Meet The Entrepreneur Who Believes Wealth Is In The Mindset Of The Beholder
Money Talks is an xoNecole series where we talk candidly to real women about how they spend money, their relationship with money, and how they spend it.
Samari Ijezie is the creator of The Female Economist, a platform created to challenge and disrupt the stereotypical gender norms within the financial industry while educating millennials of financial literacy. However, before founding this financial literacy company for women and marginalized millennials, she had a career in fashion and style as a model that started in her preteen years. Though she briefly kicked off her modeling career at the age of fourteen, it was short-lived because soon after high school, Ijezie decided to go off to college but later had to drop out during her freshman year due to not receiving financial assistance in the next term.
After reigniting her determination to excel, Ijezie eventually pursued getting her degree once more and later earned her dual degrees in Economic and Political Science from University of Massachusetts Amherst. Though crunching numbers and secretary duties were never easy to her due to her dyslexia, the current New York resident overpowered her disability to become an expert in finance as leverage to escape poverty. After multiple jobs in finance and accounting from a Massachusetts state agency to Spotify and Publicis, the Boston native eventually launched The Female Economist platform where users can learn through articles, courses, webinars and is soon creating a tool that matches individuals with their own certified financial advisor.
In this installment of "Money Talks", xoNecole spoke with Samari about splurging on much-needed vacation time, her alternative definition of wealth and success and having a scarcity mindset.
On how much she makes in a year and how much she saves:
"Each month, I try to save at least $5K. Because my monthly income varies each month from trading and brand gigs, I always ensure that I have at least $5K coming in on a monthly basis. I do have a Roth IRA. I like having this account because I can see the companies I have in my index fund."
On her definitions of wealth and success:
"Wealth has no dollar amount. Wealth is the amount of time that you can sustain with the amount of money that you have. In other words, how many days can you survive without working; living off your savings. I define success by someone accomplishing their goals and dreams."
Courtesy of Samari Ijezie
"Wealth has no dollar amount. Wealth is the amount of time that you can sustain with the amount of money that you have."
On the lowest she’s ever felt when it came to her finances and how she overcame it:
"The lowest I've ever felt with my finances is when I was in college. I personally was not making any money but also was acquiring loans to put myself through school. I was ignorant when It came to understanding money and personal finances. I overcame this by fully taking the time to understand personal finance. I worked on building my credit score. I used websites like Credit Karma to find the best credit cards to set myself up with to help build credit. I consolidated my loans and started paying them off on a monthly basis. After I fully took control over my personal finances, expenses and savings, I then began to invest."
On her biggest splurge to date:
"My biggest splurges are on vacations. I consider splurging money on experiences and memories to be comparable to an asset. Traveling to me helps me become a worldly person, and that is something that contributes to my education and knowledge. So, I do not mind spending thousands of dollars on a vacation where I am learning about the country's culture."
On whether she’s a spender or a saver:
"I consider myself a spender. I do splurge on unnecessary items. I do enjoy shopping and looking fly. However, if I buy expensive products/materials, if I cannot afford to buy it twice, I tell myself that I cannot really afford it. I am a spender because tomorrow is never promised, I could save millions, but If I never spent it, how can I truly enjoy being a millionaire? I train myself to properly manage money by spending money on things that help better my life. I rather spend thousands on opening an investment account that can allow my money to compound rather than spending it on designer, nightlife, or any other guilty pleasures that us millennials face."
Courtesy of Samari Ijezie
"I am a spender because tomorrow is never promised, I could save millions, but If I never spent it, how can I truly enjoy being a millionaire? I train myself to properly manage money by spending money on things that help better my life. I rather spend thousands on opening an investment account that can allow my money to compound rather than spending it on designer, nightlife, or any other guilty pleasures that us millennials face."
On her savings goals and what retirement looks like to her:
"My plan is to retire by 35. I have been working since I was 14 years old. So, retiring in my thirties is very important too. I will be able to fully retire when I have enough money that can allow me to not work. I do enjoy keeping busy, so by the time where I can retire, it won't be fully retiring, but doing things that I enjoy that continue to make me money."
On the importance of investing:
"Investing is very important to me. I invest by figuring out my goals. Some of my investment accounts are short-term investment goals and others are long-term. Depending on the financial product, I have different goals. When I trade options, I have the intent that I will make a short-term investment."
On her budgeting must-haves:
"In my budget, I do allocate money to doing the things I like which include food. I am a big foodie and take pride in eating very well. As everyone knows, to eat healthy is very costly. So I do allocate a monthly spending budget for food. I enjoy seafood which can be very costly, but that is something that I will spend money on because it makes me happy to eat well."
