
The Common Denominator Is You. So, Why Do You Keep Choosing The Wrong Men?

Everywhere you go, there you are. It’s one of those popular sayings (kind of like “It is what it is”) that I find myself using a lot, especially when I’m in sessions with my clients. Why? Well, it’s kind of like an article that I once read that pretty much said our culture likes to play the toxic game of blaming other people because it’s an easy way to deflect from personal accountability (check out “What It Actually Means To 'Hold Yourself Accountable'”). So true, so true,
Well, another way of saying “everywhere you go, there you are” is using the math term “common denominator” — and today, what we’re going to attempt to tackle is, why is it that some of us, if we stepped back a moment to take a very real and honest assessment of our dating life, do we always end up with the same kind of guy? One who really isn’t the best for us; sometimes, not even close.
Before getting into some questions that I think can help you get to the answer, let me just say that this is definitely one of the kinds of pieces that may step on at least your pinky toe before it’s all said and done. At the same time, although this might not be the most comfortable of reads, keep in mind what the late poet, singer, and publisher Tuli Kupferberg once said, “When patterns are broken, new worlds emerge.”
And so, if when it comes to the caliber of men you’ve dated, what you’ve been doing is revealing that your pattern is not really working for your ultimate good, spend a bit of time trying to unpack just why that could be the case — why, at the end of the day, you truly are the common denominator in it all.
How Self-Aware Are You?
About five years ago, I penned an article for the site entitled “These Are The Things Self-Aware People Do Daily.” You know, of all of the things to be in this life, prioritizing self-awareness is king because self-aware people do things like hold themselves accountable, know their strengths and weaknesses, identify their triggers, have good boundaries, self-reflect, pay attention to their own “blind spots” — and they can — eh hem — take feedback and constructive criticism pretty well.
That last one? If you’re constantly in a hamster wheel or even a cul-de-sac when it comes to men, be honest with yourself: did your family, friends, hell, even your co-workers warn you about some of the guys you dated, and you found yourself either defending, deflecting or getting offended? Yeah, self-aware people don’t get down like that because they would rather have peace and be wrong than act like they are always right and remain in chaos.
So yeah, if you’re always in some foolishness or even in relationships that are simply a counterproductive waste of time, pondering how self-aware you actually are is a really good place to start. Self-reflect. Know your weaknesses. Listen to what others have to say about your tendencies. All of this can do you a whole lot of good.
How Humble Are You?
Society is a wild place, boy. The reason why I say that is because, while it’s out here acting like humility is a bad thing, Scripture says, “By humility and the fear of the Lord are riches and honor and life.” (Proverbs 22:4) And why is humility such a vital spiritual attribute? Because, when you’re humble — you’re grateful; you’re teachable; you’re open to seeing things outside of your own perspective; you’re compassionate and empathetic; you’re flexible; you’re forgiving, and you’re able to release your ego so that you can accept what you need over what you want.
What you need over what you want. Chile, if that doesn’t keep some people in cyclic stuff, I honestly don’t know what does. There’s a client that I have right now who only contacts me when she’s basically blown up her life because she constantly gets caught up in a man’s looks and bedroom performance. When I tell her that she needs to stop making that #1 and #2 of things to look for in a relationship, she “uh-huh's” me and then does what she wants to do anyway — only for it to end up wreaking all sorts of havoc…again.
It’s another message for another time about how some of us could stand to look within to see if wanting a fine man above all else is more about validating some deep-rooted insecurities that we have about our own looks (ouch). For now, I’ll just say that if your ego is out here telling you that looks and sexual performance should trump things like character and consistency, it is LYING to you. If you chose to heed the humble side of yourself, you would know that.
And this actually brings me to my next question.
How Stuck Are You in Your “Type”?
The reason why I wrote “According To Experts, We All Have A ‘Type’” back in the day is because it’s true — pretty much all of us have a type which is pretty much a preference; there’s absolutely nothing wrong with that either. At the same time, I’m advising, from very up close and personal experience, that it’s a good idea to spend some time pondering “the origin story” of where your type came from.
