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Not Enjoying Your Career Journey? Try The Anti-Goals Method.
We've all heard, at one time or another, about the importance of goal-setting and the various methods you can use, especially when it comes to career goals. For me, some of the methods have just been ill-fitting. I'd been searching for the best goal-setting approach for someone like me who has struggled with negative self-talk—always feeling overwhelmed due to focusing on my failure to achieve certain goals within a certain time frame.
I’m also okay, at this point in my career, not knowing exactly what I want my professional life to look like in the future because, at this point, I've accomplished a lot before the age of 30. I have hit that so-called mid-level career wall that many ambitious women face when they reach a certain age and level of experience.
For sure, the last 10 years of my life have been all about speaking up and setting boundaries for what I no longer will do on the path to success. I kept thinking that there had to be a goal-setting method that works within that context—to use to my advantage, as I’m good at pinpointing what I don’t want to do, where I don’t want to be, and how I don’t want to feel in the work that I do.
Well, this is where anti-goals come in.
What Are Anti-Goals?
Anti-goals are goals that center on happiness, avoiding certain actions, decisions, or habits that will certainly deter you from making career fulfillment a reality. Leadership consultant and speaker Selena Rezvani elaborated on the essence of this concept well in a recent Fast Companyarticle.
“An anti-goal is a way to customize your work life and decision making,” the author of Quick Confidence: Be Authentic, Boost Connections, and Make Bold Bets on Yourself, told the publication. “Do that by looking at what doesn’t serve you. You can figure out pretty quickly some of the frustrating patterns you might fall into and what you want to actively avoid.”
Anti-goals allow you the space and permission to work along with (not against) what really motivates you to achieve a goal. You think about what you don't want to happen versus what you do.
For some of us, it’s the less attractive outcome that drives our decisions one way or another. (Research has proven this to be a real psychological phenomenon. You can read more about that here, and here).
I’ve found that I’ve been this way my whole life. Oftentimes, for example, if my goal was to remain on the Honor Roll at high school, I wasn’t thinking about the joy or perks of being an excellent student. I was thinking about the other outcome: My mom not being proud of me, or not getting into college in order to have a better prospect at a decent job in my adult future. As a copy editor, I didn’t set a goal of writing more in order to become a features editor.
I’d outgrown the copy editing jobs and thought about the dead-end dread of spending one more year of dotting i’s and crossing t’s for a living, so I set out to write more and took on assignments in digital publishing.
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How To Set Anti-Goals
First, you think about things backward. Where don’t you want to be? What feelings at work do you loathe? What companies do you want to avoid and why? What types of people do you want to be sure you’re not working with? What skills are you lacking that are needed to get you to where you actually want to be in your career? Write these things down. Get them out of your head on paper.
Work with a coach that’s familiar with anti-goals and won’t shame you because you’re not starting with S.M.A.R.T. or F.A.S.T goal-setting. (You might need to come back to those methods when you’ve actually set out a plan to go against what you don’t want.)
For example, after working full-time in media for more than eight years finally becoming a manager with the pay I thought I deserved, I found I didn’t really like being a manager. I wrote down my whys and a lot of it had to do with wanting to just manage the greatest asset to my career advancement: me. I didn’t want to have to deal with the attitudes, the politics, and always being the first to put out fires when someone was insubordinate, numbers didn’t add up, or key deliverables weren’t being met.
I knew I didn’t want to sit in an office all day and be the last one to leave. I wanted freedom, autonomy, and a flexible work schedule where I could manage content, projects, and one-on-one clients from anywhere in the world. I didn't want to be responsible for a massive team of full-on human beings.
I then began setting anti-goals and taking steps, motivated by those anti-goals, to create the career life I’d dreamed of. I created my exit plan and eventually resigned to go freelance full-time, but I had to set anti-goals like:
- Decline your employment contract renewal as a manager. Instead, build up a client base.
- Don’t apply for any more managerial positions or promotions. Start doing freelance work on the side.
- Don’t spend frivolously on eating out or clubbing. Save x-amount by the quit date.
