
When you’ve been working in the field of relationships for as long as I have, there are certain questions that are bound to come up on a semi-regular basis. When it comes to the world of dating, one of them is women asking me if they should wait for a man to say “I love you” before they decide to do it. It’s kind of wild to see how this sends some ladies into mid-hysterics as they think of all of the hypothetical pros and cons that come with them “making the first move” in this fashion.
Me? At this stage and season in my life, I just don’t think that loving someone should be so complicated because, contrary to popular belief in this crazy ass culture of ours, love isn’t complicated. People can be…love isn’t.
And so, while I could give a very simple “yes” or “no” answer to this particular dilemma (which really isn’t all that much of one) so that you can see where I’m coming from in my ultimate conclusion, I want to break down the “who should say 'I love you' first?” scruple by presenting a few different points first. Ready?
Who Says "I Love You" First?
Love and Ego Are Not Friends. Let Alone Lovers.
GiphyBeing controlling (which includes always wanting to control a particular outcome). Believing that you are always right. Not willing to let down your guard. Being hypercritical. Choosing to not see things from another person’s perspective. Guess what all of these things have in common? They are also connected to a person who has a serious ego problem.
The problem with that is ego and love don’t get along very well. That’s because, when you love someone, it’s about putting down your walls, being flexible, and 1000 percent wanting to extend as much empathy as possible — and that’s just the very tip of the love iceberg.
So, to be out here refusing to express yourself to someone you truly care about simply because you want to “win” by saying that he expressed himself to you first? Doesn’t that sound egomaniacal just to read and run that back in your mind? Imagine if he did that to you? Wouldn’t it feel like some low-key game that he was trying to play? Who wants love to be a game?
And that brings me to my next point, to be honest.
Game-Playing Is Never the Right Move
GiphyAuthor and motivational speaker Leo Buscaglia once said, “Never idealize others. They will never live up to your expectations. Don’t over-analyze your relationships. Stop playing games. A growing relationship can only be nurtured by genuineness.” I like the entire quote, yet what stands out to me, as it relates to what we’re tackling today, is not idealizing someone, not playing games, and making sure that you are being a genuine individual. Genuine people are authentic. They are what a lot of us refer to as being a “real one.” Let’s keep building.
There’s a husband I know who says that something that he tells his wife, whenever she says something that he knows is virtually unattainable, is, “You should probably lower your expectations” — crazy as it might sound, he says that it works every time. One example he gave is that she was watching The Bachelor, and she came into the bedroom afterward and asked him, “Why don’t we go on dates like that?” and he immediately was like, “Are you serious? A fake reality show with a high budget? Please lower your expectations.” For her, it was a quick reality check. It’s also a great example of idealizing something that is pretty unrealistic — if not flat-out ridiculous.
Another problem with idealizing is it can lead to playing games. You’ve decided in your mind how something should go, and so you “script the person in” without their knowledge or consent and then have the nerve to be mad when things don’t play out the way you want them to. And then you try to play victim, gaslight, or blame someone on top of it all. Yeah, that’s peak game-playing. It’s also why a lot of people end up sabotaging their relationship, even before it gets off of the ground or before it goes where they want it to.
Thinking that a man should say “I love you first” because “that’s the man’s job”? Who came up with that? And how are so many women on that anyway in the day and age when they claim that a lot of gender roles are antiquated or obsolete (for the record, no, I’m not one of them)? Which team are you on? And if y’all church folks are gonna come with “A man should love the woman more anyway,” if you’re coming from Ephesians 5:33, where it says that a husband is to love his wife, remember that a wife is also to respect her husband (eh hem). Also, that doesn’t mean that a husband is supposed to love more so much as he is to remember that love is how a woman feels loved — just like how a man feels loved by being respected (a lot of women miss that).
Bottom line here, being caught up in not telling a man that you love him first because you think that if he says it first means that he means it more — yes, you’re playing games, and two, that’s not automatically the case. And besides, why should you want to ration or even parse true love with another person? Eww. I mean, “eww” in the biggest way possible, too.
Eve Was Brought to Adam. Here’s What I Mean.
GiphyIt’s hard for me to talk about love, healthy holistic love, without bringing up Scripture because some of my favorite love stories are in the Bible. Even if I wasn’t a disciple of it (John 8:31-32), I would still enjoy reading it. And so, since perfection is only recorded in the Garden of Eden (Genesis 1-2), I like Adam and the Woman’s (Eve’s name prior to sin — Genesis 2:23 & 3:20) journey. For the sake of time and space, I won’t put all of Genesis 2:18-25 here. I will share a particular verse (verse 22), though: “Then the rib which the Lord God had taken from man He made into a woman, and He brought her to the man.”
Adam was not a hunter. He was a gardener.
The Woman was not prey. She was a blessing.
Adam didn’t pursue his wife. God brought her to him.
The Woman’s job was to let God do that. Adam’s job was to acknowledge God once he did.
Okay, if you get rid of all of that “a man has to chase me down” nonsense, why wouldn’t it be okay to tell a man that you love him? If you know that God wrote your love story and that he brought you to the man whom you are supposed to spend the rest of your life with, why not praise God by declaring that you love your future provider and protector? Or…is it that you’re unsure? And if that’s the case, the issue isn’t really about who should say anything first…more like, you should ponder if you need to be involved with ole’ boy at all (hmm…).
In the Wise Words of the Group Brownstone: “If You Love Me, Say It”
Y’all remember the R&B group Brownstone from back in the day? Actually, while I was in the process of writing this, that’s the song that immediately came to my mind because they’re right: If you love someone, why wouldn’t you say it? Why should it be so hard to say regardless of if he’s said it first or not?
One time, while reading an article on Oprah’s site about the topic of I love you, author Robert Holden shared that when you tell someone that you love them, what you’re essentially declaring is:
