How Content Creators Hey Fran Hey And Shameless Maya Embraced The Pivot
This article is in partnership with Meta Elevate.
If you’ve been on the internet at all within the past decade, chances are the names Hey Fran Hey and Shameless Maya (aka Maya Washington) have come across your screen. These content creators have touched every platform on the web, spreading joy to help women everywhere live their best lives. From Fran’s healing natural remedies to Maya’s words of wisdom, both of these content creators have built a loyal following by sharing honest, useful, and vulnerable content. But in search of a life that lends to more creativity, freedom, and space, these digital mavens have moved from their bustling big cities (New York City and Los Angeles respectively) to more remote locations, taking their popular digital brands with them.
Content Creators Hey Fran Hey and Maya Washington Talk "Embracing The Pivot"www.youtube.com
In partnership with Meta Elevate — an online learning platform that provides Black, Hispanic, and Latinx-owned businesses access to 1:1 mentoring, digital skills training, and community — xoNecole teamed up with Franscheska Medina and Maya Washington on IG live recently for a candid conversation about how they’ve embraced the pivot by changing their surroundings to ultimately bring out the best in themselves and their work. Fran, a New York City native, moved from the Big Apple to Portland, Oregon a year ago. Feeling overstimulated by the hustle and bustle of city life, Fran headed to the Pacific Northwest in search of a more easeful life.
Her cross-country move is the backdrop for her new campaign with Meta Elevate— a perfectly-timed commercial that shows how you can level up from wherever you land with the support of free resources like Meta Elevate. Similarly, Maya packed up her life in Los Angeles and moved to Sweden, where she now resides with her husband and adorable daughter. Maya’s life is much more rural and farm-like than it had been in California, but she is thriving in this peaceful new setting while finding her groove as a new mom.
While Maya is steadily building and growing her digital brand as a self-proclaimed “mom coming out of early retirement,” Fran is redefining her own professional grind. “It’s been a year since I moved from New York City to Portland, Oregon,” says Fran. “I think the season I’m in is figuring out how to stay successful while also slowing down.” A slower-paced life has unlocked so many creative possibilities and opportunities for these ladies, and our conversation with them is a well-needed reminder that your success is not tied to your location…especially with the internet at your fingertips. Tapping into a community like Meta Elevate can help Black, Hispanic, and Latinx entrepreneurs and content creators stay connected to like minds and educated on new digital skills and tools that can help scale their businesses.
During a beautiful moment in the conversation, Fran gives Maya her flowers for being an innovator in the digital space. Back when “influencing” was in its infancy and creators were just trying to find their way, Fran says Maya was way ahead of her time. “I give Maya credit for being one of the pioneers in the digital space,” Fran said. “Maya is a one-person machine, and I always tell her she really changed the game on what ads, campaigns, and videos, in general, should look like.”
When asked what advice she’d give content creators, Maya says the key is having faith even when you don’t see the results just yet. “It’s so easy to look at what is, despite you pouring your heart into this thing that may not be giving you the returns that you thought,” she says. “Still operate from a place of love and authenticity. Have faith and do the work. A lot of people are positive thinkers, but that’s the thinking part. You also have to put your faith into work and do the work.”
Fran ultimately encourages content creators and budding entrepreneurs to take full advantage of Meta Elevate’s vast offerings to educate themselves on how to build and grow their businesses online. “It took me ten years to get to the point where I’m making ads at this level,” she says. “I didn’t have those resources in 2010. I love the partnership with Meta Elevate because they’re providing these resources for free. I just think of the people that wouldn’t be able to afford that education and information otherwise. So to amplify a company like this just feels right.”
Watch the full conversation with the link above, and join the Meta Elevate community to connect with fellow businesses and creatives that are #OnTheRiseTogether.
Featured image courtesy of Shameless Maya and Hey Fran Hey
This article is sponsored by Hulu.
