Founder Of The Bougie Grazer Breaks Down The Charcuterie Board Trends We See On Social Media
Over the last year, charcuterie boards have taken over social media. So many people have been jumping on the trend by sharing videos of themselves on Instagram and TikTok making boards in new and creative ways such as sushi boards or pizza boards. But not all boards are created equally. Some of what we see as charcuterie boards aren’t actually charcuterie boards. How? You may be wondering. Well, we spoke with the owner of The Bougie Grazer Shandra Turner and she schooled us on the difference.
“'Charcuterie' is just the cured meat that goes on the board. It has nothing to do with the cheese or anything like that. Cheese just [accompanies] the meats but 'charcuterie' is just a fancier way (and a French word) of saying 'meat' and that’s all it really is,” she says.
“What you’ve been seeing out there are more so 'graze boards' but everyone likes to say the word 'charcuterie,' so it’s been dubbed as 'charcuterie' but really it’s a 'graze board' where it would have those wings on it or chips or a 'nacho board' or just kind of any of those things that you can put together and everyone can just come together around a board and just kind of nosh on what they enjoy or what they want. It gives everyone choices.”
Meaning, the next time you come across a dessert board or a brunch board on social media or you decide to hop on the craze, remember to call it what it really is, a graze board.
For Shandra, The Bougie Grazer started off as a way to keep her creative juices flowing outside of working a corporate job. After sharing videos of herself making charcuterie boards on social media and building a following, she began receiving inquiries about workshops. She started her first charcuterie board workshop in 2021 around Valentine’s Day and she continued having workshops and even partnered with Atlanta Georgia’s Bellyard Hotel for classes.
But The Bougie Grazer is more than just a charcuterie board business, it includes many other products and services such as lavish graze tables, picnic basket rentals in the summer, watermelon cakes, and fruit carving. And she calls her business “therapeutic” and her saving grace.
“I feel like if I can do it, anybody can do it. Just get started. This business is literally therapeutic and it saved my life. I was on the couch wondering what I was gonna do next after pivoting from a career and I just picked something that I do all the time and I made a business out of it,” she explains.
"So, if you knit booties all the time or if you make cakes all the time, take it and turn it into a hustle. So, you know, just don’t give up on yourself, and don’t feel like you’re too old to pivot in any industry or do something different.”
However, with charcuterie boards being a huge trend, Shandra hopes to “ride this wave and see where it takes me.” Making charcuterie boards is a fun activity you can do by yourself or with others. Whether you decide to have it for a party or as an appetizer before your dinner, remember to keep it fun. Here's a few tips and tricks:
It's all about variety.
While charcuterie is just meats, it's good to have a variety of meats on the board. Some go-to's are chorizos or prosciuttos. But you can also add different types of cheeses, fruits, vegetables, and more.
Get in touch with your creative side.
One of the popular trends we see with charcuterie boards is making a salami rose. Shandra shared an easy tutorial on her IG that included using a cup to shape the salami into a rose.
Fill in the gaps.
When creating a charcuterie board, you not only want to make it look appetizing but you want to make it look full. Once you create your base, you can throw in other items such as crackers, spreads like hummus, or garnish to fill the board.
Follow Shandra on Facebook at Bougie Grazer and Instagram @thebougiegrazer.
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Feature image by @thebougiegrazer/ Instagram
London Alexaundria is the contributing editor for xoNecole. She is an alum of Clark Atlanta University, where she majored in Mass Media Arts and has worked in journalism for over ten years. You can follow her on Instagram and TikTok @theselfcarewriter
ItGirl 100 Honors Black Women Who Create Culture & Put On For Their Cities
As they say, create the change you want to see in this world, besties. That’s why xoNecole linked up with Hyundai for the inaugural ItGirl 100 List, a celebration of 100 Genzennial women who aren’t afraid to pull up their own seats to the table. Across regions and industries, these women embody the essence of discovering self-value through purpose, honey! They're fierce, they’re ultra-creative, and we know they make their cities proud.
