Would you leave a six-figure paying gig with a minimal plan and only one company you've ever worked for spanning almost two decades on your resume because you were unhappy? Well, Joyel Crawford, owner of Crawford Leadership Strategies, did just that.
After 18 years with Verizon in various management roles and a checkered bill of health from being overworked, Joyel took her transferable skills in management and turned them into a business in life and career coaching. She now warns her clients, both individual and corporate, against making the same mistakes she did and witnessed working in corporate America. I spoke with the Elon University alumna about how a woman with a Bachelor's in Psychology and a Theater minor with secret dreams of Broadway ended up in a career she felt stifled her for so long before stepping into her true destiny.
Joyel Crawford, Owner of Crawford Leadership Strategies
Through our chat, I discovered that the saying "Money and success doesn't buy happiness" was all too real in her case.
You took a job unrelated to your studies, why?
Most women in my family are [in] social services and mental health so that was a natural and safe concentration. My passion was always the creative arts, hence my theater minor – but my parents weren't supportive of that as a focus. My cousin had recently gotten a job at Bell Atlantic Mobile (now Verizon) in customer service. I wanted to get my MBA and knew the company did 100% tuition reimbursement. During my new hire orientation, they presented on their commitment to professional advancement and that's when my love of leadership clicked in. Throughout my academic career, I was very active in leadership roles and was impressed by their commitment to employee development. My main focus when I first started working at Verizon was not the actual job but obtaining my MBA.
How did you climb the corporate ladder?
Networking. Even as a customer service rep, I spoke to colleagues and managers about my goals. They liked my work ethic and personality and encouraged me to go through the ranks within the company. Within five years, I got my MBA in management. I was promoted to a national accounts manager, to a coach for new hires, to finally an HR admin. From there, I settled into being a leadership development training consultant.
When did you notice you were unhappy?
Looking back, I was never happy because I wasn't doing exactly what I loved. I overcompensated by getting promotions. My knack for leadership allowed me to co-create a new leader orientation program, which was something that came out of frustration of having employees complete eight hours of online training. We consolidated it into just two hours and through that, I certified over 100 employees through that program. At one point, I was responsible for leading development and training for 30,000 employees. But I was coming to a ceiling there.
"Looking back, I was never happy because I wasn't doing exactly what I loved. I overcompensated by getting promotions."
Did you develop an action plan?
No, I just knew that my time was coming to an end there. I was exploring different options but nothing planned out. A friend suggested that I start doing public speaking and telling my story to other professionals about how to move up the ranks within their jobs. I realized that's where my passion lied. Simultaneously, I began to get sick and later discovered it was work-related.
What was going on health-wise?
It started with insomnia. I was diagnosed with generalized anxiety disorder and depression but thanks to my theater background and being a great actress, no one knew. At home, I was miserable and crying with no motivation outside of work. I started grinding my teeth and cracked a tooth and had to get an $800 mouth guard. I was put on antidepressants and a cocktail of different drugs – one to stabilize my moods, one to put me to sleep and so on. At one point, I was singing, acting, and auditioning while working full-time. On my way to rehearsal, I had extreme abdominal pain and discovered it to be a fibroid. I had to have surgery. The process of discovering the fibroid, scheduling, and having the operation and being back at work was done within three weeks. The surgery didn't help. More fibroids developed. The final straw was when I was five minutes late for a conference call and my manager called to give me an earful while I was sick from the fibroids. I quit on the spot and explained why. He was empathetic and instead, suggested I go out on emotional and medical leave.
How’d you get through that period?
My last salary was a base of $103,500. I also had my pension, 401k, and over two consecutive months of unused vacation. I rolled my 401k into an IRA. I knew I wanted to quit and had saved enough money to survive as far as living for rent and other expenses. A year before I quit, I was contemplating what was next. My husband was consulting and suggested I do the same. I had the skill set and the education but didn't recognize it. He did. So I started Crawford Leadership Strategies in 2014.
"A year before I quit, I was contemplating what was next."
How did you start?
I invested in professional memberships for networking purposes. Thankfully, I had credentials under my belt from all of the trainings I completed at Verizon. Although I had a good amount of savings, I didn't take into account the startup costs of a business. Building a website, membership fees, additional certifications, paperwork, and even business cards added up fast. My survival money was running out within six months. Things were getting bad financially.
How bad did it get financially?
