In xoNecole's Finding Balance, we profile boss women making boss moves in the world and in their respective industries. We talk to them about their business, and most of all, what they do to find balance in their busy lives.
Finding your happy place is a talent not easily mastered by creatives of color. Between keeping up with politics, navigating social media, and making sure our loved ones feel loved on, the hustle is likely to hustle you out of your peace of mind. But Tiffany Laibhen-Spence wants you to protect your energy at all costs. That means being intentional about unplugging to recharge.
The 30-year-old self-proclaimed extroverted introvert recently sat down with xoNecole and gave us all the details on how she thrives in the digital world as an entrepreneur while managing her self-care. According to Tiffany, it all starts with unapologetically spending time alone. "Because I'm naturally an introvert, I have always been a person to make time for myself. However, I used to feel guilty about it. When I needed to cancel plans or say no to somebody, I would beat myself up about how flaky it seemed," she explained. "...I then realized that I just required an unapologetic and welcomed pause after anything that drained my energy! It's been my best realization and has helped tremendously!"
Along with deep breathing, watching The Office, and making time to celebrate her small wins, here's how Tiffany finds balance:
What’s been the driving force behind all of the hats that you wear these days? What is your “why”?
I have always believed that life should be enjoyed. I never bought into the "check to check, work to pay bills, spend the rest of your life in debt" story that many people live by. I have always imagined myself doing something that brings me to life daily and not having to struggle. My biggest goal is to be able to retire my parents so that they can see a different side of life where their only obligation is to spend their time doing things that fulfill them.
Courtesy of Kevin Spence
"I never bought into the 'check to check, work to pay bills, spend the rest of your life in debt' story that many people live by. I have always imagined myself doing something that brings me to life daily and not having to struggle."
What are some ways you stay focused on the positive when things get hard?
I am very spiritual. My faith that something bigger is always leading me or redirecting me in the right direction is how I stay focused. More specifically, I pray, meditate, read self-help books, and drink positive energy tea daily (Tea by Yogi. Try it and thank me later!) I also follow lots of positive, encouraging pages on social media. On the days when I wake up and I don't feel like doing any of "it", I've made it a habit to immediately go to YouTube and search "motivational video" and I'll listen to that while getting ready for the day.
What is a typical day in your life? If no day is quite the same, give me a rundown of a typical work week and what that might consist of.
Mondays and Wednesdays are typically my shoot days. Tuesdays and Thursdays are my edit days, and those can go until 12 a.m., especially if I have a deadline. I try and dedicate my Fridays to industry research and content/creative planning. My sister is a varsity soccer player so I do my best to attend her games. It's sometimes hard because as a one-woman band, if I'm not home editing or shooting, it's not getting done. My husband is a director of photography for BET in New York, so he is constantly traveling. Our home is in Philly, so we work hard to date in-between our hectic schedules and try to take advantage of our weekends together! I'm now hosting and attending lots of events, so my schedule is all over the place now.
Courtesy of Kevin Spence
"Not many people understand what goes into content creation, and it can be crazy having to stop in the middle of an edit, attend an event, and then come back at 9 p.m. to hop back into an edit. It's a lot to balance."
What are your mornings like?
On a normal weekday, I'm up by 6 a.m. I make my tea and meditate for about 30 minutes. I then journal and read for about an hour, depending on the day. After getting my head and intentions together, I hop on Instagram to spread some love on my stories. I then get my post or content ready for the day. This routine changes about every six months or so. Sometimes I like watching a motivational video or calling my mom. It can depend on my mood and what I need at the time.
How do young wind down at night?
The most hectic part for me has been trying to do it all on my own and still show up for my loved ones. I'm literally building my brand from the ground up by myself. When I have a deadline pending and I have to come up with the creative direction, decorate the set, shoot high-quality content, and edit within a day or two, and my family/friends have something important coming up, it can be overwhelming. Not many people understand what goes into content creation, and it can be crazy having to stop in the middle of an edit, attend an event, and then come back at 9 p.m. to hop back into an edit. It's a lot to balance.
