
There are two reasons why every human should be thankful for pubic hair. For one thing (and this is especially the case for women), although they say that a little extra weight in the genitalia region provides more “cushion for the pushin,’” that actually applies to pubic hair too; the reason why is it helps to make the friction that comes with intercourse a more comfortable experience. Another reason to appreciate pubic hair? It can decrease the chances of infections being transmitted, including STIs/STDs.
To me, both of these provide enough just cause to want to share additional information on pubic hair, just as much as I possibly can. And while in the past, I’ve tackled things like, “Here Are The Pros And Cons About Different Types Of Pubic Hair Maintenance,” “Pubic Hair Turning White? It Could Mean More Than Just Aging.,” and “Yep. Pubic Hair Has Trends (And Specific Needs) Too.,” today I’m going to get into some things that you may have randomly questioned about your vulva’s hair that you didn’t know who (or how) to ask about.
Are you ready to learn more about pubic hair than you’ve possibly ever known before? Here ya go.
1. Pubic Hair Is Darker than the Hair on Your Head
It’s pretty common for pubic hair to be darker than the hair that is on your head. One reason is because its cuticle layers are thicker. Another is because the melanin that is in the hair follicles that are on your head is less than the melanin that is in the hair follicles that are around your genitalia. Then, once your hair follicles start to die off and less melanin is produced, your pubic hair starts to turn white or gray. It’s pretty common for you to see your first gray pubic hair in your 30s or 40s, by the way.
2. Pubic Hair Can Only Grow but So Long
If you’ve ever wondered what would happen if you never trimmed your pubic hair, for most people, not much. And by that, I mean that pubes tend to stop growing somewhere between ½”-1 ½ “; that’s because its growth cycle phase is much shorter than the one on your head.
3. Pubic Hair Makes Sex Feel More Comfortable
Here’s an interesting way to look at pubic hair — some health experts refer to it being a form a dry lubricant because it’s so much easier for hairs to rub against each other than skin. And when you’re having sex with someone, you definitely want the movements to be as effortless and comfortable as possible. So yes, if you’ve heard somewhere that pubic hair reduces friction during intercourse, that’s not a myth; that is absolutely correct.
4. Pubic Hair and Pheromones Work Hand in Hand
Since pubic hair is thicker, that explains why it tends to be a different texture from the hair that is on your head as well. And the curliness of it? That can actually work in your favor…at least as far as bedroom activities are concerned. That’s because some health experts believe that the curls of pubic hair make it easier for them to trap the kind of pheromones that make you more (sexually) appealing to your partner.
And since many men tend to really enjoy the natural scent of a healthy woman’s vagina while a man’s pheromones help to put women in a better mood while making her hornier in the process — well, those both sound like good reasons to keep at least a little curly hair going on down there.
5. A Good Amount of People Remove Hair Before Sex (Especially Oral Sex)
Several years back, while I was in a session with a married couple, the wife mentioned that she was glad that she was finally receiving cunnilingus more often. What the husband immediately said in response, I must admit, it tickled me: “Well, that’s what tends to happen over here when the jungle turns into a golf course.” He’s not alone in feeling that way, either, because studies reveal that most people are likely to receive more oral sex when they groom regularly, down below.
What I find to be interesting is what that actually looks like based on gender. While a whopping 73 percent of men prefer that there is no (pubic) hair on a woman, only 56 percent of women prefer that to be the case (personally, I am not one of them; I just need things to be well-manicured). Something that didn’t surprise me is the fact that young people seem to be more caught up in all of this than older people are. That tracks.
6. Shaving Is Most Preferred. Waxing Isn’t As Popular As You Might Think.
Several years back, a study on pubic hair was conducted at the University of California-San Francisco. A little over 3,300 women between the ages of 18-65 were asked about their pubic hair maintenance practices, and 62 percent said that they either shaved or waxed off all of their pubic hair, while 22 percent trimmed, and only 16 percent did nothing. Their findings also revealed that going completely bald was most popular among white, college-educated women.
Meanwhile, a similar study was conducted at the Department of Obstetrics and Gynecology at the University of Texas. It featured almost 1,700 women between the ages of 18-40. What they shared is that 77 percent preferred to remove pubic hair by shaving it off, while only 16 percent waxed, which is kind of a trip when you think about how popular the Brazilian wax continues to be. Hmph.
7. Pubic Hair Can Intensify Clitoral Stimulation
If you’ve ever attempted plucking a pubic hair (maybe because one is ingrown or something), you already know how uncomfortable that is. That’s because each pubic hair follicle is attached to a nerve, and that is what makes this point make so much sense.
Yet one more reason why you might want to keep some pubic hair around is if your partner gently pulls or tugs on the ones that are on your pubic mound, that could actually intensify how stimulated your clitoris becomes. Try it. You just might like it.
8. Pubic Hair Needs an Exfoliant and Conditioner
