
Food prostitution. Lawd, have mercy! As I was doing my daily check-in on YouTube recently, this was one of the video topics that popped up on my list of suggestions. Being that I'm pretty familiar with Tonya TKO's channel and content, I decided to check it out. The overall gist was a woman decided to social-media-humiliate a man she went out on a date with because he took her out for pizza. Tonya's overall point is there is some sort of breakdown in the woman's character to want to be so mean to the poor guy; that we shouldn't be out here acting like "food prostitutes".
For the most part, I agree. Although I must say that I think part of the reason why there is so much unnecessary-ness that happens on the dating scene is either because 1) we need to spend more time understanding the differences between dating and courting along with what actually makes for a good date (I'll take manners over money any day!) and/or 2) we jump to go on a date with someone before determining, ahead of time, if there is enough of a connection to even go on a date with said person in the first place (more on that in a second). I personally believe that if both of these points were taken to heart more often, dates would be so much smoother.
If you've got a hot date coming up, but you're a little anxious because you can't remember the last time you actually went on a good one, I've got a few suggestions that can make time before, during and even after the date so much less stressful on your mind, body and spirit. Tips that will keep you and your date from feeling like you both had anything less than a good time.
1.Get Your Mind Right
A couple of days ago, I checked out a video by a YouTuber named Asha C. The title of it was "5 Guaranteed Ways to Emotionally Detach!" It basically provided tips for how single women can navigate through the dating scene. Although I recommend watching all of it, if you want the bottom line, the tips are as follows:
- Think with your head and not with heart!
- Don't just date one person.
- Keep yourself busy.
- Reflect on times of premature attachment.
- Associate emotions with surrender until a commitment is in place.
Whether you 100 percent agree with where Asha is coming from or not, what her advice does serve as a good reminder of is the fact that when you have your own mental strategy in place, that makes it so much easier to handle whatever happens on your date with another person. So yeah, take a moment to see where she's coming from, hold on to the gems that you can get on board with and then tweak where you want. A cool and confident woman is someone who is ready for whatever a date night brings her. And she's ready because she prepared herself before ever going on it.
2.Have a Couple of Phone Conversations—Ahead of Time
One reason why I think a lot of dates fail to go very smoothly is because, unless two people already know each other pretty well beforehand, trying to establish a connection while sitting in a crowded restaurant can be awkward, to say the least. One way to avoid that is by talking on the phone before actually meeting up. You can even use that as an opportunity to get some of the "standard dating questions" out of the way. If you need a bit of a nudge, there are 137 first date questions to inspire you here.
By the way, if he refuses to talk on the phone or only wants to text, I'd take that as a bit of a red flag. Texting is about convenience, not establishing a true connection. A man who's really into you is gonna care more about the latter than the former.
3.Avoid Movies. Oh, and Drinks.
While the two of you are on the phone discussing likes and dislikes, it's perfectly fine to slide in that you're not the biggest fan of going to the movies on a first (second or third) date. I mean, how can you truly get to know someone if both of you are sitting in the dark and staring at a movie screen? The only exception in this case is if it's a movie and then something else. But still, on a first date, I'd suggest recommending something with low noise and not a ton of crowds, if at all possible.
As far as drinks go, although having a glass of wine with dinner is cool, tipsy is the last thing you need to be—or should want to see—on a first date. Not only will a sober mind give you both a greater sense of each other's personality, it can also help you to make wise decisions (if you know what I mean).
4.Pay Attention to Your Body Language. And His.
Most of us have heard that 80 percent of communication consists of body language (from the research I've done, it's actually somewhere between 75-90 percent). What this is a blaring reminder of is actions are truly louder than words. This is something to definitely keep in mind once you and your date are finally face to face.
I've got a friend who used to tell me that I needed to work on developing a better "screen saver". What he meant by that is my face has a tendency to reveal just about everything that I'm thinking (especially the rolling of my eyes). As I've worked on that, I've discovered that other not-so-positive forms of body language are crossing arms (it puts you on the defensive); tapping fingers or feet (it conveys impatience); slouching or slumping (it expresses boredom); not making eye contact (it communicates disinterest) and staring at your phone (it's just plain rude).
If you are or he is doing any of these things, that's sending the not-so-subtle message that the date isn't going very well, whether either of you are verbally saying that or not. If you're the one doing any of this, ask yourself if it's a bad date or your body language is a bad habit. If he's doing it, it's OK to make a joke about reading what certain types of body language indicate and then seeing what he says in response. Hey, truth in all humor…right?
5.Be a Good Communicator
If someone were to ask me for the top reason why the first three dates tend to be a total letdown, I wouldn't say it has anything to do with attraction or chemistry. I'd say it has to do with poor communication (which is a top reason for why marriages end too). Y'all, there can be all of the physical sparks in the world, but if the two of you are not actually connecting, you're basically wasting your time.
