Every few months or so, I'll intentionally peruse through cyberspace to see what's up in the sex trends department. I must say that there has never been one time when at least three things haven't made me respond with either a "For real?" or a "Gee, what is that?" This particular time, what got me was the high praise that the 70 sex position has been getting, the brain orgasms that we can apparently have and oh, yeah, vegan condoms (vegan condoms?!).
Some of my friends are so used to me hitting them up with this kind of random information, that most of them no longer share my inquisitive excitement. Instead, they are usually like, "Really girl? Let me call you back." (Le sigh) So, I decided that this go around, I would share my findings with y'all.
After checking out the 10 current sex trends that piqued my particular interest, feel free to post comments on your thoughts (especially if you've tried any of them), along with some of the other trends that you've been diggin' lately. I'm pretty sure I'm not the only one who is intrigued by this kind of stuff. Prove me right so that I can tell my peeps that they are the exception, not the rule.
1. 70 Sex Position
Back when I was in high school, I was on what was known as the Acros team. Basically, it was a combination of cheerleading and gymnastics. I joined, hoping that it would help me overcome my fear of heights. It didn't. What it did do was make me mad limber. I thought about that when I turned and twisted my head to figure out if my 45-year-old self could get into the new sex position that half of America is apparently super hyped about right now.
In a nutshell, it's the 2.0 version of the 69 position. The twist to the 70 position is, rather than two people lying down, this time, they are vertical. The man starts out on his knees so that his partner can turn her back to him, kick her legs up and then put her legs over his shoulders. Then he slowly stands up and the woman puts her hands on the floor to help him to support her body weight (basically like she's facing him while doing a handstand).
OK, it seems like some real strong backs and maybe a wall for extra support needs to come into play here, but if you and yours want to be trendy tonight, you'll be doing what all of the limber kids are if you attempt the 70 sex position. Good luck.
2. Vegan Condoms
Although I'm personally not a vegan, I do have mad support for the folks who are. It is admirable how committed they are to the cause. If that's you, you can be vegan-vegan-for-real if you decide to ditch the condoms that you currently have and invest in some vegan condoms instead. If you never considered prophylactics to be a non-vegan ally, many of them aren't due to the casein (a protein that's made from dairy) that's in them. Aside from the fact that vegan condoms contain no animal products, another bonus is they aren't apart of the whole animal testing process.
If reading all of this has piqued your interest, some vegan fan favorites are Glyde's Organic-Flavored condoms, Sustain Natural's Ultra-Thin condoms and Trojan Supra BareSkin Non-Latex Polyurethane condoms. These are just a few that guarantee to be good to you and for the environment.
3. Shower Sex
Another sex trend that's getting lots of buzz are people who want to have sex in bodies of water. If by "body of water", they mean ocean, something that it and pools tend to carry is the kind of bacteria that can disrupt your pH balance and cause a vaginal infection (just something to think about). And, as far as jacuzzis go, it's only as safe as the person who cleaned it before you got into it.
That pretty much leaves us with shower sex. It's fun, it's safer and it's a multi-tasking kind of location because you can get clean, have sex and then get clean again—all in the same spot. Plus, the heat from the water will relax your muscles and joints so that you can be more "bendy", and the water makes the need for (extra) lubricant totally unnecessary. A win/win on every hand.
4. Nude Lingerie
Something else that has its own trends is lingerie. Right now, as far as patterns, florals are big. As far as material, lace stays classic. In the panty department, cheeky briefs are what you should look for. Bra-wise, soft cups are the way to go.
Also, something that I saw quite a bit of was nude lingerie. If you have no idea where to start looking for some, spring of last year, we actually did a feature on Nubian Skin; it carries are nice collection. Enjoy.
5. The Snail Sex Position
I'm not sure how new or inventive this is. I'm also not sure who came up with the name or why. But a sex position that men and women are saying is making them very happy right now is the snail position. It's when the woman gets on her back and pulls her knees back to her chest as her partner kneels down in front of her and penetrates. Then she puts her ankles on his shoulders and—voila! Instant G-spot attention.
For some reason, I feel like this position used to go by a different name (feel free to confirm that in the comment section). Either way, if you want to do what's popular, having snail sex will have in you in the "in" crowd.
