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Megan Thee Stallion Is The Latest Example Of Why Black Girl Magic Is The Secret Ingredient
Mike Coppola/Getty Images

Megan Thee Stallion Is The Latest Example Of Why Black Girl Magic Is The Secret Ingredient

Black women are the secret sauce. I mean, just look at the material.

Celebrity News

Can we talk about how Megan Thee Stallion is lowkey an inspirational speaker? I mean seriously, have you ever been feeling down on yourself and then "Girls in the Hood" starts playing? It's like, OK girl, get it together, you're a Queen. From beats and bars to catchy lyrics, she's gonna deliver. But musical talent isn't the only thing that deserves acknowledgment. Sis is also about her bag. The "Savage" rapper has collaborations with multiple brands like Cash App, Revel, and recently announced, Nike.


Through this particular partnership, the Hot Girl Coach is promoting the Nike Training Club App. Exercise sessions, workout and wellness tips, and athletic wear are all available through the platform. In a fun video released to her Instagram, she shared the strenuous work behind being a performer, and highlighted how she is criticized for not truly being an "athlete," to which she responds:

"Oh really? Let's see you run through twelve-hour dance rehearsals, train five days a week, then perform in front of 50,000 people, squatting 50% of the time! Real hot girls know, no one can define us but us."

App-users are expected to see a more intimate side of what Meg's fitness journey entails and get the motivation and help needed to reach their own health goals.

This marketing move is not a new strategy for Nike. In fact, in the past, they've had successful collaborations with other major artists including Drake, Travis Scott, and Kendrick Lamar. Brand collaboration and influencer marketing continue to be a major way that companies are forming a better relationship with their customers while successfully selling their products.

And the more I see them, the more I realize, Black women are the secret sauce. I mean, just look at the material.

Naomi Osaka

Naomi Osaka had a tradition of buying her mom a Louis Vuitton bag every year since she was sixteen. She's now their global ambassador, and even co-designed the recent dress she wore at the Met Gala.

Lori Harvey

Shoutout to Lori Harvey, not only for Michael B. Jordan but for making sure we look cute and comfortable through her partnership with Naked Wardrobe.

Chloe x Halle

Of course, Chloe x Halle are gonna be a part of why our skin looks amazing. I mean look at theirs, which they give Neutrogena some credit for.

Saweetie

Whew, now one thing we know about Saweetie is she keeps a collab. From McDonalds to MAC, she moves the needle. Also, congrats are in order for her latest partnership with Crocs, proving her love for food and creativity is alive and well.

Beyonce

And we can't forget about Queen Bey's partnership with Adidas, and how IVY PARK's recent release sold out in three days.

Featured image by Mike Coppola/Getty Images

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EXCLUSIVE: Keke Palmer Launches 'Heaux & Tell' On KeyTV

Recently, we heard that Keke "Keep a Job" Palmer launched her digital network KeyTV. Today, xoNecole has the exclusive first look at the first series on KeyTV, Heaux & Tell.

Written and created by Nakia Stephens and executive produced and developed by Keke, "Heaux and Tell follows the misadventures of three best friends who dive headfirst into provocative and ridiculous new experiences. A 7-episode scripted show featuring a BIPOC cast of talent and behind-the-scenes creators who helped bring it to life, the series offers this generation a real take on sex, sexuality, and sisterhood."


"KeyTV is about bringing new perspectives to the table and platforming creators who have something to say," Keke tells xoNecole of why she chose Heaux & Tell. "Overall, I want the network to deliver content that is relatable to our generation with characters you feel like you know, and Heaux & Tell, our first scripted series, delivers on that and more. The series takes the audience on a wild & seriously unexpected ride through the eyes of three Black women and best friends who don't always have it together in their relationships, at work, or even with each other but are doing the best they can. It's a show that I'd watch with my friends because it's about real characters dealing with their problems, their wins, and their lovers in real-time – and having some real good messy fun along the way."

Watch the trailer below:

Will you be watching?

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