What exactly does it take to be a winner in the communication department? You need to be able to listen (this includes letting others finish their sentences and thinking about what they said before responding). You need to ask questions (for clarification's sake) rather than going on the defensive when it comes to things that you don't necessarily agree with. You need to be tone-sensitive (if you don't want to be yelled at, don't yell). You need to embrace one another's individuality (they are not you, so they are not gonna think or act just like you do). You need to be warm and inviting (who wants to engage a person who gives one-word answers and doesn't have a pleasant attitude?). And, more than anything, you need to have fun. It's not a job interview; it's a date (which is a bit of an interview only, less stressful…if you let it be!).
6.Don’t “Fake” It
I've got a friend who, unfortunately, is going through a divorce right now. He didn't file; his wife did (actually, 70 percent of all divorces are filed by women). As we were discussing what ultimately got things to that point, one thing he said that I wish the entire world could hear is, "I don't know what makes people think that they truly know someone in a year. So many of us are bringing who we think someone wants to see on a date rather than who they are. Then, once you marry them, you're like 'Who the hell is this?!'"
He's not the only individual who thinks that way. I can't recall if it's Chris Rock or Bishop T.D. Jakes, but one of them said that the individual who typically shows up on a date is not us but our representative. The "best" part of us.
I'm not saying to present the worst side of you when you're out on a date (that's not wise at all). What I am recommending is if you want to start from a real place, begin with acting like a real person. Don't fake a persona, just because you think that's what he'll want to see. By the way, some signs of being fake is agreeing to things that you actually disagree with, pretending to like/enjoy things that you don't or even saying that you'll go on a second date when you know nothing is really going to come from it…ever.
7.Be Polite
We as women are always talking about chivalry, but it's important that as guys are holding doors open for us that we say "thank you" whenever they do. One of my male friends tells me all of the time that he doesn't care how good a woman looks if her energy is wack. And a person who is impolite definitely gives off bad vibes.
Unfortunately, politeness is a topic that doesn't get discussed nearly as much as it should so, just in case you were wondering what it looks like, polite people—are kind, they respect personal space, they speak the way they want to be spoken to, they don't force their opinions or perspectives on others, they are patient, they say "please" and "thank you" and they try and make others feel comfortable in their space.
We as women can set the tone for how well a date goes, just on the energy we put out alone. Be polite, require chivalry and watch how far this combo takes you—from the beginning of the date until the end.
Featured image by Getty Images
Want more stories like this? Sign up for our newsletter here and check out the related reads below:
5 Things That Are OK To Require On A First Date
The Things Men Say On Dates That Are Huge Red Flags
15 Date Ideas Based On Your Love Language
- Third Date Questions To Ask A Guy - xoNecole: Women's Interest, Love, Wellness, Beauty ›
- 10 First Date Red Flags To Look Out For - xoNecole: Women's Interest, Love, Wellness, Beauty ›
- Here Are 4 Bad Dating Habits You Absolutely Need To Break This Year - xoNecole: Women's Interest, Love, Wellness, Beauty ›
Because We Are Still IT, Girl: It Girl 100 Returns
Last year, when our xoNecole team dropped our inaugural It Girl 100 honoree list, the world felt, ahem, a bit brighter.
It was March 2024, and we still had a Black woman as the Vice President of the United States. DEI rollbacks weren’t being tossed around like confetti. And more than 300,000 Black women were still gainfully employed in the workforce.
Though that was just nineteen months ago, things were different. Perhaps the world then felt more receptive to our light as Black women.
At the time, we launched It Girl 100 to spotlight the huge motion we were making as dope, GenZennial Black women leaving our mark on culture. The girls were on the rise, flourishing, drinking their water, minding their business, leading companies, and learning to do it all softly, in rest. We wanted to celebrate that momentum—because we love that for us.
So, we handpicked one hundred It Girls who embody that palpable It Factor moving through us as young Black women, the kind of motion lighting up the world both IRL and across the internet.
It Girl 100 became xoNecole’s most successful program, with the hashtag organically reaching more than forty million impressions on Instagram in just twenty-four hours. Yes, it caught on like wildfire because we celebrated some of the most brilliant and influential GenZennial women of color setting trends and shaping culture. But more than that, it resonated because the women we celebrated felt seen.
Many were already known in their industries for keeping this generation fly and lit, but rarely received recognition or flowers. It Girl 100 became a safe space to be uplifted, and for us as Black women to bask in what felt like an era of our brilliance, beauty, and boundless influence on full display.
And then, almost overnight, it was as if the rug was pulled from under us as Black women, as the It Girls of the world.
Our much-needed, much-deserved season of ease and soft living quickly metamorphosed into a time of self-preservation and survival. Our motion and economic progression seemed strategically slowed, our light under siege.
The air feels heavier now. The headlines colder. Our Black girl magic is being picked apart and politicized for simply existing.
With that climate shift, as we prepare to launch our second annual It Girl 100 honoree list, our team has had to dig deep on the purpose and intention behind this year’s list. Knowing the spirit of It Girl 100 is about motion, sauce, strides, and progression, how do we celebrate amid uncertainty and collective grief when the juice feels like it is being squeezed out of us?
As we wrestled with that question, we were reminded that this tension isn’t new. Black women have always had to find joy in the midst of struggle, to create light even in the darkest corners. We have carried the weight of scrutiny for generations, expected to be strong, to serve, to smile through the sting. But this moment feels different. It feels deeply personal.
We are living at the intersection of liberation and backlash. We are learning to take off our capes, to say no when we are tired, to embrace softness without apology.
And somehow, the world has found new ways to punish us for it.