My survival money was gone and I resorted to state assistance and food stamps. I couldn't claim unemployment because I left my job voluntarily – regardless of the fact that I could have attributed it to my health and said I left for medical reasons. I couldn't be modest anymore.
How did you work to get your business booming?
Letting go of pride first and advertising to family and friends. My first paying client was a woman who my aunt was mentoring. She worked in government and desired assistance with a new career and my aunt referred me. I came up with an hourly consulting fee. She hired me for a six-hour session. Through that experience, I figured out pricing and packages because she needed me to travel to her in another state and paid for my accommodations. I ended up working with her for six months and she actually became a test client for a practicum I was doing for a certification. That snowballed into other business.
How do you feel you’ve been able to sustain your business?
The great thing about my work is that I can do it virtually so I'm not limited in the clients I can take. Because of my certifications, education, and background, I can do webinars, life coaching, and career coaching. I can build curriculum and I can facilitate programs. I have a variety of what I offer.
You gave up a six-figure salary. Do you see the return on your investment?
Yes, but I made poor investments in advertising in the beginning that cost me. Now I stick to social media and utilize my network of colleagues and clients for work. My certifications help and I'm a member of the Forbes Coaching Council. I've had a small feature in Essence Magazine and I write and coach for The Muse.
Was it worth the risk?
Absolutely. My father passed this year and one of the last things he said to me was, "If you have the chance to do what you love, then do it." I was in a career that was taxing but had skills that I loved and was able to apply them to what I do now full-time. Revenue has gone up yearly. My health is in tact and although like many, I work to find balance, I am happy!
"If you have the chance to do what you love, then do it."
How is life different now?
Before, I never went on vacation and as mentioned, cashed my vacation time out when I quit my job. Since then I've gotten married to the man of my dreams, I've been traveling, and I make time for the things I love.
What advice do you give to those looking to transition?
Put yourself out there and network. It's about who you know, that's how I've landed all of my clients dating back to my first. Stay the course and have patience. I contemplated quitting because of the financial stress but my clients encouraged me and I ultimately decided to continue my business because I refused to regress into what I'd experienced before. Know and show your value and know your WHY as it won't lead you wrong.
For more information about Joyel and her coaching business, check out her website.
Brenda Alexander is a West Philly native with a love of the 3 W's: writing, wine and Whitney Houston. When she's not working or overanalyzing life, you can catch her praising Jesus with a bomb Gospel playlist or annoying those who love her as she listens to Christmas music all year round (her fascination with the holiday even produced a Christmas book). Her work has been featured on Mayvenn's Real Beautiful blog and CurlyNikki . Follow her excursions via Instagram @trulybrenda_
There’s just something about HBCU Homecoming that just hits different. Whether it’s your first time stepping onto the yard since graduation or you’re a regular at every Homecoming tailgate, HBCU pride is undeniable. It’s a vibrant celebration that unites the legacy of excellence and tradition with the energy and resilience of Black culture.
The experience goes beyond a typical college reunion; HBCU Homecoming is a family reunion, a fashion show, a cultural festival, and a week-long turn-up that embodies what it means to be unapologetically Black and educated. For HBCU alumni, the journey back to the yard each year is rooted in a love and pride that’s hard to put into words but impossible to deny.
From statement pieces to tech must-haves, every item represents the intersection of Black pride and HBCU love, ensuring that you show up to the yard in style and with intention. So whether you’re repping your alma mater for the first time since graduation or looking for fresh pieces to express your HBCU pride, these essentials will have you standing out, because, at HBCU Homecoming, it’s not just about showing up—it’s about showing out.
Thread Goals
diarrablu Jant Pants in Alia Noir
High-waisted, wide-legged, and ready to shut down the yard, the Jant Pants by diarrablu bring a whole new meaning to campus chic. Handcrafted in Dakar, Senegal, these free-flowing jacquard pants are perfect for stepping onto the yard with style and ease—making them a must-have for any HBCU alum’s closet.
Silver & Riley Convertible Executive Leather Bag Classic Size in Olive
This all-in-one luxury bag isn’t a bestseller for nothing. The Silver & Riley essential is made of Italian calfskin leather and thoughtfully designed, as it can be worn in four different ways: a shoulder bag, crossbody, a top handle, and a backpack. Chic and elegant, the Convertible Executive Leather bag is “the bag that every woman needs in her collection.”