UnPrisonedhas returned for its highly anticipated second season, delving deeper into the complex dynamics of the Alexander family.
The series premiere comes a year after its debut season garnered rave reviews from fans and critics and earned record-breaking ratings for Hulu's Onyx Collective brand. UnPrisoned's success can be attributed to its raw, relatable themes and comedic appeal.
Inspired by creator Tracy McMillan's life, the show follows Paige (Kerry Washington), a therapist and single mother whose life takes an unexpected turn when her father, Edwin (Delroy Lindo) --who was released from prison-- moves in with her and her teenage son, Finn (Faly Rakotohavana).
Throughout UnPrisoned's first season, viewers witnessed how Edwin's incarceration deeply affected Paige's life and relationships. In the series, Paige unpacks her trauma through interactions with her inner child and her online followers. Meanwhile, Edwin is overcoming specific struggles with his own past that led to his life of crime, including a dysfunctional upbringing and his mother's arrest. As the Alexanders attempt to reconcile, new challenges arise.
This new season promises to further explore their unconventional family dynamic. Here are several compelling reasons why season two of UnPrisoned should be on everyone's watchlist.
The Alexander Family Life Is Still In Shambles
UnPrisoned's second season resumes where the series left off, with Paige grappling with the fallout from her troubled therapy practice and Edwin navigating life independently after moving out. Meanwhile, Finn faces his own challenges. The teenager is battling anxiety and seeking information about his father—a topic Paige avoids discussing.
The Alexander Family Are Attending Therapy To Resolve Their Underlying Issues
Amid the chaos in their lives, the Alexander family decides to mend their bond by confronting their past traumas. They seek professional help and attend therapy sessions with a “family radical healing coach,” played by John Stamos, a new cast member. This collective effort aims to unravel the complexities of their shared history and strengthen their relationships.
The process of unraveling each character's internal conflicts and their potential impact on future relationships may clash with Paige's textbook therapy approach. While Paige is used to being in the therapist's seat in both career and family, this forces her into the unfamiliar role of a patient during therapy sessions. This shift would compel her to look in the mirror and try a radically different approach.
The Alexander Family Learned A Big Lesson During A Therapy Session
In therapy, the Alexanders are tasked with addressing their individual traumas to salvage their remaining relationships. One of the family therapist’s eccentric suggestions was an exercise involving a family wrestling match. During this session, Paige faces tough questions about her refusal to share information about Finn's father.
While it's unclear whether this scene is reality or fantasy, the image of the family duking it out in the ring certainly makes for hilarious yet compelling television.
Paige Tries Dating Again Following Failed Relationships
Amid her life's chaos, Paige decides to step back into the dating field. However, her many attempts have left her with mixed results. The dating apps have turned out to be a fail, and an outing with her ex Mal (Marque Richardson), who is also her father's parole officer, doesn’t go quite as expected after he brings an unexpected guest – his new girlfriend.
The situation takes an awkward turn when Mal's new partner learns why the former couple split, partly due to Paige's self-sabotage.
UnPrisoned Is A Perfect Balance Of Comedy And Drama
As a dramedy, UnPrisoned takes a comedic approach to its heavy subjects. The show takes us on a ride with Paige's dating misadventures and navigating a friendship with her ex.
Other lighthearted moments include Edwin's attempts at CPR based on online videos and, of course, the antics of the Alexander family's unconventional new healing coach.
The second season of UnPrisoned is now available on Hulu.
UnPrisoned | Season 2 Trailer | Hulu
Feature image courtesy
Here’s How To Start Running As A Beginner, According To An Expert
As the summer heats up, so does the desire to participate in outdoor activities that keep you moving and connected to others. Among these extracurriculars, running checks all the boxes.
If you look anywhere on TikTok, you might think that just about everyone is running these days. It only takes a few scrolls before you stumble across someone taking their viewers along for 10-mile runs or trading dating apps for run clubs.