“I see you.”
“I accept you.”
“I thank you.”
“I am here for you.”
In that last part, he also stated this:
“Each time you say ‘I love you,’ you are really saying ‘I am here for you.’ ‘Being here’ means being fully present in the relationship—physically, emotionally and spiritually. Saying 'I love you' means 'I am committed to you' and 'I am committed to us.' You are telling that person you are in this relationship. You are not waiting for the relationship to sparkle or to improve before you commit to it. You are not playing it safe. You are not wearing a mask. You are not just trying to get something. You are really here, and this relationship really matters to you.”
He's right. And this can be quite revealing as to why you think a man should say “I love you” before you do. Perhaps you are playing it safe. Maybe you are wearing a bit of a mask. Maybe “I love you” from him is more of a goal than it really is about the two of you growing and evolving together. And you know what? All of those things are relational red flags.
And what if you’re one of those people who thinks that a man saying “I love you” first is the equivalent of him proposing marriage? First, I would say that’s a bit over the top, and secondly, I would say that you could end up waiting for a while, and that could cause you to experience some unnecessary anxiety.
My final point on all of this will hopefully explain why I say that is the case.
What Exactly Are You Waiting For?
GiphyI’m thinking that some of y’all will remember the sitcom Girlfriends fondly. Imma tell y’all what — the older I get and reflect back on that show and its spin-off, The Game, the more it makes sense to me that Joan Clayton and Melanie Barnett-Davis were cousins. Both of them were pretty neurotic if you ask me. All of that drama that they created in their heads when it came to matters of the heart…how were they not exhausted all of the time? SMDH.
Anyway, I’m closing out here because one of Joan’s more memorable relationships was with Sean. Nevermind the fact that he eventually broke up with her because (eh hem) “she was just too much work,” back in the happier times, she was doing all kinds of mess, like saying “olive juice,” hoping that it would make him say, “I love you too” so that, technically, she didn’t say it first — he did.
Now read that back and look at how silly all of that is. And besides, the way it played out is he came and used the bathroom while she was in there, she asked him not to, and he said, “When two people love each other, they should be able to do anything together.” And that’s when she realized that he had been loving her for a while — he was just more focused on actions than words.
Personally, I don’t see a better way to round this all out. If you feel loved — I mean, really and truly loved — by your partner, why not say “I love you”? Because I promise that there are a lot of people out here saying the words without a lot of actions to back it up. For the record, if you happen to be a “words of affirmation person” (like I am), I do get how all of this plays differently for you; still, leading by example can go a long way.
Y’all, after all of this, what I really want to say is life is too short, and time is too precious to be so trivial. At the end of the day, it doesn’t really matter who says “I love you” first. Again, what matters is if you feel loved, consistently so. And if that’s the case, why not praise your partner for that by verbally saying “I love you” to them? If that means you say it before he does, so be it.
The love is there. And that’s all that really matters. Standing firm on that, too.
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Featured image by Adam and Kev/Getty Images
Because We Are Still IT, Girl: It Girl 100 Returns
Last year, when our xoNecole team dropped our inaugural It Girl 100 honoree list, the world felt, ahem, a bit brighter.
It was March 2024, and we still had a Black woman as the Vice President of the United States. DEI rollbacks weren’t being tossed around like confetti. And more than 300,000 Black women were still gainfully employed in the workforce.
Though that was just nineteen months ago, things were different. Perhaps the world then felt more receptive to our light as Black women.
At the time, we launched It Girl 100 to spotlight the huge motion we were making as dope, GenZennial Black women leaving our mark on culture. The girls were on the rise, flourishing, drinking their water, minding their business, leading companies, and learning to do it all softly, in rest. We wanted to celebrate that momentum—because we love that for us.
So, we handpicked one hundred It Girls who embody that palpable It Factor moving through us as young Black women, the kind of motion lighting up the world both IRL and across the internet.
It Girl 100 became xoNecole’s most successful program, with the hashtag organically reaching more than forty million impressions on Instagram in just twenty-four hours. Yes, it caught on like wildfire because we celebrated some of the most brilliant and influential GenZennial women of color setting trends and shaping culture. But more than that, it resonated because the women we celebrated felt seen.
Many were already known in their industries for keeping this generation fly and lit, but rarely received recognition or flowers. It Girl 100 became a safe space to be uplifted, and for us as Black women to bask in what felt like an era of our brilliance, beauty, and boundless influence on full display.
And then, almost overnight, it was as if the rug was pulled from under us as Black women, as the It Girls of the world.
Our much-needed, much-deserved season of ease and soft living quickly metamorphosed into a time of self-preservation and survival. Our motion and economic progression seemed strategically slowed, our light under siege.
The air feels heavier now. The headlines colder. Our Black girl magic is being picked apart and politicized for simply existing.
With that climate shift, as we prepare to launch our second annual It Girl 100 honoree list, our team has had to dig deep on the purpose and intention behind this year’s list. Knowing the spirit of It Girl 100 is about motion, sauce, strides, and progression, how do we celebrate amid uncertainty and collective grief when the juice feels like it is being squeezed out of us?
As we wrestled with that question, we were reminded that this tension isn’t new. Black women have always had to find joy in the midst of struggle, to create light even in the darkest corners. We have carried the weight of scrutiny for generations, expected to be strong, to serve, to smile through the sting. But this moment feels different. It feels deeply personal.
We are living at the intersection of liberation and backlash. We are learning to take off our capes, to say no when we are tired, to embrace softness without apology.
And somehow, the world has found new ways to punish us for it.