Do you practice self-care? What does that look like for you?
Absolutely! Self-care is what keeps me sane. It looks different at different times. My favorite right now is watching my favorite movies and shows on my couch and sipping wine or a cocktail. Meditating is my constant form though. It definitely relieves any worries or anxiety. I can feel the difference if I miss it for a day or two.
What advice do you have for busy women who feel like they don’t have time for self-care?
My advice is, yes, you do! My favorite cliche is, "You can't pour from an empty cup." It's so true! You can't possibly be giving your best self to your spouse, your kids, or your work if you haven't taken the time to get to know yourself. One of the best things my mom did was take care of herself when I was growing up. She would go get her nails done, go away with her girls once a year, and have regular girls' nights. Her and my dad would go on couples' trips, which I was annoyed with as a child (laughs), but I now know why. It taught me to never lose me to anything!
In the beginning, I had to write self-care into my schedule just like I would anything else and stick to it! It's now become a habit for me. Take 30 extra minutes in the morning to do deep breathing, read your favorite book, do an exercise or take a dance class. You may not have time every day because, well, life, but you definitely have time to love on yourself just a little more.
Courtesy of Kevin Spence
"One of the best things my mom did was take care of herself when I was growing up. She would go get her nails done, go away with her girls once a year, and have regular girls' nights. Her and my dad would go on couples' trips, which I was annoyed with as a child, but I now know why. It taught me to never lose me to anything!"
How do you find balance with:
Friends?
I have to put it into my calendar, or else I'll work right through it. I tell my friends not to take offense. I'm just really focused and I take my schedule seriously! So if it's scheduled, I'm there! I also try and text them if they come across my mind, even for just a second.
Love/Relationships?
We communicate via text and FaceTime throughout the day so that we can say connected. We also shoot together, so we make a date out of those days. We get content and then we go to dinner and spend time!
Exercise? Does it happen?
I am still finding a way to fit exercise into my schedule consistently. Since my schedule changes so often, it makes it a little hard to be consistent, but I will make it happen.
The self?
This is one thing I make time for. Regular manicures, meditation, reading a book, or anything that brings me joy is a must.
When do you feel most beautiful?
I feel most beautiful when I feel most healthy. So when I'm eating well, moving my body, [my] hair is healthy, skin is healthy, that is when I feel my best.
Do you cook or find yourself eating out more often?
Up until about two months ago, I was cooking 80% of the time and ordering out the other 20%. Because my schedule has picked up so drastically, I have not found much time to cook lately. I'm currently in the process of hiring an assistant to help me with projects because cooking brings me joy and I'd love to have more time to do it without having to sacrifice being productive!
Courtesy of Kevin Spence
"I detox by deleting all of my social media apps until I feel ready to get back on. It usually lasts about a week, but if I get to the end of that week and still feel overwhelmed or anything negative, I stay off until I'm centered again. I detox daily by monitoring who I'm conversing with, having mandatory alone time, and allowing myself to decompress after interactions."
Do you ever detox? What does that consist of?
For a physical detox, I drink detox teas to clean my body out. I also do time periods of no red meat and mainly veggies. I've done fruit juice cleanses as well. Mentally, I detox by deleting all of my social media apps until I feel ready to get back on. It usually lasts about a week, but if I get to the end of that week and still feel overwhelmed or anything negative, I stay off until I'm centered again. I detox daily by monitoring who I'm conversing with, having mandatory alone time, and allowing myself to decompress after interactions.
When you are going through a bout of uncertainty or feeling stuck, how do you handle it?
I pray. Anything that I have today is because of prayer and allowing something bigger than me to show me what I need to see to make the next best move. So when I'm uncertain, I ask for guidance on what I should be doing and I ask for clarity. Then I act in the manner that I'd like to see myself. I leave that prayer knowing that the solution is on the way and I do my best not to worry about it, but instead, smile and thank God for the clarity or the signs I needed. It has worked wonders in my life.
What is something you think others forget when it comes to finding balance?
