Serena Williams has always embodied what it means to be a champion. As the investor also steps into her entrepreneurial era, she's showing us that winning isn’t just reserved for the court. With her latest venture, Wyn Beauty, Serena is serving us the ultimate beauty game-changer: 'makeup you can move in.'
In a sea of celebrity beauty brands, Wyn Beauty stands out with its 'Wyn Chartreuse' touches (a color that's signature to the brand and significant to Serena) and its commitment to high-performing formulas with staying power for 'active beauty.' Just ask the founder. "I created Wyn Beauty to be active beauty. Active doesn’t always mean sport. I think moms are very active, and everyday women are very active," Serena recently shared with Glossy.
Wyn Beauty made its debut in April, and to celebrate her iconic U.S. Open win 25 years ago, Serena has recently introduced two new collections: the Starting Line lip liners and Acceptance Speech lip glosses. Keep scrolling for more about the newly dropped products and some faves from the Wyn Beauty line.
Wyn Beauty Starting Line Peptide-Infused Lip Liner
Starting Line in "Excellence"
Level up your lip game with Wyn Beauty's latest line of liners. Introducing the Starting Line Peptide-Infused Lip Liner that is vying for a spot in your makeup rotation. Pigmented, soft, and creamy, these liners add depth and water-resistant color to any pout. It glides on smoothly, and the color lasts on your lips for up to 17 hours.
Wyn Beauty Acceptance Speech Shimmering Hydrating Lip Gloss
Acceptance Speech in "Trophy"
Feels like a non-sticky lip balm, and shimmers like a gloss, Acceptance Speech is serving high shine and long-lasting hydration with each application. Available in eight gorgeous shades, Wyn Beauty's new Acceptance Speech lip gloss delivers vibrant color while keeping your lips soft and nourished.
Wyn Beauty Featuring You Hydrating Skin Enhancing Tint SPF 30
Featuring You Hydrating Skin Enhancing Tint
A lightweight tinted moisturizer, the Featuring You Hydrating Skin Enhancing Tint goes on cool and enhances your skin by providing buildable coverage with SPF 30 and a hydrating effect that lasts days afterward. As one PopSugar editor puts about the product, "If you want an easy, wearable tint, you can't go wrong." Copping this is a no-brainer.
Wyn Beauty Nothing to See Soft Matte Creamy Concealer
Nothing to See Soft Matte Creamy Concealer in "Rise"
Nothing to See Soft Matte Creamy Concealer is a medium-coverage buildable creamy concealer that gives a soft-matte finish. The long wear formula lasts all day while conditioning the skin with hydration that lasts up to 72 hours. Available in 20 shades, it's the perfect complement to the brand's skin tint.
Wyn Beauty Word of Mouth Max Comfort Matte Lipstick
Word of Mouth in "Dare"
Super-pigmented color, matte finish, and 24-hour hydration? Say less. Word of Mouth Max Comfort is a matte lippie that wears all day without drying your lips. Its conditioning formula allows the lipstick to glide on smoothly and stays on all day without smudging or smearing.
Wyn Beauty Big Vision Lengthening & Defining Tubing Mascara
Big Vision Lengthening & Defining Tubing Mascara in "Focus Black"
Smudge-resistant and flake-resistant are just two of the winning attributes of this Wyn Beauty product. The Big Vision Lengthening & Defining Tubing Mascara is an award-winning mascara with tubing technology that packs maximum definition and maximum hydration for big lash energy.
Wyn Beauty Glideline Waterproof Liquid Eyeliner
Glideline Waterproof Liquid Eyeliner in "Focus Black"
With a felt tip applicator built for ultra-precision and a formula that is "24-hour, waterproof, smudge-proof, and sweat-resistant wear," Glideline is that girl. And there's no question about it. In fact, one reviewer states about the product, "The ink is really deep and bold. The tip is precise and perfect."
