
I'm pretty sure that, at this point, it's pretty safe to say we've all heard that the definition of insanity is doing the same things while expecting a different result. But I can't help but wonder how many of us apply this to our dating situations.
Take this one woman I know. Around every six months or so, she hits me up on email to tell me that she's met the perfect guy for her. I've been receiving these kinds of messages for at least a decade now, so the dialogue is usually the same.
Me: "How long have you known him?"
Her: "A few weeks."
Me: "What's so awesome about him?"
Her: "We just have a connection. It's hard to explain but I think this is it."
Me: "You already know what I'm gonna ask you right? Have you slept with him yet?"
Her: "Yeah. But this time is different."
Me: *crickets*
Fast forward to a few months later…
Her: "Well, it looks like things aren't gonna work out after all."
Me: "What happened?"
Her: "He says that I'm too intense and that he's not ready for anything serious."
Me: SMH
Usually, she'll end her email with something along the lines of men are jerks and she wonders if she'll ever find true love. She's not exceptional in this case. I know a lot of women who feel the same way. But as someone who is not new to this kind of rodeo ride, there is a big part of me that wonders if some of us are jumping to generalized conclusions about men simply because we're not willing to look within.
What I mean by that is, I wonder if the real issue isn't that we can't find good guys, but it's more like we keep dating the same person over and over again. Sure, each man may look different but at the end of the day, could it be that we're caught up in a cyclic form of an emotional hamster wheel without even recognizing it?
If there's a part you wonders if you're lumping all men together because you keep dating the same kinds of guys, here are some telling signs to look out for.
6 Signs You Keep Dating The Same Guy Over And Over Again
1.You Always Seem to Break-Up With Guys For The Same Reason(s)

Break-ups hurt. Remembering them do too. I totally get that. But if you want to get to the root of whether or not you keep dating the same guy (or type of guy), purposeful reminiscing can actually do you some long-term good.
Take out a sheet of paper and think back to your last five relationships (or situationships). Now try and be as unbiased as possible as you write down the reasons why things came to an end. Were they scared to commit? Did you find yourself doing most of the work? Was there a lot of sexual chemistry, yet not enough of an emotional connection?
When I think back to a constant in a lot of my relationships, if there's one thing that was a common thread for me, it's feeling like I was being taken for granted. Yet when I stepped back and thought about how I got there, each and every time, I had to accept that I was willing to do a lot without requiring certain things in return.
It wasn't until I relived the break-ups that I realized that I kept attracting the same kind of guy because I never processed the common thread that connected them all.
2.You Never Make Time For Self-Evaluations

One of the toughest parts about being in marriage life coaching sessions is when one person thinks that their marriage would be fine if only their spouse made some changes. Not only is that pretty arrogant, but it's pretty self-delusional too.
None of us like to hear this, but if there's one thing that all of our exes have in common with us is us. That said, what were some of the words that the men in your life used to describe you? Needy? Controlling? Impatient? Insecure? Emotionally unstable? Suffocating? Petty? Relationships are mirrors. Sometimes they show us some of the very things we don't want to see about ourselves.
I'll give you an example. Let's say that you seem to always attract narcissists or sociopaths. Something that those kinds of men look for in a woman is insecurity, the fear of confronting matters, and the propensity for excessive people-pleasing. If you're wondering why you're always feeling manipulated or drained in your relationships, have you ever thought about if you have some of those traits?
If you're trying to figure out why you keep dating the same kind of individual, first, identify what kind of men you've been dealing with. Then look at what weaknesses they are drawn to (Psychology Today is one site that provides a wealth of wisdom on topics like these). If you have some of those qualities, remember — you can't change other people, but you can always improve upon yourself.
Sometimes just a little bit of self-evaluating and adjusting can be all that you need to break certain dating patterns and cycles.
3.You’re A Poor “Relationship Editor”