In lifestyle, women like Kayla Nicole and Ayesha Curry have been ridiculed for daring to choose themselves. Tracee Ellis Ross was labeled bitter for speaking her truth about love. Meghan Markle, still, cannot breathe without critique.
In politics, Kamala Harris, Letitia James, and Jasmine Crockett are dragged through the mud for standing tall in rooms not built for them.
In sports, Angel Reese, Coco Gauff, and Taylor Townsend have been reminded that even excellence will not shield you from racism or judgment.

In business, visionaries like Diarrha N’Diaye-Mbaye and Melissa Butler are fighting to keep their dreams alive in an economy that too often forgets us first.
Even our icons, Beyoncé, Serena, and SZA, have faced criticism simply for evolving beyond the boxes society tried to keep them in.
From everyday women to cultural phenoms, the pattern is the same. Our light is being tested.

And yet, somehow, through it all, we are still showing up as that girl, and that deserves to be celebrated.
Because while the world debates our worth, we keep raising our value. And that proof is all around us.
This year alone, Naomi Osaka returned from motherhood and mental health challenges to reach the semifinals of the US Open. A’ja Wilson claimed another MVP, reminding us that beauty and dominance can coexist. Brandy and Monica are snatching our edges on tour. Kahlana Barfield Brown sold out her new line in the face of a retailer that had been canceled. And Melissa Butler’s company, The Lip Bar, is projecting a forty percent surge in sales.

We are no longer defining strength by how much pain we can endure. We are defining it by the unbreakable light we continue to radiate.
We are the women walking our daily steps and also continuing to run solid businesses. We are growing in love, taking solo trips, laughing until it hurts, raising babies and ideas, drinking our green juice, and praying our peace back into existence.
We are rediscovering the joy of rest and realizing that softness is not weakness, it is strategy.
And through it all, we continue to lift one another. Emma Grede is creating seats at the table. Valeisha Butterfield has started a fund for jobless Black women. Arian Simone is leading in media with fearless conviction. We are pouring into each other in ways the world rarely sees but always feels.

