Put The Hustle Back In 'Side Hustle' With These Essential Tips
With the cost of living on a steady incline and Sallie Mae swallowing up earnings before they are even realized, it's no wonder that everybody who is somebody is on the quest for more income. Regardless of profession, millennials everywhere are diving into extra ways to make dividends. We've coined this way of life "the side hustle."
From where most of us stand, starting a side hustle is a no-brainer, yet realistically, successfully adding new responsibilities to an already busy lifestyle takes strategy and commitment. If you are looking to get off the sidelines and into the game, here are 6 tips that will position you to win.
Research
Most side hustles never take flight because we fail to do adequate research. Research teaches business owners the tools necessary to succeed. Without some understanding of how to run a business in your industry, it is difficult to maximize revenue. To get started, do a simple Google search related to the side hustle you have in mind. Learn all you can learn from blog posts, YouTube, seminars, and courses. Use this information to compile takeaways, things to consider, and action steps.
After you've done your homework, it is always a great idea to share your findings with a trusted resource who has a proven history of succeeding in the area of your side hustle. Rather than "picking their brain," ask them to validate whether or not you are on the right track. Add the feedback you receive to your repertoire of learnings.
Plan
Even side hustles need a business plan. A business plan is a written document that details the goals of the business, a plan for accomplishing the goals, a time frame for accomplishing the goals, and measurements of success. You can find templates for business plans online. The Small Business Development Center in your city is also a great resource for assistance. These offices provide services at little or no cost to you and are also a great way to prepare for financing and grants if necessary.
Ultimately, your business plan serves as the blueprint of your side hustle.
It will guide budgeting, expansion, and everything in between so it is important that you put true effort into drafting it. As your business evolves, you should consistently update this plan to reflect changes in direction or new goals.
Implement Systems and Habits
Getty Images
Having a business plan means nothing unless you implement systems and habits necessary to be successful in the day-to-day operation of the business. As such, you should start by brainstorming ways you can increase productivity and decrease disorganization or inconsistency.
Let's say you are interested in being a freelance writer while still maintaining your full-time job. Implementing systems and habits might look like batching all pitches for the week each Sunday, committing one hour each evening to writing approved stories, and blocking off Saturday mornings for final edits and story submissions.
Regardless of the side hustle, systems and habits are a must for managing it all. There are few overarching themes amongst side hustlers everywhere that can serve as a starting point for your systems and habits.
Most side hustlers are weekend warriors who sacrifice lounging or connecting with friends in exchange for working. They are earlier risers or late owls who maximize hours outside of their 9-5 to grow their business. You can also find these entrepreneurs utilizing their 30-minute or 1-hour lunch break to tackle important tasks for their side hustle, such as clearing out emails, taking consultations, or attending conference calls.
Develop a Marketing Plan
Getty Images
Branding is key to selling. If you want customers to do business with you, look like a top-tier business. Create a website that includes services, products, contact information, and even blog posts. Revamp your social media pages so that they relay a clear marketing message that draws customers in. Avoid posting things that take away from this marketing message and get intentional about posting regularly to at least two social media platforms. A good post will keep your services at the forefront of your customer's mind and entice them to purchase from you. Be authentic, informative, and credible in your approach. This trifecta will enhance your sales.
Network
Sometimes it isn't about what you know so much as it is about who you know. Even with the best products or services, you have to position yourself around the right people. Put yourself out there so that others know what you are offering and why it is valuable to them or the people around them.
Go to meetups and functions that give you the opportunity to connect with a crowd you can learn from. You should also use your Rolodex of friends, family, and acquaintances to assist you in areas that may require outsourcing. One example might be pitching a graphic design student to create your company website in exchange for building her portfolio, class credit, or tickets to an upcoming concert. These situations are often a win-win for both parties so don't hesitate to ask.
Maintain Solid Work Ethic
No matter the success story, the work came first. There is no amount of bright ideas or planning that can substitute for actually doing the work. At the end of the day, being successful takes commitment, consistency, and sacrifice. It won't matter that you have a bomb accountability partner or an amazing list of action plans if you allow yourself to get lazy. Dedicate yourself to going the extra mile and the results will speak for themselves. It takes a certain amount of "want to" to work your dream. Evaluate your "want to" often, being determined to show up for yourself no matter what and you will succeed.
Featured image by Getty Images.