People forget to celebrate the little wins. Celebrate finishing that edit, posting your first video, and doing what you said you would. When you forget to celebrate those wins, you are constantly chasing something. It leads you to believe you aren't doing enough, which then leads to overworking. Find time to celebrate your wins, however small they may be. Pour a glass of wine, go out for dinner--do something! You deserve it!
Courtesy of Helena Raju
"When you forget to celebrate those wins, you are constantly chasing something. It leads you to believe you aren't doing enough, which then leads to overworking. Find time to celebrate your wins, however small they may be."
What does success mean to you?
Success means having balance between all the things that bring me joy and make me who I am. Right now those things are self-awareness, healthy relationships with my loved ones, financial well-being, thriving in my chosen career path and making an impact.
What does happiness mean to you?
Happiness is temporary. It's an emotion. In life, you will experience hardships. You will lose people, you'll lose relationships, and you won't get the things you've been working hard at. In those moments, you will not be happy. You can still have joy and gratitude in your heart in those moments, but you won't be happy. I think the key is enjoying and appreciating your happy moments as they are happening but understanding that life needs ups and downs for you to continue growing on your journey.
For more of Tiffany, follow her on Instagram @tiffanylaibhen!
Featured image courtesy of Kevin Spence
Originally published on February 9, 2020
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So, we handpicked one hundred It Girls who embody that palpable It Factor moving through us as young Black women, the kind of motion lighting up the world both IRL and across the internet.
It Girl 100 became xoNecole’s most successful program, with the hashtag organically reaching more than forty million impressions on Instagram in just twenty-four hours. Yes, it caught on like wildfire because we celebrated some of the most brilliant and influential GenZennial women of color setting trends and shaping culture. But more than that, it resonated because the women we celebrated felt seen.
Many were already known in their industries for keeping this generation fly and lit, but rarely received recognition or flowers. It Girl 100 became a safe space to be uplifted, and for us as Black women to bask in what felt like an era of our brilliance, beauty, and boundless influence on full display.
And then, almost overnight, it was as if the rug was pulled from under us as Black women, as the It Girls of the world.
Our much-needed, much-deserved season of ease and soft living quickly metamorphosed into a time of self-preservation and survival. Our motion and economic progression seemed strategically slowed, our light under siege.
The air feels heavier now. The headlines colder. Our Black girl magic is being picked apart and politicized for simply existing.
With that climate shift, as we prepare to launch our second annual It Girl 100 honoree list, our team has had to dig deep on the purpose and intention behind this year’s list. Knowing the spirit of It Girl 100 is about motion, sauce, strides, and progression, how do we celebrate amid uncertainty and collective grief when the juice feels like it is being squeezed out of us?
As we wrestled with that question, we were reminded that this tension isn’t new. Black women have always had to find joy in the midst of struggle, to create light even in the darkest corners. We have carried the weight of scrutiny for generations, expected to be strong, to serve, to smile through the sting. But this moment feels different. It feels deeply personal.
We are living at the intersection of liberation and backlash. We are learning to take off our capes, to say no when we are tired, to embrace softness without apology.
And somehow, the world has found new ways to punish us for it.
In lifestyle, women like Kayla Nicole and Ayesha Curry have been ridiculed for daring to choose themselves. Tracee Ellis Ross was labeled bitter for speaking her truth about love. Meghan Markle, still, cannot breathe without critique.
In politics, Kamala Harris, Letitia James, and Jasmine Crockett are dragged through the mud for standing tall in rooms not built for them.
In sports, Angel Reese, Coco Gauff, and Taylor Townsend have been reminded that even excellence will not shield you from racism or judgment.
In business, visionaries like Diarrha N’Diaye-Mbaye and Melissa Butler are fighting to keep their dreams alive in an economy that too often forgets us first.
Even our icons, Beyoncé, Serena, and SZA, have faced criticism simply for evolving beyond the boxes society tried to keep them in.
From everyday women to cultural phenoms, the pattern is the same. Our light is being tested.
And yet, somehow, through it all, we are still showing up as that girl, and that deserves to be celebrated.
Because while the world debates our worth, we keep raising our value. And that proof is all around us.
