R. Kelly Has Been Sentenced. Here's What Black Women Activists Have to Say

*Editors note: this article contains information about sexual assault, child pornography and rape. Please read with care. If you have experienced sexual violence and are in need of crisis support, please call the RAINN Sexual Assault Hotline at 1-800-656-HOPE (4673). If you are thinking about suicide, please call the National Suicide Prevention Lifeline at 1-800-273-TALK (8255) or the Suicide Crisis Line at 1-800-784-2433.
On June 29th, R&B singer and producer Robert Kelly, best known by his stage name R. Kelly was sentenced to 30 years in prison by New York Federal Court after being convicted in September of 2021 on charges of racketeering and sex trafficking. The sentencing was announced after many of his victims tearfully shared the impact his graphic abuse of them has had on their lives. This conviction and sentencing come nearly thirty years after the singer began facing allegations ranging from rape, possessing child pornography, marrying a then-15-year-old Aaliyah, having his own sex cult, and more.
In the weeks leading up to the sentencing, xoNecole spoke with four Black women activists who work diligently to address sexual violence within the music industry and writ large on R. Kelly’s conviction. Now that Kelly has been sentenced, we’re sharing our conversations with each one, condensed below: author and founder of the Me Too movement Tarana Burke (featured in the docuseries Surviving R. Kelly and the Russell Simmons documentary On The Record) and the founders of the #MuteRKelly movement Kenyette Barnes and Oronike Odeleye (who also appeared in Surviving R. Kelly ) and author and activist Sil Lai Abrams, who shared allegations against Russell Simmons in The Hollywood Reporter and the HBOMax documentary On The Record.

NEW YORK, NEW YORK - JUNE 07: Tarana Burke speaks onstage at the TIME100 Summit 2022 at Jazz at Lincoln Center on June 7, 2022 in New York City.
Photo by Jemal Countess/Getty Images for TIME
xoNecole: I also invited journalist and Surviving R Kelly documentarian dream hampton who declined an interview but did provide a statement:
“As someone who wants to believe in restorative justice, I think this could have been the beginning of actual healing and justice had R Kelly, at any point, admitted to the harm he's caused for decades. His victim should have a financial fund from which they can draw to rebuild their lives. He could have changed the culture by being accountable in this way. He could have opened up a conversation where predators and abusers could enter too. Which is radical. But no, he'll have his sentence meted out to him by a broken system. He will continue to have the currency of love and devotion by countless Black people, even as he spends these years in prison. It is all a shame.”
xoNecole: What was your initial reaction to the news of R. Kelly’s conviction?
Tarana Burke: I was asked this question when [Harvey] Weinstein was convicted when [Bill] Cosby was convicted and it stays the same: these convictions are not a victory. I understand the catharsis for the survivors. There is a duality, that you have an immediate sort of excitement that feels like we have *something.* Right? You can’t help it. I think that’s human nature. That feeling of we have something, especially as Black women. Because we never get anything. So, I think there’s that first wave of that.
And then there’s the immediate slap in the face – especially if you engage in anything public, like social media or walking down the street – of the rejection of that. So my reaction came in stages, is what I’m explaining. That first stage of sort of surprise and relief that we got something. And that something is acknowledgment of that – even from a f-cked up system – an acknowledgment that our trauma and our pain deserve acknowledgment. It deserves accountability. You have that first wave and then you get slapped in the face with “no, it doesn’t.” I don’t know if we even had sixty seconds of whatever that first wave was. I get settled in just the catharsis of the survivors. It’s like they get a chance to breathe after holding this sh-t for so long. They get a chance to be like, “I get to hold something.”
Sil Lai Abrams: I was not surprised because the conviction was the result of decades of lobbying by activists and advocates. In many ways, his social currency in the Black community was diminished in a way that would enable a conviction to occur in the criminal legal system. To dream’s point, the system as it exists is not one that takes into consideration the needs of survivors or even those that have caused harm. He’s being used as a totem in many respects and I believe that his conviction in some way shields other people who cause sexual harm because I think that society can look at him, point to what will occur with him, and say, “You see? The system works because R. Kelly went to prison.” When in fact, his incarceration does nothing to address the systemic nature of sexual violence and the very broad ways in which harm affects our entire society.
Oronike Odeleye: Honestly, my first reaction was relief. I was relieved for his victims because they have been gaslit for years about the abuse that they’ve suffered. I was also relieved for myself. This has been a long journey that I did not mean to embark on [as a founder of the #MuteRKelly movement]. It’s been emotional and hard, so I’m glad that my part was over and now someone else can take over. And I was relieved for our community because for so many people, a lot of the visceral and emotional reaction they had to this was not necessarily about R. Kelly but about their own interactions. Their own experiences of abuse and trauma that they had carried, a lot of the secrets they had carried and they wanted to see justice play out. I was relieved for everyone involved.
Kenyette Barnes: It was very complex emotions. There was sadness of course because no one wants to be a part of perpetuating a broken system that over incarcerates Black bodies. However, thirty years has gone by and nothing has been done. And on several occasions, I believe that Robert Kelly had the opportunity to fix this in some way and didn’t. So my feelings were sadness because I feel like why did it get this far? My next emotion was a sense of relief for the survivors. They had been fighting for years. The #MuteRKelly movement had put that advocacy on a global stage. And through strategic organizing had resulted in a financial boycott of his music. We received some backlash and unfortunately, this accountability included the criminal justice system.