Related Articles:
11 Boss Women Share The Biggest Career Mistakes They've Made In Their 20s - Read More
I Spent An Hour On My Side Hustle Every Day For A Month - Read More
Angela Yee Shares How To Master The Art Of Side Hustling - Read More
3 Career Women Share How They Balance A 9 to 5 With A Successful Side Hustle - Read More
- Rise and grind: starting a side-hustle | Josh Sahib | TEDxTuscaloosa ... ›
- The ultimate playbook to the work week hustle: balancing your side ... ›
- How to Run an E-Commerce Business As Your Side Hustle With ... ›
- How Entrepreneurs Can Make The Stock Market A Profitable Side ... ›
- 5 Things to Consider Before Starting a Side Hustle | Inc.com ›
- 112 Motivational Quotes to Hustle You to Get Sh*t Done (and ... ›
- How To Start A Side Hustle: The New Must-Have Career Accessory ›
- 4 Things You Have to Do Before Making Your Side Hustle Your Full ... ›
- 99 Side Hustle Business Ideas You Can Start Today - Side Hustle ... ›
- Finding the energy to work on your side hustle – Startup Grind ... ›
Kandice Guice is a lifestyle and beauty writer who doubles as an attorney and entrepreneur. She prides herself on helping multidimensional women discover personal and professional fulfillment by encouraging them to live with ambition, sass, and a whole lot of pizzazz. When Kandice isn't closing corporate transactions or writing blog posts, she is usually cheering on her husband as a football coach or looking for new travel adventures with friends and family. Check her out at kandiceguice.com and follow her on all things social @kandiceguice.
This post is in partnership with BET+.
Kingdom Business is back for its second season, with even more sermons, songs, and serpents. The series picks up where it left off, with actress Serayah as Rbel caught between the stripper pole and the pulpit. With the first lady of the church working desperately against her, Rbel must find a way to live her dreams and honor her friend while figuring out her faith in the process.
Season one served a collection plate of rivalry, deceit, and revenge –– among many other tribulations. Between the 28-year-old’s acting, conviction, and harmonious voice, here are a few reasons why season two of Kingdom Business is a must-watch.
If the Spirit Doesn’t Move You, Serayah’s Singing Voice Will
Rbel, formally known as Rebecca Belle, is a stripper whose life forcibly takes a turn after suffering a tragedy. Through her quest to find the truth, Rbel finds herself at odds with the head of a local church, First Kingdom’s Denita Jordan, played by the legendary Yolanda Adams. Rbel unknowingly emerges as what a faithful Christian embodies: a perfectly imperfect human who works every day to try their best while leaning on God. Although struggling with her faith, each ballad sung by Rbel can be felt, as the lyrics relate to personal struggles we all endure in different ways. Gospel songs hit differently when your life is in shambles, and chile, Serayah is singing new life into folks.
Serayah is a Formidable Opponent to The Yolanda Adams
As one of the best-selling gospel artists of all time, it’s no easy task to take on the role of a person on the opposing side of greatness. Serayah’s Rbel does an excellent job meeting Jordan at her level while shining through her solos. Throughout season one, Rbel emerges as a top streaming artist, an accomplishment that begets something of a holy war.
Serayah’s Acting Range is Engaging
As a former stripper trying to make a name for herself in the gospel industry, you can imagine the struggles that could come with it. Rbel goes through a range of emotions, all understandable and relatable. Despite several crises of faith, Serayah ensures Rbel delivers a humbling performance that makes the audience root for her redemption.
The Kingdom Business Soundtrack is Everything
Streaming now on Spotify, Tidal, and Apple Music, the Kingdom Business: Season 1 soundtrack is one you’d want to add to your playlist for high and low times. Aside from four soul-soothing songs from Serayah, the soundtrack also features singles from co-star/Hamilton’s Chaundre-Hall Broomfield, gospel artist Chandler Moore, and legend Yolanda Adams.
Serayah’s Rbel Makes You Root For Her
With First Kingdom beginning to crumble under the pressure of lies, infidelity, and deception, Rbel’s window to take that top spot seems wide open; however, the end of season one showed us the Spirit had other plans. Whether you believe or not, Serayah’s Rbel makes you want to see her win. Who doesn’t love a good underdog with a laid 22” bust down? Whether she seeks Him or not, God is proving to be on Rbel’s side. But is it enough to turn everything around for her? Will Rbel lean on faith or fear?
With secrets coming to light, success within reach, and the devastating conclusion of season one, you don’t want to miss season two––especially with more guest collaborations. Kingdom Business returns to BET+ on Nov 2.
BET+ Original | Kingdom Business | S2 Official Traileryoutu.be
Let’s make things inbox official! Sign up for the xoNecole newsletter for daily love, wellness, career, and exclusive content delivered straight to your inbox.
Featured image via Getty Images
City Girls Golf Empowers Women Of Color On And Off The Golf Course
What started off as a hobby for Sierra, the founder of City Girls Golf, has transformed into a movement for women in the Washington DC, Maryland, and Virginia (DMV) area. “I came up with the idea of City Girls Golf a year ago. I was learning how to play golf, taking lessons, and going to tournaments in different states to learn the game.” Sierra continued, “I noticed that I didn’t see a lot of women involved, and it made my journey in golf a lot harder because I didn’t have a community of women like me to be social with or practice golf with,” shared Sierra.
