

Why is it that many of us have our hair, nails outfit, and makeup game on point but our skincare routine is close to nonexistent? Unfortunately, many of our mothers, grandmothers and aunts instilled in us that black don't crack as they greased our faces with vaseline and sent us on our merry way!
While the rich melanin we posses does in fact cause our skin to naturally age slower, we still need to protect it! Here are ten reasons why your skincare routine or lack thereof is simply not working for you!
1. You aren't exfoliating.
Exfoliating is the process of removing dead skin cells from the top layer of your skin. Many women simply wash their faces, then pile makeup on top of dead, dry and flaking skin. Removing dead skin is important because it makes way for newer, healthier skin to come through and gives the skin an overall more beautiful, clean appearance. As we age, our skin cells don't rejuvenate as often making it even more imperative to remove that old nasty dead skin. Exfoliating should be done anywhere from 1 to 3 times a week. Invest in a good scrub or brush and start exfoliating today!
2. You don't regularly change your pillowcases.
How often do you change your pillowcases? Do you see grease stains on your pillowcase in the morning? Sweat, dirt, grind, makeup, dead skin and bacteria all love making a pillowcase their home. If you are sleeping on a dirty pillowcase, guess where all of those things are going to. Your face! You should be changing your pillowcase at the very minimum of once a week, if not more. You should have spare pillowcases in between wash days so that you change it as needed.
3. You aren't washing your makeup off before bed.
You absolutely have to wash your makeup off before bed every single night! Our skin absorbs what we put on it. If you are going to sleep with makeup on, it's getting under your skin. Do you ever wonder why your skin appears blotchy, you get frequent breakouts, or dark circles often? It could definitely be due to you not washing your makeup off before bed. Purchase makeup removal wipes for nights you are dead tired and can't seem to make it to the sink. For most nights however, you should be washing your makeup off thoroughly before going to bed, then applying a moisturizer.
4. You don't moisturize your skin.
Some women don't apply moisturizer because their skin is naturally oily and they don't want to appear greasy, others simply never knew that it was a necessity so never bothered with it. If your skin is oily, you still need moisturizer. Sometimes skin produces excess oil because it thinks you need it. Applying moisturizer helps to regulate the amount of oil our skin produces. If your skin is dry, your body is not producing enough oil and you need moisturizer to keep your skin soft and supple. Find a moisturizer that works best for your skin type and use it regularly, especially before your makeup application so you can have a smooth flawless finish.
5. You have never seen a dermatologist.
When you are sick, you go to a doctor, right? When you have a toothache, you go to the dentist. You have annual exams with your gynecologist. Why don't you see a dermatologist when your skin is going haywire? Skin is the largest organ of the integumentary system. Your skin plays a major role in protecting you against loss of water and harmful pathogens in the environment, so why aren't you letting an expert assist you with it? Anytime you have a skin issue, whether it is a skin tag, discoloration, persistent acne, rash, whatever, you need to see an expert. Sometimes Google simply isn't enough. Have your doctor recommend a great dermatologist to help you tackle any skin issues you may have.
6. You have no clue what an esthetician is.
I'm guilty of this. I had no clue what an esthetician was, until I decided I wanted to go to school for skincare and became one. An esthetician is a professional who specializes in skin and skincare. Licensed estheticians give facials including; chemical peels, microdermabrasion, LED Facials, oxygen treatments and more. It is recommended to see an esthetician once a month when you are first starting off until you have a handle on your skincare routine and then as needed. Estheticians are able to expertly determine the type of skin you have and what products are needed to ensure your skin is at its absolute best.
7. You are using the wrong products.
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It's easy to run into Walgreens and grab the first facial cleanser we see but is that really what our skin needs? Everyone's skin is unique and what works for you may not work for the next person. It's important to know whether your skin is oily, dry, combination, breakout-prone, aging, etc to know what is going to work best for you.
8. You aren't extracting.
Extracting is the removal of blackheads. Blackheads can occur when dirt and oil become trapped under the skin's surface. You can purchase an actual extractor at Sally's or your local beauty store, or you can use q-tips to extract as well. Steaming your face first opens up pores for easy extractions. Never extract an actual pimple or whitehead as it could leave scarring. Only blackheads should be extracted. If you don't feel comfortable doing it yourself, see an esthetician for a facial and analysis and advise them of the areas where you are prone to blackheads.