Running is beginner-friendly, requires little investment, and offers a number of mental and physical health benefits, so it’s clear why the sport has become the hottest new hobby to participate in. And if you’re one of the countless individuals inspired to lace up your shoes and hit the pavement, you might be looking for a few practical tips to start your own running journey.
"The most important thing you can do for yourself as a runner or someone who's interested in starting to run is being consistent," Ashlee Green, co-founder of RUNGRL, a digital-first community for Black women distance runners, tells xoNecole.
When Green first began her running journey, she recalls never quite seeing herself as a runner “and certainly not an athlete.” It wasn’t until she moved to Chicago and worked for the city’s Nike store that her views on the sport began to expand. “I had a friend who ran, I had access to shoes, I had access to the Lakefront,” which eventually became her personal track.
A move to Washington, D.C., led to her joining a local running club, District Running Collective, which not only solidified running as a core part of her wellness practice but a cornerstone to building community.
“Community is absolutely what helped me to feel like I was an athlete and an actual runner,” she says. “It was through the opportunity to both show up as a community member and, over time, as a community leader, that deepened my commitment to the sport for myself and the impact that it would have on other people.”
Through RUNGRL, Green has since created a supportive environment along with her co-founder that encourages beginners to start where they are, grow in their journey alongside like-minded women, and “ultimately inspire more Black women to get and stay moving.”
To help get your running journey off on the right foot, Green spoke with xoNecole to provide the best tips for building stamina, finding a run club that fits your needs, and becoming the runner you desire to be.
Consistency Is Key.
“I feel like there's this sort of general, societal understanding that running must be easy, but it's not,” she says. “What does help it become easier is when you're consistent and committed to showing up for yourself and the miles on a consistent basis.”
“That doesn't mean you need to be running six or seven days a week. But what it does mean is that you’re committed to twice a week, three times a week, or whatever works for you and your schedule,” she adds. “Move your body and find ways to build up the stamina and the endurance you’re seeking because everybody's journey is different.”
Find an Accountability Partner.
“Having your ‘gworls’ with you makes it a lot easier,” Green says. “Somebody who can go through the experience with you, talk about how you're feeling, and tell you that your hair still looks great even though you're out there sweating. Having friends along the way, I have found, has made the journey better. Everything is better with your girls.”
Set a Personal Goal.
Green tells us, “Signing up for a race or just having an end goal and something to work towards makes it easier to build a plan or establish consistency because you’re working towards something specific.”
“Whether you want to run a mile by a certain day or sign up for this 5k, setting those types of goals helps you to have something to look forward to and work towards.”
Comparison Is the Thief of Joy.
“A lot of the times on the internet, we see success stories and people crossing the finish line, but running hardly ever looks like that all the time,” she says. “Most of the time, it sucks. I don't always physically enjoy the act of running, but what I do enjoy and appreciate, is what it brings and will continue to bring to my life: movement, wellness, community, accountability, and representation.”
“You don't have to compare yourself to the next person — you don't know what they're going through off of Instagram. One foot in front of the other is all that you can control, and that's all that you should feel beholden to in your process.”
Choosing the Best Run Club for You.
Green advises, “Seek out the groups, the clubs, and the crews that are into running for community, accountability, and creating safe spaces for people like us. This particular boom is really interesting, and it's trending around dating and things like that, which, in my opinion, takes away the feelings of safety and showing up because I want to be well and better myself.”
“So seek out groups that are in it for the right reasons as you are in search of your best self,” she adds.
Adopt a Healthy Mindset.
“One of the things that I often tell myself is, ‘You can do hard things.” Another one that RunGurl says all the time, “If you run a mile, you can do anything,” Green says. “One thing that I find myself saying when I’m actively running is, “No matter where you are on the run, you can do anything for 10 minutes. You can do anything for five minutes. You can do anything for however much longer you have to go. It's only a set amount of time left, but I can do it, I can show up for myself, and I will get through it.”
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