So yes, we are in the midst of societal warfare. Yes, we are being tested. Yes, we are facing economic strain, political targeting, and public scrutiny. But even war cannot dim a light that is divinely ours.
And we are still shining.
And we are still softening.
And we are still creating.
And we are still It.

That is the quiet magic of Black womanhood, our ability to hold both truth and triumph in the same breath, to say yes, and to life’s contradictions.
It is no coincidence that this year, as SheaMoisture embraces the message “Yes, And,” they stand beside us as partners in celebrating this class of It Girls. Because that phrase, those two simple words, capture the very essence of this moment.
Yes, we are tired. And we are still rising.
Yes, we are questioned. And we are the answer.
Yes, we are bruised. And we are still beautiful.

This year’s It Girl 100 is more than a list. It is a love letter to every Black woman who dares to live out loud in a world that would rather she whisper. This year’s class is living proof of “Yes, And,” women who are finding ways to thrive and to heal, to build and to rest, to lead and to love, all at once.
It is proof that our joy is not naive, our success not accidental. It is the reminder that our light has never needed permission.
So without further ado, we celebrate the It Girl 100 Class of 2025–2026.
We celebrate the millions of us who keep doing it with grace, grit, and glory.
Because despite it all, we still shine.
Because we are still her.
Because we are still IT, girl.
Meet all 100 women shaping culture in the It Girl 100 Class of 2025. View the complete list of honorees here.
Featured image by xoStaff
It Girl 100 Class Of 2025: Meet The Viral Voices You Need To Know
When she speaks, timelines listen. She's a woman whose words trend, whose videos resonate, and whose reach has no limits. She's on the pulse and never chases virality; she simply becomes it—sparking dialogue that lingers long after the scroll. She shapes the culture, turning moments into movements.
The Viral Voices of xoNecole's 2025 It Girl 100 are taste-makers of the timeline—from leaders in the beauty space to podcasters and digital creators. What they all share is their uncanny ability to blend authenticity with transparency, shifting the paradigm every time they drop their truths. These It Girls don't post for the likes or the views; they post with purpose.
This year's It Girl 100 is a mosaic of brilliance, spotlighting entrepreneurs, cultural disruptors, beauty visionaries, and boundary-pushing creatives who embody the spirit of "Yes, And." This digital celebration honors the women who embrace every facet of themselves, proving you can chase the bag and still honor your desire to live life softly.
Here's the roll call for xoNecole's It Girl 100 Class of 2025: Viral Voices.

Content Creator Eni Popoola
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Eni Popoola
Her Handle: @enipopoola
Her Title: Content Creator
Who's That It Girl: Eni Popoola is the visionary creative behind beautifully cinematic content that fuses fashion and feeling. We love her for proving that elegance and emotion can exist in every frame.
Her "Yes, And" Statement: "Yes, I'm not afraid to pivot and the best is still yet to come."

Content Creator Jessie Woo
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Jessie Woo
Her Handle: @thejessiewoo
Her Title: Content Creator
Who's That It Girl: Jessie Woo is joy personified, a multi-talented entertainer and fearless truth-teller. We celebrate her for using humor, music, and faith to create content that heals through laughter.
Her "Yes, And" Statement: "Yes. I’m a force — and that’s why I create my own lanes instead of waiting for one to open."

Media Personality, Founder and Host Kayla Nicole
Credit: Malcolm Roberson
Kayla Nicole
Her Handle: @kaylanicole
Her Title: Media Personality; Founder, Tribe Therepē; Host, Welcome to the Pre-Game
Who's That It Girl: Kayla Nicole merges style, storytelling, and self-awareness like no other. We celebrate her for being the friend in our feeds who reminds us to show up fully, flaws, fire, and all.
Her "Yes, And" Statement: "Yes, I’m curating conversations on my podcast The Pre-Game, and cultivating community with my wellness brand Tribe Therepē."

Creator and Entrepreneur Simi Muhumuza
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Simi Muhumuza
Her Handle: @simimoonlight
Her Title: Creator and Entrepreneur
Who's That It Girl: Simi is a writer, and creative based in Brooklyn, NY. She focuses on style, lifestyle and wellness.
Her "Yes, And" Statement: "Yes, and I’m reaching even higher."

Creator Kiera Please
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Kiera Please
Her Handle: @kieraplease
Her Title: Creator
Who's That It Girl: Kiera Please is a creator, voice actress, and artist whose creativity knows no bounds. With her unique mix of style, cosplay, and storytelling, she’s built a global fan base that celebrates self-expression.
Her "Yes, And" Statement: "Yes, I’m just weird girl and I’ll just keep getting weirder."