PARK CITY, UTAH - JANUARY 25: Sil Lai Abrams attends the 2020 Sundance Film Festival - "On The Record" Premiere at The Marc Theatre on January 25, 2020 in Park City, Utah.
(Photo by Dia Dipasupil/Getty Images)
xoNecole: It’s been nearly thirty years since allegations against R. Kelly first started. Why do you think it’s only now that we’re seeing a conviction?
TB: There had to be like six exposés. I feel like The Miami Herald did one. The Chicago Tribune did one. The Village Voice did one. And so, it’s not from lack of media coverage. It’s not from a lack of raising voices. Every Black woman journalist that I know has been raising their voice across social media. More than one social media campaign. Because #MuteRKelly preceded #MeToo going viral. People conflate those two. The #MuteRKelly hashtag started in August of 2017 after the article came out in Buzzfeed. It got amplified after the #MeToo movement went viral [in October 2017]. So, it took all of that and then the documentary to get people to pay attention. But it was like we had to stand on our heads and light ourselves on f-cking fire in order to get one singular Black man. There’s this narrative about the Black man being targeted. It’s so crazy because that was the singular person. And to your point, we’ve been talking about him for nearly twenty-five, thirty years. And it took that because of that famous Jim DeRogatis quote from The Village Voice where he says the one thing that he’s discovered in all these years that he’s been chasing R. Kelly is that nobody in America matters less than Black girls. I’m paraphrasing the quote, but I’ll never forget reading that quote. This is a sixty-something-year-old white man from Chicago who writes about rock n’ roll, who just on his own was so bugged out about how no one was paying attention to R. Kelly.
SLA: The #MuteRKelly campaign is really the driver behind this push for accountability, this incarceration, without which I don’t believe this would’ve occurred. It took a certain amount of critical mass to come together. They had built a groundwork and a framework for the campaign in the years preceding the #MeToo era. So when #MeToo exploded in 2017, it just facilitated his downfall, so to speak, because there was such a tremendous body of work, of evidence that had been collected and been disseminated for at least three years, I think. So, I believe that is a large part of why this has happened.
In addition, our views around sexual harm have evolved. And even now when someone is now “legal,” [i.e. age 18+] that is no longer seen as a shield against allegations or recognition of predatory behavior. So, for example, you could see an 18-year-old in a consensual – “consensual” – relationship with a 45-year-old and people don’t respond the same. People will call that out and note the disparities in power between the two parties. And I think that’s a big part of it. There is a very slow shift that’s going on in online discourse and I think that’s very healthy. I think another reason why change is happening is because many of the barriers that existed before such as all-powerful public relations agencies and representatives for some celebrities are no longer as effective because social media has had a democratizing effect upon those who recognize harm is occurring.
OO: I think so much has changed within our society. The way we talk about sexual abuse, the way we think about rape. The way we now have vocabulary around grooming. The way that we understand consent. The way that we talk about adulthood and childhood are different than when these allegations first came out thirty years ago. So, I think we are in a place now, to really reckon with all the things that he’s been doing. I think the time that it came out, the idea of these rampant groupies I guess a very dominant idea. We did not think about women’s bodies in the same way. We really thought about women’s bodies as the spoils of war for rich and famous men.
KB: Because they were Black girls and we didn’t give a damn. Even in the space of defending Blackness against white supremacy, that Blackness is Black masculinity. It is not Black femininity. We look at rates that over 60% of Black girls are going to be a survivor of sexual assault before her 18th birthday. Sexual violence as a practice tends to be intraracial.