6. Airbnbs
Personally, I am a huge bed and breakfast fan. So much in fact, that I'll sometimes come out of nowhere and bless a married couple with a free night (or weekend, if I can find a good deal) at one. But for my friends who are a little on the "sexually loud" side, I'm learning that renting out an Airbnb is probably best. It's like having an entire house—that is not your own—to yourself so that you can scream, roll around and do whatever else without worrying that someone can hear you through the walls.
By the way, if you want to check out some of the country's best Airbnbs, click here. For some of the most unique, click here. Or, if you want to support a site that specifically caters to the African diaspora, click here.
7. Waterproof Vibrators
Something else that I found to be a huge trend are vibrators. But not just any ole' kind. I guess so that they can enjoy all of that shower sex that they're currently having (whether it's with someone or alone), customers want one that is waterproof. Some popular ones include the We-Vibe Tango Lipstick Rechargeable Bullet Vibrator, the VeDO Yumi Finger Vibe and the Womanizer Liberty Clitoral Stimulator.
Food for thought. I know these type of "accessories" will tempt you to run up your water bill, but just keep in mind that a lot of dermatologists say that washing up in lukewarm water for no more than five or 10 minutes is best. Hey, don't shoot the messenger. I'm just passing the info along.
8. Brain Orgasms
Is it just me or does it seem like every time we turn around, there is a new kind of orgasm? Just a couple of months ago, our managing editor shouted out 12. However, one that wasn't on the list, that is starting to gain more momentum, is what is known as the brain orgasm.
Technically, it's tied into the ASMR (Autonomous Sensory Meridian Response) relaxation phenomenon. If you're not familiar with what that is, an example that comes to mind is the fact that YouTube has an entire demographic of viewers who find people scratching up their dandruff to be calming. No joke! There's a sistah who has a channel that's called Scratching My Scalp Off that consists of 35,000 subscribers; some of her videos have gotten a couple of million views.
Anyway, whether it's listening to someone whisper, tap their nails or turn pages of a book (or scratching dead skin and fungus), it is becoming more and more common for individuals to admit that sound arouses them; sometimes to the point of climaxing. Oh, and before you shrug all of this off as some crazy wypipo stuff, check out "How ASMR Became a Full-On Rap Sensation" and "8 of the Best ASMR Moments in Hip-Hop". "Wait (The Whisper Song)", anyone?
9. Sliquid Silk Hybrid Lube for Women. Slippery Stuff Lubricant for Men.
It doesn't matter what publication or website that I checked out, when it comes to all things sex, "the more lube, the better" is mentioned somewhere in the copy. Honestly, you can pull out some Aloe Vera gel, Vitamin E or coconut oil (although you should avoid oil if you're using a condom; it can break down its effectiveness) and call it a day. But if you'd prefer to purchase some, I did some digging and found two faves—one for women and one for men.
As far as our needs go, a lot of ladies rave about Sliquid Silk Hybrid Lube. It's a purified water and silicone blend, vegan-friendly, works with all condoms, complements your natural lubricant and sits at a pH balance of somewhere between 4.0-4.4 (that's a good thing). Meanwhile, a lot of fellas are feelin' Slippery Stuff Lubricant. For starters, it was developed by the medical community so that men could get, umm, tested easier. It's water-based, non-staining and long-lasting. It's also the type of lube that professes to increase sensations whenever you use it. So yeah, if you've been in the market for lubricant, these two will hold you down pretty well.
10. Bondage for Women. Sex Tapes for Men.
Just one more trend and then I'll let you go so that you can test some of these out. Something else that I read is when it comes to sex bucket lists that both men and women have, what a lot of ladies want to check off of theirs is bondage scenarios (nothing too over the top; just stuff like restraints, blindfolds or handcuffs) and—surprise, surprise—men want to record their romps. If you do decide to oblige your partner and you two decide to record your naughtiness with your phone, make sure that you download an app to hide the evidence. After all, it's one thing to follow a sex trend. It's another thing to have your sex end up trending. Be safe. Have fun. Yes, in that order—y'all.