VIEW THE FULL ITGIRL 100 LIST HERE.
Don’t forget to also check out the ItGirl Directory, featuring 50 Black-woman-owned marketing and branding agencies, photographers and videographers, publicists, and more.
THE ITGIRL MEMO
I. An ItGirl puts on for her city and masters her self-worth through purpose.
II. An ItGirl celebrates all the things that make her unique.
III. An ItGirl empowers others to become the best versions of themselves.
IV. An ItGirl leads by example, inspiring others through her actions and integrity.
V. An ItGirl paves the way for authenticity and diversity in all aspects of life.
VI. An ItGirl uses the power of her voice to advocate for positive change in the world.
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7 Black Men On TikTok Making Everyday Living Look ThirstTrappy
You know how many of us, ladies, keep wondering why men don’t have the same sexy, handsome looks of yesteryear? That look from the ‘60s to the ‘90s? I FOUND THEM. And guess what? They’re doing what “real” men do best…simply making themselves handy (and not just in the traditional, gendered sense of the word). These fellas make it easy to fantasize about the reality that there are still good men out there – men who come into the lives of women and make it easier and softer by contributing every day but meaningful ways.
No, I don’t know them in real life because I found them via TikTok, but that’s the fun of fantasizing. You get to take one piece of the pie and make up the rest of it as you go alone. It’s like a game of MASH–choose your fighter and then go from there.
When I was watching their videos, I was totally unaware that my libido had been laying so low OR how attractive a useful man was until I tuned in to these guys (it started with Cam, and you’ll see why shortly). And I don’t mean to make it sound like men are only as good as what they can do for you, but I think it’s safe to say that far too many men are weaponizing their incompetence and enjoy being cared for but aren’t as quick to pour back into the women keeping their day-to-day afloat. Not even in minimal ways.
That said, these men seem to be a breath of fresh air on a sunshiny day. And, allow me to be wholesome and candid for a minute but they made me optimistic that there is hope for us after all. That we can find husbands and fathers who allow us to exist in this world with less harm and hope.
And, on a less wholesome note… never mind. I choose to keep it cute, but you’ll soon know exactly why this feels like a helluva task in just a moment. The other refreshing thing about many of these videos is the ASMR vibes – very cathartic to watch; really brings a sense of peace and calm over you. And, not to gas it, but if watching a man in action in that way via TikTok does that, JUST imagine what having the real thing would be like. My God.
Here are seven Black men on TikTok making everyday living look thirstrappy AF.
Cam
@renaissancecam subsist ⚙️ #vlog #dailyvlog #sundayvlog #peace #adayinthelife #gardening #handyman #rotties #bbq #pitmaster #juicing #health #healthy #fruit #fyp #explore #foryou #viral #menshealth #farming #country #outdoors #dogs #landscaping #food #vibes
Not only does Cam (28 and single) understand the assignment when it comes to carefully selecting Sunday’s cleaning playlist but he also was handcrafted by God himself, giving us #TradMan in only the best ways possible. Based on my lurking/Inspector Gadget deep dive through his content, he chops wood, gardens, fishes, and cooks–it’s no mistake that his handle is Renaissance Cam. And, ladies, I was able to get a few other little details about him because we all know curiosity kills the cat. No need to stay curious when we can just know. Yes, he’s single. He’s a Leo. And his ideal first date is a picnic at his favorite sunset island near one of the spots where he likes to fish.
Derwynn
@lifeofdwho Look how dirty my washing machine was 🤢🤮 . . #sundayreset #sundayroutine #cleaninghacks #cleaningmotivation #homefragrance #fyp #explorepage
Next up is Derwynn, who is more of a modern man. His content centers on his Sunday resets which entail deep cleaning his home–and, if you know, you know–Black household law is that this type of cleaning must occur on Sundays. And, man, ol’ man, does he make cleaning look good. It’s no wonder more men don’t do this willingly. Most have speculated that he’s a Virgo, but he’s actually a Cancer (but maybe he has other Virgo placements throughout?)