NEW YORK, NEW YORK - NOVEMBER 21: Oronike Odeleye attends 2019 ROOT 100 Gala at The Angel Orensanz Foundation on November 21, 2019 in New York City.
(Photo by Arturo Holmes/Getty Images)
xoNecole: Why do you think the #MeToo movement hasn’t taken off in the music industry the same way it's taken off in Hollywood?
TB: This idea though that Hollywood was broken wide open is not true. I think the cases that we saw were really huge. Weinstein was obviously the big one and there’s several more behind that. And for one Weinstein, there’s 25 that we don’t know about. And that’s why they keep trickling out little by little and they just get less and less attention every year. Because people care less and less every year. So the question of why hasn’t there been a case as big as Harvey Weinstein in the music industry? I don’t know. Most people when they ask this question they’re asking about hip hop and R&B. I have heard horrific stories off the record that artists have shared with me or industry folks have shared with me and I’ve said why won’t you come forward? And they’re like, "There’s no way that my career would recover if we did." In fact, there were people who would not come forward about R. Kelly even though R. Kelly doesn’t even have a career, because they were scared of the retribution inside of the industry. So, I don’t know what the music industry is set up in vs. Hollywood in terms of the way people’s careers are controlled. But if we’re talking about white women vs. Black women, Black women just have way less protection. And I think Black women have way more to lose. Even if you look inside Hollywood, how many Black women in Hollywood have come forward? And the ones that did come forward, look what happened to them.
SLA: The music industry has always been one in which personal relationships can facilitate success even with individuals with no talent. There isn’t a requirement of any type of education. The barrier to entry is very, very low in many respects. Which is a good thing. At the same time, in the way in which people are connected to each other and the amount of money that’s at stake, people are unwilling to go against the status quo. They’re not willing to speak up because they don’t want to have their money messed with. I believe that society is a cesspool of relationships that are highly interwoven and interconnected, the music industry in particular is just particularly patriarchal. It’s particularly rife with nepotism in a way that really encourages groupthink and group movement.
OO: Well, I don’t know if I would agree with [the framing of that question]. I think that it has in fact put artists and record labels on notice that the community is paying attention. Right now, I’m seeing so much conversation around Trey Songz. We’re seeing so much conversation around Chris Brown. We’re seeing so much conversation about Tory Lanez and violence against women. So I think everyone is hyper-tuned in and paying attention now. And so I think people now are way quicker to call these things out when they’re seeing it and to come forward.

