

Have you ever seen someone working in an industry, career, or business and wondered how they got there? When a new trend of pop-up installations became popular in Instagram culture, I wondered who created them. Going down several rabbit holes later, I was led to set design and all the ways you could exist in the world of interior design. From designing activations at a music festival to designing a set for a music video or a TV show, set design can look a variety of ways. My first taste of the magic of set design came during a visit to an Atlanta staple, T.I.'s Trap Music Museum. The sorceress behind some of that magic?
Meet Marina Skye, owner of Set By Skye.
Skye's business specializes in both set design and creative direction. Her passion and undeniable eye has led her in quite a few rooms and has caused her to be a name that's dominant in conversation surrounding the set design world. In addition to being a collaborator for the Trap Music Museum, she has designed projects like the interactive art exhibit Motel 21 with rapper 21 Savage. The Atlanta-based visionary also serves as the art director for Epic Records artist Jidenna.
After hearing Skye speak at the Trap Music Museum, I had to find out how she carved her space into some of the most recognizable and creative set design projects out there right now. Here's what she had to say.
xoNecole: How did you get started in set design?
Marina Skye: When I graduated from college, I was doing marketing and working at IKEA. [While] I was working at IKEA, my brother was shot and killed. He went to Morehouse while I was at Clark University and he was actually shot and killed at Morehouse a week after his graduation and a week before his birthday. Needless to say, that was heart-wrenching. When intense situations happen to people, it kind of slaps them in the face. It made me figure out life literally is too short. If I'm not doing what I want to do right now, I've got to figure out what that is.
So I started a clothing line. I started a vintage online store and things were going well. I was a new business owner trying to figure things out, but it was bringing money in and that was a blessing. A year into the fashion business, I realized at trade shows, I was paying more attention to the spaces I would make for my clothes to be presented, as opposed to actually paying attention to the clothing I'm supposed to be selling. Once I realized that was really what I was spending most of my time on, I started to research what that job was and it was creative direction and then set design. I never really looked back after that.
Courtesy of Marina Skye
"When intense situations happen to people, it kind of slaps them in the face. It made me figure out life literally is too short. If I'm not doing what I want to do right now, I've got to figure out what that is."
How did you build your current set design company?
I did a lot of photoshoots with my best friend who is a photographer just to create my portfolio. And from that, I started doing sets for parties in Atlanta and that's kind of how people started to hear about me. I became the set designer for an escape room in Atlanta and the business was literally me and the owner. Now I know God put me in that position so I could figure out how to be a small business owner. That job really helped me figure out how to be my own boss because I was working so closely with the boss of the company.
After that, I started my own business and it was probably a year and a half of trying to just figure out where money was going to come from. There was a lot of figuring out stuff but every project I had, I just made sure it was a little bit bigger than the previous project so I could work my way up.
How does your background in fashion play a part in your design aesthetic?
Honestly, unless I'm doing a set specifically for a fashion line, fashion doesn't really play a big role in what I do. However, I personally tend to wear extreme outfits, so people have kind of come to know that about me. It added to the brand because it was also an element of surprise, if that makes sense.
I have realized that I'm almost like a method artist when I'm into a specific job. I live my life in themes. I wake up in a different theme every day. I then have to categorize my projects by themes. If they don't have themes, I give them themes because that's how my mind works. I feel that my project reflects my fashion as opposed to my fashion reflecting the projects.
Courtesy of Marina Skye
"I live my life in themes. I wake up in a different theme every day. I then have to categorize my projects by themes. If they don't have themes, I give them themes because that's how my mind works. I feel that my project reflects my fashion as opposed to my fashion reflecting the projects."
What is a typical day or workweek like for a set designer?
Every day is very different because the projects that I have are so different from each other. That is because I do a few different things, like stage design and music videos. But everything starts out with a general concept that we have a conversation about with the client. If the project that we're doing is in the city, I meet them in person at the venue. We do a walk-through and I talk to them again in person about what they want. We bounce ideas off each other and then I go back home or to my office and I create a visual for them.