As for me personally, when it comes to self-care and maintenance for my skin, two things that I try to get a few times a year is a back facial and a vajacial (which I agree with one author who said that it should actually be called a vulvacial since the treatment focuses on the outer part of the vagina). The back is because, even though I adore my African Net Sponges, since I can’t actually see all of my back, I like having an esthetician thoroughly tend to it. And my vajacials — well, not only does it pamper my vulvar skin that is waxed, it can also soften my pubic hair and remove/prevent any ingrown hairs and hyperpigmentation that may be going on in that space.
That said, if you want to treat your vulvar skin yourself, use some exfoliating gloves to exfoliate that area and then apply some conditioner to your pubic hair in order to soften it up a bit. As far as the gloves go, apply gentle pressure and rub in circular motions. Also, if you recently had a wax appointment, wait 48 hours before exfoliating, so that you don’t irritate that part of your body. Conditioner-wise, a regular conditioner is fine; just make sure to avoid having it get inside of your labia or into your vagina as much as possible, so that the ingredients of the conditioner don't irritate it.
9. Apparently, a Hot Trend Is Full Bushes in Bikinis Right Now
It’s your hair, so do with it what you will. That said, though, I must admit that I did “pause and ponder” when I recently read that a pubic hair trend right now is rocking full bushes while in a bikini. Honestly, that leaves me with so many questions that I’m just gonna say that if you’re — pardon the pun — big on trends, that’s what’s hot with pubes, so…go with God on this one. LOL.
10. Pubic Hair Thins with Age
A hormone that’s produced at an accelerated rate during puberty is something that is known as androgens. Although males produce them more, we have them as well, and a part of what they do is help our bodies to produce pubic hair. Anyway, as we age (especially once we’re post-menopause), our bodies tend to produce fewer androgens, which can result in thinning pubic hair and even pubic hair loss. After menopause, this will start to become more obvious.
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If you already knew about all of this, I’m impressed. Do me a solid and spread the word to others.
Something that never ceases to amaze me about the human body is that all of its parts serve super relevant and necessary purposes.
As you can see, pubic hair is not exempt. Not at all.
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Because We Are Still IT, Girl: It Girl 100 Returns
Last year, when our xoNecole team dropped our inaugural It Girl 100 honoree list, the world felt, ahem, a bit brighter.
It was March 2024, and we still had a Black woman as the Vice President of the United States. DEI rollbacks weren’t being tossed around like confetti. And more than 300,000 Black women were still gainfully employed in the workforce.
Though that was just nineteen months ago, things were different. Perhaps the world then felt more receptive to our light as Black women.
At the time, we launched It Girl 100 to spotlight the huge motion we were making as dope, GenZennial Black women leaving our mark on culture. The girls were on the rise, flourishing, drinking their water, minding their business, leading companies, and learning to do it all softly, in rest. We wanted to celebrate that momentum—because we love that for us.
So, we handpicked one hundred It Girls who embody that palpable It Factor moving through us as young Black women, the kind of motion lighting up the world both IRL and across the internet.
It Girl 100 became xoNecole’s most successful program, with the hashtag organically reaching more than forty million impressions on Instagram in just twenty-four hours. Yes, it caught on like wildfire because we celebrated some of the most brilliant and influential GenZennial women of color setting trends and shaping culture. But more than that, it resonated because the women we celebrated felt seen.
Many were already known in their industries for keeping this generation fly and lit, but rarely received recognition or flowers. It Girl 100 became a safe space to be uplifted, and for us as Black women to bask in what felt like an era of our brilliance, beauty, and boundless influence on full display.
And then, almost overnight, it was as if the rug was pulled from under us as Black women, as the It Girls of the world.
Our much-needed, much-deserved season of ease and soft living quickly metamorphosed into a time of self-preservation and survival. Our motion and economic progression seemed strategically slowed, our light under siege.
The air feels heavier now. The headlines colder. Our Black girl magic is being picked apart and politicized for simply existing.
With that climate shift, as we prepare to launch our second annual It Girl 100 honoree list, our team has had to dig deep on the purpose and intention behind this year’s list. Knowing the spirit of It Girl 100 is about motion, sauce, strides, and progression, how do we celebrate amid uncertainty and collective grief when the juice feels like it is being squeezed out of us?
As we wrestled with that question, we were reminded that this tension isn’t new. Black women have always had to find joy in the midst of struggle, to create light even in the darkest corners. We have carried the weight of scrutiny for generations, expected to be strong, to serve, to smile through the sting. But this moment feels different. It feels deeply personal.
We are living at the intersection of liberation and backlash. We are learning to take off our capes, to say no when we are tired, to embrace softness without apology.
And somehow, the world has found new ways to punish us for it.

