
As a person who rarely watches TV and doesn't get into a lot of shows, especially reality TV, I've been seriously pondering over what made me so invested in Netflix's #LoveIsBlind series.
The show was set up as a social experiment where they took 30 women and men, cut them off from the real world, and set them up on rounds of speed dating for 14 days to see if strong connections would be made. At the end of the 14 days, six couples walked out of the pods engaged, and they were whisked off to Mexico where they would spend time with each other for the first time.
Only five couples made it out of Mexico, and they were thrust back into the real world to take on the task of meeting each other's friends and family and having to explain that they were in love and would be getting married in less than 30 days to someone they had just met just two weeks prior.
Whew chile, the mess of it all, but I couldn't stop watching!
After watching a cringe-worthy scene that involved the only black man that got shine on the show yelling at his fiancee, "That's why I don't date b*tches like you," a crass statement made after she couldn't quite process that he forgot to tell her he dated both men and women, I had little hope that a sista was going to make it out of this with a love story she could tell for ages.
But then there was breakout star Lauren Speed, who reminded me that the seemingly impossible was indeed possible.
The Detroit-bred, Atlanta transplant reeled me in from Episode 1 with her charming exchange with her soon-to-be real-life Prince Cameron Hamilton. By day two of the experiment, they were crying together and completely smitten over one another (while separated by walls mind you) and she became the first woman to get engaged.
Although I was rolling my eyes during the "I love you's" in the first episode, I was wiping my eyes by the finale. If I for one moment doubted Cameron loved Lauren before ever seeing what she looked like in Episode 1, all doubts were erased by Episode 9 as he never wavered, and tirelessly proved his love for her scene after scene.
It's not hard to see why there's so much hype around this couple, who has single-handedly driven the show to an international phenomenon. Here, we see Lauren, the epitome of #BlackGirlMagic, who is extremely independent, and vocal about the plight of black people and the importance of a strong black family structure, fall for a man she wouldn't have otherwise dated under different circumstances. And he, too, was smitten throughout every single scene as she showed up as her full, authentic self (rocking a bonnet to bed on their first night together and all), and reassured everyone who would listen that he had landed the most beautiful woman in the world and he couldn't believe he was so lucky.
I hate to admit it, but this show made me believe in love again.
It made me wonder, what would life be like if you took away the distractions of social media, the followers, the titles, the accomplishments, the ability to Google and do your background searches, the doubtful opinions of family and friends, and able to date and fall for someone purely off of their character, soul and spirit with physical being an afterthought? Love in its purest form.
Last week, I caught up with Lauren and Cameron at the Love Is Blind finale party and they seemed even more in love than when they said their "I do's" in November 2018. I was curious to know how the marriage was working out for them after the honeymoon stage had worn off, and from the looks of things, they are proof that love is truly blind.
Here's what they told us:
xoNecole: You guys have received a tremendous reaction to the show as well as yourselves as a couple, what has been the most surprising reaction so far?
Cameron: Shonda Rhimes! It was awesome to see her tweeting about this show and saying that she was waiting on edge, just as we had been waiting on edge to see shows like Scandal.
Lauren: Yeah! It was awesome to see she was team Lameron. The love and support that we are receiving for our relationship is amazing.
How much did your family and friends know about the process when you were taping the show?
Lauren: Basically, our parents knew that we were going on a dating show that could possibly lead to an engagement or marriage. So, there were 10 days, or two weeks, where you couldn't talk to your friends or family. We were supposed to take those two weeks and focus on each other as a couple and the relationship. So, after we completed the show, it was like, "Hey mom and dad, I found somebody and I'm engaged." They were like, "What the hell? What do you mean you found somebody?" Then you had to explain to them that I met this person and I'm in love and it's kinda like…that's when things get a little…
Cameron: Yeah, they were skeptical on both Lauren and I's side. "We don't know about this, it sounds kind of sketchy..."
Lauren: Which is understandable.
Cameron: My parents advised me not to do it but I just had a feeling that it was the right thing for me to do.