The visual includes a color theme board, basically a general mood board. All of my thoughts are put in something for them to see. Then I send that over to them and they let me know whether or not this is the kind of direction that they want to take. From there, I create a budget for them and my budget is extremely itemized. I'm very big on my clients knowing exactly where their money's going. I am very upfront with every single thing that's going into the project. Once I buy, my team and I come in and then we just get to work.
How did you combat imposter syndrome as you began to work on bigger projects?
I think I deal with imposter syndrome all the time. There's always a level of quick self-doubt. I feel like if my dreams don't scare me, they're not big enough. So I'm comfortable with it, and I'm getting more comfortable as time goes by. As my dreams get bigger and my accomplishments get bigger, I am getting more comfortable with the sense of being uncomfortable. The combination of not knowing what I'm supposed to be doing, mixed with the general, yearning to figure it out slapped any doubt in the face. But as the projects got bigger and the responsibilities got bigger, the doubt definitely got bigger as well. So I think imposter syndrome now is a bit more than it was in the beginning, but I'm also growing more comfortable with that.
Courtesy of Marina Skye
"There's always a level of quick self-doubt. I feel like if my dreams don't scare me, they're not big enough. So I'm comfortable with it, and I'm getting more comfortable as time goes by. As my dreams get bigger and my accomplishments get bigger, I am getting more comfortable with the sense of being uncomfortable."
What was the toughest setback/obstacle that you overcame while pursuing your career?
Not having the funds that I would have liked to have in order to create the projects that I wanted to create. In the beginning, I was doing a lot of stuff for free just to create my own internship. It was very stressful and sometimes depressing, when I'm trying to focus on being a creative, but also trying to figure out how I'm going to pay my rent. The biggest obstacle was just having to balance being an adult while trying to pursue dreams. I literally worked my ass off for this. I had no choice but to be strong for myself and just keep moving. It built this thick skin for me and that's invaluable honestly.
What is it like being a black woman working in male-dominated environments?
I want to make a very particular, very specific note that my general personality is very bubbly. I say all that to say being a woman in a very male-dominated sector has been a very interesting journey. Sexual harassment is very real. It's something that I think a lot of my friends are also in with their specific industries. We talk about it behind closed doors, but I think it's time for us to make these things known so people really know what's happening.
I've had very difficult situations. I've been in very uncomfortable situations being the only woman in groups of men at random hours. I've been in situations where things could have gone very wrong, but the men are respectful. At times there have been difficult situations where clients clearly did not respect women. And I had to figure out how to woman up and make sure that they understood that my opinions matter just as much.
Courtesy of Marina Skye
What was your favorite project to work on to date and why?
I will definitely say that the Trap Music Museum was my most challenging project. It wasn't just because of TMM, it was because I was in a relationship that was extremely difficult. I was dealing with someone who had mental health issues, and I didn't know until after. It was a very difficult time for me because we were working so hard on TMM, 13 hours a day for three months. We were not even paying attention to the fact that T.I. would come in with C-SPAN in the middle of the day and do an entire interview, or CNN would come in and we were not even paying attention. But the culture was being created as we were literally creating the culture. So my favorite and challenging project would be the Trap Music Museum.
My other favorite would probably be working with Jidenna. He is one of my closest friends and he's so funny. Working with that team on 85 to Africa, it challenged me in different ways. It challenged my mind in different ways. I think the Trap Music Museum challenged my set design capabilities and my body but working on 85 to Africa definitely made me have to think in different ways. Jidenna was a very easy person to work with because unlike a lot of artists, he knows what he wants. He also is open to collaboration and understands that his team brings him places.
What is your dream project/set that you want to work on?
I want to experience the space of high-end fashion. I'm very interested in the creative process that happens for runway shows. I also am addicted to music festivals. I'm fascinated by Coachella and Bonnaroo. These festivals not only have the stages where you can see live music, but they also have activities. There's a lot of art and culture that goes into three-day music festivals. I would love to just be a part so there are more people that look like us being represented in these music festivals.