This year alone, Naomi Osaka returned from motherhood and mental health challenges to reach the semifinals of the US Open. A’ja Wilson claimed another MVP, reminding us that beauty and dominance can coexist. Brandy and Monica are snatching our edges on tour. Kahlana Barfield Brown sold out her new line in the face of a retailer that had been canceled. And Melissa Butler’s company, The Lip Bar, is projecting a forty percent surge in sales.
We are no longer defining strength by how much pain we can endure. We are defining it by the unbreakable light we continue to radiate.
We are the women walking our daily steps and also continuing to run solid businesses. We are growing in love, taking solo trips, laughing until it hurts, raising babies and ideas, drinking our green juice, and praying our peace back into existence.
We are rediscovering the joy of rest and realizing that softness is not weakness, it is strategy.
And through it all, we continue to lift one another. Emma Grede is creating seats at the table. Valeisha Butterfield has started a fund for jobless Black women. Arian Simone is leading in media with fearless conviction. We are pouring into each other in ways the world rarely sees but always feels.
So yes, we are in the midst of societal warfare. Yes, we are being tested. Yes, we are facing economic strain, political targeting, and public scrutiny. But even war cannot dim a light that is divinely ours.
And we are still shining.
And we are still softening.
And we are still creating.
And we are still It.
That is the quiet magic of Black womanhood, our ability to hold both truth and triumph in the same breath, to say yes, and to life’s contradictions.
It is no coincidence that this year, as SheaMoisture embraces the message “Yes, And,” they stand beside us as partners in celebrating this class of It Girls. Because that phrase, those two simple words, capture the very essence of this moment.
Yes, we are tired. And we are still rising.
Yes, we are questioned. And we are the answer.
Yes, we are bruised. And we are still beautiful.
This year’s It Girl 100 is more than a list. It is a love letter to every Black woman who dares to live out loud in a world that would rather she whisper. This year’s class is living proof of “Yes, And,” women who are finding ways to thrive and to heal, to build and to rest, to lead and to love, all at once.
It is proof that our joy is not naive, our success not accidental. It is the reminder that our light has never needed permission.
So without further ado, we celebrate the It Girl 100 Class of 2025–2026.
We celebrate the millions of us who keep doing it with grace, grit, and glory.
Because despite it all, we still shine.
Because we are still her.
Because we are still IT, girl.
Meet all 100 women shaping culture in the It Girl 100 Class of 2025. View the complete list of honorees here.
Featured image by xoStaff
Then there were those who gave up their zip code altogether and found a permanent home in the skies. After years spent recruiting students for a university, Lisa-Gaye Shakespeare became a full-time travel influencer and founded her travel company, Shakespeare Agency. And she's not alone.
These stories mirror the experiences of women across the world. For millions, the pandemic induced a seismic shift in priorities and desires. Corporate careers that were once hailed as the ultimate “I made it” moment in one's career were pushed to the back burner as women quit their jobs in search of a more self-fulfilling purpose.
xoNecole spoke to these three Black women who used the pandemic as a springboard to make their wildest dreams a reality, the lessons they learned, and posed the question of whether they’ll ever return to cubicle life.
Answers have been edited for context and length.
xoNecole: How did the pandemic lead to you leaving the cubicle?
Randi: I was becoming stagnant. I was working in mortgage and banking but I felt like my personality was too big for that job! From there, I transitioned to radio but was laid off during the pandemic. That’s what made me go full throttle with entrepreneurship.
Gabrielle: I moved around a lot for work. Five times over a span of seven years. I knew I needed a break because I had experienced so much. So, I just quit one day. Effective immediately. I didn’t know what I was going to do, I just knew I needed a break and to just regroup.
Lisa-Gaye: I was working in recruiting at a university and my dream job just kind of fell into my lap! But, I never got to fully enjoy it before the world shut down in March [2020] and I was laid off. On top of that, I was stuck in Miami because Jamaica had closed its borders due to the pandemic before I was able to return.
Randi O
xoN: Tell us about your journey after leaving Corporate America.