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RELATED
October 2025 Astrology: An Overview
Mercury enters Scorpio on October 6, and Mercury in Scorpio only knows depth. The conversations being had this month are inspiring, transformative, and a little more blunt than usual. This energy is good for the power of persuasion and for asking for what you want, especially within business and financial matters. On the same day, we have a Supermoon in Aries, and this is a powerful Full Moon for reflection, owning your power, and letting go of the insecurities that don’t resonate with what you want for yourself and your future.
Venus, the planet of love, moves into Libra on October 13 after being in Virgo for the past month, and after some time of healing and clarity in love, Libra is here to bring in the romance. Venus loves being in Libra, and this energy creates new beginnings within relationships and provides a little extra magic in this area of life. With Pluto going direct in Aquarius on the same day after being retrograde since May, life and love move forward mid-October, helping provide more stable and nurturing foundations in your personal life and community as well.
The New Moon of the month occurs in Libra on October 21, making it a beautiful time for manifesting romance, balance, and harmony in your world.
This New Moon aligns with the Sun in Libra, and it’s all about letting a new beginning transform your world and the love in your life for the better. Scorpio Season officially begins on October 22, and Neptune retrograde enters Pisces on the same day, bringing in some water sign energy into the mix. As we close out the month, it’s time to renew, honor the transformations occurring, and know that your dreams aren’t as far out of reach as they may seem at times.
Read for your sun and rising sign below to see what October 2025 has in store for you.
What October 2025 Has In Store For Your Zodiac Sign
ARIES
AriesKyra Jay for xoNecoleOctober is all about perspective, Aries. This is the month to trust the divine timing of your life, and not let the what-ifs overwhelm you. With the Sun in Libra, your sister sign, for most of the month, October is about building connections, finding your balance in love, and knowing that you are worthy of what your heart is seeking right now. We have a Supermoon in your sign on October 6, and emotions are a little heavier this month, but also healing. Give yourself grace, and let go of what isn’t working for you.
Venus is in your house of love from October 13 until November 6, and there is a lot to look forward to when it comes to romance and the relationship dynamics in your life as you move through the month. It’s about being confident in your power of attraction and letting love come to you right now. Before October comes to an end, we have a New Moon in your 7th house of love as well, and with all this energy in your relationship zone, life changes for you in love for the better in October.
TAURUS
TaurusKyra Jay for xoNecoleOctober is a spiritual month for you, Taurus. You are thinking a lot about your next steps ahead, and are getting organized, focused, and aligned. The Supermoon on October 6 is a time of reflection for you, and you are entering the month ready to let go of the past, heal, and create space for something new in your life. This month is all about trusting your intuition and letting your wisdom guide you in your personal growth and evolution.
You are more than where you have been, and this month is a reminder of that.
With Mars in Scorpio and in your 7th house of love all month, you are motivated by the partnerships in your life right now. Your love life and relationships are where the action is for you this month, and you are honoring your passion and direction here. Venus, your planetary ruler, moves into your house of health mid-month and into November, and you are leaving October seeking healthier habits, daily routines, and relationships. Overall, this month is helping you align with your vision.
GEMINI
GeminiKyra Jay for xoNecoleThis month is a fresh start for you, Gemini. Your heart is free, love is beaming, and you are feeling larger than life. This month is about taking a leap of faith in yourself, honoring your confidence in life, and being your biggest advocate. With the Sun in your 5th house of self-expression, romance, and happiness, and with Venus entering this same area of your chart mid-October, there is a lot to look forward to right now, and things are looking up for you.
On October 21, we have a New Moon in a fellow air sign, and this is a good time to set your intentions for creative projects, hobbies, romance, and your overall happiness in life. There are a lot of little moments of magic unfolding for you this month, and this New Moon is one of them. Before October comes to an end, Mercury, your ruling planet, enters Sagittarius, and this brings open communication into your relationships, and you are having lively conversations and insights.
CANCER
CancerKyra Jay for xoNecoleThis is a transformative month for you, Cancer. You are moving through closure, healing, and depth as you navigate the opportunities that are coming into your life, with the stability you are seeking. With the Sun in your 4th house of home and family in October, this is the month to spend more time in your safe spaces, connect with your loved ones, and get grounded. You are also more focused on your financial world right now, and this is a good time for building new foundations for yourself and looking at the bigger picture when it comes to your career and life goals.