Netflix
While watching, I felt like the cast was given questions or prompts from the producers that helped move the relationship along. I think naturally when you first meet someone, you are afraid to go deeper on the first few dates, but you guys had to go deep pretty quickly. So, what do you think were some of the questions that really helped you to get to know him on a deeper level and vice versa?
Lauren: For me, when I asked him when was the last time that he cried. That's the type of stuff, like do you ask that on a date? No, not really. But that can tell a lot about a person. What makes you cry? What's important to you? What motivates you to get up in the morning? What are you scared of? What are your fears? Those types of things can tell a lot about a person, about their lifestyle, and their personality. So yeah, those are the type of questions I was asking. I went for the jugular with the deep stuff.
"What makes you cry? What's important to you? What motivates you to get up in the morning? What are you scared of? What are your fears? Those types of things can tell a lot about a person, about their lifestyle, and their personality. So yeah, those are the type of questions I was asking. I went for the jugular with the deep stuff."
Cameron: Yeah, we were asking questions like, What are things you have done that you are not proud of? What are your deepest fears? What really drives you? Where do you envision yourself being in five years?
Lauren: Yes, life plans.
Cameron: How do you want to raise kids? Do you believe in spanking?
Lauren: Yes!
Cameron: We are on the same page about that!
After getting married and living together, what did you guys learn about yourselves?
Lauren: A lot! Whew, you're about to make me get deep. Cameron's parents were married for 33 years and my parent's marriage ended in divorce. So for me, I haven't had an example of a successful marriage and what it means to be a successful wife to a husband. I had to learn how to be a wife and I had to learn to be a partner. I've been living independently for so long that I hadn't really evolved that part of myself. I had to learn to really grow and learn how to partner with someone.
"Cameron's parents were married for 33 years and my parent's marriage ended in divorce. So for me, I haven't had an example of a successful marriage and what it means to be a successful wife to a husband. I had to learn how to be a wife and I had to learn to be a partner. I've been living independently for so long that I hadn't really evolved that part of myself. I had to learn to really grow and learn how to partner with someone."
Cameron: Yeah, we had to learn how to be together as a team on a daily level. Even that kind of minute, boring stuff—or how to keep things exciting when you both are working from home all the time and you know, not get tired of seeing each other. Giving each other space when you need to, but also have romance, go out on dates and all of that kind of stuff too.
So, did you keep your apartment?
Lauren: NO…
You know we noticed that background from the house tour in your Instagram photos…
Lauren: We got married and I kept it for three months, so that was a little transitional period. So, I would go over there sometimes and come back, but after the three months, I was like, you know if we are going to do this, let's do this. I'm all in.

Netflix
I heard Michelle Obama talking about Barack and she said I hate the way he chews. So, what gets on your nerves that you guys do to each other? Can you share that?
Lauren: Ohhhh…
Cameron: I've got something too, but go ahead.
Lauren: Okay, I can't stand when Cameron leaves dishes around the sink. All you have to do is rinse it and put it in the dishwasher. It's nothing serious.
Cameron: I was going to say, you don't know how to load a dishwasher. There is no rhythm or reason to it, she just kind of throws it in there.
Lauren: At least it's in there…
Did it take the time you had in the apartment to figure this out or was this after you got married?
Lauren: He was like, "No, the cups go on the top and you have to rinse it before you put it in there." Probably after moving in, once you start to share space, then you are like, ohhh, he does this like this…
Cameron: Well, you know, I think the things that we work on, and have worked on, are things I would assume all married couples would work on. Despite the fact that the experiment was unorthodox, I mean we are a normal married couple in most respects. I'd like to think we have a healthy marriage and we're not perfect but we work through the things and I think that's the biggest part. We communicate, even though at times that we don't want to. We talk about it and we work through it.
"Despite the fact that the experiment was unorthodox, I mean we are a normal married couple in most respects. I'd like to think we have a healthy marriage and we're not perfect but we work through the things and I think that's the biggest part. We communicate, even though at times that we don't want to. We talk about it and we work through it."
For more Lauren and Cameron, follow them on Instagram! And check out the Love Is Blind reunion, currently available on Netflix.
Featured image via Netflix
Because We Are Still IT, Girl: It Girl 100 Returns
Last year, when our xoNecole team dropped our inaugural It Girl 100 honoree list, the world felt, ahem, a bit brighter.
It was March 2024, and we still had a Black woman as the Vice President of the United States. DEI rollbacks weren’t being tossed around like confetti. And more than 300,000 Black women were still gainfully employed in the workforce.
Though that was just nineteen months ago, things were different. Perhaps the world then felt more receptive to our light as Black women.
At the time, we launched It Girl 100 to spotlight the huge motion we were making as dope, GenZennial Black women leaving our mark on culture. The girls were on the rise, flourishing, drinking their water, minding their business, leading companies, and learning to do it all softly, in rest. We wanted to celebrate that momentum—because we love that for us.
So, we handpicked one hundred It Girls who embody that palpable It Factor moving through us as young Black women, the kind of motion lighting up the world both IRL and across the internet.
It Girl 100 became xoNecole’s most successful program, with the hashtag organically reaching more than forty million impressions on Instagram in just twenty-four hours. Yes, it caught on like wildfire because we celebrated some of the most brilliant and influential GenZennial women of color setting trends and shaping culture. But more than that, it resonated because the women we celebrated felt seen.
Many were already known in their industries for keeping this generation fly and lit, but rarely received recognition or flowers. It Girl 100 became a safe space to be uplifted, and for us as Black women to bask in what felt like an era of our brilliance, beauty, and boundless influence on full display.
And then, almost overnight, it was as if the rug was pulled from under us as Black women, as the It Girls of the world.
Our much-needed, much-deserved season of ease and soft living quickly metamorphosed into a time of self-preservation and survival. Our motion and economic progression seemed strategically slowed, our light under siege.
The air feels heavier now. The headlines colder. Our Black girl magic is being picked apart and politicized for simply existing.
With that climate shift, as we prepare to launch our second annual It Girl 100 honoree list, our team has had to dig deep on the purpose and intention behind this year’s list. Knowing the spirit of It Girl 100 is about motion, sauce, strides, and progression, how do we celebrate amid uncertainty and collective grief when the juice feels like it is being squeezed out of us?
As we wrestled with that question, we were reminded that this tension isn’t new. Black women have always had to find joy in the midst of struggle, to create light even in the darkest corners. We have carried the weight of scrutiny for generations, expected to be strong, to serve, to smile through the sting. But this moment feels different. It feels deeply personal.
We are living at the intersection of liberation and backlash. We are learning to take off our capes, to say no when we are tired, to embrace softness without apology.
And somehow, the world has found new ways to punish us for it.

