Deanna Robinson, a health and wellness advocate and professional based in the Washington D.C. area has been helping Black and brown women reach their fitness goals for more than a decade. And with her brand of self-love and faith, she's redefining just what "fitness" means when it comes to women of all shapes and sizes.
There's definitely a need for women like Robinson, especially since recent research shows that between 47% and 55% of Black consumers' needs "are not being met" in the wellness space, and the U.S. fitness industry hit $32 billion last year and that it's important for Black women to see themselves prominently in the space.
As a health and wellness programming expert, licensed nutritionist, mom, wife, and former all-women's gym owner, Robinson has built up a body of experience that has culminated into doing something she loves via the FabBody Retreat, an experience for women ages 30-60 to be enriched via group activities, good food, and connection in the backdrop of tropical peace and tranquility.
This year's retreat was held in Grenada, with special guest and TV host icon Free Marie (BET's 106 & Park). Next year's event will be held in St. Maarten with plenty of opportunities to enjoy beach vibes, authentic and healthy dishes, and all the pleasures of being among other fabulous Black women seeking holistic wellness in paradise.
"My God-given purpose is to help serve, connect, and heal Black and Brown women," she said, taking her experiences serving corporate and individual clients via projects like the NFL's "Fuel Up To Play 60" initiative and the Nike Training Club live experience, to do just that.
xoNecole caught up with her to talk about why she chose the fitness industry, her success in launching and running the FabBody Factory, and how she's pivoted to use her skills to build impact on a larger scale in health and wellness.
xoNecole: What sparked your interest in a career in health and wellness?
Deanna Robinson: I have always been involved in sports, always been active in cheerleading, dance, [and] gymnastics. In my college career, I was a competitive cheerleader at the University of Maryland, College Park, and I've just always been passionate about physical activity, health, and fitness. I double-majored in kinesiology and public and community health, and it's always been a passion for me about others being well.
Out of college, I wanted to be a personal trainer, and I interviewed at a big-chain gym. I was really excited about getting this job, but when I had the interview, they informed me of what the split was—what the client paid, what I'd get as a personal trainer, and what the gym got. And I just thought it was a ridiculous split. I've always been into entrepreneurship as well, and doing things on my own terms, so I actually opened up my own gym in the community I grew up in called the FabBody Factory, an all-female gym in Upper Marlboro, Maryland.
I was able to hire several trainers, offer group classes and personal training, and one of the things I was always a big proponent of is making sure that they got a better cut than they would get at larger chains.
Courtesy
xoN: Talk a bit more about that in terms of starting a gym, especially one that caters to women. What was the process and motivation?
DR: I have worked out in big-box gyms before and just never felt comfortable. It was always really uncomfortable working out in a huge gym where men would be gawking at you or try to get your number when you're trying to focus on yourself in that moment. So I always wanted the FabBody Factory would be a safe haven where we didn't have to worry about our titties flopping when we're doing jumping jacks, it was just for us by us, and we could just [be] comfortable making ourselves a priority.
I was almost talked out of doing something like that because people would say, "You're cutting off half of your potential clientele," but I never had an issue. Women flocked to the gym, and I'd sometimes have to split classes. I might have to do part one of a class at one time and a second another time. It was majorly successful. Ladies loved it. And on top of this being all-women, it was all Black and brown women.
Culturally, we get each other, so it was a big social thing for us, too. We were able to fellowship with each other and get fit at the same time.
xoN: Your brand includes the concept of a 'Fab Body.' What does that mean for you—and just wellness—in general, for Black and brown women?
DR: FabBody in itself is not a look at all. It's more of a mindset and a willingness to invest in your mental, spiritual, and physical self. In promoting the FabBody Retreat, I actually had someone DM me and ask me, "Do you have to have a 'Fab Body' to come on the retreat?" and my response to her was that you do have a 'Fab Body.' Everyone has a Fab Body. It's more of a state of being—a sound, healthy mind, body, and spirit. It's not about aesthetics at all but about overall improvement.
xoN: You decided to pivot from owning a gym, which you ran successfully for more than a decade, to your current role in health and wellness programming and launching the FabBody Retreat. How did this come about?
DR: My gym closed last year, and the reason was because of where I saw myself going and where I wanted to be in the next 10 years. A lot of my time at the gym was selling and getting people to register for classes, and it wasn't as lucrative and fulfilling for me as it had been in the beginning.