Kenyette Barnes
Photo courtesy of Kenyette Barnes
xoNecole: Even with the conviction of R. Kelly which has been a long, long time coming, the culture that created him and allowed him to thrive still exists. What do you think it’ll take to finally dismantle rape culture within the music industry and writ large?
TB: This is the magic question. I think we have to have a huge culture shift and I think it has to happen from multiple directions. The example I use all the time is cigarettes. A little over thirty years ago, we could smoke on airplanes. Most people under a particular age don’t remember that. I remember when you could smoke on airplanes, in clubs – everywhere. And that’s how I grew up. Sitting in the back of my father’s car with the windows closed and he was smoking a cigarette. Then there was a huge concerted effort to shift how we thought about smoking cigarettes. And it’s obviously a very different paradigm, but the reason that I use it is because when I think about how they came at that, it was political, because laws had to change that said you can’t smoke in public places. It was a public narrative. We had major campaigns but also you don’t see the Marlboro Man anymore. Cigarette smoking was cool because everybody did it everywhere. It was a part of the culture that was just sort of ingrained. The way that rape culture is so ingrained that it's natural to us. So there was a political intervention, there was a cultural narrative intervention. There was a research intervention. All of a sudden there was all this research on how second-hand kills. Obviously, people still smoke now. But the culture around smoking today and the culture around smoking thirty years ago are completely different. I think about shifting rape culture the same way. We need multiple interventions.
SLA: Going back to what dream said, I think that there needs to be a space in our society where people can actually acknowledge the harm that they’ve caused in a way that’s not going to be met with highly punitive measures. We have to look at the ways in which sexual harm is fostered. It happens everywhere, the music industry is an easy scapegoat. I honestly don’t have an answer if I knew what it would take I would be extremely wealthy. I don’t have the answers, I have some ideas but everything is connected to something else. I’m a huge advocate for restorative justice and our existing system just doesn’t work when it comes to facilitating some kind of redress, for harm period, but particularly for sexual harm. As dream had said, because Robert refuses to take responsibility, it doesn’t even open the door to any type of restorative action. But also, I don’t want to forget that we can posit about restorative justice and restorative practices and how I think that would be an appropriate way to proceed, but the people whose voices matter and who's going to drive restorative justice are his survivors. So if his survivors don’t want that to occur, I can’t offer that as a unilateral response that’s going to address things. Some might want to see him incarcerated. That’s their choice. I’m not going to shame them for it.
KB: I think what #MuteRKelly did was a direct attack at the music industry. And it was one of the first campaigns that really directly targeted the sexual oppression of Black women and girls. I think we’re going to have to continue those conversations. I think we’re going to have a call-in of the entertainment industry. We saw people like John Legend and Chance the Rapper really speak against this, but we need more.
If you have experienced sexual violence and are in need of crisis support, please call the RAINN Sexual Assault Hotline at 1-800-656-HOPE (4673).
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Because We Are Still IT, Girl: It Girl 100 Returns
Last year, when our xoNecole team dropped our inaugural It Girl 100 honoree list, the world felt, ahem, a bit brighter.
It was March 2024, and we still had a Black woman as the Vice President of the United States. DEI rollbacks weren’t being tossed around like confetti. And more than 300,000 Black women were still gainfully employed in the workforce.
Though that was just nineteen months ago, things were different. Perhaps the world then felt more receptive to our light as Black women.
At the time, we launched It Girl 100 to spotlight the huge motion we were making as dope, GenZennial Black women leaving our mark on culture. The girls were on the rise, flourishing, drinking their water, minding their business, leading companies, and learning to do it all softly, in rest. We wanted to celebrate that momentum—because we love that for us.
So, we handpicked one hundred It Girls who embody that palpable It Factor moving through us as young Black women, the kind of motion lighting up the world both IRL and across the internet.
It Girl 100 became xoNecole’s most successful program, with the hashtag organically reaching more than forty million impressions on Instagram in just twenty-four hours. Yes, it caught on like wildfire because we celebrated some of the most brilliant and influential GenZennial women of color setting trends and shaping culture. But more than that, it resonated because the women we celebrated felt seen.
Many were already known in their industries for keeping this generation fly and lit, but rarely received recognition or flowers. It Girl 100 became a safe space to be uplifted, and for us as Black women to bask in what felt like an era of our brilliance, beauty, and boundless influence on full display.
And then, almost overnight, it was as if the rug was pulled from under us as Black women, as the It Girls of the world.
Our much-needed, much-deserved season of ease and soft living quickly metamorphosed into a time of self-preservation and survival. Our motion and economic progression seemed strategically slowed, our light under siege.
The air feels heavier now. The headlines colder. Our Black girl magic is being picked apart and politicized for simply existing.
With that climate shift, as we prepare to launch our second annual It Girl 100 honoree list, our team has had to dig deep on the purpose and intention behind this year’s list. Knowing the spirit of It Girl 100 is about motion, sauce, strides, and progression, how do we celebrate amid uncertainty and collective grief when the juice feels like it is being squeezed out of us?
As we wrestled with that question, we were reminded that this tension isn’t new. Black women have always had to find joy in the midst of struggle, to create light even in the darkest corners. We have carried the weight of scrutiny for generations, expected to be strong, to serve, to smile through the sting. But this moment feels different. It feels deeply personal.
We are living at the intersection of liberation and backlash. We are learning to take off our capes, to say no when we are tired, to embrace softness without apology.
And somehow, the world has found new ways to punish us for it.