In lifestyle, women like Kayla Nicole and Ayesha Curry have been ridiculed for daring to choose themselves. Tracee Ellis Ross was labeled bitter for speaking her truth about love. Meghan Markle, still, cannot breathe without critique.
In politics, Kamala Harris, Letitia James, and Jasmine Crockett are dragged through the mud for standing tall in rooms not built for them.
In sports, Angel Reese, Coco Gauff, and Taylor Townsend have been reminded that even excellence will not shield you from racism or judgment.

In business, visionaries like Diarrha N’Diaye-Mbaye and Melissa Butler are fighting to keep their dreams alive in an economy that too often forgets us first.
Even our icons, Beyoncé, Serena, and SZA, have faced criticism simply for evolving beyond the boxes society tried to keep them in.
From everyday women to cultural phenoms, the pattern is the same. Our light is being tested.

And yet, somehow, through it all, we are still showing up as that girl, and that deserves to be celebrated.
Because while the world debates our worth, we keep raising our value. And that proof is all around us.
This year alone, Naomi Osaka returned from motherhood and mental health challenges to reach the semifinals of the US Open. A’ja Wilson claimed another MVP, reminding us that beauty and dominance can coexist. Brandy and Monica are snatching our edges on tour. Kahlana Barfield Brown sold out her new line in the face of a retailer that had been canceled. And Melissa Butler’s company, The Lip Bar, is projecting a forty percent surge in sales.