- Don't overdo it with meetings and emails. Use that time to go to after-work networking events.
- Don’t continue giving time to managerial training or other related coaching. Get mentors and coaches who are living the career lifestyle you want.
All of these anti-goals not only positively aligned with my regular way of thinking but they helped me avoid being so hard on myself, sitting in negativity during the processes of transition throughout my career, and they helped me enjoy the journey. For several, I still had to write down and follow through with specific, measurable, achievable, relevant, and time-bound (S.M.A.R.T.) details only when applicable. I’ve found that we can think something will go a certain way, and life (well, God) has its way of taking you somewhere else exciting, and that’s okay.
Anti-goals are a great way to rethink how we maneuver through setting realistic career goals that align with purpose, allowing us to get clarity on what we don’t want in order to work toward what we do. Hey, a win is a win.
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This article is sponsored by Hulu.
UnPrisonedhas returned for its highly anticipated second season, delving deeper into the complex dynamics of the Alexander family.
The series premiere comes a year after its debut season garnered rave reviews from fans and critics and earned record-breaking ratings for Hulu's Onyx Collective brand. UnPrisoned's success can be attributed to its raw, relatable themes and comedic appeal.
Inspired by creator Tracy McMillan's life, the show follows Paige (Kerry Washington), a therapist and single mother whose life takes an unexpected turn when her father, Edwin (Delroy Lindo) --who was released from prison-- moves in with her and her teenage son, Finn (Faly Rakotohavana).
Throughout UnPrisoned's first season, viewers witnessed how Edwin's incarceration deeply affected Paige's life and relationships. In the series, Paige unpacks her trauma through interactions with her inner child and her online followers. Meanwhile, Edwin is overcoming specific struggles with his own past that led to his life of crime, including a dysfunctional upbringing and his mother's arrest. As the Alexanders attempt to reconcile, new challenges arise.
This new season promises to further explore their unconventional family dynamic. Here are several compelling reasons why season two of UnPrisoned should be on everyone's watchlist.
The Alexander Family Life Is Still In Shambles
UnPrisoned's second season resumes where the series left off, with Paige grappling with the fallout from her troubled therapy practice and Edwin navigating life independently after moving out. Meanwhile, Finn faces his own challenges. The teenager is battling anxiety and seeking information about his father—a topic Paige avoids discussing.
The Alexander Family Are Attending Therapy To Resolve Their Underlying Issues
Amid the chaos in their lives, the Alexander family decides to mend their bond by confronting their past traumas. They seek professional help and attend therapy sessions with a “family radical healing coach,” played by John Stamos, a new cast member. This collective effort aims to unravel the complexities of their shared history and strengthen their relationships.
The process of unraveling each character's internal conflicts and their potential impact on future relationships may clash with Paige's textbook therapy approach. While Paige is used to being in the therapist's seat in both career and family, this forces her into the unfamiliar role of a patient during therapy sessions. This shift would compel her to look in the mirror and try a radically different approach.
The Alexander Family Learned A Big Lesson During A Therapy Session
In therapy, the Alexanders are tasked with addressing their individual traumas to salvage their remaining relationships. One of the family therapist’s eccentric suggestions was an exercise involving a family wrestling match. During this session, Paige faces tough questions about her refusal to share information about Finn's father.
While it's unclear whether this scene is reality or fantasy, the image of the family duking it out in the ring certainly makes for hilarious yet compelling television.
Paige Tries Dating Again Following Failed Relationships
Amid her life's chaos, Paige decides to step back into the dating field. However, her many attempts have left her with mixed results. The dating apps have turned out to be a fail, and an outing with her ex Mal (Marque Richardson), who is also her father's parole officer, doesn’t go quite as expected after he brings an unexpected guest – his new girlfriend.
The situation takes an awkward turn when Mal's new partner learns why the former couple split, partly due to Paige's self-sabotage.