Renowned Women's Intuition Cotton Graphic T-Shirt
Renowned
Renowned’s Women’s Intuition Cotton Graphic T-shirt features a bold graphic print inspired by the power and essence of women’s intuition. With its striking design, this all-cotton tee is a vibrant thing, making it a statement piece that celebrates feminine energy.
Mifland Million M Mesh Crop Shirt
Talk about bold, the Million M Mesh Crop Shirt combines edgy style with comfort, featuring Mifland’s signature print on a semi-see-through mesh fabric. Show up and show out in sophisticated flair.
HBCU Love FUBU
Melanin Is Life Melanated & Educated - I Love My HBCU Hoodie
Show off your HBCU love with this piece that represents everything you gained from your alma mater: a top-tier education, a community that lifts you up, and a deep sense of esteem for yourself and your culture. Wear it loud and proud, because being melanated and educated isn’t just a flex—it’s a legacy.
HBCU Culture Spelmanite Sweatshirt in Navy
Spelmanites, rep your Spelman pride with this unisex crewneck sweatshirt, designed for ultimate comfort and a relaxed fit. Made from a cozy cotton/polyester blend, this classic sweatshirt is as durable as it is stylish—making it an ideal piece for any Spelmanite showing love for their alma mater.
HBCU Culture Howard Is The Culture T-Shirt
Rock the ultimate flex by showcasing your Howard U love with HBCU Culture’s Howard Is The Culture t-shirt. This unisex tee offers a comfortable, relaxed fit that’s perfect for celebrating your HBCU spirit without sacrificing style or comfort.
DungeonForward FAMU - Strike Bucket - Reversible
DungeonForward’s Strike Bucket Hat brings versatility and style to the FAMU Crown collection with its reversible design, giving you two looks in one. Featuring a sleek black snakeskin-embossed brim lining and a bold outline Rattler emblem, this hat is all about repping your Rattler pride in style.
DungeonForward Savannah State University - HBCU Hat - TheYard
The Savannah State University HBCU Hat by DungeonForward is more than just a hat—it’s a symbol of Tiger pride and a nod to the culture. Perfect for gamedays, tailgates, or just showing off your HBCU love, this hat lets you carry a piece of the yard wherever you go.
Tech the Halls
Anker iPhone 16 Portable Charger, Nano Power Bank
Stay charged up with the Anker Nano Power Bank, which features dual USB-C ports, a foldable connector, and a compact design, making it perfect for those HBCU tailgates and late-night parties you pull up to.
Drip Check
Wisdom Frame 14 Square Sunglasses
Elevate your look with these angular square-frame sunglasses by Wisdom, bringing an ultramodern edge to any outfit. The sleek design makes them perfect for blocking out the haters while you stunt on the yard.
Coco and Breezy Eyewear Fortune in Gray Turquoise
The Fortune Glasses in Grey Turquoise is a bold statement piece to any Homecoming weekend ‘fit that “embody our fearless and outspoken DNA.” With their color and edgy design, these frames by Coco and Breezy are perfect for anyone looking to stand out and express their unapologetic confidence.
Howard U Lapel Pin
Rep your Bison pride wherever you go with this Howard U Lapel Pin from Pretty AmbVision. Whether adding it to your jacket, shirt, or bag, this pin is the perfect way to showcase your love for your alma mater while rocking your HBCU love with honor and distinction.
Mifland Standard Rucksack Mini
The Standard Rucksack is designed to evolve like that HBCU pride—getting richer, bolder, and better with time. Durable, stylish, and built to last, this Rucksack by Mifland is a timeless piece equipped with versatile carrying options and fully adjustable back straps for ultimate comfort.
Stay Fresh, Stay Blessed
Slip Pure Silk Sleep Mask in Pink
Keeping it cute starts with beauty sleep. This luxurious silk mask is an essential for a reason. If protecting your skin and waking up refreshed is your priority, look no further than this Homecoming essential.
Liquid I.V.® Hydration Multiplier Lemon Lime - Hydration Powder Packets
Stay hydrated and energized throughout Homecoming weekend with this Liquid I.V.® Hydration Multiplier in Lemon Lime. Just add a packet to your water bottle, and bless your body with 2-3 times more hydration than water with every packet. Because staying hydrated is the key to popping up and showing out all weekend long!