In lifestyle, women like Kayla Nicole and Ayesha Curry have been ridiculed for daring to choose themselves. Tracee Ellis Ross was labeled bitter for speaking her truth about love. Meghan Markle, still, cannot breathe without critique.
In politics, Kamala Harris, Letitia James, and Jasmine Crockett are dragged through the mud for standing tall in rooms not built for them.
In sports, Angel Reese, Coco Gauff, and Taylor Townsend have been reminded that even excellence will not shield you from racism or judgment.

In business, visionaries like Diarrha N’Diaye-Mbaye and Melissa Butler are fighting to keep their dreams alive in an economy that too often forgets us first.
Even our icons, Beyoncé, Serena, and SZA, have faced criticism simply for evolving beyond the boxes society tried to keep them in.
From everyday women to cultural phenoms, the pattern is the same. Our light is being tested.

And yet, somehow, through it all, we are still showing up as that girl, and that deserves to be celebrated.
Because while the world debates our worth, we keep raising our value. And that proof is all around us.
This year alone, Naomi Osaka returned from motherhood and mental health challenges to reach the semifinals of the US Open. A’ja Wilson claimed another MVP, reminding us that beauty and dominance can coexist. Brandy and Monica are snatching our edges on tour. Kahlana Barfield Brown sold out her new line in the face of a retailer that had been canceled. And Melissa Butler’s company, The Lip Bar, is projecting a forty percent surge in sales.

We are no longer defining strength by how much pain we can endure. We are defining it by the unbreakable light we continue to radiate.
We are the women walking our daily steps and also continuing to run solid businesses. We are growing in love, taking solo trips, laughing until it hurts, raising babies and ideas, drinking our green juice, and praying our peace back into existence.
We are rediscovering the joy of rest and realizing that softness is not weakness, it is strategy.
And through it all, we continue to lift one another. Emma Grede is creating seats at the table. Valeisha Butterfield has started a fund for jobless Black women. Arian Simone is leading in media with fearless conviction. We are pouring into each other in ways the world rarely sees but always feels.

So yes, we are in the midst of societal warfare. Yes, we are being tested. Yes, we are facing economic strain, political targeting, and public scrutiny. But even war cannot dim a light that is divinely ours.
And we are still shining.
And we are still softening.
And we are still creating.
And we are still It.

That is the quiet magic of Black womanhood, our ability to hold both truth and triumph in the same breath, to say yes, and to life’s contradictions.
It is no coincidence that this year, as SheaMoisture embraces the message “Yes, And,” they stand beside us as partners in celebrating this class of It Girls. Because that phrase, those two simple words, capture the very essence of this moment.
Yes, we are tired. And we are still rising.
Yes, we are questioned. And we are the answer.
Yes, we are bruised. And we are still beautiful.

This year’s It Girl 100 is more than a list. It is a love letter to every Black woman who dares to live out loud in a world that would rather she whisper. This year’s class is living proof of “Yes, And,” women who are finding ways to thrive and to heal, to build and to rest, to lead and to love, all at once.
It is proof that our joy is not naive, our success not accidental. It is the reminder that our light has never needed permission.
So without further ado, we celebrate the It Girl 100 Class of 2025–2026.
We celebrate the millions of us who keep doing it with grace, grit, and glory.
Because despite it all, we still shine.
Because we are still her.
Because we are still IT, girl.
Meet all 100 women shaping culture in the It Girl 100 Class of 2025. View the complete list of honorees here.
Featured image by xoStaff
It Girl 100 Class Of 2025: Meet The Style Innovators You Need To Know
She's beauty, she's grace, yes, she's the blueprint, and she's the moment. She's a Style Innovator, turning everyday moments into the kind of fashion statements we can't stop double-tapping. And she's not alone.
This year's It Girl 100 is a mosaic of brilliance, featuring entrepreneurs, cultural disruptors, beauty visionaries, and boundary-pushing creatives who embody the spirit of "Yes, And." This digital celebration honors the women who embrace every facet of themselves, proving authenticity will always be in style.
Among these 100 It Girls stand the Style Innovators, the muses and the artists setting the tone in beauty, hair, and fashion. They're the creatives who turn self-expression into a walking art form. With every detail devoured, from OOTDs to OOTNs, they remind us that personal style isn't just about what you wear, but how you move through the world and how you show up as no one but yourself.
Here's the roll call for xoNecole's It Girl Class of 2025: Style Innovators.