Me? I’m always gonna be down for a very tall, hella chocolate, basketball (or soccer) build Black man. However, I’m a sexual abuse survivor and my molester looked a lot like that, so during the healing process of what he did to me, I had to factor in his influence. Plus, my first love also fits the physical mold and he definitely had quite an impact on my life. So…see what I mean? My type didn’t just come out of nowhere. Yes, sometimes your type may have some trauma or drama attached to it. And yes, that might be really uncomfortable to think about; still, that doesn’t mean it’s not true.
Now my late fiancé? He was right at about 6’ and, complexion-wise, he was lighter than I am. He treated me better than most of the men of my past, though — and even though he definitely pursued me for a while to get me to consider us beyond being friends, because I took a risk outside of my type, I learned what it was like to be loved in a healthy way. And what that did for me was it taught me to remain open outside of my standard type. I still like a tall-ass Godiva man, chile (and don’t let him have a beard and be in a tailored suit!). I don’t limit myself to that package, though. To do so would be severely limiting — potentially tragic even.
How Healed Are You?
“Healed” is a word that comes up A LOT in the social media space. When it comes to relationships, specifically, it’s important to ask yourself if you are healed from your past because, if you aren’t, you very well could be reliving it over and over…and over again, whether you realize it (or choose to accept it) or not.
Just so that we’re all on the same page, the word “heal” means things like healthy, sound, and whole. Synonyms for the word include improve, restore, mend, soothe, and rehabilitate. Signs that you have healed from past hurts of a relationship (or a series of relationships) include you don’t think of them with anger or bitterness; you can see the silver linings from the experience; you’ve forgiven them for things that they did wrong (or that simply hurt you — and no, that’s not always one and the same), and you don’t pick (or avoid) other people to be in your life solely based on what someone else did to you.
What I mean by that last one is an unhealed woman may say something like, “I don’t want to do [such and such] for a first date. That’s what my ex liked to do.” The new guy isn’t him, so why does he have to be beholden to your past? Or, “I don’t trust men who won’t let me go through their phone. That’s how I found out my ex was cheating.” You know, for all of the women who like to play a non-animated form of Inspector Gadget (the real ones know), they sure don’t want their phones inspected as much as they like to do all of the inspecting. SMDH. Anyway, I don’t go through phones. For what? I don’t pay the bill and I’m not anyone’s parent. And so, your next guy not preferring it either? That doesn’t automatically mean that he’s up to no good — he may just want his boundaries respected. An unhealed person may not accept that. A healed one tends to, though.
And how can being unhealed play a direct role in you choosing the same guys over and over again? It’s weird because, sometimes you will go back to what’s familiar to you — because the new guy is such a risk, you’d prefer to “stick to the devil you know” than take a chance on someone who rolls very differently. It’s a cryptic way of remaining the common denominator in your dating dynamics. Oh, but it happens all of the time, chile.
What Makes a Man WRONG for You? Specifically?
Okay, with a lot of the inner work out of the way, how do you even come to the conclusion that someone (or several people) is wrong for you? Because you know what? Once you’ve done some real healing (and serious maturing), you can oftentimes find yourself accepting the fact that just because someone may not be right for you, that doesn’t automatically or necessarily make them a bad person. No, not at all.
Although the word “wrong” can mean that something or someone isn’t morally right, wrong also means things like erroneous, not suitable or appropriate, not in accordance with certain requirements, or — and please catch it — out of order (which sometimes consists of the right thing happening at the wrong time). So, if it does seem like you keep choosing (because it is always a choice; that is also where accountability comes in) men who aren’t appropriate, aren’t in accordance with your needs or standards, or who aren’t what you need at the time — why is that? Is it rooted in fear? Impatience? Settling? What?