Now I'm doing more consulting work with larger companies. One of my passions is programming, and that is where I see my future going. I'm moving more toward passive income, coming from my being able to use the knowledge I have from years in this industry and putting together programming that can reach the masses versus individuals.
xoN: What can people expect from the FabBody Retreat next year, and how does this venture continue your love for advocating for health and wellness among Black and brown women?
DR: One of the things that really sets this event apart from so many other retreats is that I have married everything that is important to me: wellness, my faith, and my community. God is a huge part of all of the events we do, and all are interwoven with faith-filled, intentional activities, and I think that's what makes it different. On Sunday, we do a service on the beach, and we always have a guest speaker—someone you can relate to where you don't feel like you're being preached to. It's an awesome experience, unlike any retreat I've seen.
It's definitely rooted in faith, but at the same time, there's a balance. We'll get on a boat and have a cocktail with an umbrella in it, and then we'll go back to wellness. There's a healthy balance.
Find out more about Deanna Robinson via Instagram @deannarobinsonfit and more on the FabBody Retreat via the website.
Featured image courtesy
RELATED
Kayla Nicole says she wore a dress that was once worn by Braxton herself for the Halloween costume. “It’s not a secret Toni is more on the petite side. I’m obsessed with all 5’2” of her,” she tells xoNecole via email. “But I’m 5’10'' and not missing any meals, honey, so to my surprise, when I got the dress and it actually fit, I knew it was destiny.”
The episode was the perfect way for the multihyphenate to take control of her own narrative. By addressing the viral moment on her own platform, she was able to stir the conversation and keep the focus on her adoration for Braxton, an artist she says she grew up listening to and who still makes her most-played playlist every year. Elsewhere, she likely would’ve received questions about whether or not the costume was a subliminal aimed at her ex-boyfriend and his pop star fiancée. “I think that people will try to project their own narratives, right?” she said, hinting at this in the episode. “But, for me personally – I think it’s very important to say this in this moment – I’m not in the business of tearing other women down. I’m in the business of celebrating them.”
Kayla Nicole is among xoNecole’s It Girl 100 Class of 2025, powered by SheaMoisture, recognized in the Viral Voices category for her work in media and the trends she sets on our timelines, all while prioritizing her own mental and physical health. As she puts it: “Yes, I’m curating conversations on my podcast The Pre-Game, and cultivating community with my wellness brand Tribe Therepē.”
Despite being the frequent topic of conversation online, Kayla Nicole says she’s learning to take advantage of her growing social media platform without becoming consumed by it. “I refuse to let the internet consume me. It’s supposed to be a resource and tool for connection, so if it becomes anything beyond that I will log out,” she says.
On The Pre-Game, which launched earlier this year, she has positioned herself as listeners “homegirl.” “There’s definitely a delicate dance between being genuine and oversharing, and I’ve had to learn that the hard way. Now I share from a place of reflection, not reaction,” she says. “If it can help someone feel seen or less alone, I’ll talk about it within reason. But I’ve certainly learned to protect parts of my life that I cherish most. I share what serves connection but doesn’t cost me peace.
"I refuse to let the internet consume me. It’s supposed to be a resource and tool for connection, so if it becomes anything beyond that I will log out."
Credit: Malcolm Roberson
Throughout each episode, she sips a cocktail and addresses trending topics (even when they involve herself). It’s a platform the Pepperdine University alumnus has been preparing to have since she graduated with a degree in broadcast journalism, with a concentration in political science.
“I just knew I was going to end up on a local news network at the head anchor table, breaking high speed chases, and tossing it to the weather girl,” she says. Instead, she ended up working as an assistant at TMZ before covering sports as a freelance reporter. (She’s said she didn’t work for ESPN, despite previous reports saying otherwise.) The Pre-Game combines her love for pop culture and sports in a way that once felt inaccessible to her in traditional media.
She’s not just a podcaster, though. When she’s not behind the mic, taking acting classes or making her New York Fashion Week debut, Kayla Nicole is also busy elevating her wellness brand Tribe Therepē, where she shares her workouts and the workout equipment that helps her look chic while staying fit. She says the brand will add apparel to its line up in early 2026.
“Tribe Therepē has evolved into exactly what I have always envisioned. A community of women who care about being fit not just for the aesthetic, but for their mental and emotional well-being too. It’s grounded. It’s feminine. It’s strong,” she says. “And honestly, it's a reflection of where I am in my life right now. I feel so damn good - mentally, emotionally, and physically. And I am grateful to be in a space where I can pour that love and light back into the community that continues to pour into me.”