In lifestyle, women like Kayla Nicole and Ayesha Curry have been ridiculed for daring to choose themselves. Tracee Ellis Ross was labeled bitter for speaking her truth about love. Meghan Markle, still, cannot breathe without critique.
In politics, Kamala Harris, Letitia James, and Jasmine Crockett are dragged through the mud for standing tall in rooms not built for them.
In sports, Angel Reese, Coco Gauff, and Taylor Townsend have been reminded that even excellence will not shield you from racism or judgment.

In business, visionaries like Diarrha N’Diaye-Mbaye and Melissa Butler are fighting to keep their dreams alive in an economy that too often forgets us first.
Even our icons, Beyoncé, Serena, and SZA, have faced criticism simply for evolving beyond the boxes society tried to keep them in.
From everyday women to cultural phenoms, the pattern is the same. Our light is being tested.

And yet, somehow, through it all, we are still showing up as that girl, and that deserves to be celebrated.
Because while the world debates our worth, we keep raising our value. And that proof is all around us.
This year alone, Naomi Osaka returned from motherhood and mental health challenges to reach the semifinals of the US Open. A’ja Wilson claimed another MVP, reminding us that beauty and dominance can coexist. Brandy and Monica are snatching our edges on tour. Kahlana Barfield Brown sold out her new line in the face of a retailer that had been canceled. And Melissa Butler’s company, The Lip Bar, is projecting a forty percent surge in sales.

We are no longer defining strength by how much pain we can endure. We are defining it by the unbreakable light we continue to radiate.
We are the women walking our daily steps and also continuing to run solid businesses. We are growing in love, taking solo trips, laughing until it hurts, raising babies and ideas, drinking our green juice, and praying our peace back into existence.
We are rediscovering the joy of rest and realizing that softness is not weakness, it is strategy.
And through it all, we continue to lift one another. Emma Grede is creating seats at the table. Valeisha Butterfield has started a fund for jobless Black women. Arian Simone is leading in media with fearless conviction. We are pouring into each other in ways the world rarely sees but always feels.

So yes, we are in the midst of societal warfare. Yes, we are being tested. Yes, we are facing economic strain, political targeting, and public scrutiny. But even war cannot dim a light that is divinely ours.
And we are still shining.
And we are still softening.
And we are still creating.
And we are still It.

