Quantcast

Here's Why This Black Woman-Owned Feminine Hygiene Brand Is Trending

The Honey Pot's pages were flooded with hundreds of negative reviews. Those reviews doubled their sales.

Culture & Entertainment

Beatrice Dixon wanted a seat at the table, so she built one with the launch of her plant-based, feminine hygiene company in 2014 that has since gained the attention of major retailers like Whole Foods and Target.

But for every table where there is bread broken, there will be less than grateful spectators with an opinion you probably didn't ask for. That's exactly what happened to Beatrice when The Honey Pot's 30-second advertisement for Target's "Founder's We Believe In" segment dropped and all hell broke loose.

In the ad, the entrepreneur made an important argument for the funding of Black woman-owned businesses that went a little something like this:

"The reason why it's so important for Honey Pot to do well is so that the next black girl that comes up with a great idea, she can have a better opportunity. That means a lot to me."

The statement, one that was seemingly triggering to a number of politically correct Patty's, later inspired a number of Internet trolls to flood the company's Trust Pilot page with negative, inaccurate comments about the company that did not go unnoticed by Black Twitter, who came to The Honey Pot's defense expeditiously.

Up until now, the company had not made an official statement about the controversy, but Beatrice recently sat down with ESSENCE to reveal that she is not only aware of the commercial's backlash, but she's totally here for it. In response to the company's recent influx of negative comments, the business owner had this to say:

"I wasn't necessarily blindsided [by the negative reactions], but I also didn't have an expectation. This was not Honey Pot's commercial, it was Target's commercial. It was shot during Black History Month and for Women's History Month. They chose that particular clip for a reason. I'm here for that story and that's why I said it. I know that there's a huge disparity when you look at the funding of businesses. I'm always going to be a proponent of us doing what we have to do so this isn't even a conversation. The only thing we as Black women business owners can do is make really successful businesses."

As the first and only Black-woman owned feminine care system that's powered by plants, Honey Pot's website says that their hygiene products are made "for humans with vaginas, by humans with vaginas" and if that isn't inclusion, I don't know what is. Featuring three unique systems and a number of feminine care projects catered to your body's specific needs, The Honey Pot just gave us an excuse to toss our Tampax and support a Black-owned business in the process.

Since the controversy, Bossip and Buzzfeed reported that the company's sales have DOUBLED, proving that every attempt to block your blessing is an opportunity to secure a bag.

Featured image courtesy of The Honey Pot.

Gabrielle Union is not here for the label stepparent. While she became a stepparent after marrying Dwyane Wade in 2014, that doesn't mean that she wants to be defined by it. The actress spoke about the dislike of that term during her appearance on Glennon Doyle's "We Can Do Hard Things" podcast.

Keep reading... Show less
The daily empowerment fix you need.
Make things inbox official.

It was actually pretty close to this time last year when I penned the piece "How To Get Through The Holidays If You Don't Observe Them". Unlike some of the other articles that I write for the site, I pulled that one from very personal experience. Being that my personality is very wired to "be good" on something once I know its origin, holidays are something that I tend to take a pass on; this includes Thanksgiving (some insightful reads on its origin are found here, here and here). Still, this doesn't mean I'm not aware of the fact that many people use this time of year to reflect on their blessings and to say "thanks" for all the good that has come their way. Since I like to write on relationships a lot, I thought to myself, "Why not come up with ways for people to show gratitude to their significant other?"

Keep reading... Show less

I didn't want to say that I was having bad luck. That's not something I'd ever want to speak into existence over my life. But I will say something wasn't right. I had a few coins stacked in my purse from a one-time project as well as from an ongoing one. Then I received emails from not one but two publications within days apart asking me if I'd like to contribute a few articles every week. Opportunities and money were flowing in. If you follow the law of attraction, you'd say I was vibrating on a high frequency.

Keep reading... Show less

Tinashe has learned a lot about her mental health while growing up in the entertainment industry. The singer/songwriter began dancing at four years old and had her first movie role at five years old.

From there, she went on to be in a girl group The Stunners and act in TV shows like Two and a Half Men. Now as an independent artist focusing solely on her music, the "All Hands on Deck" singer opened up about the struggles she faced in the industry.

Keep reading... Show less

My favorite time of the year is the start of the official boot season which begins during the transitional period between summer and fall. What's most exciting about the sudden drop in temperatures is stepping back into those sleek pair of boots for the first time in months. Whether zipping up oldies but goodies or investing in a new fall 2021 boot trend, this year is all about the calf boot. Specifically, this is the best option when easing your summer clothes into the appropriate fall looks.

Keep reading... Show less
Exclusive Interviews

'David Makes Man' Star Arlen Escarpeta Believes Love And Accountability Go Hand In Hand

"While we are quick to judge others, we really have to look at ourselves and call out some of the things that we do."

Latest Posts