I have had enough clients go through this to know that it’s not good enough to be abstract about someone being “wrong” for you. You need to set aside one weekend, get some wine and a fresh journal, and really get into what wrong looks like. For instance, if you keep lowering your standards (which is the wrong thing to do, by definition), why is that? Because no matter how wrong the guy may ultimately turn out to be, what you have to be willing to accept is — again — you chose him. Why do you choose what’s wrong? Because, more times than not, some red (or at least orange) flags were waving long before the relationship came crashing down; oftentimes, they reveal themselves within the first couple of dates. You just chose to ignore them.
One more.
Do You Know a Good Man When You See One? You Sure?
As we close all of this out, when you get a chance, please check out “Question: Is The Man In Your Life Good 'TO' You? Good 'FOR' You? Or...Both?” Learning the difference between “to” and “for” took my own relational processing to an entirely new and freeing level. And you know what? Back to the healing point, another way to know that you’ve healed is you don’t generalize men. Meaning, that if you’re out here declaring that there aren’t any good ones, that’s not true; you’re just jaded (I mean, it’s the truth), and that head and energy space is affecting your judgment and perspective.
That said, if you’re constantly selecting the wrong men, ask yourself if you even know what a good man looks like (cue India.Arie’s “Good Man”). Again, by definition, good means things like morally excellent, right, kind, friendly, benevolent, educated, financially sound (not rich, stable and responsible…goodness), genuine, reliable, dependable, responsible, attractive, warm, intimate — satisfactory to the purpose (yes, that’s a literal definition).
For a man to be good for you, you need to know what purpose he is to serve at this particular point in your life because if, for example, all men seem to do, in your eyes, is use you for sex, why are you prioritizing sex over an emotional connection if the latter is the purpose that you seek right now? A lot of women can stop being the common denominator when it comes to choosing the wrong man if they 1) become the good that they seek and 2) do not betray the purpose behind why they even desire a relationship in the first place.
____
I know. When things aren’t going your way when it comes to matters of the heart, it can be easy to always say it’s the man’s fault. If there’s a pattern, though, please be a bit more self-reflective than that.
Once you do, you’d be amazed by how much about you shifts — to where the wrong guys can’t even get close to you, in the way that they used to, anymore.
Because you cease to be the “common denominator” you once were.
And how wonderful is that?
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Your July 2025 Monthly Horoscopes Are All About Reflection & Reclaiming Your Power
July is a month of reflection, trusting the process, and gathering your resources. July marks the beginning of Retrograde Season, and there is a lot to move through and understand this month. We enter the month in Cancer Season, and emotions are running high. This month is a reminder that when we can take a moment for a pause, reflect on all we have learned, and remain open to what is ahead of us, we can experience true peace today.
On July 4, we have Venus entering Gemini and Neptune going retrograde in Aries. Venus in Gemini brings an interesting dynamic to matters of love and creates an atmosphere of fun, flexibility, and communication in partnerships. Neptune going retrograde in Aries brings a sense of empowerment regarding reflection and contemplation, and guides us to ask ourselves the important questions. This Neptune retrograde is about getting clear on who you are or who you want to be, and about clearing any confusion in that.
July 2025 Astrology Overview
Uranus Enters Gemini
Uranus makes an important transit this month and enters Gemini on July 7 after being in Taurus since 2018. Uranus in Gemini is a wildcard, and anything can happen during this time. With Uranus being the planet of change, upheaval, and breakthrough, and Gemini being the sign of communication, there is a new opening appearing in life, especially regarding creative and business matters.
A few days later, we have a Full Moon in Capricorn, grounding all the energy we have experienced the past month. This Full Moon is about creating space for more security, understanding, and purpose to enter your life, and to own your power in creating your dreams.
Saturn Goes Retrograde, Then Mercury
Saturn goes Retrograde on July 13 until November 27, and Saturn Retrograde brings a push towards growth, but also examines what has been restricting you from doing so. With Saturn currently in Aries, you may be feeling more challenged in standing up for yourself and your beliefs and owning your growth. It’s about reminding yourself how far you have come and knowing that things can get better for you at any moment.