9. You aren't drinking enough water.
Water helps skin to maintain a healthy appearance as well as keeps skin moisturized and youthful looking. If you notice consistent dryness in your skin, it could be because you are either using products that are too harsh or drying for your skin, or not drinking enough water. If you aren't taking care of your body on the inside, there isn't much you can do on the outside that will help.
10. You are eating bad foods/drinking too much alcohol.
Alcohol is drying. If you notice that you have a lot of dryness in the space in between your eyes, it most likely is due to dehydration. Dehydration can be caused by excessive alcohol intake or lack of water intake. Limiting your alcohol usage can help your skin look and feel better. If you are eating tons of meat, junk food and processed foods you could be experiencing dull, dry breakout-prone skin. Eating fresh fruits and vegetables not only helps you to look amazing physique-wise, it also plays an important part in keeping your skin looking great! Add more fresh fruits, vegetables and water to your diet and cut back on the unnecessary foods and drinks, your skin, body and overall health will greatly benefit!
Featured image by Getty Images
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Ashley Renee is a soul food enthusiast, sometimes vegetarian, writer and spoken word poet, who doesn't trust boxed macaroni or cats. keep up with her @ashleyreneepoet on Twitter & Instagram.
Eva Marcille On Starring In 'Jason’s Lyric Live' & Being An Audacious Black Woman
Eva Marcille has taken her talents to the stage. The model-turned-actress is starring in her first play, Jason’s Lyric Live alongside Allen Payne, K. Michelle, Treach, and others.
The play, produced by Je’Caryous Johnson, is an adaptation of the film, which starred Allen Payne as Jason and Jada Pinkett Smith as Lyric. Allen reprised his role as Jason for the play and Eva plays Lyric.
While speaking to xoNecole, Eva shares that she’s a lot like the beloved 1994 character in many ways. “Lyric is so me. She's the odd flower. A flower nonetheless, but definitely not a peony,” she tells us.
“She's not the average flower you see presented, and so she reminds me of myself. I'm a sunflower, beautiful, but different. And what I loved about her character then, and even more so now, is that she was very sure of herself.
"Sure of what she wanted in life and okay to sacrifice her moments right now, to get what she knew she deserved later. And that is me. I'm not an instant gratification kind of a person. I am a long game. I'm not a sprinter, I'm a marathon.
America first fell in love with Eva when she graced our screens on cycle 3 of America’s Next Top Model in 2004, which she emerged as the winner. Since then, she's ventured into different avenues, from acting on various TV series like House of Payne to starring on Real Housewives of Atlanta.
Je-Caryous Johnson Entertainment
Eva praises her castmates and the play’s producer, Je’Caryous for her positive experience. “You know what? Je’Caryous fuels my audacity car daily, ‘cause I consider myself an extremely audacious woman, and I believe in what I know, even if no one else knows it, because God gave it to me. So I know what I know. That is who Je’Caryous is.”
But the mom of three isn’t the only one in the family who enjoys acting. Eva reveals her daughter Marley has also caught the acting bug.
“It is the most adorable thing you can ever see. She’s got a part in her school play. She's in her chorus, and she loves it,” she says. “I don't know if she loves it, because it's like, mommy does it, so maybe I should do it, but there is something about her.”
Overall, Eva hopes that her contribution to the role and the play as a whole serves as motivation for others to reach for the stars.
“I want them to walk out with hope. I want them to re-vision their dreams. Whatever they were. Whatever they are. To re-see them and then have that thing inside of them say, ‘You know what? I'm going to do that. Whatever dream you put on the back burner, go pick it up.
"Whatever dream you've accomplished, make a new dream, but continue to reach for the stars. Continue to reach for what is beyond what people say we can do, especially as [a] Black collective but especially as Black women. When it comes to us and who we are and what we accept and what we're worth, it's not about having seen it before. It's about knowing that I deserve it.”
This interview has been edited for length and clarity.
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Feature image by Leon Bennett/WireImage
As Told To: 'I Spent $10K On A Dating Coach & Now I’m Married To The Love Of My Life'
As Told To is a recurring segment on xoNecole where real women are given a platform to tell their stories in first-person narrative, as told to a writer.
This is Shirley Williams' story as told to Sheriden Chanel.