Want more stories like this? Sign up for our newsletter here and check out the related reads below:
We've Got Some All-Natural Ways To Increase Stamina & Sensitivity
Who Knew Oral Sex Has An Official Time Limit?
10 Things You Didn't Know About The Male And Female Orgasm
These 69 Positions Are Guaranteed To Get You Off
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So, we handpicked one hundred It Girls who embody that palpable It Factor moving through us as young Black women, the kind of motion lighting up the world both IRL and across the internet.
It Girl 100 became xoNecole’s most successful program, with the hashtag organically reaching more than forty million impressions on Instagram in just twenty-four hours. Yes, it caught on like wildfire because we celebrated some of the most brilliant and influential GenZennial women of color setting trends and shaping culture. But more than that, it resonated because the women we celebrated felt seen.
Many were already known in their industries for keeping this generation fly and lit, but rarely received recognition or flowers. It Girl 100 became a safe space to be uplifted, and for us as Black women to bask in what felt like an era of our brilliance, beauty, and boundless influence on full display.
And then, almost overnight, it was as if the rug was pulled from under us as Black women, as the It Girls of the world.
Our much-needed, much-deserved season of ease and soft living quickly metamorphosed into a time of self-preservation and survival. Our motion and economic progression seemed strategically slowed, our light under siege.
The air feels heavier now. The headlines colder. Our Black girl magic is being picked apart and politicized for simply existing.
With that climate shift, as we prepare to launch our second annual It Girl 100 honoree list, our team has had to dig deep on the purpose and intention behind this year’s list. Knowing the spirit of It Girl 100 is about motion, sauce, strides, and progression, how do we celebrate amid uncertainty and collective grief when the juice feels like it is being squeezed out of us?
As we wrestled with that question, we were reminded that this tension isn’t new. Black women have always had to find joy in the midst of struggle, to create light even in the darkest corners. We have carried the weight of scrutiny for generations, expected to be strong, to serve, to smile through the sting. But this moment feels different. It feels deeply personal.
We are living at the intersection of liberation and backlash. We are learning to take off our capes, to say no when we are tired, to embrace softness without apology.
And somehow, the world has found new ways to punish us for it.
In lifestyle, women like Kayla Nicole and Ayesha Curry have been ridiculed for daring to choose themselves. Tracee Ellis Ross was labeled bitter for speaking her truth about love. Meghan Markle, still, cannot breathe without critique.
In politics, Kamala Harris, Letitia James, and Jasmine Crockett are dragged through the mud for standing tall in rooms not built for them.
In sports, Angel Reese, Coco Gauff, and Taylor Townsend have been reminded that even excellence will not shield you from racism or judgment.
In business, visionaries like Diarrha N’Diaye-Mbaye and Melissa Butler are fighting to keep their dreams alive in an economy that too often forgets us first.
Even our icons, Beyoncé, Serena, and SZA, have faced criticism simply for evolving beyond the boxes society tried to keep them in.
From everyday women to cultural phenoms, the pattern is the same. Our light is being tested.
And yet, somehow, through it all, we are still showing up as that girl, and that deserves to be celebrated.
Because while the world debates our worth, we keep raising our value. And that proof is all around us.
This year alone, Naomi Osaka returned from motherhood and mental health challenges to reach the semifinals of the US Open. A’ja Wilson claimed another MVP, reminding us that beauty and dominance can coexist. Brandy and Monica are snatching our edges on tour. Kahlana Barfield Brown sold out her new line in the face of a retailer that had been canceled. And Melissa Butler’s company, The Lip Bar, is projecting a forty percent surge in sales.
We are no longer defining strength by how much pain we can endure. We are defining it by the unbreakable light we continue to radiate.
We are the women walking our daily steps and also continuing to run solid businesses. We are growing in love, taking solo trips, laughing until it hurts, raising babies and ideas, drinking our green juice, and praying our peace back into existence.
We are rediscovering the joy of rest and realizing that softness is not weakness, it is strategy.
And through it all, we continue to lift one another. Emma Grede is creating seats at the table. Valeisha Butterfield has started a fund for jobless Black women. Arian Simone is leading in media with fearless conviction. We are pouring into each other in ways the world rarely sees but always feels.