Then there is a goddess by the name of Ruth Carter. She's phenomenal. There are a few women that are creatives in general that inspire me. She is in the top three. Just because of the projects that she has worked on, the fact that she is unapologetically black, and the way her mind works is fascinating. I would love to work on a couple of movies or films where I'm the set designer, the art director, or production designer for a film and she's the costume designer as well.
What can we look forward to from Set By Skye going into the future?
There are a couple of businesses that I'm thinking about bringing to life. I will say that I would love to, specifically for Atlanta, create an ongoing interactive-themed experience for the city. Something people can go to and every month it changes to a different theme. I would love to do something that is more like Candy Utopia but with my own spin.
For more of Marina and Set By Skye, follow her on Instagram.
Featured image courtesy of Marina Skye
Your Guide To Letting Go Of What No Longer Serves You Based On Astrology
Letting go is a gift we are given and a strength that we find throughout our lives. There are times when we want to grab ahold of what we are experiencing and sensing, and times when we need to let go of something that was once everything to us or what we wanted for ourselves. The moment you conclude that you need to let something go in your life is the moment that your brain fights to make that happen for you.
In Astrology, there is an area of your birth chart that is designed for you to understand where you will be letting go a lot in this lifetime, and exactly how to do so. We dive through the birth chart as we seek a deeper understanding of ourselves and let go of what no longer serves us, and there are tools available to help us do so. If you don't know where your South Node is in your birth chart, you can use a free calculator like this one here.
What Does Your South Node Represent in Astrology?
When it comes to what we are destined to let go of or move away from in this lifetime, we look to the South Node. The South Node is the area of your birth chart that has to do with your past lives, karma, lessons, old habits and traits, gifts, and energy you are moving away from in this lifetime.
Your South Node is opposite your North Node, which is your destiny and the energy you want to move towards.
We can learn a lot from our South Node and it’s an area of our life where we tend to gain the most wisdom. By understanding why some patterns in your life tend to play out in the same ways, you can be more conscious of the choices you make in the now and let go of who and what doesn’t serve you in the process.
South Node Insights: Letting Go
The South Node is our natural gifts and talents, but also where we don’t need to focus so much of our energy on, taking us away from where we need to be developing, which is the North Node. So when you are looking to let go of something, gain a new perspective, or feel more trusting in what you are doing right now, you can examine your South Node.
We learn from our South Node by not making the same mistakes over again, letting go of what needs to be let go of, and understanding what we need in order to create space for our new beginning.
Read below for your South Node on how to let go of what no longer serves you.
Aries South Node: Letting Go of Independence for Connection
You are used to being independent and figuring things out on your own. In this lifetime, however, you are being asked to lean on others for support when you need it. You are working on letting go of the ego and focusing more on the heart. By extending your compassion for others, you discover a part of yourself that leads you toward empowerment and allows you to let go of a false sense of safety.
You are meant to experience harmonious, fortunate, and compatible love in this lifetime, and you will do so by opening your heart to others and letting go of people who don’t support you or whom you can’t count on.
Taurus South Node: Releasing Overdependence and Superficiality
With your South Node in Taurus, you are letting go of the need to acquire by focusing on the depth and intention of what you are obtaining. Your relationships tend to have a lot to do with your financial world, and these things can get twisted and distorted if you are not being careful.
In this lifetime, you are working on letting go of what doesn’t serve you by following your heart and your intuition more and focusing more on the feeling you want for yourself rather than the things themselves. You are also working on letting go of overdependence or superficiality in relationships, by connecting with the people whom you have a deep and spiritual bond with.
Gemini South Node: Finding Freedom in Authenticity
For you, letting go means following your freedom. You are meant to do things your own way in this lifetime, and the less you can focus on how you are going to be perceived, the more you can live the life of your dreams. With a South Node in Gemini, you are moving away from the commotion of life. What helps you let go of what no longer serves you is traveling, getting out of your comfort zone, and being in new environments.
