From Rocawear To Rich Girl Candy: My Fashion Brand Celebrates The True Empowerment Of Women
As Told To is a recurring segment on xoNecole where real women are given a platform to tell their stories in first-person narrative as told to a writer.
This is Mieka Joi's story, as told to Charmin Michelle.
I have always loved fashion and how it makes us feel. I love the creativity and individuality that is encouraged. I love the places that it can take you. I love the happiness it brings...
Your outfit can literally elevate, and even transform, your mood and confidence. And what's even better, is we can achieve an amazing look on any budget.
Throughout my life, the experiences that I've had, the things that I've seen and learned, and the opportunities that I have come across, is what ultimately drove me to make the decision to dive head-first into a space that I oh so loved.
And from there, a dream was born...
The Birth Of A Designer
I've lived my life as the CEO and Head Unicorn of my fashion label, well before I even founded the company. It was always just in me.
I'm a Chicago girl—in every aspect—born and raised. I grew up with entrepreneurship at the forefront of my household, as both of my parents were business owners. Since birth, I saw my mother, a successful single black female entrepreneur, give everything she had to her business and family. So naturally, I didn't know any other way in terms of a profession. Witnessing her work ethic, instilled a different level of confidence in me when it came time for me to pursue my own passion and career.
My company is Rich Girl Candy. We're a mood-changing symbol, using neon and varying colorful elements to encourage happiness and light-feeling childlike bliss. We pride ourselves on being a feeling; a vibe. And we celebrate individuality and standing apart from the status quo.
When you see my brand, you see color, fun, flair, and fashion, something many shy away from.
Long before getting to the point of where we are today, I worked in the fashion and styling game, dating back to my sophomore year at Clark Atlanta.
My roommate and I were approached with an opportunity to intern for a top-tier district buyer for Rocawear. And for me, this was a dream come true.
Rocawear? As in Jay-Z's Rocawear?
Sis, I am on the way...
I mean, Jay has always been one of my favorite artists, and I adore the Rocawear brand, of course, even to this day. So, basically, there was never even a moment where I considered otherwise.
We each accepted and ran with being students of fashion. One of the dopest experiences ever. Being in that environment, and just being in the presence of so many people I could learn the inner workings from, was beyond priceless. I was able to first-hand observe the fashion industry from a different perspective, which of course, was intriguing.
From here, there were a few bumps and bruises, developed companies, and partnerships made. I even took on various clients for styling and consulting, and eventually, Rich Girl Candy was born. This was in 2013–I was 25 years old.
And since that internship, to now, you've seen my work on a few of our faves—Serena Williams being one (she looked so bomb that day)—in addition to many others.
The Beginning Of Forever
I'm often asked the origin of RGC, and for me, it's simple. Rich means "abundance". And in some capacity, we are all rich—whether rich in love, rich in friendship, rich in health, or even in wealth. Basically, I want all women to be fruitful. I actually originally planned for RGC to solely be a high-end resale shop for designer bags and shoes. The accessories would originally serve as a treat to women, similar to how candy is for kids. Thus, Rich Girl Candy.
Over time, we became an all-in fashion brand, complete with a girl's youth line, partnership collections with celebs, athletic wear, swimwear, and even grinders—color always being the focus. While evolving, I knew I wanted to target fly basketball and soccer moms—those moms who match sweats with a Chanel bag or mix their fave designer dress with sneakers instead of heels. I wanted our woman to be completely comfortable, but still turn heads, whether running errands or going to a concert.
Our first year, we honestly wasted way too much money, there was so much trial and error. My biggest disappointments and lessons lived in these moments, hell they survived there. I was forced to become well-versed in fashion basics—ones that people don't necessarily consider, such as understanding the necessity to plan 6-12 months ahead of time (because ladies, fair warning, no factory is ever on schedule). This changed my entire perspective on how I conduct business.
So, now, while most are mapping out their 2020 fiscal year, I'm thinking of 2022.
But make no mistake about it, I've had so many rewarding moments with my business. One of my favorites, last year—the first time we attended ComplexCon in Chicago. Such a monumental moment for my team and I. For one, it was ComplexCon, the mecca of the most influential minds in the country. And two, it took place in my hometown. Being in LA and traveling often, can all take its toll. So this, for me, was a full circle moment.
Entrepreneur Girl, In A Rich World
Listen, ladies, I tell my story solely to empower. That's all I really want. My entire brand is based on it. To empower is to truly want to see others win, while supporting that win in whatever capacity you can. It's being the example, or the leader, for all women to look up to and grow from. I may not agree with how someone runs their business, but we are all doing what works for us. Everyone has their own journey, and that's OK. And this goes for all women, of all shades, with all body types, and in all facets of work.