So yes, we are in the midst of societal warfare. Yes, we are being tested. Yes, we are facing economic strain, political targeting, and public scrutiny. But even war cannot dim a light that is divinely ours.
And we are still shining.
And we are still softening.
And we are still creating.
And we are still It.
That is the quiet magic of Black womanhood, our ability to hold both truth and triumph in the same breath, to say yes, and to life’s contradictions.
It is no coincidence that this year, as SheaMoisture embraces the message “Yes, And,” they stand beside us as partners in celebrating this class of It Girls. Because that phrase, those two simple words, capture the very essence of this moment.
Yes, we are tired. And we are still rising.
Yes, we are questioned. And we are the answer.
Yes, we are bruised. And we are still beautiful.
This year’s It Girl 100 is more than a list. It is a love letter to every Black woman who dares to live out loud in a world that would rather she whisper. This year’s class is living proof of “Yes, And,” women who are finding ways to thrive and to heal, to build and to rest, to lead and to love, all at once.
It is proof that our joy is not naive, our success not accidental. It is the reminder that our light has never needed permission.
So without further ado, we celebrate the It Girl 100 Class of 2025–2026.
We celebrate the millions of us who keep doing it with grace, grit, and glory.
Because despite it all, we still shine.
Because we are still her.
Because we are still IT, girl.
Meet all 100 women shaping culture in the It Girl 100 Class of 2025. View the complete list of honorees here.
Featured image by xoStaff
Despite launching media careers from different pathways, the two New York-based women have forged a friendship where they can discuss their ambitions and challenges.
Both women are part of xoNecole’s It Girl 100 Class of 2025, recognized in the Viral Voices category for the impact they’ve made through storytelling, creativity, and authenticity. Together, they represent what it means to build an "It Girl" brand with integrity and depth. In the spirit of SheaMoisture’s "Yes, And" ethos, Les and Kayla embody the freedom to be multi-layered as women evolving boldly into every version of themselves.
This conversation has been condensed and lightly edited for clarity
On Forging Their Own Paths
Les Alfred: Being a Jane of all trades is incredibly challenging. And one of the challenges I've faced is that the scope of what podcasters now need to do has increased so much. When I first interviewed you in 2019, I was still very new at it, but I remember being on a Skype call with you from my bedroom in Seattle. That was how I ran the show. And that was good enough. That is absolutely not good enough these days. The scope and the quality keeps increasing, but the resources that you have don't necessarily increase in order to remain competitive.
I get asked so many questions from people who want to get into podcasts and they want to get started. Most of the time, I'm just like, 'I don't have tips for you.' Because, one, I don't know what it's like to start in this current environment. Two, I know what it takes to contend and be consistent in this environment. The barrier of entry is a lot higher in terms of having something of quality than it was before.
On Balancing Ambition and Rest
Kayla Greaves: I've had to make a very clear effort to slow down and just not take on as much. Yes, you're running a business, but you're also living your life. I had one of those days yesterday. I just laid down and listened to white noise for hours because I just needed my brain to just be clear. I called a friend. I cried.
I'm starting over again today. The sun is out. It's a new day. And that's just sometimes what you have to do. You can't show up for your audience or for other people, if you can't show for yourself. I think that creativity comes from a place of living your life and having genuine experiences, and then sharing those experiences through your art.
"I had to give myself permission to let myself grow publicly in ways that I'd already done personally."
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On Evolving Through Growth and Rebranding
Les: I didn't create Balanced Black Girl until 2018, but I started blogging and creating content and doing things under the Balanced brand in 2014. I was 24 years old at the time. Now, I'm 36. The things that were important to me, the perspective that I had and the stories I wanted to tell were entirely different. I think I had to give myself permission to let myself grow publicly in ways that I'd already done personally. The show isn't really about wellness anymore. And that shift started happening a couple of years ago.
When we started expanding into more lifestyle topics, more self-help topics [and] talking about entrepreneurship, the audience responded really well. That was when the show really started to grow and take off. And that was what got so much more engagement than the episodes back in 2020 when I was doing hour-long deep dives on gut health.