In past lives, you may have given too much of your focus on your social successes and business pursuits, and in this lifetime, you are meant to focus on the bigger picture. What helps you let go is understanding that once you do, better is available to you.
Cancer South Node: Trusting Yourself Beyond Emotional Impulses
With a South Node in Cancer, you are learning to trust yourself and your logic more than your emotional world in this lifetime. By letting go of feeling like you have to be the one to nurture and support everyone and allowing people to do that for you, you lead your destiny.
With your South Node in Cancer, you are letting go of emotional impulsiveness or making decisions irrationally before you have thought about them.
In past lives, you were led by your emotional world, and in this lifetime, you are meant to think more about your long-term goals and intentions. What helps you let go of what no longer serves you is knowing that you are more than what you can give to others.
Leo South Node: Prioritizing Community Over Recognition
In this lifetime, you are working on letting go of the need to be seen and recognized and focus more on your need for community and soul companionship. You are moving away from the “I” and moving closer to the “We.” What helps you let go of what no longer serves you is giving your focus to humanity, the progress you want to make in this lifetime, and who you want to make it with.
You are learning how to work with others and let go of the need to figure everything out yourself. The more you connect with the people who make you want to team up and form a relationship, rather than the people who make you want to be alone, the better for you.
Virgo South Node: Embracing Compassion Over Perfection
In this lifetime, you are letting go of the need to do everything yourself and to have everything all together. You can let go of what no longer serves you by thinking more with your heart than you do with your mind and by trusting this gift of yours. By focusing more on your spirituality, emotional connections, and creativity, you let go of a timid side of you that can disrupt your relationships or the bonds you make.
In past lifetimes, you were focused on perfection. In this lifetime, you are meant to focus on compassion. By surrendering more to the flow of things, you can let go of what no longer serves you while remaining open for what does.
Libra South Node: Rediscovering Your Independence
With your South Node in Libra, you are meant to experience the gifts of independence, freedom, and inner clarity in this lifetime. In the past, you may have been more dependent on the people around you and made a lot of your focus on love. However, in this lifetime, you are being reminded to not lose your identity in others. You can let go of what no longer serves you by only moving towards the things that feel authentic to you.
You are meant to feel confident, inspired, and free in your relationships, and if you don’t feel this way, then that is a sign you are around energy that doesn’t serve you. You are meant to do things your own way in this lifetime.
Scorpio South Node: Letting Go of Struggles and Embracing Ease
With your South Node in Scorpio, you have lived many lives and have experienced a lot emotionally. In this lifetime, you are learning how to trust the process more and to understand that not everything has to be difficult or trying for you. You can experience great things with ease, and you’ll know you are in the right place when things are just falling into your lap.
What helps you let go of what no longer serves you is focusing more on the things and people who make you feel safe, stable, and comfortable. Instead of always seeking the rush or the thrill, bring your attention more towards the things that ground you.
Sagittarius South Node: Building Connection Through Learning
Your South Node in Sagittarius urges you towards connection with your community and your immediate environment. In this lifetime, you are letting go of the need to be everywhere at once, rather than with the people who matter most to you. You are moving away from knowing everything and into learning everything.
By looking at life as a place where you will learn, grow, and connect, you can let go of the things that stretch you too thin or don’t serve your heart.
What helps you let go of what no longer serves you is expressing yourself more, meeting new people, and spending time on a cause or creative project that inspires you.
Capricorn South Node: Choosing Home and Foundations Over Status
In this lifetime, you are meant to put more value and effort into your personal life, home, family, and foundations in life. In past lifetimes, a lot of your focus was on your reputation, achievements, and successes, and in this lifetime, you are meant to bring your energy more to the home base, family, and stability in life.
You will know if something is right for you if you want it because it makes you feel safe and nurtured, rather than just something that looks pleasing to the eye. What helps you let go of what no longer serves you is by focusing more on your personal life rather than your public, and what you truly see for yourself here.
