Ready To Be Your Own Boss? These Charlotte Entrepreneurs Share Their Best Tips
This article is in partnership with Visit Charlotte.
Trading the security—hello, regular paychecks and benefits—that come with a 9-to-5 for the unknowns of entrepreneurship requires a big leap of faith. Yet, for the women who dare to start their own venture, and muscle through challenges (particularly those of the last year), the experience is intensely rewarding—doubly so when your business helps bring vitality to your neighborhood, and is supported by your neighbors. But where to start?
These three women, all of whom left successful careers with big corporations to be their own boss, found the welcoming, mid-sized city of Charlotte to be fertile ground for opening up shop. Spoiler alert: They're happier than ever!
Remi Haygood, Charlotte Yarn
Courtesy of Remi Haygood
Remi Haygood learned to knit to deal with the stress of a corporate banking job. As she knit and purled each new skein of yarn, this calming pastime slowly became her passion.
In 2005, Haywood learned that the owner of Charlotte Yarn was looking to sell the store and she decided it was time to leave the corporate world and embark on a new career.
"Even though I had never worked retail, I have never been shy about trying new things," she says. "I liked knowing that I was in control of whether it failed or succeeded."
Haygood admits the learning curve was steep: She'd never used a cash register or run payroll and had no idea about business essentials like applying for tax identification numbers or paying sales tax, all while researching knitting trends, building a local knitting community, and marketing her store to bring in shoppers.
"I thought, 'I'll order yarn and teach people to knit,' but there was a lot of work on the back end to make the business run," she says.
It didn't take long for Haygood to master the basics; she took to entrepreneurship the same way she took to knitting: quickly and passionately. Charlotte Yarn customers embraced the business—and the change in ownership—and cheered Haygood on as she put her own spin on the shop.
The business skills that Haygood developed running Charlotte Yarn were essential for navigating the pandemic. She changed the store hours, introduced beginner knit kits to help people learn the craft during quarantine, promoted one-on-one (socially distanced) knitting lessons and introduced virtual "sit and knit" gatherings. Haygood's now launching corporate team-building events to help others relieve stress through knitting.
"I don't knit as much as I used to and my hobby is now my work," she says. Yet the locals who've supported her from the start are all the better for it. "I find joy in seeing how much knitting has helped other people."
Lindsey Williams, Davidson Wine Co.
Courtesy of Lindsey Williams
After graduating from law school, Lindsey Williams spent a decade working for a big bank. Williams was successful, climbing the corporate ladder and receiving accolades for her work, but she was burned out and looking for new opportunities.
"I started thinking, 'What if I went out on my own? What is something I would want to do?'" she recalls. "I'd always loved wine…and I fostered that love of wine into my next career."
Williams took winemaking classes and participated in an internship with a winemaker in California before opening Davidson Wine Co. in 2019. "As a lawyer, when you have a difficult case, you do a lot of research," she recalls. "I wasn't going to feel comfortable going into wine without knowing a lot about it."
The "urban winery" in Davidson (about a half hour from Charlotte) produces popular wines like merlot, cabernet and chardonnay as well as unique wines like petit verdos and pinotages. As head winemaker, Williams makes all of the wines and offers tastings, wine sales and a bistro menu from the wine bar in bustling downtown Davidson.
Her legal background proved helpful for navigating the federal and state regulations but, Williams admits, "I had no idea all of the hats I'd be wearing: winemaker, retail, marketing, human resources all fall on me."
Opening a wine bar meant trading a (mostly) 9-to-5 career for one that requires working nights and weekends, and the transition to entrepreneurship required several other adjustments. Williams credits local mentors for helping her navigate the challenges and celebrate the successes of being her own boss.
"It's important for women to find other mentors and support," she says. "Having someone to provide a sounding board when I'm having a challenge and leaning on others to help is one of the things that's been really beneficial to me."
Sherry Waters, The Pauline Tea Bar-Apothecary
Courtesy of Sherry Waters
Although Sherry Waters had a background in marketing and public relations, she credits her work as a hospital chaplain for inspiring her to open an herbal tea lounge. "The idea of having a sacred space for the community was planted in my heart," she recalls.
In 2019, Waters opened The Pauline Tea Bar-Apothecary in Charlotte's Camp Greene historic neighborhood district. Customers order steaming mugs of herbal tea, read, meditate, journal or engage in quiet conversation. A grant from the Center City Small Business Innovation Fund allowed Waters to build a labyrinth behind the building in the Camp Greene neighborhood.
"It's quite different from a normal café," she says. "The intention here is to unplug and find respite and solace in a peaceful environment…it's a sanctuary space."
Creating that kind of environment required a great deal of work. Waters studied herbal teas, tapped into community resources, hired staff and maintained long to-do lists to keep things running. In an attempt to do it all, she realized the need to prioritize self-care.
"I've gotten better about learning to say 'no,'" she says. "There have to be boundaries to protect my time."
It's hard to take time off when the demand is so great. The community has embraced the unique space, dropping in for tea and renting the tea bar for special events. During the pandemic, Waters received invitations to sell loose leaf teas and cold brews at two local farmers markets. It added to her schedule but offset COVID-19-related business losses—and brought Waters even closer to her community.
"I've always found Charlotte to be generous, supportive and innovative," she says. "One of the most important skills you can have as a business owner is being part of your community, aware of their needs and able to respond."