A few days later, we have Mercury going retrograde in Leo, and this Mercury Retrograde is also feeling more personal. It’s about examining how you express yourself and live in your confidence, and overcoming miscommunication with others by showing up exactly as you are authentically.
Leo Season Begins, Chiron Goes Retrograde & Venus Enters Cancer
Leo Season officially begins on July 22, bringing more sunshine after the emotional waters of Cancer Season. Even though we are in Retrograde Season now, with the Sun in Leo, we find the power to overcome even the most trying times. On July 24, we have a New Moon in Leo, making this a powerful New Moon to set intentions for your inner power, creativity, hobbies, self-expression, and where you want to shine in life. Chiron goes retrograde on July 30, and Venus enters Cancer on the same day, and we leave July, entering a new door in love.
One that is more healing and passionate than before. Overall, July is a month of closure and one that is creating the new ground for more purpose, excitement, and love to grow. Keep reading for your Sun, Moon, and rising sign below to see what July has in store for you.
Jump to Your Sign
Aries | Taurus | Gemini | Cancer | Leo | Virgo | Libra | Scorpio | Sagittarius | Capricorn | Aquarius | Pisces
Aries (March 21 - April 19)
A lot of things are brought to your attention this month, Aries. Neptune entered your sign this year for some time to come, and this month Neptune goes retrograde in Aries until the end of October. For you, this means you need some more time to process, understand yourself and your emotional world better, and you are clearing the fog. You are entering Retrograde Season with a deep inner clarity, but also an understanding that your healing doesn’t need to be rushed.
Mid-month, Saturn goes retrograde in Aries until September 1, and it’s important not to be hard on yourself right now. You have a strong urge to transform your life this month, but things may not be happening as quickly with the retrogrades in your sign. On July 30, Chiron also goes retrograde in Aries until 2026, and you end the month in introspection, with the need to take care of your health more. This month is a reminder that you can make plans, but divine timing will always have a say.
Taurus (April 20 - May 20)
July is a month of closure for you, Taurus. You begin the month with Uranus going retrograde in your 2nd house of income, and it’s a good time to prepare for a rainy day. Uranus is going to be shifting the dynamics in your life when it comes to your financial investments, earnings, and sense of stability, and it’s time to open your mind to what is possible for you and your abundance in life. You are learning to be fearless when it comes to owning your authenticity, and knowing that who you are is unique and worthy of love.
On July 10, we have a Full Moon happening in your 9th house, creating an opportunity for travel plans to follow through, or you just feeling more adventurous in general. Mid-month is about letting go of old belief systems that don’t resonate with your heart, and clearing the way for the new to be built in your life. You end the month with Chiron retrograde in your 12th house of endings, and you are learning through what is transforming in your life.
Gemini (May 21 - June 20)
You are a powerhouse this month, Gemini. This is a month of achievement, success, and growing more deeply into your power. We begin the month with Venus entering your sign from July 4 until July 30, and love is taking you to new heights. This is a good month for making relationship developments, and for being received well. You are growing in your inner confidence and self-love, and this is creating more harmony in your partnerships as well.
One of the most important astrological transits of the year happens for you this month, and that is Uranus entering your sign on July 7, where it will remain until 2033. With Uranus now being in your sign, you are entering a journey of freedom, rebellion, self-expression, breakthrough, and immense change. You are dancing to the beat of your own drum and will be surprising others by how much life changes for you over the next eight or so years. We end the month with Mercury going retrograde in your 3rd house of communication, remember to think things through as you close out the month.
Cancer (June 21 - July 22)
July is a month of communication, creativity, and self-expression, Cancer. Cancer Season is here for you, and you are moving through the month claiming your power, speaking from the heart, and balancing your needs with others’ needs in your life. The Full Moon of the month on July 10 is your opportunity to let go of anything that has been weighing you down in your close partnerships, and to create room for more stable, committed, and fulfilling love to enter.