Aquarius South Node: Shining in Your Individuality
With an Aquarius South Node, you are meant to shine, be seen, and express yourself in this lifetime. You are letting go of the lone wolf energy you are used to, and working on taking up space. You are able to let go of what no longer serves you by being confident in yourself and the decisions you are making.
If someone doesn’t make you feel like the best thing in the entire world, then they aren’t right for you. In past lifetimes, you gave a lot of your energy to your community and the people around you, and in this lifetime, you are meant to focus on yourself and your path more. It’s all about doing what makes you feel good and trusting that you deserve to.
Pisces South Node: Honoring Logic While Embracing Intuition
Your lesson in this lifetime is that your mind is your gift. In past lives, you were very intuitive, psychic, and spiritual, and in this lifetime, you are learning to trust and honor the logical part of yourself more. You may tend to put your all into your relationships and not get the same energy back, and you are working on taking care of yourself first before you can give to another.
What helps you let go of what no longer serves you is trusting your body and the signals it gives you when you are around certain people or energy that doesn’t serve. Get organized, figure out your needs, boundaries, and wants, and get clear on who you are and what you want for yourself.
Let’s make things inbox official! Sign up for the xoNecole newsletter for love, wellness, career, and exclusive content delivered straight to your inbox.
Featured image by Guido Mieth/Getty Images
Luxury Hairstylist On Viral 'Hey Boo' Texts & Professionalism In The Hair Industry
As Black women, our hair is our crowning glory - whether we paid for it or not. We take pride in how we wear and take care of our hair. As with everything, hair care and hair styling have evolved over the years. Long gone are the days of Blue Magic (although I hear it’s making a comeback).
Now, we have a plethora of creams, oils, conditioners, shampoos, and stylists to choose from. Beyond wearing our natural curls, we have a range of options, from wigs and sew-ins to tape-ins, I-tips, and K-tips. So much choice! But you know what they say about too much of a good thing...
The Black hair industry has definitely blossomed in the last decade with a wave of new stylists and salons popping up all over the place. As much as I love that for us, many of these stylists have become the subjects of viral TikTok and Instagram tirades because of their alleged questionable behavior and bizarre rules.
Excessive policies, strange fees, long wait times, poor performance, and the infamous “Hey boo” texts. Beauty is pain, they say… xoNecole got to the root of these issues with luxury hair extensionist Dee Michelle, who’s been in the hair game for 20 years and runs a seven-figure business - all while being a mom of four.
Antonio Livingston
“I started my business with my career in the hair industry [at] very, very young age when I was maybe like eight...So, over the years, I've just built a very successful seven-figure business very quickly just by offering high-end services and creating great experiences for my clients, many of whom are high-profile professionals,” she said. “I'm also a mother of four, including a set of triplets, which inspires me daily to show what's possible with my hard work and focus.”
Dee’s business has gone viral on social media because of what many call outrageous prices for her invisible K-Tip installs.
“When I developed my invisible K-tip extensions technique, I made sure that it wasn't just about the hair or the style, but about providing a high-end experience from start to finish. So, my clients just aren't paying for the extensions or just the style itself, but they're investing into my meticulous, seamless craft and premium hair sourced from the best suppliers…I've spent so many hours mastering my craft, creating this seamless method that gives my clients long-lasting natural results, and my pricing just reflects that - the value of my expertise and the exclusivity of the service.”
The K-tip specialist stands on business when it comes to catering to her clients and giving them an experience worth the cost.
“And it's just important for me to also say that my clients are high-profile individuals who value quality, their privacy, and their time. They want a service that fits into their lifestyle and their time. They want things that deliver perfection. And I deliver that every single time.”
I’m sure we’ve all seen the various TikTok rants about people’s nightmare experiences with stylists and uttered a silent “FELT!” We asked Dee her opinion on a few nightmare scenarios that beg the response, “please be so forreal."
On stylists charging extra to wash clients’ hair:
“I think they should just include it in the price, to be honest. Because I feel like when clients go to a stylist, they're expecting you to wash their hair. Personally, if I see that washing is extra, I just wouldn't go to the salon because it just shows a lack of professionalism, in my opinion, and a lack of experience.”