Taking matters into her own hands, she founded City Girls Golf with the purpose of creating opportunities for women of color to not only learn how to play golf but to also get involved in the golfing industry as a whole.
“The first event we ever had was with a group of my friends. We did a golf clinic, and I created a TikTok about it, which gained over 60K views,” she said. “We had so many ladies sharing interest in attending the next event, and now we’re hosting events every week.”
Today, the organization has an engaged following on Instagram of 39K followers, which is a testament to the necessity for communities like this. What makes this organization so special and crucial today is the access to resources and the supportive community for Black women to explore their talents in the sport of golf.
Typically, when people think of golf, there’s two things that may come to mind: 1) Tiger Woods and 2) How expensive the sport is, which is why golf is recognized as “a rich man’s sport.” According to Forbes.com, “77% of golfers are men, and golf courses that allow women often restrict the days and times when women can play, or have separate holes for women.” From the attire to the equipment, someone who’s looking to get involved in golf may have to consider spending “$10,000, if not upwards of $15,000, or $20,000 per year if you decide to pay for everything”, according to Stitch Golf.
Photo by Washington Talent Photographers
As the #1 community for female beginner golfers, City Girls Golf is breaking barriers in golf one swing at a time by making the sport affordable. Most of their events cost about $65 per person for a one-hour and 30-minute session, and equipment is provided. Just come cute in your pink and white and ready to play!
“We’re based in the DMV area. However, I see the participation of women of color in golf all over the nation. I love that City Girls Golf is playing a key role in showing representation, inspiring women all over to get involved and to not be scared just because you’re a beginner. We’re all about making it fun!” In a candid conversation, Sierra chatted with xoNecoleto discuss the journey of growing City Girls Golf, the impact it’s had on Black women, and how there is power in seeing pink on the golf course.
xoNecole: How did you decide the name City Girls Golf?
Sierra: While growing up in New York City, I didn’t see golf courses in my neighborhood until I moved to the suburbs. The golf scene is huge in the suburbs. In the city, you don’t really see many golf courses or opportunities to learn about the sport. The name “City Girls Golf” came about to empower women who lived in the inner cities to play. That’s why we strategically named the organization City Girls Golf, so women who live in the city can be exposed to the sport and can get involved.
xoN: What is the purpose and power behind having more women in golf today?
S: It’s great for networking, representation, and breaking barriers. We’ve participated in numerous tournaments, and people still come up to us, sharing how shocked they are to see so many young women of color playing golf. The representation is still not present in the golf industry, which is why I prioritize sharing what City Girls Golf is doing on social media. We’re very aggressive with our marketing and post content to normalize it. We’re constantly sharing content of women of color playing golf, getting involved in the sport, having fun, and looking pretty in our outfits. We’re always posting to continue spreading the message and to gain respect in such a male-dominated industry.
Photo by Washington Talent Photographers
xoN: What are the core values of City Girls Golf?
S: Authenticity. We want everyone to show up as their authentic self. A lot of times, golfers think they have make a certain type of money, act a certain way, and look a certain way, but that’s not always the case. We believe everyone can show up as their authentic self.
Women of color. All of our events are catered predominantly to women of color, and we curate spaces for women of color to join and learn golf.
Community. We believe in wearing pink and white to represent City Girls Golf. When all the girls wear pink and white, it shows we’re unified, one community and one team. Also, the color pink symbolizes strength, femininity, and this is needed more in the golf industry.
Photo by Washington Talent Photographers
xoN: How do you think playing golf translates into your confidence as a woman in your day to day?
S: Golf is already a challenging sport. As a woman in a predominantly white male industry and playing a sport, I’ve never seen any of my family members or anyone in my social circle play, I'm already challenging the system. Learning golf, in general, takes a lot of confidence because, in the beginning, you suck. It’s a hard sport and extremely humbling because you see everyone else hitting the ball, but you can barely get the basics down. However, it does take someone with a lot of confidence to stay persistent in learning and persevering until you get better. Personally, playing golf has boosted my confidence. It helps me in different aspects of my life, such as talking to anyone and feeling comfortable in different rooms.
To get involved with City Girls Golf’s follow them on Instagram and head to their website to sign up for their email list to know about upcoming events. To become a sponsor and further support their mission, send your information to citygirlsgolf@citygirlsgolf.org.
Let’s make things inbox official! Sign up for the xoNecole newsletter for daily love, wellness, career, and exclusive content delivered straight to your inbox.
Feature image by Ashley Jean Creative