Whew, times flies! I can't believe that it's been over 20 years now since Juanita Bynum laid us all out with her sermon "No More Sheets". Out of all of the hot points that she hit, the one that has always stayed with me is the fact that we'll oftentimes miss someone from our past simply because we only replay the good times (including the good sex) in our heads. It's like we're wired to subconsciously edit out the heartaches, disappointments, and betrayals.
This is just one more reason why we can find ourselves dating the same kind of dude. If you're always finding yourself with a seductive cheater but every time you think back to your exes, you only remember how charming and romantic they were…see how that can result in you constantly being with someone who has the same attributes and the same character flaws?
If you don't want to date the same guy, be intentional about not editing out the bad stuff from each of the past ones. It's the bad stuff that teaches the real and lasting lessons so that we can grow.
4.You’re (Far Too) Comfortable With Routines And Patterns

Sadly, some of us would rather stay in something that is, at best counterproductive and, at worst toxic simply because it's familiar to us. Sure, you might not like being involved with guys who are not attentive or aren't as proactive as you might like but at least you know how to deal with those kinds of dudes. Right?
I'll raise my hand in this class and say that I used to have a real knack for getting involved with my male friends. To me, I thought it was "safe" because at least I knew they cared about me. But a guy caring about you vs. loving you so much that he doesn't want to be without you are two totally different things.
For a long time, I wasn't in love with myself, so I attracted men who felt the same way. They cared about me about as much as I did (some of y'all will catch that later).
The gal I referenced at the beginning of this piece? Her pattern is smothering guys too soon and confusing great sex for a solid connection. Intellectually, she knows that she deserves more. But she's settled for so long that she'd rather stick with what she knows than be alone.
It might sound cray-cray, but it's an epidemic, the number of women who do the exact same thing as her and me.
5.You Start New Relationships With Rose-Colored Glasses On

The last man I loved was a chronic — and I mean, CHRONIC — commitment-phobe. But because he also had so many awesome attributes, I overlooked that fact — for years. When it got to the point where we knew we had a solid connection and I also knew that he was too emotionally immature and unstable to establish anything solid and lasting, why did I stay…for as long as I did? Because I chose to ignore the blaring red flag that was staring me dead in my face.
Why did I do that? Because rather than say, "Shellie, you want a husband and he's terrified of commitment. So, even though he's a great guy, the two of you should probably just be good friends", what I told myself was, "He's got some great husband qualities, so I'll love him through his phobia of long-term commitments until he changes."
In other words, I saw only what I wanted to see. That's what rose-colored glasses are designed to do. If you don't want to keep dating the same guy over and over again, look at ALL of a man — not just the good parts.
6.The Thought Of Doing Something Different Totally Freaks You Out