Featured image courtesy of Lindsey Williams
ItGirl 100 Honors Black Women Who Create Culture & Put On For Their Cities
As they say, create the change you want to see in this world, besties. That’s why xoNecole linked up with Hyundai for the inaugural ItGirl 100 List, a celebration of 100 Genzennial women who aren’t afraid to pull up their own seats to the table. Across regions and industries, these women embody the essence of discovering self-value through purpose, honey! They're fierce, they’re ultra-creative, and we know they make their cities proud.
VIEW THE FULL ITGIRL 100 LISTÂ HERE.
Don’t forget to also check out the ItGirl Directory, featuring 50 Black-woman-owned marketing and branding agencies, photographers and videographers, publicists, and more.
THE ITGIRL MEMO
I. An ItGirl puts on for her city and masters her self-worth through purpose.
II. An ItGirl celebrates all the things that make her unique.
III. An ItGirl empowers others to become the best versions of themselves.
IV. An ItGirl leads by example, inspiring others through her actions and integrity.
V. An ItGirl paves the way for authenticity and diversity in all aspects of life.
VI. An ItGirl uses the power of her voice to advocate for positive change in the world.
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When discussing the topic of raising children, discipline is often the first thing that comes to mind. Children need discipline. Full stop. But what is discipline? And how do we draw the line between discipline and revenge?
The origin of the word "discipline" can be traced back to the Latin word "disciplina," which means "instruction" or "teaching." Over time, however, discipline has come to be synonymous with punishment, with parents relying on shame, fear, and/or physical pain to curb undesirable behavior.
Teaching takes time, so nipping it in the bud in whatever fashion parents deem necessary (within reason) has become the norm. But is this what’s best for children? And when does it become less about curbing undesirable behavior and more about getting our licks back for offenses we feel our children should know better to do?
In my work as a parenting coach, I’ve often heard parents say, “I asked him nicely three times before spanking him. He didn’t stop doing it until I did, so clearly talking doesn’t work.”
And the parent isn’t wrong. Talking often doesn’t work the first, the third, or the even the 10th time. And the reason is directly tied to brain development.
Children cannot and do not process information the way an adult can. Auditory processing is not fully developed until a child is 14 or 15 years old. And even then, if a child has auditory processing delays or Auditory Processing Disorder (APD), they may always struggle with processing auditory commands. According to Susie S. Loraine, MA, CCC-SLP, the term auditory processing refers to how the brain perceives and interprets sound information. Several skills determine auditory processing ability—or listening success. They develop in a general four-step hierarchy, but all work together and are essential for daily listening.
Without this understanding, discipline can easily become revenge because parents will then view their child’s misdeeds as a personal slight. Instead of teaching them to do better, parents now want to show them the consequences of not doing better. This is why it's imperative for parents to discern between discipline and revenge to maintain healthy relationships with their children.
5 WAYS TO DISTINGUISH BETWEEN PARENTAL GUIDANCE AND RETALIATION:Â Â
​Understanding The Intent
Discipline is rooted in love and concern for the child's well-being. It focuses on teaching lessons and helping children understand the consequences of their actions. Conversely, revenge-driven actions stem from a desire to inflict pain or punishment as payback for perceived slights or disobedience. Parents should reflect on their motives before taking disciplinary actions. Ask yourself whether your intention is to help your child learn or to make them suffer for upsetting you.
Example: If a child accidentally breaks a valuable item, a disciplinary response would involve discussing the importance of being careful and working with the child to come up with a way to replace or fix what they’ve broken. On the other hand, a vengeful reaction might involve yelling, harsh punishment, or bringing up past mistakes to intensify guilt.
​Maintaining Emotional Regulation
Effective discipline requires parents to remain calm and composed, even in challenging situations. It's natural to feel upset or frustrated when children misbehave, but responding with anger or resentment can escalate the situation and blur the line between discipline and revenge. Before addressing the issue, take a moment to breathe and collect your thoughts.
Example: If a child cannot follow instructions, a disciplined response would involve calmly explaining why their cooperation is necessary in working with the child to accomplish the goal. Conversely, a retaliatory response might involve shouting, name-calling, or resorting to physical punishment out of anger.
​Promoting Growth and Learning
Discipline should always aim to promote growth and learning. It involves guiding children toward making better choices and understanding the impact of their actions on themselves and others. Effective discipline strategies include positive reinforcement, setting clear expectations, and providing opportunities for reflection and growth.
Example: If a child repeatedly forgets to complete their chores, a disciplinary approach would involve discussing the importance of responsibility and finding solutions together, such as creating a chore chart or setting reminders with Siri or Alexa. In contrast, a revenge-driven response might involve imposing overly harsh punishments or belittling the child, which can undermine their self-esteem and hinder their ability to learn from their mistakes.
Momo Productions/Getty
Building Trust and Communication
Trust and open communication are essential components of a healthy parent-child relationship. Discipline should strengthen this bond by fostering trust and encouraging children to confide in their parents without fear of judgment or retaliation. When children feel safe and supported, they're more likely to accept discipline as a form of guidance rather than punishment.
Example: If a child admits to breaking a rule or making a mistake, a disciplined response would involve listening to their perspective, discussing the consequences of their actions, and working together to find a solution. Conversely, a retaliatory response might involve accusations, blame, or shutting down communication, which can erode trust and damage the parent-child relationship.
Seeking Professional Guidance
Parenting is a learning journey, and, disciplining children is a delicate balance between guiding them toward responsible behavior and nurturing their growth. By understanding the intent behind our actions, maintaining emotional regulation, promoting growth and learning, building trust and communication, and seeking professional guidance when needed, as parents we can help our children built on love, respect, and understanding.
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Featured image by Courtney Hale/Getty Images