Empowerment isn't exclusive to a specific group of women who have passed a specific threshold. And it's certainly not for sale.
We are so much more powerful when we support each other in the lanes that we choose for ourselves, we deal with enough shit on our own.
And being in my world, I often see a faux notion of that support; a thin layer. This isn't enough for me. I believe in wholehearted loyalty and protection of our queens—and if you really wanna have that conversation, let me know. I'm always intrigued by the mere misconception.
So, my advice and affirmations as a business owner lie here:
- If entrepreneurship is a path you want to take, or a path you're currently on, stay your course. It's your course.
- There will be many people wanting you to pay them to build your brand. No one can build or sell your brand like you can. Get help where necessary, but when it comes to vision, save that money, sis.
- The best publicity is free. Quality product sells itself.
- You will want to give up. Don't. These times just confirm that you're on the right path. Nothing great comes without fear. Keep going, always.
- Find your passion. Don't take on a journey just because you see someone making money from it, that's not your passion. It's forced. Therefore, it's work.
When I'm overwhelmed I meditate. I pray, I read, I take time to reflect inward; mostly tapping into what lessons the universe is trying to teach me. I'll listen to a few of my go-to podcasts and I'm big on journaling, it helps to release buried feelings and emotions.
As for what's next for me, with the quarantine, only God knows. A lot of the events and festivals we had for summer have been postponed, so now we're in campaign mode, which represents our new reality. I am, however, focusing on engaging with our customers and audience, letting everyone know we are in this together, and in the meantime, building out the brand, making key connections, and promising a solid next move.
And I'm making a point to do all of the above, while continuing to support everyone around me. And you too.
To keep up with Mieka Joi, follow her on Instagram at @miekajoi_.
If you have a story you'd like to share, but aren't sure about how to put it into words, contact us at submissions@xonecole.com with the subject "As Told To" for your story to be featured.
Feature image courtesy of Shaun Michael.
Charmin Michelle is a southern native and creative spirit who works as a content marketer and events manager in Chicago. She enjoys traveling, #SummertimeChi, and the journey of mastering womanhood. Connect with her on Instagram @charminmichelle.
Exclusive: Melanie Fiona On Making High-Vibrational Music & Saying Yes To Partnership
Melanie Fiona is back! After taking a little more than a decade-long hiatus, she has officially made her return to music and blessed us with two singles, “Say Yes” and “I Choose You.” While both singles are very different from each other, they both reflect who she is today and the type of music she wants to make. In our conversation, the mom of two expressed what she learned during her time away.
“It's interesting, even when I said it is like coming back, I don't ever feel like I really left because I was always still performing. I've still been public. It's not like I went into being this recluse person or version of myself, but the thing that I really learned in this process is that I think things take time,” Melanie says in a xoNecole exclusive.
“I think often we're so caught up in it, being on the timing of demand or popularity, or, like, striking while the iron is hot and the thing that I've learned is that everything is on God's time. That's it. Every time I thought I would have been ready, or, like, things were taking too long, I had to reship some things, personally, professionally, in my life. I also gave myself permission to make a living, not just make a living, but make a life for myself.”
Making a life for herself included getting married to Grammy-nominated songwriter Jared Cotter, starting a family, and embracing new landscapes, such as podcasting as a co-host of The Mama’s Den podcast. She also began doing more spiritual work and self-care practices like meditation, sound healing, Reiki, acupuncture, and boundary setting, which allowed her to get in touch with her inner voice.
“I wasn't putting out music, and I wasn't experiencing a number one record, but I was being a number one mom,” she says.
“I was experiencing things that were allowing me to heal and get in touch with myself so that I could make new music from a space of joy and freedom, and excitement again because I definitely feel like I did lose some excitement because of just politics and industry and what it can do to your mental health and even your physical health. So giving myself the space to really just say, ‘Hey, it's okay. Everything's right on time.’”
The joy and excitement are felt in one of two new singles, “I Choose You,” which is more of a lovers rock vibe, a tribute to Melanie’s Caribbean roots. While the Grammy award-winner is known for ballads like “It Kills Me” and “Fool For You,” she is becoming more intentional about the music she makes, calling it high-vibrational music. She says her music is a “reflection of my life,” as it captures every facet, from hanging out with friends to riding around in her car.
“Say Yes” has the classic R&B vibe Melanie is known for. However, both songs are inspired by her relationship. Melanie and Jared got married in December 2020, and the Toronto-bred artist dished on their relationship. Fun fact: he is featured in the “Say Yes” music video.