It's amazing, the words we commonly use that we think we know the definitions for that we probably don't. Take the word "different". It means unusual and several and separate and not alike in character.
If all of the guys you meet are online, let a friend set you up. If all the guys you go out with, you sleep with after the fifth date, wait longer. If you only go for tall, dark and handsome, consider slightly shorter, cinnamon and hella cute. If your dating life has been going the same way ever since you can remember, step out and try something a little unusual.
I'm telling you, sometimes guys get a bad rap because we speak in generalizations about them. And that's because we're only dating one type of guy. If any of this resonated, even a little bit, stop dating the same man in a different body.
For the sake of your sanity, break your old patterns and try something new. There's no tellin' what kind of man is on the other side of your hamster wheel if you do. #realtalk
Featured Image by Getty Images.
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Because We Are Still IT, Girl: It Girl 100 Returns
Last year, when our xoNecole team dropped our inaugural It Girl 100 honoree list, the world felt, ahem, a bit brighter.
It was March 2024, and we still had a Black woman as the Vice President of the United States. DEI rollbacks weren’t being tossed around like confetti. And more than 300,000 Black women were still gainfully employed in the workforce.
Though that was just nineteen months ago, things were different. Perhaps the world then felt more receptive to our light as Black women.
At the time, we launched It Girl 100 to spotlight the huge motion we were making as dope, GenZennial Black women leaving our mark on culture. The girls were on the rise, flourishing, drinking their water, minding their business, leading companies, and learning to do it all softly, in rest. We wanted to celebrate that momentum—because we love that for us.
So, we handpicked one hundred It Girls who embody that palpable It Factor moving through us as young Black women, the kind of motion lighting up the world both IRL and across the internet.
It Girl 100 became xoNecole’s most successful program, with the hashtag organically reaching more than forty million impressions on Instagram in just twenty-four hours. Yes, it caught on like wildfire because we celebrated some of the most brilliant and influential GenZennial women of color setting trends and shaping culture. But more than that, it resonated because the women we celebrated felt seen.
Many were already known in their industries for keeping this generation fly and lit, but rarely received recognition or flowers. It Girl 100 became a safe space to be uplifted, and for us as Black women to bask in what felt like an era of our brilliance, beauty, and boundless influence on full display.
And then, almost overnight, it was as if the rug was pulled from under us as Black women, as the It Girls of the world.
Our much-needed, much-deserved season of ease and soft living quickly metamorphosed into a time of self-preservation and survival. Our motion and economic progression seemed strategically slowed, our light under siege.
The air feels heavier now. The headlines colder. Our Black girl magic is being picked apart and politicized for simply existing.
With that climate shift, as we prepare to launch our second annual It Girl 100 honoree list, our team has had to dig deep on the purpose and intention behind this year’s list. Knowing the spirit of It Girl 100 is about motion, sauce, strides, and progression, how do we celebrate amid uncertainty and collective grief when the juice feels like it is being squeezed out of us?
As we wrestled with that question, we were reminded that this tension isn’t new. Black women have always had to find joy in the midst of struggle, to create light even in the darkest corners. We have carried the weight of scrutiny for generations, expected to be strong, to serve, to smile through the sting. But this moment feels different. It feels deeply personal.
We are living at the intersection of liberation and backlash. We are learning to take off our capes, to say no when we are tired, to embrace softness without apology.
And somehow, the world has found new ways to punish us for it.

In lifestyle, women like Kayla Nicole and Ayesha Curry have been ridiculed for daring to choose themselves. Tracee Ellis Ross was labeled bitter for speaking her truth about love. Meghan Markle, still, cannot breathe without critique.
In politics, Kamala Harris, Letitia James, and Jasmine Crockett are dragged through the mud for standing tall in rooms not built for them.
In sports, Angel Reese, Coco Gauff, and Taylor Townsend have been reminded that even excellence will not shield you from racism or judgment.

In business, visionaries like Diarrha N’Diaye-Mbaye and Melissa Butler are fighting to keep their dreams alive in an economy that too often forgets us first.
Even our icons, Beyoncé, Serena, and SZA, have faced criticism simply for evolving beyond the boxes society tried to keep them in.
From everyday women to cultural phenoms, the pattern is the same. Our light is being tested.

And yet, somehow, through it all, we are still showing up as that girl, and that deserves to be celebrated.
Because while the world debates our worth, we keep raising our value. And that proof is all around us.
This year alone, Naomi Osaka returned from motherhood and mental health challenges to reach the semifinals of the US Open. A’ja Wilson claimed another MVP, reminding us that beauty and dominance can coexist. Brandy and Monica are snatching our edges on tour. Kahlana Barfield Brown sold out her new line in the face of a retailer that had been canceled. And Melissa Butler’s company, The Lip Bar, is projecting a forty percent surge in sales.

We are no longer defining strength by how much pain we can endure. We are defining it by the unbreakable light we continue to radiate.
We are the women walking our daily steps and also continuing to run solid businesses. We are growing in love, taking solo trips, laughing until it hurts, raising babies and ideas, drinking our green juice, and praying our peace back into existence.
We are rediscovering the joy of rest and realizing that softness is not weakness, it is strategy.
And through it all, we continue to lift one another. Emma Grede is creating seats at the table. Valeisha Butterfield has started a fund for jobless Black women. Arian Simone is leading in media with fearless conviction. We are pouring into each other in ways the world rarely sees but always feels.