We are no longer defining strength by how much pain we can endure. We are defining it by the unbreakable light we continue to radiate.
We are the women walking our daily steps and also continuing to run solid businesses. We are growing in love, taking solo trips, laughing until it hurts, raising babies and ideas, drinking our green juice, and praying our peace back into existence.
We are rediscovering the joy of rest and realizing that softness is not weakness, it is strategy.
And through it all, we continue to lift one another. Emma Grede is creating seats at the table. Valeisha Butterfield has started a fund for jobless Black women. Arian Simone is leading in media with fearless conviction. We are pouring into each other in ways the world rarely sees but always feels.

So yes, we are in the midst of societal warfare. Yes, we are being tested. Yes, we are facing economic strain, political targeting, and public scrutiny. But even war cannot dim a light that is divinely ours.
And we are still shining.
And we are still softening.
And we are still creating.
And we are still It.

That is the quiet magic of Black womanhood, our ability to hold both truth and triumph in the same breath, to say yes, and to life’s contradictions.
It is no coincidence that this year, as SheaMoisture embraces the message “Yes, And,” they stand beside us as partners in celebrating this class of It Girls. Because that phrase, those two simple words, capture the very essence of this moment.
Yes, we are tired. And we are still rising.
Yes, we are questioned. And we are the answer.
Yes, we are bruised. And we are still beautiful.

This year’s It Girl 100 is more than a list. It is a love letter to every Black woman who dares to live out loud in a world that would rather she whisper. This year’s class is living proof of “Yes, And,” women who are finding ways to thrive and to heal, to build and to rest, to lead and to love, all at once.
It is proof that our joy is not naive, our success not accidental. It is the reminder that our light has never needed permission.
So without further ado, we celebrate the It Girl 100 Class of 2025–2026.
We celebrate the millions of us who keep doing it with grace, grit, and glory.
Because despite it all, we still shine.
Because we are still her.
Because we are still IT, girl.
Meet all 100 women shaping culture in the It Girl 100 Class of 2025. View the complete list of honorees here.
Featured image by xoStaff
It Girl 100 Class Of 2025: Meet The Empire Builders You Need To Know
She's a boss, and she's minding the business that pays her. Literally and figuratively.
Whether she's launching her next business venture, turning passion projects into paper, or building her side hustle into a legacy, she's proof that visionary women don't wait for a seat at the table. She builds her own, then pulls up a chair for the next woman. The empire-builders of xoNecole's 2025 It Girl 100 lead with purpose and profit, spinning their "why" into wealth.
This year's It Girl 100 is a mosaic of brilliance, spotlighting entrepreneurs, cultural disruptors, beauty visionaries, and boundary-pushing creatives who embody the spirit of "Yes, And." This digital celebration honors the women who embrace every facet of themselves, proving you can chase the bag and still honor your desire to live life softly.
The women repping for the Business category are empire builders shaping the next generation of entrepreneurship, as founders, investors, and CEOs, shifting culture while expanding their brands and their net worth.
Here's the roll call for xoNecole's It Girl 100 Class of 2025: Business.

Artist and Founder of GROWN Media Kaya Nova
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Kaya Nova
Her Handle: @thekayanova
Her Title: Artist and Founder, GROWN Media
Who's That It Girl: Kaya Nova is the artist-entrepreneur whose voice bridges melody and empowerment as the founder of GROWN Mag and GROWN Media. We celebrate her for turning her artistry into activism, creating music and experiences that honor womanhood, vulnerability, and the beauty of becoming your full self.
Her "Yes, And" Statement: "Yes, I'm multitalented and I'm powerful beyond measure."

Founder and CEO of Vineyard Icon Erin Goldson
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Erin Goldson
Her Handle: @eringoldson
Her Title: Founder and CEO of Vineyard Icon
Who's That It Girl: We are inspired by Erin Goldson, brand marketer and founder of Vineyard Icon, a platform celebrating Martha’s Vineyard culture and creativity. She blends strategy and community building with effortless polish to turn ideas into impact.

Founder and CEO, My Happy Flo Necole Kane
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Necole Kane
Her Handle: @hellonecole
Her Title: Founder and CEO, My Happy Flo
Who's That It Girl: Necole Kane is a media mogul and entrepreneur who founded NecoleBitchie.com and xoNecole.com. She now leads feminine wellness brand My Happy Flo, advocating for women's hormonal health through plant-based supplements and holistic solutions.

