until the bright blue shined through to my liking. Next, I used the liner to create a wing that set the look off.

Aside from reasons already stated, here are five reasons why colored mascara is worth the hype:

1. ​It creates a great color pop on an otherwise neutral face of makeup.

Kandice Guice

2. You can use it to brighten your eyes or make a statement.

3. There are plenty of options.

Marie Claire

You can go loud with pinks and blues or subtle with purples and greens that show up without being too boisterous. You can also tone down bright colors by starting off with your traditional mascara before following up with color.

4. Colored mascara is an eyeliner's best friend.

Kandice Guice

Don't be afraid to accentuate your colored lashes with eyeliner on the lash line or the eye shadow on the eyelid.

Pro tip: You can create a dope ombre effect by starting with black mascara, followed by color on the tips of your lashes.

5. You can really show off your creativity.

Kandice Guice

If you're really in the mood to go crazy with it, you can also test your skills at mixing and matching multiple colors.

Related Articles:

Black-Owned Beauty Brands That Were So Good We're Taking Them Into 2019 - Read More

This Longwear Foundation Beat The Heat On My Three-Hour Photo Tour in Havana - Read More

I Tried A Wing Stamp Eyeliner: My Thoughts #NoFilter - Read More

Sign up today and be the first to get notified on new updates, exclusive events, retreats and giveaways!

More Posts

If you've ever seen the classic African-American film, The Five Heartbeats, you know that the scene when the leading men get their dreams stolen by The (whitewashing, song-stealing) Five Horseman is a real-life tear jerker. Like in any movie based in that time period, it was made abundantly clear that black creatives had gotten the short end of the stick for decades. Before Elvis Presley, Little Richard was the crowned king of Rock & Roll. And before Moschino teamed up with Sephora, Raynell Steward, affectionately known as Supa Cent, created The Crayon Case.

Keep reading... Show less

On the morning of November 5, 2016 when I discovered Donald J. Trump would now be the leader of the free world, I, like hundreds of thousands of other Americans, was hurt in real life.

Keep reading... Show less

Heading off on vacation can mean more sex for couples or those looking for a getaway love with no strings attached. More than 50 percent of people say they are more likely to be intimate with their bae while on vacation than they are at home, and 12 percent of Americans are down to have a fling when they hit their destination. If you're not booed up or you're taking a trip without your love — that doesn't mean you can't still have a good time.

Keep reading... Show less

People often talk about how lonely it is at the top, but what they rarely talk about is how quiet it can be during the climb.

For Nichole Lynel however, it's a feeling she knows all too well. As we chat, the quietness that surrounds her while sitting on the floor awaiting movers to arrive at her old showroom serves only as a reminder of her own entrepreneurial journey. "Everybody is willing to help you when you're the underdog but when you have a chance of really succeeding, it gets a lot quieter," she revealed.

Keep reading... Show less

As I stood in a spread-eagle stance with a female TSA agent using the back of her hand to check my crotch for weapons, I thought to myself, What the hell? Even though I know she meant no harm and was only doing her job, my personal space felt violated. Since I had experienced this so many times in the past, I guess I never thought twice about it. Until now.

Keep reading... Show less

I'm an island girl at heart.

Keep reading... Show less
Exclusive Interviews
Latest Posts