“When we first started dating, I had come into that relationship post a lot of self-work. I had gotten out of a long-term relationship, I had a year and a half to date and be by myself and do a lot of work on myself alone. And when we met, I remember feeling like this has to be my person because I feel it,” she says.
“And so when we went into that relationship, and we started dating, I was very clear. I was like, I know what I want. I'm very clear on what I need, and I'm not going to withhold my truth about myself in this process because of pride or fear of rejection. I know you love me, but I'm coming with my heart in my hand to let you know that if we're gonna get there, we have to put fear aside and say yes. So that was kind of like my open letter to him, which is why the video is us having a conversation.”
Melanie also shares that saying yes to her partner has empowered her in many ways, including motherhood and showing up for herself. Her new EP, also titled Say Yes, will be available at the top of 2025.
Check out the full interview below.
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Feature image by Franco Zulueta
Boris Kodjoe Knew Nicole Ari Parker Was 'The One'—Even When She Was Married To Someone Else
Nicole Ari Parker and Boris Kodjoe are the epitome of Black Hollywood love goals, blending romance, resilience, and partnership into a bond that has stood the test of time. From their serendipitous meeting on the set of Soul Food to nearly two decades of marriage, the couple's love story is one of mutual respect, unwavering support, and undeniable chemistry.
Boris opened up about their “meet-cute” while chatting with Jemele Hill on her podcast Jemele Unbothered. The Austrian-born German actor always knew it was Nicole for him. Boris told Jemele, “I knew she was my person, but she was still struggling a little bit because she was like, ‘Yeah, you know, he’s a model, blah, blah. He’s an actor, blah, blah.’ She was trying to tell herself I’m not the one, but I knew, I knew.”
One new fun fact we learned was that Nicole was married and Boris was also in a relationship. That didn’t bother Boris though because when you know, you know.
“It started getting tricky when the second year, second season [of Soul Food], I think, when the whole entire crew was over us. The whole crew was like, ‘Y’all mfs, you better get that together because we know. Are you guys blind?’”
He went on to say, “Then one day I walked in a trailer and I said to her, ‘By the way, we are gonna be married with two kids one day.’ And I just walked out. That didn’t go over very well. She was mad. She was mad for three weeks. But think about it—why was she mad though? Why was she mad? Because she was right. If it was just a joke to her, she would’ve just laughed and moved on.”
They decided to take a break from each other over the summer after Soul Food wrapped. But the universe had other plans, just two weeks later, they found themselves working together again on the set of Brown Sugar in New York.
Together, they’ve navigated parenthood, launched business ventures, and become advocates for health and wellness, all while keeping their connection strong. Their journey is a beautiful reminder that true love thrives on teamwork, trust, and a shared vision for the future.
The 'Soul Food' cast members in 2000: Darrin Henson, Rockmond Dunbar, (back row) Boris Kodjoe, Nicole Ari Parker, Vanessa Williams, (middle row) Malinda Williams and Aaron Meeks (foreground)
Ken Hively/Los Angeles Times via Getty Images
2000:
First Meeting: Nicole Ari Parker and Boris Kodjoe met on the set of the Showtime series Soul Food, where they played on-screen love interests. Their chemistry both on- and off-screen sparked a real-life romance. During his interview with Jemele Hill, he said, “When I first got there, I was the newbie. It was my first job. Super excited, super nervous. And she was unbelievable—actress on stage, movies, TV, everything. But she really embraced me. She was super nice to me. I remember that—super heartwarming and nice.”
He continued, “She really helped me a lot—breaking down the scripts, explaining to me what was going on. I had a million questions. When I read the script, half the stuff I didn’t understand, right? Because there were colloquialisms, there were references to old TV shows that I’d never seen in my life. So I would always come to her and ask her about certain things that I was supposed to say, and I didn’t know what it meant.”
2005:
Engagement: Boris proposed to Nicole, marking a significant step in their relationship.
Marriage: The couple tied the knot on May 21, 2005, in an intimate ceremony in Gundelfingen, Germany, Boris's homeland. Kodjoe and Parker exchanged vows in his hometown of Gundelfingen, Germany, in 2005 at a 900-year-old venue. They told People, “We walked from the church to his Oma's house, and it was literally like we were Hansel and Gretel. I thought I was in a storybook.” The newlyweds arrived at the church in a horse and carriage donning traditional German garb.
First Child: The couple welcomed their first child, Sophie Tei-Naaki Lee Kodjoe, who was born with spina bifida. Her condition inspired their advocacy for health awareness.