That is the quiet magic of Black womanhood, our ability to hold both truth and triumph in the same breath, to say yes, and to life’s contradictions.
It is no coincidence that this year, as SheaMoisture embraces the message “Yes, And,” they stand beside us as partners in celebrating this class of It Girls. Because that phrase, those two simple words, capture the very essence of this moment.
Yes, we are tired. And we are still rising.
Yes, we are questioned. And we are the answer.
Yes, we are bruised. And we are still beautiful.

This year’s It Girl 100 is more than a list. It is a love letter to every Black woman who dares to live out loud in a world that would rather she whisper. This year’s class is living proof of “Yes, And,” women who are finding ways to thrive and to heal, to build and to rest, to lead and to love, all at once.
It is proof that our joy is not naive, our success not accidental. It is the reminder that our light has never needed permission.
So without further ado, we celebrate the It Girl 100 Class of 2025–2026.
We celebrate the millions of us who keep doing it with grace, grit, and glory.
Because despite it all, we still shine.
Because we are still her.
Because we are still IT, girl.
Meet all 100 women shaping culture in the It Girl 100 Class of 2025. View the complete list of honorees here.
Featured image by xoStaff
How Les Alfred & Kayla Greaves Built Their "It Girl" Brands With Intention
It’s not always easy being an “It Girl,” but Les Alfred, host of She’s So Lucky podcast, and Kayla Greaves, beauty expert, reporter and consultant, never promised it would be. Instead, the two creators are forging their own paths based on resilience. Les originally launched her podcast, formerly Balanced Black Girl, from her bedroom in Seattle after creating fitness content elsewhere online.
Last year, she left her corporate job to scale the Dear Media-hosted series, which she rebranded earlier this year. Meanwhile, Kayla has worked as a journalist and editor, including for InStyle as Executive Beauty Editor. In 2023, she left the company to focus on consulting, hosting and speaking engagements.
Despite launching media careers from different pathways, the two New York-based women have forged a friendship where they can discuss their ambitions and challenges.
Both women are part of xoNecole’s It Girl 100 Class of 2025, recognized in the Viral Voices category for the impact they’ve made through storytelling, creativity, and authenticity. Together, they represent what it means to build an "It Girl" brand with integrity and depth. In the spirit of SheaMoisture’s "Yes, And" ethos, Les and Kayla embody the freedom to be multi-layered as women evolving boldly into every version of themselves.
This conversation has been condensed and lightly edited for clarity
On Forging Their Own Paths
Les Alfred: Being a Jane of all trades is incredibly challenging. And one of the challenges I've faced is that the scope of what podcasters now need to do has increased so much. When I first interviewed you in 2019, I was still very new at it, but I remember being on a Skype call with you from my bedroom in Seattle. That was how I ran the show. And that was good enough. That is absolutely not good enough these days. The scope and the quality keeps increasing, but the resources that you have don't necessarily increase in order to remain competitive.
I get asked so many questions from people who want to get into podcasts and they want to get started. Most of the time, I'm just like, 'I don't have tips for you.' Because, one, I don't know what it's like to start in this current environment. Two, I know what it takes to contend and be consistent in this environment. The barrier of entry is a lot higher in terms of having something of quality than it was before.
On Balancing Ambition and Rest
Kayla Greaves: I've had to make a very clear effort to slow down and just not take on as much. Yes, you're running a business, but you're also living your life. I had one of those days yesterday. I just laid down and listened to white noise for hours because I just needed my brain to just be clear. I called a friend. I cried.
I'm starting over again today. The sun is out. It's a new day. And that's just sometimes what you have to do. You can't show up for your audience or for other people, if you can't show for yourself. I think that creativity comes from a place of living your life and having genuine experiences, and then sharing those experiences through your art.
"I had to give myself permission to let myself grow publicly in ways that I'd already done personally."

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On Evolving Through Growth and Rebranding
Les: I didn't create Balanced Black Girl until 2018, but I started blogging and creating content and doing things under the Balanced brand in 2014. I was 24 years old at the time. Now, I'm 36. The things that were important to me, the perspective that I had and the stories I wanted to tell were entirely different. I think I had to give myself permission to let myself grow publicly in ways that I'd already done personally. The show isn't really about wellness anymore. And that shift started happening a couple of years ago.
When we started expanding into more lifestyle topics, more self-help topics [and] talking about entrepreneurship, the audience responded really well. That was when the show really started to grow and take off. And that was what got so much more engagement than the episodes back in 2020 when I was doing hour-long deep dives on gut health.
Rebranding the show was something I've been thinking about for a long time. When I was finally like, 'Oh, I need to do this,' honestly, was the 2024 presidential election. I was like, these people are about to be in here acting crazy. I do not feel safe with my business name being what it is. I don't want to be targeted for any BS. We saw what they did to the Fearless Fund.
"You have to balance your integrity with your income."