UnPrisoned Is A Perfect Balance Of Comedy And Drama
As a dramedy, UnPrisoned takes a comedic approach to its heavy subjects. The show takes us on a ride with Paige's dating misadventures and navigating a friendship with her ex.
Other lighthearted moments include Edwin's attempts at CPR based on online videos and, of course, the antics of the Alexander family's unconventional new healing coach.
The second season of UnPrisoned is now available on Hulu.
UnPrisoned | Season 2 Trailer | Hulu
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Mariee Revere On Her History-Making Million-Dollar Sales And The Future Of MoonXCosmetics
If the name Mariee Revere sounds familiar, it's probably because you heard of her beauty and skincare brand, MoonXCosmetics, or you may have heard about her history-making achievement of making $1.8 million in less than eight minutes. But before starting her million-dollar brand, Mariee was just a teenager trying to cure her acne.
While she grew up in the skincare capital of the world, South Korea, Mariee didn't really experience breakouts until her senior year of high school. Like many people who get their first breakout, she didn't know what to do, and there weren't many products out there at that time. So she decided to experiment. What she didn't know was that what she came up with would ultimately be her ticket to success.
"When I graduated high school, I moved back to America, Georgia, and I ended up making, like, the oil, the Rose Galore oil, which is like the staple product of my brand. I don't know what made me make it, but I did, and it literally cleared my face up," she tells xoNecole in an exclusive interview.
"I end up selling it as a body oil first because, obviously, I'm 17, [and] don't have any background as an esthetician or anything like that. I just made a product that worked for me, but people bought it and was using it, and I reformulated it, and then it just stuck like with me."
While MoonXCosmetics is known for its facial products, it wants to expand to body care and home. It just released its new product, Moon-Gel body wash, and it's only up from there. As Mariee continues to grow the brand, it's more than likely that she will see more history-making moments. And so far she has.
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When asked if she feels pressure to obtain more of those milestones, she says yes and no. "I did $1.8 [million] again, and then I did $2 million but I feel like now, currently, I don't look at that as one of my goals anymore because [of] the headache and just everything that came with it, but I was thankful and blessed to have that milestone, but now I'm looking for more," she says.
"I want to say more reach than more like fast-paced sales. I do want that. Obviously, every girl wants that, but I do want to have a better overall reach for my brand because I did take two years off so I was able to learn, [and] study a lot of different things. See how things have changed from 2020 to now."
"I did $1.8 [million] again, and then I did $2 million but I feel like now, currently, I don't look at that as one of my goals anymore because [of] the headache and just everything that came with it, but I was thankful and blessed to have that milestone, but now I'm looking for more."
Another part of expanding for any company is hiring people. Finding the right person to help you can be a hassle, especially for business owners who are used to doing all the work themselves. Mariee can relate to this, and she touched on this topic in her documentaryThe Million Dollar Story. She recommends having someone be your "right-hand man" who you trust to handle the ins and outs of the company.
"I could say, definitely get, like a right-hand man to help you within the process because that really was what helped me. I never had a job. I literally was 18 now, being like, you know, the boss of over 30+ employees at one point in time, and I didn't know anything. I didn't know anything about no W-2s, no taxes, no clock in, clock out because all I [have] ever known was my brand," she explains.
"So I definitely partner with people who are very skewed and versed in those areas, and they helped me get through it. Even to this day, I still have my same person helping me with hiring, firing, [and] doing everything that I can right now because I'm still learning. But obviously people get jobs young, so they have way more experience than me, but still learning."
And though she is still learning, one thing she makes sure to stay on top of is being consistent. Consistency is what trips many people up when it comes to achieving goals, but Mariee says it's all about scheduling. Whether it's when to post on social media or email marketing, scheduling it out can make a world of difference. That same practice also works when planning out her future goals for the company.
"Right now, future goals would be to drop at least five more products before the end of the year. We always do outreach, where we do drives and all that, but definitely do way more this year, she says. "Then really dive into body [care], and then hopefully open up MoonXBody underneath MoonXCosmetics to let that branch out and be open and definitely get back consistent."
For more information, visit moonxco.com.
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