Loop Experience Plus Earplugs High Fidelity Hearing Protection
Designed for your hearing protection, these sleek earplugs reduce noise without compromising sound quality—perfect for enjoying the band’s halftime show, late-night parties, and DJ sets. Whether you’re front row at the step show or hitting the yard, your ears deserve to be protected in style!
Black Girl Magic Glass Cup
Sip in style and celebrate your melanin with the Black Girl Magic Glass Cup. Perfect for morning coffee, your favorite iced drink, or showing off your HBCU pride on the yard—this cup is all about keeping it cute while radiating your endless supply of Black Girl Magic.
Glow Up & Show Out
Black Girl Sunscreen SPF 30
What Homecoming weekend can be complete without an assist from this beauty find? Formulated to blend seamlessly into melanin-rich skin (no white-cast), protect your glow while you turn up with the Black Girl Sunscreen SPF 30.
Sienna Naturals Issa Rae's Wash Day Ritual Set
Issa Rae’s Wash Day Ritual Set from Sienna Naturals includes the H.A.PI. Shampoo, the Plant Power Repair Mask, Dew Magic, and Lock and Seal to get your crown right. Whether you’re repping your coils or rocking a new color on the yard, these products restore and nourish your strands, keeping your hair healthy, strong, and Homecoming-ready!
54 Thrones Ivorian Cocoa + Ghanaian Coconut Beauty Butter
Stay glowing from the tailgate to the after-party with the 54 Thrones Ivorian Cocoa + Ghanaian Coconut Beauty Butter. Infused with African-sourced ingredients, this rich, multi-purpose butter is the answer to keeping your skin soft and radiant through all the festivities all Homecoming long.
Saie Glossybounce Hydrating Lip Oil
Keep your lips looking luscious and nourished with the Saie Glossybounce Hydrating Lip Oil. Perfect for adding an extra pop to your pout before hitting the yard or freshening up between events, this lip oil is a beauty essential for staying camera-ready all weekend.
Join us in celebrating HBCU excellence! Check out our Best In Class hub for inspiring stories, empowering resources, and everything you need to embrace the HBCU experience.
Featured image by Visual Vic/Getty Images
Hairline Resurrection: How To Bring Life Back To Your Edges
So, let’s not act like a lot of us don’t send our hair and scalp through it — and I mean, through it. That’s why, I had to totally agree with an article that I recently read by a Black female dermatologist who said that a part of the reason why our demographic struggles with thin or balding edges more than any other is due to a lot of our styling choices — or, more specifically, the fact that we don’t bring balance to many of them.
Between chemicals and dyes, wigs, weaves, heat, and protective styles that are tight as all get out, traction alopecia is something that somewhere around one-third of Black women experience on some level. And here’s the thing — if you’re out here believing that it’s normal for that to be the case, that couldn’t be further from the truth. Although there are some of us who genetically have edges that aren’t as thick as others, struggling edges, more times than not, can experience some level of restoration — so long as you catch it before scarring to your hair follicles occurs.
So, let’s get to it. If you’ve noticed lately that your edges are not thriving as much as you would want them to or you simply know that you aren’t being very proactive when it comes to providing your edges with the consistent TLC that they deserve, here are 10 things that will get them on track.
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1. Lighten Up on the Ponytails
Ponytails are cute. They are also super convenient. Problem is, if you’re pulling your hair too tight, your ponytail is constantly in the same position or you’re obsessing over edge control to slick your edges down, that can lead to some level of the traction alopecia that we just talked about or the ingredients in your edge control could end up drying your edges out.
That’s why it’s a wise move to not make a ponytail your automatic go-to every single day and that you also don’t make yourself feel like you need baby hairs all of the damn time (because trust me, you don’t. Your hairstyle will be cute regardless).
2. Switch Up Your Parts
This point right here is something that I am “preaching to the choir about” because if someone is down for a middle part, it’s me. Two challenges come with parting your hair the same way all of the time, though. For one thing, that section of your hair may start to break off due to constant styling, friction, and/or exposure to the weather elements. Secondly, if you’re parting your hair in order to lay your sides down, that pretty much does the same thing as the ponytails do.
Sometimes we don’t realize that it can be easier for the rest of our hair to be thick and long(er) if we’re not combing, brushing, and slicking it down so much. A sleek part is bomb, no doubt. If you want healthy edges, though, you’ve got to bring some variation into your hair looks.