“I think they should just include it in the price, to be honest. Because I feel like when clients go to a stylist, they're expecting you to wash their hair. Personally, if I see that washing is extra, I just wouldn't go to the salon because it just shows a lack of professionalism, in my opinion, and a lack of experience.”
On ‘deposits’ that don’t go towards the cost of the service:
“I think that's kind of weird, too, for deposits to not be like a part of the service. I've seen people have booking fees and I just don't understand it, to be honest. I disagree with that kind of policy…By all means, people should do what works for them, but to me, it doesn't make sense. Why does somebody have to pay a fee just to book an appointment with you? I don't get it. It feels like exploitation.”
On stylists charging extra to style (straighten/curl) wigs, sew-ins etc., after installing:
“I don't get it. Clients come to us to get their hair done, to get it styled. So why is it extra for you to style it? If you're going to charge extra, just increase your price. I feel like it could be just a lack of confidence in those stylists, feeling like people won't pay a certain price for certain things, or just their lack of professionalism as well, because people are coming to us to get styled.”
On the infamous “Hey boo” text stylists send to clients when they need to cancel/reschedule:
“Professionalism in any industry, especially the beauty industry, is everything. So texting a client the, “Hey boo” is so unprofessional, and it's damaging to the client-stylist relationship. Clients book their appointments expecting a level of respect and care, especially when they're investing their time and money and a service. And I get it, emergencies happen, we're all humans. However, it should be done with a formal apology and a clear explanation.”
“Professionalism in any industry, especially the beauty industry, is everything. So texting a client the, “Hey boo” is so unprofessional, and it's damaging to the client-stylist relationship. Clients book their appointments expecting a level of respect and care, especially when they're investing their time and money and a service. And I get it, emergencies happen, we're all humans. However, it should be done with a formal apology and a clear explanation.”
We know all too well what kinds of things will keep us from ever gracing certain hairstylists’ chairs with our butts again. So, what should hairstylists do to provide a good service to their clients? What is good hairstylist etiquette?
“For one, being on time is an important rule for stylist etiquette. It's just not okay to require your clients to be on time, and you're not on time. Also, communication. Being able to communicate clearly, respectfully, and professionally, whether that's in person, via text, or on social media. Style is etiquette. Appearance matters. So just maintaining a clean, polished, and professional look. Clients respect you more whenever your appearance reflects your work. There's just so many things, but another thing I would say is active listening. So, being able to pay close attention to what your client wants and also clarifying any questions that they might have. Just to ensure that they feel heard and to minimize any misunderstandings.”
Dee also shared some red flags to look out for when considering a new stylist.
“Even me as a client, if I'm booking somebody and they have a long list of rules, I don't even book with them. That's, for one, just such a huge turn-off. Also, stylists who have inconsistent or unclear pricing, that's a red flag. People who change their rates too much without an explanation. Poor communication. So, if a stylist is responding very slow or responding unprofessionally, or giving vague answers to questions, that can make clients question whether or not they are respecting their time and their needs.
Another red flag - an inconsistent or low quality portfolio. And I feel like, I see this a lot with stylists stealing other people's work, and their portfolio on social media is just very inconsistent.”
We couldn’t let Dee go without getting the tea on what styles she predicts will trend in 2025.
“I feel like people are going back to natural-looking styles. So, a lot of people are ditching the wigs, the lace fronts, things like that. People are still wearing them, of course, but it is becoming more of a trend to embrace your natural hair and something that's not looking too fake. That’s one thing that we're going to be seeing a lot. I would say a lot of layers are coming back, heavy layers. Those are becoming really, really trendy. And people are leaning more towards platinum-colored hair. I've been seeing lots of like blondes coming out. Also, jet black is always going to be a trend. But I would say more like natural colors, but natural colors that are still making a statement.”
Let’s make things inbox official! Sign up for the xoNecole newsletter for love, wellness, career, and exclusive content delivered straight to your inbox.
Feature image by Antonio Livingston.