Mars is in your house of romance and happiness for the entire month, and this is one of the highlights of your life right now. You are passionate about your joy and all the things that light you up inside, and you are protecting your peace and giving more of your energy to your pleasure. Before the month ends, we have a New Moon in Libra, highlighting your home life, and some Cancers may be moving at the end of the month or getting the opportunity to turn a page here. Overall, this is your month to reflect, go within, and make sense of what has been restricting you from feeling stable.
LEO
LeoKyra Jay for xoNecoleOctober is about taking things one day at a time and being patient with what is presenting itself to you, Leo. This month, you are getting your ducks in a row and gaining the clarity needed to create a new beginning in your life. The month begins with a Supermoon in a fellow fire sign on October 6, aligning in harmony with you and fueling your need for adventure. You are going over the wisdom you have gained as of late and how it has shifted the way you navigate your life and see the world around you.
On October 13, Pluto goes direct in your 7th house of love, after being retrograde here since May. This is bringing in more balance, empowerment, and passion into your love life, and this is a positive change of energy for you after a time of some power struggles within your relationships. Before the month comes to an end, we have a New Moon in Libra, and this New Moon is the best time to set intentions for clarity, communication, and connection. October is about taking your time with things and knowing that everything is working out in your favor at the end of the day.
VIRGO
VirgoKyra Jay for xoNecoleThis October is about finding your balance, Virgo. There is a lot of energy when it comes to your finances this month, but you may be overworking or overcommitting yourself in the process. Honor the opportunities and responsibilities in your life, but make sure you are equally taking care of your health and prioritizing your time and energy so that you don’t burn out. Venus, the planet of love, is in your sign until October 13; use this energy to your benefit and let things come to you.
You are a magnet for abundance, romance, and support if you allow yourself to receive it.
On October 13, Venus moves into your 2nd house of income, and your relationships are a supportive place for you to lean on right now. Your love life and partnerships are where your financial world is evolving this month, and this is a good time to ask for what you want; you never know what may happen. At the end of the month, Neptune goes retrograde in your sister sign, Pisces, and you are taking a step back and reassessing what love means for you right now. Overall, October is about remembering that you don’t have to do it all alone, Virgo.
LIBRA
LibraKyra Jay for xoNecoleLibra Season is here, and it’s your time to shine and thrive! This Libra Season changes everything for you, and October is when you really begin to feel this shift in your life. The Sun is in your sign until October 22, and it’s time to put yourself first. With a Supermoon in Aries as we begin the month as well, you are letting go of any unhealthy attachments or relationship dynamics that take you away from yourself, and are moving into deeper clarity.
On October 13, Venus, your planetary ruler, enters your sign, where it loves to be the most. With Venus in your sign for the rest of the month, love takes on a new tone, and you are feeling more love for yourself and where life is taking you right now. To end the month, we have a New Moon in Libra, and it’s time to set your intentions for where you want life to grow for you over the next year. This is a month of embarking on a new journey of self, and allowing what is inspiring you right now to build your confidence in yourself and your relationships.
SCORPIO
ScorpioKyra Jay for xoNecoleOctober is about honoring your freedom and your power to decide, Scorpio. A lot is going on for you this month, and you have the passion and energy to see things through. Mercury, the planet of communication, moves into your sign at the beginning of the month on October 6, and this is going to help you get your ideas across, making it a good month for business matters, networking, and getting inspired. With Mars also in your sign for the entire month, life moves forward for you in transformative ways in October, and you are a force to be reckoned with.
On October 13, Venus moves into your house of closure, healing, and endings, and you are ready to close one chapter of love and create space for a new one. You are in a contemplative space when it comes to matters of the heart, and you are ready to let go of any heaviness you have been feeling here. Scorpio Season officially begins on October 22, and you are ready to begin again. This Scorpio Season is about owning your confidence in life while letting go of insecurities or self-doubts that have been getting in the way of that.