Content Creator Zaynah Bear
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Zaynah Bear
Her Handle: @madame_zay
Her Title: Content Creator
Who's That It Girl: Zaynah Bear is a social media content creator known for her cartoon-style comedic storytelling that blends humor with everyday relatability. Her unique approach to creating content builds strong audience connections and keeps her community coming back for more laughs.
Her "Yes, And" Statement: "Yes, I'm boldly Black and beautifully quirky, owning every shade of my uniqueness."

Social Media Consultant and Creative Candace Marie
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Candace Marie
Her Handle: @marie_mag_
Her Title: Social Media Consultant and Creative
Who's That It Girl: Candace Marie is a luxury social-media strategist and founder of Black In Corporate. A former Parsons professor, she’s worked with fashion powerhouses like PRADA and Victoria Beckham, helping shape a more inclusive industry.
Her "Yes, And" Statement: "Yes, I’m grounded in strategy & storytelling—and I’m creating pathways for the future of influence."

Model and Content Creator Quenlin Blackwell
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Quenlin Blackwell
Her Handle: @quenblackwell
Her Title: Model and Content Creator
Who's That It Girl: Quenlin Blackwell is digital dynamite, witty, unfiltered, and wildly creative. We celebrate her for turning chaos into comedy and self-expression into art that connects millions.

Content Creator and TV Host Kamie Crawford
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Kamie Crawford
Her Handle: @kamiecrawford
Her Title: Content Creator and TV Host
Who's That It Girl: Kamie Crawford’s presence is as commanding as her compassion. We love her for being a media personality who advocates for confidence, self-worth, and love rooted in realness.
Her "Yes, And" Statement: "Yes, I'm that girl and I’ve had to heal parts of me to become her."

Author and Podcaster Sesali Bowen
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Sesali Bowen
Her Handle: @badfatblackgirl
Her Title: Author and Podcaster
Who's That It Girl: Sesali was born and raised on the Southside of Chicago and coined trap feminism. During her time as an entertainment writer for Refinery29 she was one of the architects of Unbothered, their sub brand for Black women. As a brand strategist and copywriter she’s worked with Netflix, Onyx Collective, and more.
Her "Yes, And" Statement: "Yes, I said it and I’m standing on it."

Co-Host of 'Pour Minds' Podcast Drea Nicole
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Drea Nicole
Her Handle: @dreanicoleee
Her Title: Co-Host of Pour Minds Podcast
Who's That It Girl: As one-half of the hit podcast Pour Minds, Drea Nicole brings real talk with humor and heart. We celebrate her for creating spaces where women can laugh, learn, and live out loud.

Co-Host of 'Pour Minds' Podcast Lex P
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Lex P
Her Handle: @lex_p_
Her Title: Co-Host of Pour Minds Podcast
Who's That It Girl: Lex P’s voice is bold, funny, and deeply authentic. We love her for turning the mic into a movement through Pour Minds, proving that humor and healing can thrive side by side.

Content Creator Jeannette Reyes
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Jeannette Reyes
Her Handle: @msnewslady
Her Title: Content Creator
Who's That It Girl: Jeannette Reyes, known online as @msnewslady, went from the newsroom to building her own media brand. She’s a creator, speaker, and author using her platform to help women show up confidently on and off camera.
Her "Yes, And" Statement: "Yes, I take up space and I make room for others."

Founder of Mary Louise Cosmetics Akilah Releford
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Akilah Releford
Her Handle: @akilahreleford
Her Title: Founder of Mary Louise Cosmetics
Who's That It Girl: Founder of Mary Louise Cosmetics, Akilah merges skincare and sisterhood with intention. We celebrate her for turning DIY passion into a thriving brand rooted in empowerment and care.

Award-Winning Journalist and Beauty Expert Kayla Greaves
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Kayla Greaves
Her Handle: @kaylaagreaves
Her Title: Award-Winning Journalist and Beauty Expert
Who's That It Girl: Kayla Greaves is a journalist and on-camera expert who’s spent more than a decade telling stories that matter. From interviewing icons like Naomi Campbell to consulting for major brands, she continues to redefine beauty and culture.
Her "Yes, And" Statement: "Yes, I'm bold and I make no qualms about it."

