New York Fashion Week has finally returned to its in-person fashion shows. The magic, glamour and thriving energy is back after quarantine changed everything last year. While most people were sequestered at home fighting boredom, music superstar, Saweetie used the lockdown to cement her dreams. Through content creation, catchy new music and building her brand, Saweetie explored various business endeavors and began to execute her philanthropic goals.
Leaning on the expertise of her grandmother, Roxane Harper, who is an entrepreneur, author and investor, Saweetie and her "Glam-ma" created a foundation that equips Black and Brown communities to learn about financial literacy. They are set to launch the Icy Baby Foundation this fall.
Managing her time wisely during quarantine gave bloom to the elevation of her brand and star power.
Courtesy of the artist
In one year, Saweetie has become more than just an entertainer, she is now a desirable powerful influencer for top brands. She has been invited to attend several shows during NYFW, including Tom Ford, Kim Shui, Christian Cowan and more. To adding icing on the cake, the "It" girl and queen of content is starting her first day at Fashion Week with a major announcement.
Today, MAC Cosmetics introduced Saweetie as its newest Global Brand Ambassador. MAC snatched up the popular rapper and appointed her as their latest M∙A∙C Girl. Saweetie will join the brand in a long-term global capacity.
"I am so excited about my new partnership with MAC. When I was young, I remember admiring the way my mom would organize her MAC products in the silver MAC travel bag. I would always sneak and play with her lipsticks and products. I loved the creativity of makeup even back then. Now I can't believe I have my own collection. This is definitely a full circle moment," said Saweetie.
"Saweetie is one of those people that truly does it all – musician, CEO, actress, TV show host, gamer, viral sensation, the list goes on – she is an extreme talent and is relatable…she is all of our 'best friends,'" said Drew Elliott, SVP, Global Creative Director, MAC Cosmetics.
"Saweetie's message of self-confidence and female empowerment is the perfect match for a brand like M∙A∙C that has always embraced unapologetic self-expression with open arms! Saweetie IS a MAC girl, because she is a boss, a winner, an artist, and she knows exactly what she wants…and goes for it. I'm obsessed."
As MAC's Global Brand Spokesperson, Saweetie will contribute her wit and beauty as the face of MAC's upcoming renowned collections and key campaigns. In addition, Saweetie will work with MAC Makeup Artists to showcase her signature looks, share beauty secrets and her lifestyle with MAC fans.
"All of the things that happening are like a dream come true. I'm excited about all the shows during NYFW and thankful to be invited. I also hope that designers, stylists and creatives of color can also be given more opportunities to showcase their talents on these type of large platforms."
Fans can see Saweetie's first piece of content for the brand on her Instagram @saweetie and follow @maccosmetics on IG for more updates.
Featured image courtesy of the artist
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And so I said, let me try to find something different. So what I did was, and it was like, later on in that evening. So I was trying to find somebody who do late-night massages outside of Jeju (Atlanta spa) and going that far. And so I did, like a simple Google search, just massage therapists that are open. I found one, and it was Black-owned, and it was in a reasonable amount of time. It wasn't too far, like it was less than 45 minutes from where I am. And I decided to give it a chance.
I wasn't looking for anything in particular except to get a really good deep-tissue massage because I was in a lot of pain, and they were open up until midnight, and so I went ahead and booked. I submitted my down payment, and I showed up. And when I showed up, it looked like it was maybe; I don't know if you want to call them; they could resemble homes, but it's like a plaza, I guess. It's his actual business. And when I went in there, it was clean. It was small and quaint, but it was very clean. No issues. And the massage therapist was very nice; very professional.
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He broke everything down for me. I told him my areas that I needed attention on, and then he gave me a few minutes just to get undressed. He said, if I'm comfortable, I can just lay on the table. If I would like to be covered up, just go underneath the cover. You don't have to get completely naked. You can keep your undergarments on if that's what you choose to do. But me, no matter where I'm at, no matter what type of massage I'm getting, I just like to be completely naked. And I just laid on top of the table because it was pretty warm in there. Like, it wasn't too cold, it wasn't too hot, it was just right for me. And so once he came in he got everything situated, he got the music playing, and he just gets to going, and he's massaging me on my back.
I opted for a deep tissue, and he's really focusing on my trigger points. And normally, when I get a massage, naturally, I'm relaxed. Naturally, I might get excited. But this time, it was different, and I think it was just because of the way that he really paid attention to my body. And not only was he good at paying attention to it, it had a certain type of sensualness to it. So I guess you can say it reminds you of something similar to a sensual massage therapist that you might see online, like a TikTok or Instagram. So it was something similar to that. So once he finished with my back, and he started going to my lower back and buttocks area, he went into my inner thighs, and he's doing my inner thighs and my calves. And the more he starts working my inner thighs, the more excited I'm getting.
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I'm getting super wet, but in my head, I'm thinking, okay, play it cool. Just be professional. Keep it going. But the more he kept going up my inner thighs, the more excited I got, and I know he felt how wet I was. The closer he got to my private area, I slowly open my legs up a little bit more so he can get the idea that I'm okay with him just going all the way through. And if you want to give me a happy ending, I'm okay with that too. But he still took his time, still kept massaging. And the more I opened up my legs, the closer he got, and then he had touched me on my vagina area, and I liked it, and I let out like a sigh.
And so he kept going and going and going. And then he didn't stop until I came. And once I came, he just like... it was nothing. Just kept massaging the rest of my body, and he told me to flip over. And when I flipped over, you know, he did the top portion of my body. He did like my temples on my head. He did my décolletage area, like the chest area. And then he did my legs and my feet, you know, on the top side. But then when he went into my inner thighs again, I get excited again, and he does it again, and so I come again, and after that, I'm completely relaxed, and this man is like, your massage is complete.
And I was just stunned, because I've never had that happen before, but it was amazing. And I said I could do this again. But then I started thinking, does he do this often? Or did he do it just because he knew that I was okay with about opening up my legs a bit more, so he knew that it was okay to keep going in that area. And I really didn't ask him, 'cause deep down inside, I didn't care. I just knew that it was something that I was going to keep with me that way if I want to see him again. I still got him in my back pocket, and I did see him again, but we'll save that for another time.
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