FORVR MOOD Co-Founder and Content Creator Jackie Aina
Credit: Kirstin Enlow
Jackie Aina
Her Handle: @jackieaina
Her Title: FORVR MOOD Co-Founder and Content Creator
Who's That It Girl: A trailblazer who changed the face of beauty forever, Jackie Asamoah built a legacy on authenticity and advocacy. We love her for redefining luxury through inclusion and for reminding women everywhere that self-care is a radical, joyful act.
Her "Yes, And" Statement: "Yes, I'm owning my power and finding balance in it."

Founder and Investor Shannae Ingleton Smith
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Shannae Ingleton Smith
Her Handle: @torontoshay
Her Title: Founder and Investor
Who's That It Girl: Shannae Ingleton Smith is President and Co-founder of Kensington Grey, an influencer agency representing 200+ creators. A former media sales executive, she now invests in creator-led startups, including 12PM Studios.
Her "Yes, And" Statement: "Yes, I’m breaking ceilings and expanding the table."

Founder of LORVAE De'arra Taylor
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De'arra Taylor
Her Handle: @dearra
Her Title: Founder of Fashion Brand LORVAE
Who's That It Girl: We celebrate De'arra Taylor as the founder and CEO of LORVAE, an eyewear brand built on reinvention, confidence, and bold individuality. Her creative direction turns sunglasses into statements and community into a lifestyle.

Founder of The Lip Bar Melissa Butler
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Melissa Butler
Her Handle: @melissarbutler
Her Title: Founder of The Lip Bar
Who's That It Girl: Melissa Butler transformed The Lip Bar from a kitchen concept into a multimillion-dollar movement. We honor her for challenging industry norms and proving that boldness, beauty, and business brilliance can coexist unapologetically.

Director of Cultural Strategy & Innovation Denetrias Charlemagne
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Denetrias “Dee” Charlemagne
Her Handle: @dcharlemagne
Her Title: Director of Cultural Strategy & Innovation, Walmart
Who's That It Girl: A powerhouse behind purpose-driven partnerships, Denetrias Charlemagne bridges culture and commerce at Walmart with grace and innovation. We honor her for amplifying representation in retail and using her platform to build spaces where authenticity and excellence thrive.

Chief Brand Officer at Unrivaled Kirby Porter
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Kirby Porter
Her Handle: @kirbyporter
Her Title: Chief Brand Officer, Unrivaled
Who's That It Girl: Strategic, visionary, and driven by impact, Kirby Porter is building the future of athlete branding. We’re inspired by her as the founder of New Game Labs and Chief Brand Officer at Unrivaled, showing that strategy can be soulful and sport can be storytelling.

Founder and CEO of EveryStylishGirl Nana Agyemang
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Nana Agyemang
Her Handle: @itsreallynana
Her Title: Founder and CEO of EveryStylishGirl
Who's That It Girl: A journalist turned founder, Nana Agyemang built EveryStylishGirl to amplify Black women in media. We love her for opening doors, building pipelines of opportunity, and using her voice to change the face of modern storytelling.
Her "Yes, And" Statement: "Yes, I'm a boss and I'm still soft."

Vice President of Content at ESSENCE Nandi Howard
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Nandi Howard
Her Handle: @itsnandibby
Her Title: Vice President of Content, ESSENCE
Who's That It Girl: We are inspired by Nandi Howard, Vice President of Content and Editorial at ESSENCE. Her leadership elevates Black culture with clarity and celebration and shapes the stories and standards that move audiences.

Founder of Sisters In Media Oladotun Idowu
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Oladotun Idowu
Her Handle: @ola_idowu
Her Title: Founder of Sisters In Media
Who's That It Girl: We celebrate Oladotun Idowu, entertainment marketing leader at Campari Group and founder of Sisters in Media, for bridging brands and culture while championing women of color across media. Strategy and purpose guide her work.
Her "Yes, And" Statement: "Yes I'm walking into rooms with boldness and grace knowing that God has way more in stored for me."