Digital Creator Lauren W.
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Lauren W.
Her Handle: @laurenthelolife
Her Title: Digital Creator, Lifestyle and Beauty
Who's That It Girl: Lauren W. brings a breath of honesty to lifestyle content. We celebrate her for creating digital spaces that feel like safe havens for self-discovery, growth, and grace.
Her "Yes, And" Statement: "Yes, and I'll do it solo!"

Host of 'She's So Lucky' Podcast Les Alfred
Les Alfred
Her Handle: @lesalfred
Her Title: Host of She's So Lucky podcast
Who's That It Girl: Les Alfred is a media entrepreneur and cultural storyteller shaping the future of women-centered narratives. As the creator and host of She’s So Lucky (formerly Balanced Black Girl), an NAACP Image Award-nominated podcast, she has built a thriving media ecosystem that explores wellness and self-discovery through the lens of trail-blazing women.
Her "Yes, And" Statement: "Yes, I'm strong and I lead with softness."

Influencer, Rapper and Actress Aliyah's Interlude
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Aliyah's Interlude
Her Handle: @aliyahsinterlude
Her Title: Influencer, Rapper and Actress
Who's That It Girl: Aliyah's Interlude brings softness and soul to the internet’s boldest spaces. We honor her for creating artful, introspective content that reminds us to slow down, reflect, and dream louder.

Beauty and Fashion Digital Creator Clarke Peoples
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Clarke Peoples
Her Handle: @clarkepeoples
Her Title: Beauty and Fashion Digital Creator
Who's That It Girl: Clarke Peoples creates content that feels like a warm conversation. We love her for her authenticity and for showing that influence grounded in truth never goes out of style.

Model and Content Creator Kamrin White
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Kamrin White
Her Handle: @kamrinwhite
Her Title: Model and Content Creator
Who's That It Girl: We celebrate Kamrin White for transforming her lifestyle lens into something real and radiant. A proud Afro-Latina creator and entrepreneur, she weaves wellness, fashion, and authenticity into her content, inviting her audience to live boldly and vulnerably in their own stories.

Lifestyle and Beauty Creator Jayla Brenae
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Jayla Brenae
Her Handle: @jaylabrenae
Her Title: Lifestyle and Beauty Creator
Who's That It Girl: Jayla Brenae inspires through her transparency and storytelling. We honor her for blending wellness, confidence, and community into content that uplifts and empowers women of all walks.

Journalist and Content Creator Casey Winbush
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Casey Winbush
Her Handle: @caseywinbush
Her Title: Journalist and Content Creator
Who's That It Girl: With humor and heart, Casey Winbush is the voice of digital relatability. We celebrate her for blending vulnerability with wit, turning everyday stories into shared laughter and healing.

Model and Owner of PLEASEPEARLME Kendra Austin
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Kendra Austin
Her Handle: @kendramorous
Her Title: Model and Owner of PLEASEPEARLME
Who's That It Girl: Kendra Austin is poetry in motion, writer, model, and muse. We honor her for redefining softness as strength and for giving women permission to rest, feel, and reclaim joy.

Multidisciplinary Visual Artist and Creative Entrepreneur Shema Love
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Shema Love
Her Handle: @shemalove
Her Title: Multidisciplinary Visual Artist and Creative Entrepreneur
Who's That It Girl: Shema Love is a Brooklyn-based artist and designer turning art into healing. Her bold visuals and apparel celebrate Black joy, creativity, and self-expression, featured by Vogue, Nike, Netflix, and the WNBA.
Her "Yes, And" Statement: "Yes, I save lives and art saved me."

Content Creator Kristine Thompson
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Kristine Thompson
Her Handle: @mskristine
Her Title: Content Creator
Who's That It Girl: Kristine Thompson is a fashion and lifestyle creator passionate about redefining style standards for plus-size women. Through her platforms, she shares inspiring fashion, beauty, and travel content that empowers her community to feel confident at any size.
Her "Yes, And" Statement: "Yes, I celebrate style and I challenge the idea that beauty comes in one size."

Beauty, Lifestyle and Fashion Creator Crystal Nicole
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Crystal Nicole
Her Handle: @iamcrystalnicolee
Her Title: Beauty, Lifestyle and Fashion Creator
Who's That It Girl: Crystal Nicole’s storytelling moves between vulnerability and victory. We honor her for her ability to inspire others to be unapologetically themselves despite the pressures of social media and for crafting narratives that empower women to rewrite their own anthems.
Tap into the full It Girl 100 Class of 2025 and meet all the women changing game this year and beyond. See the full list here.
Featured image by xoStaff