Courtesy
On Integrity Over Income
Kayla: I have many other interests aside from beauty. I'm growing and I'm changing as a person. I'm not the same person I was when I started at InStyle in 2019 before the pandemic rocked everybody's world. I don't think reviewing every single lipstick that comes out is exciting or interesting, because everybody does it now, and everybody feels like they're qualified to speak on things that they're not qualified to speak on. I'm currently in that pain point of growth.
I don't think I have always been in environments where I've been encouraged to branch out on my own ideas. I finished Ina Garten’s memoir maybe a month ago. She kept repeating this quote in her book. She said, ‘What goes in early, goes in deep.’ Now that I'm on my own and I don't have the resources of a traditional media company, which is what I have become accustomed to, sometimes it's difficult for me to be like, 'Okay, just go ahead with the thing.'
I think, Les, just the other day, you reposted somebody saying that they let go of a five-figure deal and then got double the next day because it just didn't feel aligned for them. Those are the things that happen. I have to find a balance of, 'Okay, how do I keep myself afloat?' And that may mean I may not be balling out of control just yet, but I'm okay for now. I can buy myself nice things every once in a while, but you have to balance your integrity with your income.
Les: There are just certain lines that I'm not willing to cross. Especially when I created more wellness content, one of those lines was I will not promote any sort of weight loss product. All of these GLP-1s all want to advertise on my podcast. I actually have nothing against those types of products, but I don't ever want someone to look at what I'm putting into the world and think that I'm saying that they need to feel a certain way about their bodies.
Even if the money is great, that's not for me to say, and that's not the type of message that I want to put out here. Or, I had another kind of brand deal come through that would have required me to divulge things about my personal life that I just don't really want my audience knowing about me, and bringing them along on journeys that I just find personal and I want to keep offline. I don’t want to be known for dragging my mess all over the internet for a buck.
I don't want to be known for being an influencer. I would love to be 1,000% in on my podcast, scale it, have it grow to be a media empire where I'm producing and putting out other bodies of work. For now, until that other side of the business really picks up and gets to the point where I want it to be, I kind of need to play the influencer game a little bit to live in this expensive city. But I'm gonna do it on my terms. It's a constant compromise that I'm coming to with myself.
"You can never make a big vision come to fruition if you're sitting and you're waiting for somebody else to tell you exactly what to do."

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On Mutual Admiration and Friendship
Les: Something that I really admire about you in having known you for the past couple of years is you don't wait for a roadmap. You jump in, you roll up your sleeves, and you do it. You can never make a big vision come to fruition if you're sitting and you're waiting for somebody else to tell you exactly what to do.
Kayla: Well, first of all, I want to say thank you for saying that, because that means so much to me, and it's very affirming. That's exactly how I feel about you. I remember, even at your first live show, you're like, ‘Oh my god, I'm so stressed. I don't know what I'm doing.’ And, the shit sold out. And, you know, and now, like, you see the growth of the podcast. And you have nearly 61,000 subscribers on YouTube. I just checked recently.
I talk a lot about people that really just need to not say anything on the internet, because it's so frustrating as somebody who grew up as a traditional journalist. You want people to fact check and ask thoughtful questions and have good conversations. I've never said that about you. I've always loved your podcast. And I've sent a lot of your episodes to friends when they're going through specific things that you're talking about.
This season has been a little bit slower to me, so you've been a constant source of inspiration, and it's just been such a pleasure to see your podcast grow despite the challenges you've had. I know it's not easy, but you continue to grow and continue to push through, and I really admire that as somebody who sat and cried yesterday and listened to white noise.
And this is why I tell you all the time, you really do inspire me. I love you a lot.
Les: Oh my gosh, I love you a lot. I'm so glad that the podcast brought us together.
Tap into the full It Girl 100 Class of 2025 and meet all the women changing game this year and beyond. See the full list here.
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