So yes, we are in the midst of societal warfare. Yes, we are being tested. Yes, we are facing economic strain, political targeting, and public scrutiny. But even war cannot dim a light that is divinely ours.
And we are still shining.
And we are still softening.
And we are still creating.
And we are still It.

That is the quiet magic of Black womanhood, our ability to hold both truth and triumph in the same breath, to say yes, and to life’s contradictions.
It is no coincidence that this year, as SheaMoisture embraces the message “Yes, And,” they stand beside us as partners in celebrating this class of It Girls. Because that phrase, those two simple words, capture the very essence of this moment.
Yes, we are tired. And we are still rising.
Yes, we are questioned. And we are the answer.
Yes, we are bruised. And we are still beautiful.

This year’s It Girl 100 is more than a list. It is a love letter to every Black woman who dares to live out loud in a world that would rather she whisper. This year’s class is living proof of “Yes, And,” women who are finding ways to thrive and to heal, to build and to rest, to lead and to love, all at once.
It is proof that our joy is not naive, our success not accidental. It is the reminder that our light has never needed permission.
So without further ado, we celebrate the It Girl 100 Class of 2025–2026.
We celebrate the millions of us who keep doing it with grace, grit, and glory.
Because despite it all, we still shine.
Because we are still her.
Because we are still IT, girl.
Meet all 100 women shaping culture in the It Girl 100 Class of 2025. View the complete list of honorees here.
Featured image by xoStaff
I seriously doubt that it will come as a shock to anyone reading this that the “official” cold (and flu) seasons are considered to be during the fall and wintertime. However, what kinda tripped me out is that there really are only a few months of the year when we aren’t susceptible to catching a cold: May-July. SMDH.
Know what else is wild about colds? They have five stages: incubation (1-2 days); symptom onset (1-2 days); peak symptoms (1-2 days); plateau (2-3 days), and recovery (3-5 days) — and that is why, sometimes, it can seem like it takes FOREVER to get over a cold. Also, SMDH.
Luckily, there are some things that you can do to either speed up the healing process of a cold or make having one more bearable than usual. Things that are affordable, all-natural, and easy to incorporate into your daily routine.
Are you ready to know how to nip a damn cold in the bud…before you even get one?
Here ya go.
1. Fire Cider

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Two drinks that I am gonna drink all the way down, each and every fall season, are hot chocolate and apple cider (that’s warmed up). So, when I read about something called “fire cider,” it absolutely caught my attention. If you’re not familiar with it, fire cider is a homemade drink that consists of things like apple cider vinegar, herbs and other ingredients that are specifically designed to boost your immune system.
I won’t lie to you — since some of the traditional recipes contain things like onion and garlic (sulfur has potent medicinal properties) and sometimes even hot peppers (which help to clear up congestion) — although fire cider might not be your favorite as far as your palate is concerned, the viruses (because there are reportedly somewhere around 200 of ‘em) that cause colds will lose a lot of their impact if you drink this; and that makes it worth a shot — well, swallow. Some fire cider recipes can be found here, here and here.
2. Probiotics
A few years ago, I wrote an article for the platform entitled, “80% Of Your Immunity Is In Your Gut. Take Care Of It Like This.” — and that alone should explain why and how a probiotic can help to prevent colds and make it easier to get over them. The reality is that a healthy gut is what helps to monitor how your immune system reacts and responds to harmful pathogens that may try and get into your system, including ones that cause the common cold.
And since probiotics feed your gut with “good bacteria,” this gives your gut the ability to be better (and quicker) at fighting off the bad. So yeah, take a probiotic — all of the time and definitely while you have a cold. It helps.
3. Peppermint (or Eucalyptus) Oil