Model, Content Creator, and TV Host Achieng Agutu
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Achieng Agutu
Her Handle: @noordinarynoire
Her Title: Model, Content Creator, TV Host
Who's That It Girl: Achieng Agutu is the Kenyan-born Confidence Queen taking over digital culture. We love her for using her platform to uplift others with fearless self-expression and for proving that beauty lies in authenticity.
Her "Yes, And" Statement: "Yes, and I am apologetically me!"

Beauty Editor and Expert Maya Allen
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Maya Allen
Her Handle: @mayaalenaa
Her Title: Beauty Editor and Expert
Who's That It Girl: Maya Allen is a beauty editor and writer whose work at Cosmopolitan, Marie Claire, and The Cut has changed how we talk about beauty. She’s passionate about representation and using storytelling to challenge old standards.
Her "Yes, And" Statement: "Yes, I'm a storyteller, and I know the most powerful chapters of my story are still being written."

Beauty Influencer and Content Creator Alissa Armon
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Alissa Armon
Her Handle: @alissa.ashley
Her Title: Beauty Influencer and Content Creator
Who's That It Girl: Alissa Ashley is a beauty and lifestyle content creator with over 2 million YouTube subscribers. Known for her makeup tutorials and relatable style, she's expanded her content to include fitness and wellness.

Creator and Social Media Personality Jodie Taylor
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Jodie Taylor
Her Handle: @jodiektayl
Her Title: Creator and Social Media Personality
Who's That Girl: Jodie Taylor blends creativity and confidence in everything she wears. We celebrate her for her fearless individuality and for leading a generation of women who style their own stories.
Her "Yes, And" Statement: "Yes, I operate at the highest levels and I bring others along with me."

Creator and Beauty Consultant Golloria George
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Golloria George
Her Handle: @golloria
Her Title: Creator and Beauty Consultant
Who's That It Girl: Golloria George is a beauty creator and consultant known for pushing shade inclusivity in the industry. She’s collaborated with brands like Patrick Ta and Rhode and earned recognition from Forbes, TIME, and Ebony for her impact.
Her "Yes, And," Statement: "Yes, I stand firmly in who I am and am confident in my power."

Founder and Designer Sade Mims
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Sade Mims
Her Handle: @sademims
Her Title: Founder and Designer
Who's That It Girl: Sade Mims is an artist and founder of design label EDAS. Mims skills, experience, and innate interest for conceptualization and design have been the driving force of her work. With over 10 years of experience, she has immersed herself in many mediums and finds joy and inspiration from the mundane parts of life.
Her "Yes, And" Statement: "Yes, I’m chill and still full of depth."

Fashion, Style Influencer and Content Creator Courtney Quinn
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Courtney Quinn
Her Handle: @colormecourtney
Her Title: Fashion, Style Influencer and Content Creator
Who's That It Girl: We love Courtney Quinn’s unapologetic embrace of color and play. Her creative storytelling and business savvy prove that joy can be a strategy and that whimsy and purpose belong together.

Beauty and Lifestyle Creator Toni Bravo
Credit: Adelynn Tourondel
Toni Bravo
Her Handle: @bonitravo
Her Title: Beauty and Lifestyle Creator
Who's That It Girl: Toni Bravo is a visionary stylist and creative director redefining chic. We honor her for transforming fashion into a language of empowerment and self-celebration.
Her "Yes, And" Statement: "Yes, I am limitless and I’m paving my own path."