Courtesy of Samari Ijezie
"My mindset completely changed in regards to money. I used to have a scarcity mindset where I would tell myself at times I cant afford this or complain about my financial situation. Once I started reading more books and opening up my horizon when it comes to wealth and abundance, I started making more money. Wealth is truly in the mindset of the beholder."
On her intentions behind multiple streams of revenue:
"I created The Female Economist to have six streams of revenue. The first one is through ad revenue, affiliate marketing, e-courses, brand merch, membership, and consultancy. When I created this business, the business model was only through ad revenue, but as the demand increased for more objectives, the business structure changed to adapt to that. The intention of having multiple streams of revenue was purposely so the business would be able to function with or without me."
On unhealthy money habits and mindsets:
"My mindset completely changed in regards to money. I used to have a scarcity mindset where I would tell myself at times I cant afford this or complain about my financial situation. Once I started reading more books and opening up my horizon when it comes to wealth and abundance, I started making more money. Wealth is truly in the mindset of the beholder. I stopped using words like 'can't', and instead started saying, 'How can I afford this?'
"Growing up in a single-parent home, I had a lot of unhealthy ideologies when it came to money. I grew up in a household where it was us trying to make ends meet regardless so, as I aged, I always just had that scarcity mindset of I need these now because I may never be able to attain it again. As I became financially independent and literate, that changed."
For more of Samari, follow her on Instagram.
Featured image courtesy of Samari Ijeze
Originally published on August 14, 2020
Tour Interior Designer Annisa LiMara's Organic Modern Meets Midcentury Modern ATL Abode
In xoNecole's series Dope Abodes, we tour the living spaces of millennial women, where they dwell, how they live, and the things they choose to adorn and share their spaces with.
Annisa LiMara has called this space her home for two years. Her Atlanta sanctuary, which she aimed to give the look and feel of something you'd see in the glossy pages of Architectural Digest, embodies her vision of "stunning, yet functional and cozy."
"My home is a reflection of my brand, The Creative Peach Studios, and I am the 'Creative Peach,'" Annisa explains. "It was so easy to reflect who I am and my personal story in my space. When you walk into my home, you know that it is Annisa’s home. I’m so proud of that. So grateful."
On the journey to becoming a homeowner, Annisa looks back on her experience as a "rough one," detailing that she officially started house hunting in March 2020. It had become so expensive to rent, and the 30-something lifestyle influencer decided she would rather invest the money she spent renting into owning a home. However, nine days into house hunting, her search was put on hold for a year. The following year, in 2021, the process of finding the right home and going under contract took a total of four months.
Kanobi Pollard/xoNecole
"The resell route didn’t work out, so my realtor suggested a new construction home, which turned out to be the better option," she tells xoNecole of her experience. "Although it requires more patience, it turned out to be a much easier process and a lot easier to maintain since it’s brand new."
As it turns out, the open floor plan three-bedroom two-and-half-bath would prove to be a blank canvas for Annisa to flex her creativity and design skills.
Kanobi Pollard/xoNecole
Kanobi Pollard/xoNecole
As a new construction, she watched the townhome get built from the ground up, and due to the "cookie-cutter" nature of new builds, Annisa knew immediately that she would change everything about it. The best part about it? All of her updates were cosmetic, so transformation could occur without having to do major renovations to achieve the look and feel she desired.
Kanobi Pollard/xoNecole
"The first things I updated were all the lighting, adding built-ins around my fireplace, and installing wallpaper in my bedroom, office, and dining room! I also had board and batten installed in the upstairs loft to make a statement and the kitchen island," Annisa details.
Kanobi Pollard/xoNecole
Kanobi Pollard/xoNecole
"Lastly, we painted the loft a soft blush pink, the kitchen island is a gorgeous terracotta, and added contrast with black on the doors, fireplace, and stairwell banisters."
In total, she spent $15K in renovations (plus the cost of furniture and decor). And although she says the second level of her home is a "work-in-progress," two years in, she considers the transformation nearly done.
Kanobi Pollard/xoNecole
Kanobi Pollard/xoNecole
Kanobi Pollard/xoNecole
Annisa defines her decor style as "organic modern meets midcentury modern with a touch of boho," and with thoughtfully placed touches like plants, warm tones, and organic textures, her perspective can be felt throughout. "I found my point of view as a designer in my work and as I worked on my home, so it all came together organically based on what I was naturally drawn to."
"The organic modern meets midcentury modern with a touch of boho' is definitely my signature style. You’ll always see greenery, warm tones, brass, and rattan or wicker in just about every room. My color story is based on my brand [The Creative Peach Studios] colors: blush pink, ivory, olive and sage green, terracotta, and nudes," she adds.