On July 24, we have the New Moon of the month, which will be happening in your 2nd house of income, abundance, and self-worth. You are evaluating how you want to show up and ask for what you need, and are preparing for a financial breakthrough. This is a good New Moon to set your intentions for your financial world and to see new ways to create a stronger foundation for yourself here. We end the month with Venus entering your sign from July 30 until August 25, and love feels a little more intense, passionate, and purposeful now.
Your guidance for the month overall is to know that you are the magnet for the things you want in your life, and that you have the power to rise above and claim them.
Leo (July 23 - August 22)
Joy is what this month is about for you, Leo. You are entering a fulfilling time in your life, where everything comes together for you better than you have ever imagined it to. Mercury goes retrograde in your sign this month from July 18 - August 11, but it’s not stopping you from enjoying your life and living out your truth. You are moving through this Retrograde fearlessly and learning more about yourself in the process.
Leo Season officially begins on July 18, and it’s your time to shine your light, Leo. With the Sun in Leo, you feel like your authentic self is being recognized and loved, and you are healing from a space of feeling like you have to do it all alone. A few days later, we have a Leo New Moon on July 24, and this is the time to set your intentions for your future and for how you want to show up in the world moving forward. July is your month of fulfillment through growth, compassion, and community, and for feeling like you have everything you need.
Virgo (August 23 - September 22)
July is all about perspective, Virgo. You are getting inspired this month, creating new plans for your life, and owning an adventurous side to yourself. With the Sun in your 11th house of aspirations for most of the month, July is a great time to manifest your dreams and to feel more powerful in creating your reality. Some Virgos could be traveling this month and seeing previous plans through, and you are gaining clarity on a lot of aspects of your life by doing things in a new way right now.
Your ruling planet, Mercury, goes retrograde this month and will be retrograding through an area of your life that has to do with healing, closure, spirituality, and your dream world. Pay attention to the messages you are receiving during this time, because they are guiding you towards your healing and personal empowerment. The New Moon on July 24 will also be highlighting your need to close one chapter of your life and begin another, and you are closing out the month with a new perspective in your heart and soul.
Libra (September 23 - October 22)
This is a month of fulfillment for you, Libra. A lot of things are falling into place for you in July, and you are owning your freedom and independence right now. Uranus enters your 9th house of travel at the beginning of the month, and you are entering a new journey in your life where you do things in your own way and when you break free of the status quo. You are growing so much mentally this year, and July is when the work you have done internally is being reflected externally.
On July 10, we have a Full Moon in your 4th house of home, family, stability, and emotional harmony, and you are finding your balance. This is a Full Moon of forgiveness, and one where you are recognizing the power in self-care and taking care of your inner world. Before the month ends, we have a New Moon in Leo, and you are seeing a breakthrough happen within your friendships, community, and support system. You have some exciting opportunities coming your way this month, and you are living life in your own way and on your own terms.
Scorpio (October 23 - November 21)
July is about protecting your energy, Scorpio. You have been setting your intentions and creating the life you dream of, and it’s important to create boundaries from those who don’t understand your vision or support you right now. With Uranus moving out of your 7th house of love and entering your 8th house of transformation, after changing things up in your relationships for the past eight years, you are ready to break free from old pain, experiences, or uneasiness in love.
Mercury goes retrograde this month on July 18, and will be retrograde in your house of career. This is the time to take a step back, go over your goals, and give life time to catch up to your dreams. The New Moon on July 24 will be activating this same area of your life, and you are getting glimpses of what is possible for you and your sense of success as you end the month. Overall, your main message this month is to not give up on who you are and what you are building towards, and to know that you are on the right path.
Sagittarius (November 22 - December 21)
This is a powerful month of growth for you, Sagittarius. You have the Midas Touch, and you are creating abundance in your life. With Venus and Uranus moving into your 7th house of love, partnership, harmony, and wealth, there are a lot of new opportunities coming your way right now. You are someone who is out-of-the-box and does things their own way, and this energy is serving you well right now and making you a magnet for new opportunities to enter your life.