When I decided to become the CEO of my love life, it cost me over $10K.
Trust, sharing that choice online came with a lot of opinions I didn’t ask for. $10K on a dating coach? Yeah, I did that. And less than two years later, I’m married to the man I prayed for. So if you’re wondering about the ROI... let’s just say it paid off in full.
But before all that, let me take you back to how this journey really began.
When I resolved to walk away from my 13-year relationship, admittedly, I wasn’t thinking about dating at all. My ex was a good man. He was kind, he was cool, but I knew he wasn’t my man. God knew that, too, even before I did.
We had reached a fork in the road: I was growing deeper in my faith, wanting to center God in every part of my life, including my purpose. He was walking a different path, and we were no longer aligned. Turns out, you can spend 13 years with someone and still be emotionally malnourished.
As our relationship came to its end, I learned that longevity isn’t proof of alignment. I learned that a man being “good” isn’t enough. A man can be kind but not called to walk beside you in your purpose. That being unclear about your values will always cost you time.
And delaying your desires in the name of comfort? That’ll cost you even more. I knew I never wanted to make that mistake again.
Still, even knowing it was right to let him go, walking away felt like mourning a death. I dated casually after that: flings and situationships here and there. But they took more than they gave. I was left depleted more than fulfilled, so I made a conscious decision to stop dating altogether.
Around the same time, my mother was diagnosed with a brain injury that left her unable to form short-term memories. My sister and I became her caregivers along with my dad. But just as I got her stabilized, my father was diagnosed with blood cancer. At one point, he was bedridden.
So no, I wasn’t thinking about love. I was thinking about survival.
For two years, I didn’t give out my number. Didn’t go on a single date. I was tired, mentally, emotionally, and spiritually. But not just from dating. From everything.
Those two years weren’t about fear, they were about focus. I was caregiving, grieving, and building a startup from the ground up. I had nothing left to give romantically. So when my birthday came around in September 2023, I knew I needed stillness to replenish what I had lost.
I went to Joshua Tree alone, I booked a tiny home in the middle of the desert, and I told myself: “I’m going to be still.” For five days, I read, prayed, fasted, and listened to jazz and classical music. No distractions.
Courtesy of Shirley Vernae
On the drive back to LAX, it hit me like a ton of bricks, and I couldn’t unsee it: I had invested in every other area of my life, except my love life. I realized then that my love life deserved a strategy, too.
So, I did what I always do when I want to grow in an area: I found someone wiser. I found an expert who could guide me in the form of a dating coach, and I hired him. Because love is too sacred to leave to chance. And I was finally ready to build it on purpose.
To some, hiring a dating coach might’ve looked like desperation. But desperation doesn’t look like pausing for two years, it looks like settling for crumbs and calling it a meal. You’ll mistake attention for affection, and chaos for chemistry. Desperation doesn’t discern. It just consumes.
That wasn’t me. Not only was I not desperate, but I was a little too comfortable being single.
I didn’t invest $10K+ in a dating coach because I was desperate. I invested because I was done repeating old patterns. Strategy is getting honest about your desire and then building a pathway toward it with clarity, with guidance, and with God.
I had invested in every other area of my life, my business, my health, and my growth. Why would my love life be the one place I left to chance?
So no, I wasn’t desperate. I was ready. Ready to stop guessing. Ready to stop wasting time. Ready to become the kind of woman who could receive the kind of love I prayed for.
But before I could become her, I had to face the parts of me still holding on to old beliefs.
When I walked away from that relationship and got into therapy, everything shifted. My therapist helped me unpack my wounds, my conditioning, and the patterns I couldn’t see on my own. And when the fog cleared, I was 100% sure: God had given me this desire. And I was not going to let doubt, distraction, or misalignment steal it from me.
This wasn’t just about having a plan, it was about being in divine alignment.
Between 2023 and now, I’ve invested close to $12,000 in coaching. I joined Anwar White’s Get Your Guy program in October 2023. The program was $7,500 over six months—that’s $1,250 a month, less than some people spend on luxury items they’ll outgrow. And for me? It made perfect sense.
After starting the program, I met my now-husband that December. We became official in spring 2024, and he proposed in January 2025.
But the real shift wasn’t him. It was me. I no longer chased anything—not men, not clients, not friendships. I stopped striving and started trusting. I started existing, and I let what was aligned come to me.