Beauty Content Creator Amber Nicole
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Amber Nicole
Her Handle: @withambernicole
Her Title: Beauty Content Creator
Who's That It Girl: Amber Nicole is a beauty entrepreneur and wellness advocate who founded her clean-skincare line, Naked By Nature to honor her journey with vitiligo, champion self-care, and redefine beauty standards for women of color.

Beauty Influencer and Content Creator Arnell Armon
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Arnell Armon
Her Handle: @arnell.armon
Her Title: Beauty Influencer and Content Creator
Who's That It Girl: We honor Arnell Armon’s sharp editorial eye and influence across beauty and lifestyle. Her thoughtful content and authenticity continue to inspire a community that values creativity and confidence.
Her "Yes, And" Statement: "Yes, I’m a mom, creator, and trailblazer."

Creator Salina Williams
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Salina Williams
Her Handle: @salina_sincerely
Her Title: Creator
Who's That It Girl: Salina Williams brings soulful elegance to every ensemble. We celebrate her for merging classic beauty with contemporary edge, creating a signature style that speaks volumes without saying a word.

Creator and Social Media Personality Jodie Woods
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Jodie Woods
Her Handle: @jodiewoods
Her Title: Creator and Social Media Personality
Who's That It Girl: With charm and poise beyond her years, Jodie Woods is shaping the future of fashion influence. We love her for showing that authenticity, not trends, is the ultimate luxury.

Model, Entrepreneur, Beauty and Media Personality Jordyn Woods
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Jordyn Woods
Her Handle: @jordynwoods
Her Title: Model, Entrepreneur, Beauty and Media Personality
Who's That It Girl: Jordyn Woods continues to turn reinvention into an art form. We honor her for her self-made journey and for using her platform to champion body positivity, growth, and grace.
Kirah Ominique
Her Handle: @kirahominique
Who's That It Girl: Kirah Ominique is the creative voice behind confidence-filled style moments. We celebrate her for inspiring women to embrace every curve, color, and chapter of their beauty.

Beauty and Lifestyle Creator Yana Carr
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Yana Carr
Her Handle: @goldynaps
Her Title: Beauty and Lifestyle Creator
Who's That It Girl: Yana is a Philadelphia content creator who started with natural hair and beauty, then expanded into tennis and lifestyle. She now hosts tennis events for young Black women and is launching her own braiding hair brand.
Her "Yes, And" Statement: "Yes, I'm multifaceted and unapologetic about pursuing my passions."

Influencer Tiara Willis
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Tiara Willis
Her Handle: @thetiarawillis
Who's That It Girl: Tiara Willis started creating beauty content at just 14 and built a trusted community of over half a million followers. Now, she is an amazing licensed esthetician, and partners with major brands to educate and empower skincare lovers everywhere.
Her "Yes, And" Statement: "Yes, I built a trusted community and I shape the way they experience beauty."

Makeup Artist and Beauty Creator Makeup Shayla
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Makeup Shayla
Her Handle: @makeupshayla
Her Title: Makeup Artist and Beauty Creator
Who's That It Girl: Makeup Shayla’s artistry has become iconic in the beauty world. We love her for setting the standard for glam that’s equal parts bold, empowering, and timeless.

Zaya Wade
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Zaya Wade
Her Title: Model
Who's That It Girl: Zaya Wade is courage personified. We celebrate her for standing proudly in her truth and inspiring a global movement toward acceptance, identity, and radiant self-love.

Entrepreneur Ruthann Palacios
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Ruthann Palacios
Her Handle: @ruesworldd
Her Title: Entrepreneur
Who's That It Girl: "My overall purpose is to show that it is possible to show your personality through your clothes no matter the size, race, or gender and that you can do anything you set your mind to. At the end of the day we are our biggest critics and if you feel free, confident, and good in what you do, the weight of being judged by others won’t hold any value."
Her "Yes, And" Statement: "Yes, I am a creator who celebrates fashion, and I am a voice reminding people they don’t have to fit in to stand out."
Now that you've met the Style Innovators, see who else made our list. Tap into the full It Girl 100 Class of 2025 and meet all 100 women changing game this year and beyond. See the full list here.
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