2006:
Advocacy Work: Boris and Nicole became active in raising awareness about spina bifida and supporting families with children who have special needs. “We have gone through so many different emotional levels with Sophie,” Boris told PEOPLE. “We had the fear of her dying to paralysis. All kinds of different monsters attacked us.” The couple's personal journey led them to establish the Sophie's Voice Foundation.
The organization's mission is to increase awareness about spina bifida and generate financial support for a groundbreaking new surgical procedure trial.
2007:
Second Child: Their son, Nicolas Neruda Kodjoe, was born, completing their family. In 2015, Boris celebrated his baby boy on Instagram saying, “You brighten up the sky for us every single day. When God sought me out to be your dad he blessed me with so much love and light. I'm honored and excited to be in your presence and to witness the evolution of Nico.”
2010s:
Power Couple Status: Nicole and Boris became known as a Hollywood power couple, balancing their thriving careers with family life and public appearances. They often shared insights into their marriage and parenting on social media and in interviews. The Real House Husbands of Hollywood alum shared this advice, “[Treat] your wife like she's still your girlfriend. You have to water the plant every day, not just once a week. [Give her] surprises, little gifts, notes, texts, flowers. Just little things, but do them consistently."
Nicole Ari Parker and Boris Kodjoe in 2010.
Jean Baptiste Lacroix/WireImage
2015:
10th Wedding Anniversary: The couple celebrated a decade of marriage, frequently sharing their gratitude for each other in public forums.
To celebrate, Nicole shared a love letter in German (that we have translated in English) to her forever love:
You are EVERYTHING
Corinthians said it would be.
Patient
Kind
Free of envy
Does not boast
Humble
Not easily angered
Keeping no record of wrongs.
You protect, trust and persevere.
You are EVERYTHING your fans think you are.
Ridiculously fine.
With clothes.
Without.
Takes care of his kids.
Good to his wife.
Respects his Mama.
Handles his business.
You are EVERYTHNG I ever hoped for
Strong.
Deep.
Kind.
Connected to his Spirit.
Funny.
Smells good. (heyy)
Travel companion
Focused on what matters.
Provider.
Good father.
King.
Together we have filled a decade with
Laughter and adventure,
Tears and trials,
Kids and chaos,
Deep connections and communication breakdowns,
Fried Chicken and schnitzel…
Holding each other up and having each other’s back all along the way.
I am so blessed to call you my husband for these past 10 years
and I am so ready for 10 more.
Truly, Madly, Deeply, Your Nicole.
2018:
Fitness Venture: Nicole and Boris launched KOFIT, a wellness app focused on fitness and healthy living, showcasing their shared passion for holistic health. Nicole and Boris Kodjoe's fitness app aims to help families prioritize health and wellness without sacrificing precious time. The app offers quick and easy exercises and meditations that can be completed in as little as five minutes per day, making it accessible for busy families.
The app features instructional videos led by the fit couple themselves, along with contributions from Boris' brother Pat, a certified personal trainer, and his wife, a seasoned yoga practitioner. The Kodjoe-Parker children also make appearances in the app, adding a fun and engaging element for families to enjoy together.
2019:
In a 2019 interview with PEOPLE, Nicole Ari Parker and Boris Kodjoe expressed their admiration for each other. “He's exactly who his persona is, kind, loves being a husband and father. An incredible human being who thinks of others. He's just authentically good.” Boris added, "She's drop-dead, smashingly gorgeous and sexy. She's intelligent. She's confident. The fact that she's so comfortable with who she is, that to me is everything."
Nicole Ari Parker, Boris Kodjoe, and family in 2019.
Rachel Murray/Getty Images for City Year Los Angeles
2020:
Lockdown Life: During the COVID-19 pandemic, the couple’s humorous social media posts about their relationship resonated with fans. Nicole jokingly complained about Boris not flirting with her, sparking a viral discussion about romance in long-term marriages.
2022:
Marriage Wisdom: They shared their secrets with Ebonyto keeping the spark alive in their relationship after nearly two decades, emphasizing communication, mutual respect, and adaptability. The couple attributes “kissing for no reason, surprise daycations, and spiritual check-ins” as tried-and-true tips for keeping the fire alive in your relationship throughout all of the chaos.
2023:
In February 2023, the couple revitalized Gymwrap, Parker's athleisure brand. Originally conceived by the actress years prior as a solution for workout headbands, the brand has since expanded under Parker and Kodjoe's leadership to include a wider range of accessories, jackets, tops, and leggings.
"I admire her and her brain for how creative she is and the ideas that she comes up with. I'm in awe when I just watch her navigate these kinds of environments," Boris shared with PEOPLE. The family collaborated to relaunch the brand, with Sophie contributing her production and photography skills.
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Featured image by Kevin Tachman/amfAR/Getty Images for amfAR