Kanobi Pollard/xoNecole
Kanobi Pollard/xoNecole
It was her brand colors that would be the jumping-off point for her approach to decorating and styling her space. That, and a picture she had of what would become her sofa from Albany Park. She recalled her decor decisions, "It was their olive Park Sectional Sofa, and I knew instantly I wanted it, and it aligned with my brand colors naturally, so it was a no-brainer."
Kanobi Pollard/xoNecole
By drawing inspiration from Pinterest, favorite design brands like CB2, Arhaus, and Souk Bohemian, and through her work, Annisa allowed herself to be guided by her signature style as well as her instincts when making decor and color choices for her own home. "Sometimes there is no rhyme or reason; it just feels right."
Some of the aspects of her home that she regards as her favorites include her bedroom and its little nook where her bed is positioned, the open upstairs loft, and the open concept because "it really allows you to see all of the details I put into the design all at once." Another of her favorite finds is a purchase she copped from the thrift store years ago.
"I have this little brown and gold chair that I picked up for $6 at a thrift store in Jersey six years ago. I couldn’t afford much in my little studio, but the chair was beautiful and unlike anything I had ever seen."
Kanobi Pollard/xoNecole
Kanobi Pollard/xoNecole
Kanobi Pollard/xoNecole
In addition to accent walls featuring blush pink and terracotta tones throughout the space, her gallery wall is another element that immediately draws the eye of any guest who enters. Annisa recalled a fond memory of a fine art piece she purchased from a Black woman artist when she first moved to Atlanta that she now prominently features in her living room. "It was a Black villager from her travels in Africa, and I fell in love with it because it felt like an ancestor I never met. I later found out that she was the sister of one of my very first design clients two years later," she shares. "Talk about a full-circle moment!"
Kanobi Pollard/xoNecole
Kanobi Pollard/xoNecole
Cultivating a space takes time and patience, and that is a sentiment Annisa echoes when advising people who are looking to infuse more of themselves into their own dope abodes through design. "It is not a race, and you’ll spend more money if you rush into designing without really being intentional about the vision for your space," Annisa concludes. "You just need creativity and patience to do it! And most of all, make sure you feel like it’s an oasis for you!"
For more of Annisa, follow her on Instagram @annisalimara.
Tour Interior Designer Annisa LiMara's Modern Meets Midcentury ATL Home | Dope Abodes
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Beyoncé Says Cutting Off Her Hair In 2013 Was An Act Of Rebellion
If you followed Beyoncé’s career, then you know how hair has played an important role in her journey. Her mom, Ms. Tina Knowles, owned a hair salon when the multi-Grammy award-winning artist was growing up, and she has shared on several occasions how it impacted her life. We’ve also witnessed her many hair transformations throughout her career, from braids to her signature long, straight honey blonde tresses. However, it was her pixie cut in 2013 that had everyone talking.
Beyoncé and Tina launched Cécred (pronounced sacred), a hair care line that includes a clarifying shampoo and scalp scrub, a hydrating shampoo, a nourishing hair oil, and much more. The mother-daughter duo opened up about their latest business venture together to Essence in its March/April issue, and the “Alien Superstar” revisited her haircut and how it reflected a life change.
“It did. That’s right. I love how we associate a certain hairstyle with moments in our lives, like that short-hair moment. I remember the day I decided to just cut all my hair off. I didn’t have a particular style in mind,” she explained.
“It wasn’t an aesthetic choice, but it was a very big emotional transformation and metamorphosis that I was going through. So much of my identity as a performer has been connected to flowing hair. Cutting my hair off was me rebelling against being this woman that society thinks I’m supposed to be.”
Beyonc\u00e9 to ESSENCE Magazine on her 2013 pixie cut:\n\n"I remember the day I decided to just cut all my hair off. I didn\u2019t have a particular style in mind. It wasn\u2019t an aesthetic choice, but it was a very big emotional transformation and metamorphosis that I was going through."\ud83d\ude2d\ud83e\udd79— (@)
She continued, “I was a new mother, and something about the liberation of becoming a mother made me want to just shed all of that. It was a physical representation of me shedding the expectations put upon me. I just wanted it off.
Neal Farinah, my hairstylist and friend, was freaking out because it was really long, really thick and really healthy. I just got the scissors and chopped it off. It was very intentional. And it was what I needed to do. And after that, I became super brave. It was the first step to many more audacious decisions I made in my life and my career that have led to who I am now.”
Throughout the interview, Beyoncé shared how her new hair line is her “legacy” and how she wants to use her line to highlight the versatility of textured hair.
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Feature image by Kevin Mazur/Getty Images for The Recording Academy