In lifestyle, women like Kayla Nicole and Ayesha Curry have been ridiculed for daring to choose themselves. Tracee Ellis Ross was labeled bitter for speaking her truth about love. Meghan Markle, still, cannot breathe without critique.
In politics, Kamala Harris, Letitia James, and Jasmine Crockett are dragged through the mud for standing tall in rooms not built for them.
In sports, Angel Reese, Coco Gauff, and Taylor Townsend have been reminded that even excellence will not shield you from racism or judgment.

In business, visionaries like Diarrha N’Diaye-Mbaye and Melissa Butler are fighting to keep their dreams alive in an economy that too often forgets us first.
Even our icons, Beyoncé, Serena, and SZA, have faced criticism simply for evolving beyond the boxes society tried to keep them in.
From everyday women to cultural phenoms, the pattern is the same. Our light is being tested.

And yet, somehow, through it all, we are still showing up as that girl, and that deserves to be celebrated.
Because while the world debates our worth, we keep raising our value. And that proof is all around us.
This year alone, Naomi Osaka returned from motherhood and mental health challenges to reach the semifinals of the US Open. A’ja Wilson claimed another MVP, reminding us that beauty and dominance can coexist. Brandy and Monica are snatching our edges on tour. Kahlana Barfield Brown sold out her new line in the face of a retailer that had been canceled. And Melissa Butler’s company, The Lip Bar, is projecting a forty percent surge in sales.

We are no longer defining strength by how much pain we can endure. We are defining it by the unbreakable light we continue to radiate.
We are the women walking our daily steps and also continuing to run solid businesses. We are growing in love, taking solo trips, laughing until it hurts, raising babies and ideas, drinking our green juice, and praying our peace back into existence.
We are rediscovering the joy of rest and realizing that softness is not weakness, it is strategy.
And through it all, we continue to lift one another. Emma Grede is creating seats at the table. Valeisha Butterfield has started a fund for jobless Black women. Arian Simone is leading in media with fearless conviction. We are pouring into each other in ways the world rarely sees but always feels.

So yes, we are in the midst of societal warfare. Yes, we are being tested. Yes, we are facing economic strain, political targeting, and public scrutiny. But even war cannot dim a light that is divinely ours.
And we are still shining.
And we are still softening.
And we are still creating.
And we are still It.

That is the quiet magic of Black womanhood, our ability to hold both truth and triumph in the same breath, to say yes, and to life’s contradictions.
It is no coincidence that this year, as SheaMoisture embraces the message “Yes, And,” they stand beside us as partners in celebrating this class of It Girls. Because that phrase, those two simple words, capture the very essence of this moment.
Yes, we are tired. And we are still rising.
Yes, we are questioned. And we are the answer.
Yes, we are bruised. And we are still beautiful.