SAGITTARIUS
SagittariusKyra Jay for xoNecoleEverything unfolds for you in a beautiful way this month, Sagittarius. You are flowing well with the energy of October, and life opens up to you. With the Sun in your 11th house of aspirations, dreams, manifestations, and community, you are feeling in balance with your desires and your reality, and are bridging the gap here. This is a month of friendship, believing in your dreams, and creating space for love. With Juno also entering your sign at the beginning of the month until the end of the year, you are attracting soulmates into your life.
On October 6, we have a Supermoon in a fellow fire sign, allowing you some closure in love and a chance at healing. Your heart is feeling renewed, and you are owning your power in creating happiness in your life. Before the month ends, Mercury moves into Sagittarius, where it will be until mid-November, and inspiration is heightened. Pay attention to the guidance you are receiving this month, the conversations you are having, and the light bulb moments that are going off for you right now.
CAPRICORN
CapricornKyra Jay for xoNecoleOctober is about going within and connecting with the guidance of your soul, Capricorn. You are taking more time for yourself this month, and rightly so, as you need time to fully process what has happened so far this year. Pluto goes direct in your 2nd house of income, and this moves things forward when it comes to your earning potential, abundance, and values.
The key this month is in valuing yourself, your perspective, and what you are building in your life right now.
On October 21, we have a New Moon happening in your career zone, and this is a good time to manifest your goals within your professional world. Put yourself out there, show up, and know that you are worthy of success and that your dreams aren’t too big for you. As we close out the month, Mercury moves into your house of closure, even further facilitating your desire for contemplation and alone time this month. Overall, October is about taking care of your mental health, owning your successes, and finding your peace.
AQUARIUS
AquariusKyra Jay for xoNecoleOctober is a new beginning for you in love and in life, Aquarius. Your heart is feeling inspired, and there is a lot to look forward to right now. The Supermoon at the beginning of the month will be occurring in your 3rd house of communication, giving you the answers you have been looking for and helping you close the door on a chapter in your life that left you feeling misunderstood or misdirected. You are ready for a change of pace this month, and you are receiving that as we begin October.
Mid-October, Pluto goes direct in your sign after being retrograde since May, and this is a huge breath of fresh air for you and your path ahead. You may have been a little harder on yourself while Pluto was retrograde this year, and now you feel ready to forgive, move on, and own your power. Before the month comes to an end, we have a New Moon in Libra, and you are embarking on a new adventure. The end of the month is a good time for traveling, exploring, and gaining a new perspective.
PISCES
PiscesKyra Jay for xoNecoleThis month is giving you the guidance, perspective, and passion to see yourself with clear, loving eyes, Pisces. There is a sense of feeling more overwhelmed with life lately, and October is allowing you to gain the insight needed to move on from this energy, or at least see more of the gifts of what has occurred. On October 6, we have a Supermoon in an area of your chart having to do with self-worth, values, and income, and it’s time to see the gifts of what you have been investing in and valuing in your life, including yourself.
Let go of the need to play it small or count yourself out of important conversations, and know that you deserve a seat at the table.
With Pluto going direct in your 12th house of healing as we end the month, you are finally getting the answers you have been looking for emotionally, and it’s changing your perspective on your commitments in life and making you feel empowered. Before the month ends, Neptune goes retrograde in Pisces, and you are going to be moving through a personal revolution as we close out the year. You are inspired by change right now, and this month is what kicks starts this metamorphosis within you.
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Featured image by Kyra Jay for xoNecole
And so, are you ready to see if you can get at least 10-15 more seconds out of the climaxes you have? I just might have some things to hook you all the way up below.
So, the Technical Term for It Is an “Extended Orgasm”
GiphyAight, so let’s get right into it. When you want to achieve the kind of orgasm that lasts longer than the — or probably the more accurate way to put it, your — average one does, that is called an extended orgasm. It’s important to not confuse this with multiple orgasms which are what happens when you climax and then come to the fourth stage of an orgasm (which is called a resolution) only to pick back up and start the cycle of orgasming all over again.