Randi: I do it all now! I have a podcast, I’m an on-air talent, I act, and I own a public relations company that focuses on social media engagement. It’s all from my network. When you go out and start a business, you can’t just say, “Okay I’m done with Corporate America,” and “Let me do my own thing.” If you don’t build community, if you don’t build a network it's going to be very hard to sustain.
Gabrielle: I realized in New York, there was not a lot to do for Black lesbians and queer folks. We don’t really have dedicated bars and spaces so I started doing events and it took off. I started focusing on my brand, Raw Honey. I opened a co-working space, and I was able to host an NYC Pride event in front of 100,000 people. I hit the ground running with Raw Honey. My events were all women coming to find community and come together with other lesbians and queer folks. I found my purpose in that.
Lisa-Gaye: After being laid off, I wrote out all of my passions and that’s how I came up with [my company] Shakespeare Agency. It was all of the things that I loved to do under one umbrella. The pandemic pulled that out of me. I had a very large social media following, so I pitched to hotels that I would feature them on my blog and social media. This reignited my passion for travel. I took the rest of the year to refocus my brand to focus solely on being a content creator within the travel space.
Gabrielle
xoN: What have you learned about yourself during your time as an entrepreneur?
Randi: [I learned] the importance of my network and community that I created. When I was laid off I was still keeping those relationships with people that I used to work with. So it was easy for me to transition into social media management and I didn’t have to start from scratch.
Gabrielle: The biggest thing I learned about myself was my own personal identity as a Black lesbian and how much I had assimilated into straight and corporate culture and not being myself. Now, I feel comfortable and confident being my authentic self. Now, I'm not sacrificing anything else for my career. I have a full life. I have friends. I have a social life. And when you are happy and have a full quality of life, I feel like [I] can have more longevity in my career.
Lisa-Gaye: [I'm doing] the best that I've ever done. The discipline that I’m building within myself. Nobody is saying, ‘Oh you have to be at work at this time.’ There’s no boss saying, ‘Why are you late?’ But, if I’m laying in bed at 10 a.m. then it's me saying [to myself], 'Okay, Lisa, get up, it's time for you to start working!’ That’s all on me.
xoNecole: What mistakes do you want to help people avoid when leaving Corporate America?
Randi: You have to learn about the highs and lows of entrepreneurship. You have a fast season and a slow season and I started to learn that when you're self-employed the latter season hits hard. Don't get caught up on the lows, just keep going and don't stop. I’m glad I did.
Gabrielle: I think everyone should quit their job and just figure it out for a second. You will discover so much about yourself when you take a second to just focus on you. Your skill set will always be there. You can’t be afraid of what will happen when you bet on yourself.
Lisa-Gaye: When it comes to being an influencer the field is saturated and a lot of people suffer from imposter syndrome. There is nothing wrong with being an imposter but find out how to make it yours, how to make it better. If you go to the store, you see 10 million different brands of bread! But you are choosing the brand that you like because you like that particular flavor.
So be an imposter, but be the best imposter of yourself and add your own flair, your own flavor. Make the better bread. The bread that you want.
Lisa-Gaye Shakespeare
xoNecole: Will you ever return to your 9 to 5?
Randi: I wouldn’t go back to Corporate America. But I don’t mind working under someone. A lot of people try to get into this business saying, “I can't work under anyone.” That’s not necessarily the reason to start a business because you're always going to answer to somebody. Clients, brands, there’s always someone else involved.
Gabrielle: I went back! I really needed a break and I gave myself that. But, I realized I’m a corporate girl, [and] I enjoy the work that I do. I’m good at it and I really missed that side of myself. I have different sides of me and my whole identity is not Raw Honey or my queerness. A big side of me is business and that’s why I love having my career. Now I feel like my best self.
Lisa-Gaye: I really don’t. For right now, I love working for myself. It's gratifying, it's challenging, it's exciting. It’s a big deal for me to say I own my own business. That I am my own boss, and I'm a Black woman doing it.
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Featured image courtesy of Lisa-Gaye Shakespeare
Originally published on February 6, 2023