Rebranding the show was something I've been thinking about for a long time. When I was finally like, 'Oh, I need to do this,' honestly, was the 2024 presidential election. I was like, these people are about to be in here acting crazy. I do not feel safe with my business name being what it is. I don't want to be targeted for any BS. We saw what they did to the Fearless Fund.
"You have to balance your integrity with your income."
Courtesy
On Integrity Over Income
Kayla: I have many other interests aside from beauty. I'm growing and I'm changing as a person. I'm not the same person I was when I started at InStyle in 2019 before the pandemic rocked everybody's world. I don't think reviewing every single lipstick that comes out is exciting or interesting, because everybody does it now, and everybody feels like they're qualified to speak on things that they're not qualified to speak on. I'm currently in that pain point of growth.
I don't think I have always been in environments where I've been encouraged to branch out on my own ideas. I finished Ina Garten’s memoir maybe a month ago. She kept repeating this quote in her book. She said, ‘What goes in early, goes in deep.’ Now that I'm on my own and I don't have the resources of a traditional media company, which is what I have become accustomed to, sometimes it's difficult for me to be like, 'Okay, just go ahead with the thing.'
I think, Les, just the other day, you reposted somebody saying that they let go of a five-figure deal and then got double the next day because it just didn't feel aligned for them. Those are the things that happen. I have to find a balance of, 'Okay, how do I keep myself afloat?' And that may mean I may not be balling out of control just yet, but I'm okay for now. I can buy myself nice things every once in a while, but you have to balance your integrity with your income.
Les: There are just certain lines that I'm not willing to cross. Especially when I created more wellness content, one of those lines was I will not promote any sort of weight loss product. All of these GLP-1s all want to advertise on my podcast. I actually have nothing against those types of products, but I don't ever want someone to look at what I'm putting into the world and think that I'm saying that they need to feel a certain way about their bodies.
Even if the money is great, that's not for me to say, and that's not the type of message that I want to put out here. Or, I had another kind of brand deal come through that would have required me to divulge things about my personal life that I just don't really want my audience knowing about me, and bringing them along on journeys that I just find personal and I want to keep offline. I don’t want to be known for dragging my mess all over the internet for a buck.
I don't want to be known for being an influencer. I would love to be 1,000% in on my podcast, scale it, have it grow to be a media empire where I'm producing and putting out other bodies of work. For now, until that other side of the business really picks up and gets to the point where I want it to be, I kind of need to play the influencer game a little bit to live in this expensive city. But I'm gonna do it on my terms. It's a constant compromise that I'm coming to with myself.
"You can never make a big vision come to fruition if you're sitting and you're waiting for somebody else to tell you exactly what to do."
Courtesy
On Mutual Admiration and Friendship
Les: Something that I really admire about you in having known you for the past couple of years is you don't wait for a roadmap. You jump in, you roll up your sleeves, and you do it. You can never make a big vision come to fruition if you're sitting and you're waiting for somebody else to tell you exactly what to do.
Kayla: Well, first of all, I want to say thank you for saying that, because that means so much to me, and it's very affirming. That's exactly how I feel about you. I remember, even at your first live show, you're like, ‘Oh my god, I'm so stressed. I don't know what I'm doing.’ And, the shit sold out. And, you know, and now, like, you see the growth of the podcast. And you have nearly 61,000 subscribers on YouTube. I just checked recently.
I talk a lot about people that really just need to not say anything on the internet, because it's so frustrating as somebody who grew up as a traditional journalist. You want people to fact check and ask thoughtful questions and have good conversations. I've never said that about you. I've always loved your podcast. And I've sent a lot of your episodes to friends when they're going through specific things that you're talking about.
This season has been a little bit slower to me, so you've been a constant source of inspiration, and it's just been such a pleasure to see your podcast grow despite the challenges you've had. I know it's not easy, but you continue to grow and continue to push through, and I really admire that as somebody who sat and cried yesterday and listened to white noise.
And this is why I tell you all the time, you really do inspire me. I love you a lot.
Les: Oh my gosh, I love you a lot. I'm so glad that the podcast brought us together.
Tap into the full It Girl 100 Class of 2025 and meet all the women changing game this year and beyond. See the full list here.
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