Nah, an extended orgasm is one long(er) climax that never comes to a resolution; it just holds at the climax position for a longer period of time.
And what would be the purpose of wanting to have one of those? C’mon now. If you’ve had an orgasm before, you absolutely know the answer to that; especially if you’re someone who tends to have orgasms that only last for a few seconds, max.
Okay, but really — what can you actually do to “see the mountaintop” for more than just a fleeting moment in time…every time? Well, I have 10 tips that would be hella fun (at the very least) to give a shot.
Tips To Make Your Orgasms Last Longer
1. Figure Out What Your Clitoris Likes (and Needs)
GiphySince once upon a time, I used to watch porn and then I transitioned into working with an organization that dealt with sex and porn addiction (check out “Working For A Porn Ministry Got Me Over Watching Porn”), I can tell when people have learned a lot of their sex moves via some consistent porn engagement. Like back in the day when I was gettin’ it in — I used to damn near loathe whenever a guy would try to pat on my vagina. That is such a porn move.
For me, I prefer a… gentler and more creative approach. And that’s exactly my point: since a clitoris literally only exists to bring women sexual pleasure — figure out what touches work for you, both in foreplay and during sex. After reading Healthline’s “The Ultimate Guide to Clitoral Stimulation,” I came to appreciate just how many ways there actually are. Check the article out then experiment with which ones are bomb for you.
2. Make Sure Your Partner Can Access Your Clitoris As Much As Possible
GiphySpeaking of your clitoris, if you were to go to Google to check out the AI overview of it, as it relates to having an orgasm, you are probably going to see something along the lines of, “The clitoris is the primary source of arousal and orgasm for most women, with direct stimulation of the clitoris being the easiest and most effective way to achieve orgasm, according to a large sample of women.” (At least, this is what came up for me.)
What this does as serve as a solid reminder that, whether it’s during foreplay or intercourse, it’s important to remain in a position where your partner can easily access (in order to stimulate) your clitoris as much as possible. That way, he can “manipulate” (via stimulation) your clitoris with certain amounts of applied pressure, so that having an extended orgasm is easier for you.
Certain positions that can help with this include spooning, being penetrated while you are on the edge of the bed and having sex while you’re acting like a wheel barrel. Artistic visuals of all of this can be found here.
3. Incorporate Scents That Reduce Stress
GiphyIt’s going to be difficult to have an orgasm if you’re all stressed out. That’s because, although sex is proven to reduce stress and anxiety levels, when it comes to climaxing, if your stress hormone (which is known as your cortisol hormone) is elevated, that can lower your libido and also your sex hormones; you don’t want that to happen because they are essential for you to have an orgasm in the first place. That’s why it’s critical that you lower the stress that you may be experiencing via all of your senses (sight, hearing, touch, taste and smell).
One way to do that is by incorporating scents that help to keep your stress levels down. Whether it’s essential oil in a diffuser, lighting some soy candles or spraying one of the following scents on your bedding (or all three) — try some jasmine, mandarin, rose, patchouli, lavender, neroli or frankincense. All are alluring. All are proven to relax your mind, body and spirit too.
4. Sip on Some Infused Berry Water
GiphyIf you’re dehydrated, it’s going to be hard to cum. That’s not my opinion, that’s a scientific fact. The breakdown is water helps to keep you (naturally) lubricated, it balances your hormones out and it also provides you with an energy boost. And while you’re at it, throw some berries into your pitcher or glass.
Since they are packed with antioxidants and anti-inflammatory properties, they are able to keep your blood flowing freely — which is definitely something that needs to happen if you want to have a long and satisfying orgasm (by the way, citrus fruits and pomegranates can do this for you too).