Tap into the full It Girl 100 Class of 2025 and meet all the women changing game this year and beyond. See the full list here.
Featured image by Malcolm Roberson
My main motive? Mostly, I hope that it will serve as a solid reminder to embrace all of the things that you adore about this time of year, so long as you do it in moderation and you weigh the costs.
Especially as far as drinking alcohol is concerned.
PRO: Manages Blood Sugar Levels
GiphyHere’s something that you may have never seen coming. Were you aware of the fact that alcohol can actually help to stabilize your blood sugar? Yep, according to the American Diabetes Association, so long as you leave it to no more than 1-2 cocktails a day, alcohol may be able to lower your A1C levels. Pretty cool, right?
CON: It’s a Carcinogen
GiphyAlcohol is a carcinogen. The reason why this should somewhat alarm you is because carcinogens are things (like tobacco, UV rays, processed meats, etc.) that can increase your chances of being diagnosed with cancer (especially mouth, throat, esophagus, stomach and breast cancer). There are various ways this happens including the fact that alcohol, specifically, can hinder your body from breaking down certain nutrients, it can cause your estrogen levels to spike and alcohol can also cause certain toxins to damage your DNA and certain bodily proteins over time.
PRO: Cultivates Euphoric Feelings
GiphyIf you find yourself feeling more euphoric while you’re enjoying a drink, it’s not all up in your head. Although, for the more part, alcohol is considered to be a depressant, when consumed in small amounts, it can provide a stimulant effect. This happens due to the fact that when you first start to consume alcohol, it causes the production of the feel-good hormone known as dopamine to increase — and since dopamine makes us all feel more relaxed and confident while heightening our senses of pleasure too…well, there you have it.
CON: May Increase Anxiety/Depression
GiphyAs they say, “what goes up, most come down” at some point — and that is what you have to be careful of when it comes to alcohol consumption. For instance, when you drink alcohol, although it tends to initially cause your dopamine levels to uptick, because it is a temporary bodily response, sometimes the dips are lower than the rises…and that is when anxiety starts to kick in. A similar point is made with depression because oftentimes, people with depression-related symptoms, will use alcohol as a way to deflect from what’s really going on with them — and that can make them feel even worse than ever once the buzz of alcohol starts to wear off.
PRO: Has Some Heart-Related Benefits
GiphyWhen it comes to your heart, there are interesting findings surrounding its relationship to alcohol. For instance, some research states that, so long as the consumption is moderate, alcohol can actually help to increase the good cholesterol in your system while also breaking down proteins that can potentially lead to blood clots; both of these factors alone can reduce your chances of dying from heart disease.
CON: Packs on Pounds
GiphyIt’s no secret that alcohol tends to contain quite a few calories. That’s why, it’s not uncommon for people who’ve lost weight to mention “I’ve stopped drinking” as one of the causes for the shed pounds. That’s not to say that there aren’t some alcoholic beverages that have less calories than others including vodka (133 calories per serving), white wine (148 calories per serving) and tequila (99 calories per shot). Just keep in mind that the more you drink, the more calories get into your system and the more weight you stand to gain.
PRO: Lowers Inhibitions
GiphyAlthough you really should only be uninhibited around people who you absolutely trust, if that person is your partner and you’re looking to have a pretty — eh hem — active evening, alcohol can certainly help to make that happen. The science of it all is the prefrontal cortex of your brain is what regulates your inhibitions and levels of self-control. Meanwhile, alcohol suppresses your inhibitions which can cause you to be more spontaneous and open to trying things that you might not immediately do if you were sober. And with the right individual, that can be sexually beneficial (emphasis on “right person”).
CON: Makes It Harder to Orgasm
GiphyOn the other hand, as odd as it may seem (in light of what I just said), if you have too much alcohol in your system, it could make climaxing difficult. That’s because orgasms happen, in part, due to your nervous system being stimulated — and since alcohol is technically a depressant…well, it could reduce nerve sensitivity (especially as far as your clitoris goes) for you while making it challenging for your partner to remain erect or have consistent stamina. And yeah, that sucks.
____
‘Tis the season. And with that, if some wassails or hot buttered rums are in your immediate future — hey, don’t let me stop you — not even a lil’ bit.
All I’m saying is now that you know what alcoholic drinks have to offer (both ways), you can know exactly how to incorporate them into your holiday plans. Enjoy!
Let’s make things inbox official! Sign up for the xoNecole newsletter for love, wellness, career, and exclusive content delivered straight to your inbox.
Featured image by Unsplash