This year’s It Girl 100 is more than a list. It is a love letter to every Black woman who dares to live out loud in a world that would rather she whisper. This year’s class is living proof of “Yes, And,” women who are finding ways to thrive and to heal, to build and to rest, to lead and to love, all at once.
It is proof that our joy is not naive, our success not accidental. It is the reminder that our light has never needed permission.
So without further ado, we celebrate the It Girl 100 Class of 2025–2026.
We celebrate the millions of us who keep doing it with grace, grit, and glory.
Because despite it all, we still shine.
Because we are still her.
Because we are still IT, girl.
Meet all 100 women shaping culture in the It Girl 100 Class of 2025. View the complete list of honorees here.
Featured image by xoStaff
Exclusive: Viral It Girl Kayla Nicole Is Reclaiming The Mic—And The Narrative
It’s nice to have a podcast when you’re constantly trending online. One week after setting timelines ablaze on Halloween, Kayla Nicole released an episode of her Dear Media pop culture podcast, The Pre-Game, where she took listeners behind the scenes of her viral costume.
The 34-year-old had been torn between dressing up as Beyoncé or Toni Braxton, she says in the episode. She couldn’t decide which version of Bey she’d be, though. Two days before the holiday, she locked in her choice, filming a short recreation of Braxton’s “He Wasn’t Man Enough for Me” music video that has since garnered nearly 6.5M views on TikTok.
Kayla Nicole says she wore a dress that was once worn by Braxton herself for the Halloween costume. “It’s not a secret Toni is more on the petite side. I’m obsessed with all 5’2” of her,” she tells xoNecole via email. “But I’m 5’10'' and not missing any meals, honey, so to my surprise, when I got the dress and it actually fit, I knew it was destiny.”
The episode was the perfect way for the multihyphenate to take control of her own narrative. By addressing the viral moment on her own platform, she was able to stir the conversation and keep the focus on her adoration for Braxton, an artist she says she grew up listening to and who still makes her most-played playlist every year. Elsewhere, she likely would’ve received questions about whether or not the costume was a subliminal aimed at her ex-boyfriend and his pop star fiancée. “I think that people will try to project their own narratives, right?” she said, hinting at this in the episode. “But, for me personally – I think it’s very important to say this in this moment – I’m not in the business of tearing other women down. I’m in the business of celebrating them.”
Kayla Nicole is among xoNecole’s It Girl 100 Class of 2025, powered by SheaMoisture, recognized in the Viral Voices category for her work in media and the trends she sets on our timelines, all while prioritizing her own mental and physical health. As she puts it: “Yes, I’m curating conversations on my podcast The Pre-Game, and cultivating community with my wellness brand Tribe Therepē.”
Despite being the frequent topic of conversation online, Kayla Nicole says she’s learning to take advantage of her growing social media platform without becoming consumed by it. “I refuse to let the internet consume me. It’s supposed to be a resource and tool for connection, so if it becomes anything beyond that I will log out,” she says.
On The Pre-Game, which launched earlier this year, she has positioned herself as listeners “homegirl.” “There’s definitely a delicate dance between being genuine and oversharing, and I’ve had to learn that the hard way. Now I share from a place of reflection, not reaction,” she says. “If it can help someone feel seen or less alone, I’ll talk about it within reason. But I’ve certainly learned to protect parts of my life that I cherish most. I share what serves connection but doesn’t cost me peace.
"I refuse to let the internet consume me. It’s supposed to be a resource and tool for connection, so if it becomes anything beyond that I will log out."

Credit: Malcolm Roberson
Throughout each episode, she sips a cocktail and addresses trending topics (even when they involve herself). It’s a platform the Pepperdine University alumnus has been preparing to have since she graduated with a degree in broadcast journalism, with a concentration in political science.
“I just knew I was going to end up on a local news network at the head anchor table, breaking high speed chases, and tossing it to the weather girl,” she says. Instead, she ended up working as an assistant at TMZ before covering sports as a freelance reporter. (She’s said she didn’t work for ESPN, despite previous reports saying otherwise.) The Pre-Game combines her love for pop culture and sports in a way that once felt inaccessible to her in traditional media.
She’s not just a podcaster, though. When she’s not behind the mic, taking acting classes or making her New York Fashion Week debut, Kayla Nicole is also busy elevating her wellness brand Tribe Therepē, where she shares her workouts and the workout equipment that helps her look chic while staying fit. She says the brand will add apparel to its line up in early 2026.
“Tribe Therepē has evolved into exactly what I have always envisioned. A community of women who care about being fit not just for the aesthetic, but for their mental and emotional well-being too. It’s grounded. It’s feminine. It’s strong,” she says. “And honestly, it's a reflection of where I am in my life right now. I feel so damn good - mentally, emotionally, and physically. And I am grateful to be in a space where I can pour that love and light back into the community that continues to pour into me.”
Tap into the full It Girl 100 Class of 2025 and meet all the women changing game this year and beyond. See the full list here.
Featured image by Malcolm Roberson














