This Publicist Shares How Mothering Her Son Has Helped Her Mother Herself

"The unconditional love and patience I give to my son is a constant reminder to love and be patient with myself."

Finding Balance

In xoNecole's Finding Balance, we profile boss women making boss moves in the world and in their respective industries. We talk to them about their business, their life, and most of all, what they do to find balance in their busy lives.

There has been a lot of talk lately in our women circles about learning how to not overextend ourselves. The narrative of being "Black Superwoman'' has been ingrained in us for as long as we can remember. But I have to admit, WE ARE POPPIN' out here. Black women have been killing the game with being the most educated demographic, breaking the glass ceiling in corporate america, dominating body positivity in media/entertainment, running our own businesses, leading organizations to social justice change, and being amazing mothers to beautiful children. I mean the list goes on and on. While we have been proving for generations the resilience black women have, we still have to recognize when it is time to focus on ourselves instead of the world.

DeVynne Starks, 26, is a full-time Biomedical Targeted Marketing Program Manager for one of the world's largest humanitarian organizations and runs her own boutique PR agency, Cultiv8 PR. DeVynne understands what it feels like to work hard towards her career, while also being a full-time mom to her son. When DeVynne became a mother, she noticed that women, especially black women, experienced 'Mommy Burnout' but very few people were having the conversation. DeVynne has been very intentional and passionate about helping other moms recognize the signs of 'Mommy Burnout' and how to master balance. DeVynne believes "it's time that moms learn to take time for themselves without feeling guilty."

Courtesy of DeVynne Starks

In 2018, DeVynne Starks launched a digital platform called DeVynne Intervention. This blog was a way to build community with other moms where they discuss the good, the bad, and the ugly of motherhood. "As a black woman, you feel pushed or obligated to be successful and leave your mark in this world. Whether that means you are looking to be the first at something or the best at something. But when you are a mother, you have to figure out how to not become so distant from your child that the child ends up feeling like they are not a priority."

For this installment of "Finding Balance", xoNecole had the chance to speak with entrepreneur DeVynne about motherhood, prioritizing self-care, and the importance of keeping your faith.

xoNecole: At what point in your life did you understand the importance of pressing pause and finding balance in both your personal and professional life?

DeVynne Starks: Pressing pause has been new for me. Four years ago, after the birth of my son, if you would ask me what balance was, I would look back and ask, "What is that?" But when I realized I was doing so many things and not carving out time for myself, that was when I needed to take a moment and reassess. I have learned that balance is about happiness that comes from within. Happiness doesn't come from other people, a new job, or from becoming a mother. You have to make that conscious decision to find that inner peace to get to the stage of feeling balanced.

What are your mornings like?

With my mornings, I start with prayer and giving myself time to talk to God. Then I practice stillness, to be intentional about listening to God and hearing what He has to say. After that, I try to give myself 30 minutes of work out time. Whether that's jogging or walking around the neighborhood.

How do you wind down at night?

I love to give myself a good facial and read a good book. I also like to wind down with my son. We will watch his favorite cartoon or play with action figures. Any moment where I can dedicate one on one time with him, he really appreciates it.

"I have learned that balance is about happiness that comes from within. Happiness doesn't come from other people, a new job, or from becoming a mother. You have to make that conscious decision to find that inner peace to get to the stage of feeling balanced."

Courtesy of DeVynne Starks

When you have a busy week, what's the most hectic part of it?

The most hectic part of the day is honestly sifting through emails. It took me a really long time to not allow my inbox to negatively affect my day. I have been learning to just say "no". Saying "no" is definitely a skill you learn over time as a business owner. With practice, it gets easier and easier.

Do you practice any types of self-care? What does that look like for you?

Giving my mind and eyes a break has really been helping me. There are days when I am on the grind! So stepping away from my computer and doing something peaceful is big for me. Daily facials are definitely my me-time.

What advice do you have for busy women who feel like they don’t have time for self-care?

Even though it may seem like being busy is the right thing to do, it can really physically drain you and stress your body out. To start off, what has helped me is incorporating micro self-care techniques. One technique I use is journaling. I used to write a lot before having my son, so now I squeeze in time at the end of day to self-reflect and write it all down. This is my way to take care of myself while still being busy. I also suggest making time to just be by yourself with no shame or interruption. I had to learn how to utilize the village around me.

When I first became a mom I would tell myself, I got this! But while you do have this, you still deserve to book a hotel for the weekend, even if you stay in the room the whole time (laughs).

Courtesy of DeVynne Starks

How do you find balance with:


With my friends, we check in on each other every week. A lot of my friends are entrepreneurs and business owners. So it can get tricky to talk to each other often. But having that line of open communication has helped us keep that balance in staying connected.


So what I have noticed is that, the areas that you give intentional energy to, those are the areas that thrive. Granted, finding balance in dating can be difficult, but it's about being available to be intimate with someone and share quality time with them. This has helped me personally to separate from being a parent to a woman who is currently dating. Finding balance within relationships also means knowing who you are outside of them.


I have been thinking about different ways on how I can be more healthy. Last year, I was able to lose 50 pounds in less than five months. What I do now are daily tea detoxes in conjunction with the keto diet. I have been feeling so much better and I have way more energy. Setting my healthcare goals and sticking to them has really set me up for success across the board.

When you are going through a bout of uncertainty, or feeling stuck, how do you handle it?

I really pay attention to my thoughts. I honestly believe that the way you think about yourself and the world around you, creates your own reality. So changing your thoughts to what you want in life allows you to connect to your intuition. So when I do have those moments of negativity, I remind myself that these are temporary feelings. I am aware that I have to make that shift to be more positive in order to change things around me.

"I honestly believe that the way you think about yourself and the world around you, creates your own reality. When I do have those moments of negativity, I remind myself that these are temporary feelings. I am aware that I have to make that shift to be more positive in order to change things around me."

And honestly, what does success and happiness mean to you?

Success means that you understand that you are going to fail at some part in your journey. But you are resilient enough that those failures are minor and they don't become huge obstacles for you. Before I became a mother, success to me meant just getting through the day. But now success for me is striving to be the best version of myself in order to be a better mother for my son. As far as happiness, I would say, I am still navigating that.

Every day I am learning what truly makes me happy and I try to be grateful for all the good things that are happening in my life.

To learn more about DeVynne, follow her on Instagram here. Read more about how career women find balance in xoNecole's "Finding Balance" series here.

Featured image courtesy of DeVynne Starks

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