Deon
@chakmahtheking Brcome someone you woukd be proud of‼️ Don’t settle, you’re a KING! Follw me on IG @chakmahtheking #fyp #diy #motivation #jackofalltrades #king
Mister DIY himself, in living color! Admittedly, I did have to mute that Rocky music, but all the fix-it action 100 percent makes up for that. I don’t know him, but it’s giving “my man, my man, my man” type of delusion the minute I saw him handle that power tool (like my little pun). Unlike the first two, Deon isn’t quite as subtle in his understanding that he is indeed a prize (not to be confused with thee prize, y’all). But, he is, in fact, a man that adds value in many ways. And, this is what we mean when we say bring back these men – the good with their hands, easy on the eyes type men – and we’ll bust out the apron and the table settings.
Oklahoma Cowboys
@oklahomacowboys0 🤠 #oklahomacowboys #rodeo #blackcowboys #fyp #explorepage #cowboy #blacktiktok #fypシ #losangeles #countryboy #billpickettrodeo #race
When Destiny’s Child said, “they always be talkin’ that country slang,” I imagine these are the type of men they had in mind. Cause the video alone gone bring out my Southern ancestors in my spirit, and I was born and raised in Michigan. Babbbby, this is a retro type of man, and I’m here for it. It’s also a personal belief of mine that it speaks volumes about a man’s ability to nurture in the way that they care for animals and, in turn, the way animals respond to them. What’s that they say about animals and children being the best judges of character? Unfortunately, we don’t have a name for this cowboy, but fortunately, this page is action-packed with other cowboys.
John Doe
@atvmvp #honda #hondaaccord #carsoftiktok #cars #bodywork #painting #spraypaint #restoration #accidentrepair #southcarolina #blackmen #cartok #cartiktok #7thgenaccord #blackentrepreneur #blackdudes #budgetfriendly #voiceover #countryboy
While it’s always safest to have a bald-headed daddy to handle all your car issues, it definitely doesn’t hurt to have a car-fixing zaddy on call, too. Well, here you go! Out in the garage, in the hoop shorts and the slides – now him coming inside smelling like outside, car parts, and fading cologne. We also stan a frugal, problem-solving king! Peep how he purchased a used car and a five-dollar can of spray paint and got to work. The definition of getting it out the mud, if you ask me.
Stephen
@styleunrivaled #fyp #trending #viral #atx #car #ignitioncoil
Impressive, I must say. This gentleman, Stephen, walks us through replacing his ignition coils, but he also makes himself useful in other ways. That’s word to his other TikTok, where he offers the young fellas who want to argue about why women aren’t submissive instead of giving them something worth submitting to advice.
Lee
@leeshomeimprovement Deck for the chicken coop #fyp #foryou #dmv #blacktiktok #watchthis #explore #HousestoHomes #HomeImprovement #BuildingstoCompanies #blackmenbuilds #building #constructing #StayFocused #menwithdreads #follow #share #baltimore #HGTV
While this video doesn’t quite show Lee’s face, it does show his craftsmanship. I mean, it looks secure enough–I don’t know too much about building decks, but I do know this looks about right.. As for the rest, I scoped out the facecard on his other videos, and he is worthy of this list.
These men were difficult to come by, and I’m not sure if it has to do with the ratio of podcast mics to rakes/power drills/etc. Or because they’re simply not documenting themselves. But you should know that we’re looking for some more of these men folk to lust after while they check off the one honey-do list item within their reach through the internet … the one with my Rosé. Send more over! Tag them. I might even start a Make Men Great Again campaign on behalf of these brothas.
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Feature image by @renaissancecam/ Instagram, @steviie_j/ Instagram, @derwynnwho/ Instagram