And when he came, he came steady. Consistent. Intentional. Reliable. Joyful. He was deeply committed to my happiness before anything else. He doesn’t move unless it’s with care for my heart.
With him, there is no performance. No eggshells. No pressure. Just alignment.
We walk together, in purpose. I now have a partner who is in service to me, not in competition with me. A partner who lightens my load. Mentally, emotionally, and spiritually. He helps me think. Helps me build. Helps me breathe. He makes my life easier, and that is something I had never experienced before.
I still reinvest in my love life by continuing to work with Anwar. His programs have taken me from dating, to courting, to exclusivity, to engaged, and now to being married. Because each of those phases required a new version of me. Because I had never been here before.
@shirleyvernae I hadn’t been on a single date in 2 years. Met my fiancé last year and got engaged 2 months ago. You’re the CEO of your love life. It’s time to act like it ❤️ # CEO ##Fiancé##Engaged##Relationships##Dating##Engagement
Through Anwar’s program, I was gifted the most pivotal mindset shift of them all:
That love doesn’t have to feel like a struggle. And that’s my new standard.
One of the most powerful things Anwar said to me was, “You can’t do the wrong thing to the right guy.” And that truth set me free.
Before working with him, I thought love had to be proved. Performed. Earned. I thought I had to be perfect. Healed. Small enough to fit into someone else’s version of love. But that was never true.
There are men who are devoted to creating ease in your life. Men who see your softness as strength and your boundaries as beauty.
My now-husband, Ty, is one of them. He is steady. He is consistent. And no matter how much I struggled, no matter how I tried to self-sabotage, he stayed anchored in one mission: to bring ease, to bring peace, to bring safety.
So the shift? I stopped performing. I started discerning. I raised my standards. I stopped doubting. And I let myself be held.
Yeah, the biggest shift was realizing I am worthy of love that doesn’t come with chaos. Love that’s safe. Love that’s solid. Love that’s soft.
That’s what happens when you stop settling and start showing up with faith, clarity, and strategy. That’s what happens when you become the CEO of your love life.
Being the CEO of my love life meant I stopped outsourcing it to luck, fate, or vibes. I no longer left it up to chance or timing, or wishful thinking. Just like I build businesses with vision, strategy, and intentional partnerships, I built a love life that reflects those same values.
A good CEO doesn’t try to do it all alone. A good CEO casts vision, brings the right experts to the table, delegates with wisdom, and trusts the process. That’s exactly how I approached love. I partnered with God. I partnered with mentors. I aligned my actions with my desires. That’s not control, that’s stewardship. And that’s what changed everything.
I knew sharing my journey online was going to stir something up. And it did. Some people were inspired. Some were uncomfortable. But their discomfort wasn’t about me. It was about what my story confronted in them: scarcity, shame, old beliefs about what’s “worth it” and what’s not.
And I’m okay with that. I’m not here to be liked. I’m here to be aligned. That’s my assignment.
To the woman who’s feeling discouraged, let me say this: Time is a tool, don’t let it become your tormentor. You are not late. You are not behind. You are not disqualified. Your desire for love is not shameful, it’s sacred.
Don’t let what society says, what the media projects, or what a non-believer has spoken over you define what’s possible. The only thing that’s true is what God has said. And God has said, “All things are possible to him that believes.”
If you’re feeling stuck, let that be your invitation to do something different. You don’t have to do this alone. Ask for help. Get support. Find a coach, a mentor, a couple you admire—not the shiny ones on social media, but the ones who’ve walked through fire and still chose each other.
Date with intention. Choose love on purpose. Marriage is a gift from God, and it is never too late to receive it. There is strength in being seen, supported, and walking in purpose together.
And for my Black women especially, softness is your superpower. Discernment is your birthright. You are the prizeand the picker. Dating with intention isn’t about being aggressive, it’s about being aligned.
We are not desperate. We are divine. Even in your healing, even in your becoming, know this: you can never do the wrong thing to the right guy.
And the right guy? He’ll meet you right there: in your wholeness, and in your work-in-progress.
To keep up with Shirley Vernae Williams and her journey as a storyteller, producer, and love life CEO, follow her on Instagram @shirleyvernae and learn more about her work at williebstudios.com.
Featured image courtesy of Shirley Vernae