3. Stop Clogging Up Your Edge’s Hair Follicles
The pore that each of your hair strands comes out of is called a hair follicle and when it gets clogged up, that can make it difficult for your hair to thrive. As far as what leads to a clogged follicle issue, everything from too much hair product, dead skin accumulation, sweat, sebum, bacteria, and dandruff flakes can all be the culprit. Not only that but since a lot of edge control products contain alcohol, sulfates, and heavy waxes, all of this is proof of why it’s so important that you do a gentle scalp scrub on your edges — at least on wash days. The clearer your edges’ follicles are, the better off your edges will ultimately be.
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4. Pay Attention to What You’re Washing (and Toning) Your Face With
Now here’s a hack that can save a lot of people on the edge haircare tip! A lot of times, when we’re washing our face (and then applying toner, because you do that, right?), the product that we use gets into our edges. Well, based on what chemicals are in the product, that can also start to dry them out as well. Bottom line here, be hypervigilant about trying to keep as much of your face wash (and toner) out of your edges — and if some does happen to get in there, thoroughly rinse your edges and then apply some leave-in conditioner. Just to be on the safe side.
5. Keep Your Edges Conditioned at All Times
On the heels of what I just said, it’s actually a really good idea to keep your edges well-conditioned at all times, period. That said, a product that you might want to try is Grow Your Edges Back’s Leave-In Conditioner. It’s a Black-owned organic company that makes products that are specifically designed to hydrate your edges with the leave-in being one of them. You can check out a testimonial from one of their customers here.
6. Make Sure Your Edge Controls Are “Hydrated”
One more thing about hydration. If, no matter what, you are going to slick your edges down, please make sure that your edge control is well-hydrated — and by that, I mean that it’s best to get the kind that has no alcohol and as much water in it as possible. If you have no clue of where to begin your search for those, there is a list of 10 alcohol-free edge controls here.
Also, YouTube is full of naturalistas who have reviewed some of their best and worst edge control product experiences. Just a few are located here, here, and here. And please, use a soft bristle brush for the smoothing process. Your edges are far more fragile than you probably think that they are, so that boar bristle? Yeah, keep that bad boy as far away from your edges as you possibly can, chile.
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7. Gently Massage Your Edges with Peppermint and Lemongrass
Massaging your scalp is what’s going to increase blood flow to your hair follicles so that they are able to receive the nutrients that they need so that your locks grow out healthy and strong. Not only that but a scalp massage can also help to reduce stress which sometimes plays a role in hair loss. Since your edges are technically a part of your scalp, make sure to massage them (again, gently) at least 2-3 times a week for 10-15 minutes at a time.
You can also pamper them by applying a mixture of grapeseed oil (it’s a light carrier oil that’s packed with antioxidants and vitamin E) and peppermint and lemongrass essential oils. Peppermint oil is good for your edges because it literally stimulates hair growth while lemongrass oil strengthens your hair follicles and cleanses your scalp too.
8. Detox from Creating Baby Hairs (All of the Time)
I believe I’ve shared before that I have a theory about so many of our people’s obsession with baby hairs. Whether some folks realize it or not, it might be their way of trying to look like they have “good hair.” Lawd (and it truly can’t be said enough) ALL HAIR IS GOOD HAIR, so no, your edges don’t need to be fried, dyed, and laid to the side (oftentimes, quite literally) in order for your hairstyles to be cute.
That’s actually the reason why I chose the feature picture that I did for this piece. She doesn’t have any baby hairs going on. Know what she does have, though? A head full of healthy edges. Now which would you prefer?
9. Ease Up on the Friction
Friction has never been nor will it ever be your edges’ friend. So, as much as it may pain some of you to consider it, you really do need to take breaks from what may be your favorite or automatic go-to hairstyles: wigs, weaves, or even protective styles like box braids and twists. Between the rubbing that the wigs and weaves may do and the tension that comes from the tightness of certain protective styles, if you’re always rocking these looks, while some parts of your hair may be “protected,” your edges certainly aren’t.
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10. CHILL. OUT.
Shout-out to YouTuber A N G I E B E E for her get-your-edges-back video series that you can check out here. Along with this article, her channel is a reminder that even if you apply all of these tips, a great set of edges still weren’t built in a day. Because hair tends to grow, at the most, an eighth of an inch every month, you’re going to need to be patient as your hair follicles and, ultimately your hair strands, get stronger. But if you are patient, you should see real results in 2-3 months and, nice edges? That is something that’s always worth the wait.
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