Mid-month, we have a Full Moon in your 2nd house of abundance and self-worth, and you are feeling more appreciation and value in your life. Previous financial intentions and plans are coming to fruition for you now, and you are ready to let go of the self-doubt of it all. At the end of the month, we have a New Moon in fellow fire sign Leo, and this New Moon is asking you to take more creative risks and to trust that you are on the right path, even if it looks different than others. If it feels right for you, it probably is, Sag.
Capricorn (December 22 - January 19)
Everything comes to fruition for you this month, Capricorn. July is your month of achievement, closure, and claiming your power, and you are doing so confidently. The Sun is in your house of love and partnership for most of the month, and July creates a space of happiness and commitment within your close relationships. On July 10, we have a Full Moon in Capricorn, and life comes full circle for you. Everything you have been building in your life over the past year is being reflected to you now, and you are feeling a lot of gratitude for where life is today.
Mid-month, your ruling planet Saturn, goes retrograde, and this is shifting the energy in the home. Whatever dynamics that have felt a little shaky for you in the home or with family are being addressed now, and you are learning the importance of healing your inner world and doing the work internally. With a New Moon in your 8th house of transformation to end the month, you are getting a little more vulnerable in July, and it’s surprising others, but even yourself. This is your month of closing one door in your life in peace, and seeing a new one bloom in the process.
Aquarius (January 20 - February 18)
July is about taking things slow and thinking things through, Aquarius. Relationship dynamics in your life could be causing some challenges or confusion, and it’s best to choose your battles wisely right now. With the Sun in your house of health and daily rituals for most of the month, it’s important to take care of your well-being before you try to fix anything else. On July 10, we have a Full Moon in your 12th house of healing, closure, and spirituality, and this is a good time to reflect on everything you want to let go of in your life right now and what you no longer want to carry forward with you into your new beginnings.
Saturn, one of your ruling planets, goes Retrograde in your house of communication this month, and over the next few months, you are going to be learning about the power of your words. Make sure you are only speaking of things you want to bring forth into existence, and be careful with jumping to assumptions right now. Before the month ends, Mercury goes Retrograde in your 7th house of love, and your heart is seeking forgiveness. Know that you can find clarity during this time by being honest with yourself and your heart.
Pisces (February 19 - March 20)
There is a lot to process this month, and your mind is healing, Pisces. July is your month of overcoming past challenges and letting go of habits and routines that don’t serve you in the long run. Neptune, one of your ruling planets, goes Retrograde this month, and will be bringing your attention to your values and income world during this time. This transit is allowing you to gain clarity on your financial reality, establish greater self-worth and confidence, and get inspired by what is possible for you and your sense of abundance in life.
On July 18, Mercury goes retrograde in your 6th house of health, and you are ready to let go of the daily rituals or working routines that have been limiting your personal growth in some way. It’s time to examine what your body, mind, and soul are asking for right now, and to have the power to let go of what doesn’t resonate with your overall well-being. Before the month ends, Chiron goes retrograde in your 2nd house as well, joining Neptune, and there is a lot of healing to be done this month.
You are being asked to see yourself as a powerful, worthy, and loved being you are, and to know that you deserve to feel good about your life and to feel secure in what you are building for yourself and your future.
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Featured image by Kyra Jay for xoNecole
The Acne Expert-Approved Skincare Routine This Author Swears By
In About Face, xoNecole gets the 411 on IGers who give us #skincaregoals on a daily. Here they break down their beauty routines on the inside and out, as well as the highly coveted products that grace their shelves and their skin.
For historian and influencer Blair Imani, beauty is in the details. Because she never really had acne outside of the occasional zit, she never really saw the importance of creating a skincare routine. However, the year 2020 marked a change for her and the way she approached taking care of her skin. “I had to make peace with the fact that I was getting acne in my adulthood,” she recalls. “It made me step back and realize that I was not taking care of myself, and I was putting a lot of value in whether or not I had acne. Choosing to confront that insecurity and focus on recognizing my beauty despite what I’d been taught has made all the difference.”