5. Try a Lil’ Yoga with Your Sex
GiphyBeing in a relaxed state and breathing properly are two things that definitely need to happen if you want to have a really good orgasm. That’s why yoga just had to come up — because it’s a form of exercise that incorporates both of these things. In fact, there are specific yoga poses that have a reputation for making copulation amazing including the Lizard, the Cat Cow and — surprise, surprise — the Downward Dog.
What’s cool about all of these is you can do them in your bedroom or incorporate them into intercourse (to learn more about yoga sex and, what is somewhat similar, tantric sex, go here, here and here).
6. If It’s via Oral Sex, Have Your Partner “Edge” You (with His Tongue)
GiphyIf it’s easier for you to climax from cunnilingus than intercourse, please don’t stress yourself out about that — at the end of the day, an orgasm is an orgasm…right? And while he’s doing his thing down there, be open to him edging you with his tongue and lips. Although people often think about edging in the context of people getting to the point of climaxing during intercourse and then delaying it over and over again (in order for the orgasm to ultimately be that much stronger), the reality is that edging is about sexual stimulation, period, no matter how it — pardon the pun — comes.
So, while he’s using his mouth to “take you there,” use your words (dirty words, preferably) to let him know when you’re about to climax — and then have him slow down the pace (with his tongue and lips), so that your orgasms can be…further extended.
7. Apply Some Arousal Gel
GiphyQuestion: Have you ever tried arousal gel before? If not, please make the investment. Although there is nothing that can automatically guarantee that you’ll experience the type of orgasm that you’re looking for, arousal gel can certainly help with accomplishing the mission. That’s because it contains ingredients that help to stimulate blood flow to your genitalia — and that always increases the chances of you experiencing some pretty intense climaxing.
So, if you want to give this gel a shot, click here for a list of some favorite brands.
8. Have Your Partner Focus on Another Erogenous Zone As You’re Climaxing
GiphyLet me tell you a woman who I personally think STILL doesn’t get the props that she deserves for her singing chops: some freakin’ Tamia. And y’all, when that woman sang “Stranger in My House” on Apollo? Whew. Yeah, the real ones know how the bridge goes — Pop quiz: Tell me where we first kissed. Tell me where my spot is. Tell me if I liked it, loved it. LISTEN.
You wanna have a hellified orgasm, you (and your partner) better know where your spots are. And when you are at the point of cumming, have him, umm, indulge in one of those spots along with penetrating you. I’d be damn near shocked if your head didn’t almost explode if/when he does.
9. Do Some Tongue Sucking (Again, As You Are Climaxing)
GiphySpeaking of multitasking, a few years back, I penned an article for the platform entitled, “Wanna Climax More? KISS MORE.” Aside from the fact that some people are able to orgasm just from kissing alone, it can definitely take you to next levels of arousal during sex. That’s because kissing releases hormones like oxytocin, dopamine and serotonin that not only make you feel closer to your partner but it can help to sexually stimulate you too.
And if the two of you engage in tongue sucking while you’re kissing? GIRRRRRL…tongues have a ton of nerve endings which makes them super sensitive to touch or lick — let alone…suck. Try it and tell me that I’m wrong (you won’t).
10. Squeeze Your Thighs Together
GiphyPlease don’t tell me that I’m the only one who is literally shaking your damn head about the movie Waiting to Exhale being 30 years old this year (the book is even better, by the way). Geeze. And as I wrap this “You totally deserve to have an extended orgasm” cheat sheet up, I thought about the scene where Robin (Lela Rochon) and Michael (Wendell Pierce) were having sex and she said that when she squeezed her hips/thighs real tight, she exploded.
And this is my final tip when it comes to how to make your orgasms last longer. The technical term for it is syntribation (which basically means “hands-free masturbation”). Pretty much what happens is, when you squeeze your thighs together, it stimulates your clitoris — and when you’re doing this while a penis is already inside of you? NEED. I. SAY. MORE?
___
Life is short. Have longer orgasms.
Hell, somebody needs to put that on a T-shirt — no, billboards all throughout the country! LOL.
With these tips, I’m thinking that you now can, so try them out and report back.
I can’t wait!
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Featured image by Giphy