Founder of Fortune & Forks Krystal Vega
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Krystal Vega
Her Handle: @krystalvega
Her Title: Founder of Fortune & Forks, Multimedia
Who's That It Girl: Krystal Vega’s work lives at the intersection of innovation and influence. We celebrate her as a next-gen entrepreneur shaping digital spaces where women of color lead confidently, create fearlessly, and build legacies beyond the screen.
Her "Yes, And" Statement: "Yes, I'm that girl and so are you."

Founder of Fortune & Forks Naomi Wright
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Naomi Wright
Her Handle: @naomiwrighttt
Who's That It Girl: Naomi Wright leads with style, purpose, and power. We’re inspired by her for building platforms like Fortune & Forks that merge beauty, business, and bold self-expression, proving that influence can be both impactful and intentional.

Entrepreneur and Podcast Host Emma Grede
Shutterstock
Emma Grede
Her Handle: @emmagrede
Her Title: Entrepreneur and Podcast Host
Who's That It Girl: Emma Grede is CEO and co-founder of Good American, and founding partner of SKIMS. She's a podcast host and the first Black female investor on ABC's Shark Tank.

CEO and Founder of TFNA Entertainment & Sports Management Kia Brooks
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Kia Brooks
Her Handle: @kiajbrooks
Her Title: CEO and Founder of TFNA Entertainment & Sports Management
Who's That It Girl: Entrepreneur and mother, Kia J. Brooks leads TFNA Talent Agency, representing top athletes and creatives. She’s known for breaking barriers, negotiating record NIL deals, and empowering others to build generational wealth.

Sports & Entertainment Brand Manager Des Dickerson
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Des Dickerson
Her Handle: @itsurdestinee
Her Title: Sports & Entertainment Brand Manager and Media Strategist
Who's That It Girl: Des Dickerson is a sports and entertainment brand manager and media strategist who works with top athletes and entertainers to elevate their platforms. She is recognized for creating innovative partnerships and driving visibility in sports and entertainment.
Her "Yes, And" Statement: "Yes, I build opportunities for athletes and entertainers and I transform them into lasting influence."

President of Collective Edge Management Shayla Cowan
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Shayla Cowan
Her Handle: @shayla_pc
Her Title: President, Collective Edge Management
Who's That It Girl: Shayla Cowan is an award-winning producer and President of Collective Edge. She's produced blockbuster films including Girls Trip and Beast, championing boundary-pushing storytellers and innovative artistry in entertainment.

Co-Founder & CEO of Fearless Fund
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Arian Simone
Her Handle: @ariansimone
Her Title: Co-Founder & CEO, Fearless Fund
Who's That It Girl: Arian Simone champions women of color in venture capital. She advocates for economic justice, investing globally in women entrepreneurs and addressing funding disparities rooted in racism and sexism through resilient, purpose-driven leadership.

Founder of Global State of Women and Seed, Valeisha Butterfield
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Valeisha Butterfield
Her Handle: @valeisha
Her Title: Founder of Global State of Women and Seed
Who's That It Girl: Valeisha Butterfield Jones is a globally recognized leader in tech, entertainment, and politics. This year, she created the Global State of Women platform, providing emergency grants to women facing high unemployment rates.
Founder and Content Creator Ava PearlCourtesyAva Pearl
Her Handle: @avapearl
Her Title: Founder and Content Creator
Who's That It Girl: Ava Pearl is the founder of Curly Culture and Curly Con LA, initiatives that champion natural hair and foster community within the beauty industry. As a beauty and lifestyle content creator, she is dedicated to creating impactful content that inspires authenticity, confidence, and self-expression.
Her "Yes, And" Statement: "Yes, I’m rooted in authenticity and rising with purpose."
Now that you've met the ladies about their business, see who else made our list. Tap into the full It Girl 100 Class of 2025 and meet all the women changing game this year and beyond. See the full list here.
Featured image by xoStaff






