About Face

Tech Executive Besidone Amoruwa Reveals The True Key To Great Skin

In About Face, xoNecole gets the 411 on IGers who give us #skincaregoals on a daily. Here they break down their beauty routines on the inside and out, as well as the highly coveted products that grace their shelves and their skin.

From the moment I heard Besidone Amoruwa speak at a digital conference, I was instantaneously mesmerized. Equal parts authoritative and relatable, Besidone effortlessly disseminated tips for monetizing your side hustle to young black business owners. And while I, along with thousands more, savored every morsel of information she shared, there was one topic that lived in my head rent-free days after the conference: her flawless skin.

As a Strategic Partner Manager, Besidone is an executive that facilitates relationships across beauty, lifestyle, and gaming verticals for Instagram's Emerging Talent Team. With such a strenuous job, making time for herself is a fundamental element to Besidone's success.

In this installment of xoNecole's About Face, the Instagram Partners executive talks family, connecting to your divine feminism, and aligning with your truth.

My holy grail skincare product is…

"My Amare I Lumi C serum - is the ULTIMATE keeper of my skin. It's my daily moisturizer and primer when I want to wear makeup. Making sure that my skin feels light and moisturized is my peace. I naturally have oily skin and I want to make sure that my skin only gets the nutrients it needs and leads out everything else."

I started taking my skincare seriously when...

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"My younger sister became an aesthetician. She's always inspired me to do my own hair, makeup, and work on my skin because she would do it for me. So when she couldn't do it I had to learn (laughs). She inspired me to do the education and learn as much as I can for me NOT what society tells me."

"Making sure that my skin feels light and moisturized is my peace. I naturally have oily skin and I want to make sure that my skin only gets the nutrients it needs and leads out everything else."

The key to my morning routine is…

"Prayer. I have to wake up and seek peace first. Talk to God, write and listen. Feeding my inside spurs my whole well-being and spirit into positivity and alignment for my day. I love to read things that inspire me and teach me. Connecting to my divine feminine and the holy spirit within me grants me peace and perspective over myself and my day. I don't communicate on any technology until I have done this to be sure I am giving myself my 'me time' first."

My skin is the worst when…

"I'm eating dairy, fried food, or food with GMOs/hormones. I can just tell when a breakout is happening! I am not too strict on my diet but go through phases where I don't eat certain products and just stick to a variety of foods. I believe in balance but anyone who knows me knows: RUN me my chocolate chip cookie dough ice cream with rainbow sprinkles any day!"

"Connecting to my divine feminine and the holy spirit within me grants me peace and perspective over myself and my day. I don't communicate on any technology until I have done this to be sure I am giving myself my 'me time' first."

The most important item to travel with is…

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"My cleanser. Traveling brings about so much dirt and my face needs to feel clean. I traveled a lot before the pandemic and keeping my skin clean and fresh while I was on my adventures was my top priority. I don't want to feel overwhelmed by a routine or the climate so keeping it basic is super important for me."

My makeup routine in three words would be…

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"Give them face. I always like to serve whenever I do my makeup. It's like a mood. How sassy do I want to look today? How much cat-eye should I give them? It's important to show my own personal sex appeal. I like to be me and look like me. I don't want to look like anyone else but me in my own dark skin."

"It's important to show my own personal sex appeal. I like to be me and look like me. I don't want to look like anyone else but me in my own dark skin."

My evening routine consists of...

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"A hot shower and my candles. I need my hot shower then it's my toner, retinol with a final layer of hyaluronic acid. Winding down is my absolute favorite part of the day. It should be a crime on how much money I spend on candles really but they are all over my house with different calming scents. My home now is basically like a mini art studio."

In my opinion, the secret to perfect skin is…

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"Well, there is no such thing as perfect skin but I believe in healthy skin and medical-grade products. No lie. It is so important to go beyond topical products! Beneath the skin lies so much. I learned just how important it is to learn your skin. Everyone's skin type is not the same and our bodies are so different so not everyone's routine is gonna work for you sis, nor will all the products."

I never leave the house without this…

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"Paw Paw ointment, keeps my lips smooth. I love my large lips so keeping them plump and moisturized and important. My brows or my makeup may not be done but one thing my lips won't be is chapped, chile. That's a big no-no. My lips are one of my favorite areas of my face and I love how large and supple they are so I take extra good care of them with scrubs, ointment, and sometimes a nice gloss."

"My lips are one of my favorite areas of my face and I love how large and supple they are so I take extra good care of them with scrubs, ointment, and sometimes a nice gloss."

My most significant beauty lesson is…

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"Beauty starts from within, and everything else comes out. If I love my insides, it will show on the outside. When you feel good you look good. It's taken a long time for me to love myself and understand what makes me light. Nurturing my relationship with myself has helped me 'stay in my light'. I like to live my life as a pro-lover."

The three fundamental products of my skincare routine is…

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"Moisturizer, sunblock, and retinol. The anti-aging basics baby. I stay looking half my age and I am no longer mad about it. I fully embrace it, letting my skin do the talking. This sounds simple but it's not because I have to be consistent with the upkeep and genetics can only do so much."

"If I love my insides, it will show on the outside. When you feel good you look good. It's taken a long time for me to love myself and understand what makes me light. Nurturing my relationship with myself has helped me 'stay in my light'."

Besidone's Favorite Beauty Products:

Favorite Skincare Brand:Amare Aesthetics

Favorite Makeup Brand:Pat McGrath Labs

Favorite Skincare Product: Hyaluronic Acid Amare

Favorite Concealer: Tarte Creaseless Concealer

Favorite Foundation: Pat McGrath Labs

Favorite Serum:Amare I Lumi C Serum

Favorite Moisturizer: Skinceuticals Triple Lipid Restore

Favorite Mascara: Benefit Badgal Mascara

Featured image courtesy of Besidone Amoruwa