In addition to a newly implemented skincare regimen, the Los Angeles-based creator takes care of herself through her anxiety and ADHD medications, prayer, stretching, reciting mirror affirmations, and intentional forms of self-care. She tells xoNecole, “Self-care for me has been shifting to adding more plant-based proteins to my diet and pausing before I react to things. I’ve been learning the importance of amplifying the good instead of shouting at the bad and trying to apply that in my work.”
As an author, self-expression is something Imani knows a thing or two about. In our conversation, the 28-year-old recalls leaning into makeup at the age of five. Whereas her peers had parents who stigmatized makeup, her parents fostered her freedom of creativity and self-expression through makeup. It would eventually lead to one of her most significant beauty lessons: “You can just wear lipstick. You don’t need to wear a full face of foundation and concealer to justify it.” For Imani’s biggest beauty lesson to be centered on lipstick is quite the alignment as the woman behind the best-selling book, Read This to Get Smarter, has also created a beauty line where lipstick is the star of the show.
The Blair Imani x Fempower Beauty Smarter Lip Sets launched early last month and is a collection of matte/dewy lip color duos that include bold shades, nude shades, as well as shades paired with affirmations of mirror decals. Her favorites from the collection? “For a basic [shade], it’s 'Self,' and for a statement, it’s 'Ubuntu.' But my must-have is 'Ujamaa' which is our bold scarlet red with a message about resource sharing and cooperative economics.”
Kaelan Barowsky
Courtesy of Blair Imani
Imani shares about entering the beauty space with her own collection, “It was so aligned. It didn’t feel like a departure, it felt like a continuation of my work in a new arena.” She continued, “Turning it into a business partnership that was mutually beneficial and was helping folks to get smarter through the medium of lipstick was an obvious path forward.”
Keep scrolling for more insight into Blair Imani’s morning and night skincare routines.
Blair Imani’s A.M. Skincare Routine Looks Like…
Step One: Double Cleanse
Face Reality L-Mandelic Face and Body Wash
Face Reality Skincare
“In the morning, I start with a double cleanse. I use Face Reality’s Ultra Gentle Cleanser first and follow that with the Face Reality L-Mandelic Face and Body Wash. I love that these are a gentle way to remove excess oil. At first, I was on the fence about washing my face twice, but it actually helps because I need different kinds of oil removal.”
Step Two: Tone
Face Reality Calming Facial Toner
Face Reality Skincare
“I follow that with my Face Reality Calming Facial Toner, which I have in a spray bottle and spritz on my face. Sometimes I mix it with the Thayers Cucumber Facial Toner. I love how they make my skin feel refreshed and hydrated.”
Step Three: Moisturize
Bloom Effects Royal Tulip Moisturizing Nectar
Bloom Effects
“I also add the Royal Tulip Moisturizing Nectar from Bloom Effects for moisture. It’s really gentle and I love how my skin feels after I’ve let it soak in.”
Step Four: Lip Care
Smarter Lip Set "The Nudes"
Fempower Beauty
“I make sure to put on a Smarter Lip Set even if it’s one of the sheer glosses because of the hydrating hyaluronic acid that Fempower infused into the formula. Don’t forget that lip care is part of skincare too!”
Blair Imani’s P.M. Skincare Routine
Step Five: Acne & Spot Treatment
Face Reality Sulfur Spot Treatment
Face Reality Skincare
“In the evening, I do my exact morning routine, but I add in two products: the Face Reality 10% Acne Med and the Face Reality Sulfur Spot Treatment. I love putting these on in the evening so that they have time to take effect while I’m sleeping. Then, I wake up and I do it all again!”
Featured image by Kaelan Barowsky, illustration by Kyra Jay
Originally published on April 13, 2022