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Although I rarely get sick (praise the Lord!), when I do catch a cold, I think what I hate the most is not being able to comfortably breathe. Well, something that is proven to help with that is peppermint essential oil. That’s because it contains properties that act as a natural decongestant as well as a fever reducer. Another essential oil that can hook you up in this department is eucalyptus oil. It’s bomb because it helps to soothe a nagging cough, it can clear up chest congestion and ultimately makes it easier to breathe.
So, before turning in at night, either mix a few drops of one (or both) of these oils with a carrier oil like grapeseed, avocado or jojoba, warm it up for 10 seconds in the microwave and apply it to the sides of your nose or on your best or back. Or put the oil in a diffuser. It can quickly ease cold-related symptoms while also making it so much easier for you to rest (which is something else your body needs to get over a cold; more on that in a sec).
4. Zinc Lozenges
Zinc is a mineral that helps to keep your immune system healthy and strong — and since a weakened immunity is directly connected to having more colds (2-4 a year is considered to be “normal,” by the way), it’s always a good idea to have some zinc in your body. As it relates to colds, specifically, aside from the fact that zinc can help you from catching one to begin with, there are also studies which say that sucking on zinc lozenges can help to shorten the timespan of a cold as well.
To be fair, some people have said that zinc lozenges make them feel nauseated; however, everything has its pros and cons and so, how would you know if you’re one of these folks unless you try it? Oh, and while we are on this topic, there are also zinc supplements and foods that are high in zinc (like red meat, lentils, hemp seeds, cashews and quinoa) if you want to try and get more zinc into your system that way (although lozenges are gonna be your best bet on the shortening tip; just sayin’).
5. Foods Rich in Vitamin C

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Speaking of foods that can fight a cold, out of all of what you’ve read here, probably what you are quite familiar with is the fact that vitamin C and colds are mortal enemies. In fact, one pretty significant study says that by taking one gram of vitamin C a day during a cold, you can reduce the severity of your symptoms by as much as 15 percent.
That’s because vitamin C is packed with antioxidants, it helps to reduce bodily inflammation and it helps to strengthen your immunity too. Foods that are full of vitamin C include chili and yellow peppers, kale, kiwi, papaya, broccoli, kale and citrus fruits.
6. Elderberry Tea
If you’re someone who likes to put preserves on your biscuits or toast, have you ever tried one that is made from elderberries (recipe here)? It’s actually pretty good — and good for you because elderberries are high in vitamin C, fiber and antioxidants. And that is why they are great whenever you are trying to hurry up and get over a cold because they also contain properties that are literally antiviral — and since a cold is a virus…well, there you have it.
One of the best ways to get elderberries into your system? Elderberry tea. If you add honey to it, honey can help to shorten symptoms like a stuffy nose, sore throat and cough by 1-2 days. Very cool.
7. REST

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Did you know that even one day of not getting the sleep that you need to weaken your immune system and increase bodily inflammation at the same time too? That’s because one of the benefits of a good night’s rest is it rejuvenates and recharges your system, so that your immunity can work at its optimal level.
Not only that but, according to science, if you already have a cold, getting plenty of rest can benefit you on a few different levels as well. First, your cytokines (proteins that boost your immunity) are released when you sleep.
Second, your body temperature elevates enough to kill some of the bacteria and viruses that are making you sick. Finally, sleep provides you with the energy that you need in order to get through the day while you are healing from your sickness. So, if you want to get through your cold ASAP, be intentional about getting as much rest as you possibly can.
BONUS: A Humidifier
When you get a chance, please check out “10 Really Good Reasons To Get Yourself A Humidifier This Fall”. There really are all kinds of solid reasons to invest in a humidifier around this time of the year — and one of them is to make getting through the cold (and flu) season so much easier for you. Since humidifiers bring moisture into the air, that can help to loosen up congestion, soothe an irritated throat, decrease coughing, help with the healing process of respiratory infections and it can help you to sleep better — so that you can get past your cold sooner.
So, if you don’t already have a humidifier, cop one ASAP. Your future colds will absolutely hate that you did. LOL. For a list of some highly recommended humidifiers that are currently on the market, click here.
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