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ESSENCE Festival weekend is upon us, and if you love all things black beauty, style, and empowerment New Orleans is the place to be.

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On Friday, July 6, My Black Is Beautiful held a dinner to remember in the center of the black mecca that is ESSENCE Fest.

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Last weekend, Hollywood's favorite celebrities joined their fans at ESSENCE Festival in New Orleans, LA. Among them was actress Naturi Naughton of Power who teamed up with xoNecole founder, Necole Kane and My Black is Beautiful for an intimate discussion during their Beauty & Style Expo.

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Every year, ESSENCE Festival brings together hundreds of thousands of beautiful Black women in New Orleans, LA for a three-day celebration. Ford Motor Company joined these boss women last weekend, in celebration of ten years of sisterhood with their #MyFordFam campaign.

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Once a year, a culmination of black people gather in New Orleans to celebrate nothing other than their blackness. This tradition has been practiced since the event's inception in 1995, and managed to bring out more than 500,000 attendees this past Fourth of July weekend.

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This weekend, xoNecole had the pleasure of hosting the Ford Motor Company booth at ESSENCE Festival. Held in New Orleans, LA, ESSENCE Fest provides a safe space for Black women to gather and celebrate. The festival is the true embodiment of #BlackGirlMagic.

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