Quantcast

I Tried Pattern Beauty On My Type 4 Hair & Here’s What I Think

Straight to curly, does this product line have the range? Let's investigate.

I Tried It

As a proud member of the natural hair community for 15 years, I've seen all types of hair brands come and go - all with the claim of defining curls, adding moisture and being the new "IT" collection for all of us curly girls. Some brands definitely made big waves within the natural hair community and as the movement continued, others wanted in on the action, including big brands that never used to be inclusive (like ever), and of course celebrities.

My straight hair before.

Annisa LiMara/xoNecole

My curls after.

Annisa LiMara/xoNecole

As a lover of all things beauty and hair, Tracee Ellis Ross is a fashion and hair icon all her own and was a trailblazer in her own right. She was one of the first black women to wear her hair in its natural state YEARS before it became a movement and now, a trend. So when I found out last fall that she was launching her own haircare brand, Pattern, I knew I HAD to try it. Because, duh, it's Tracee!

Of course, with any new product launch, the natural hair nazis were out in true form and the reviews were a mixed bunch. The overall thought was that it was great for looser textured curls, any tighter and it was flop. As fate would have it, I received a PR package shortly after it launched so I decided I was up for the challenge for my super thick and curly fro.

Needless to say, I felt in my gut that it could go really good, or REALLY bad. So I cleared my schedule and began my wash day ritual and this was my experience:

From (L to R): Pattern Hydration Shampoo, Pattern Heavy Conditioner For Coilies, Pattern Jojoba Oil Hair Serum & Pattern Leave-In Conditioner

Annisa LiMara/xoNecole

When I first opened my PR package, I was IMPRESSED! The packaging was so chic, so special and just so TRACEE! Even if I didn't end up liking the products, I'm an artist so I can at least appreciate the packaging and marketing which was so captivating. The package even include a Manifesta - an ode to black hair and curls of all textures - and I even got a Denman brush, microfiber towel, hair clip and a fine mist water bottle. A natural girls' best friend!

Pattern Hydration Shampoo

Annisa LiMara/xoNecole

First up was the Hydration Shampoo. After several tries with other shampoos that have dried my hair out in the past, for me, this shampoo would be the true test to see how the line would take to my hair. Also, after having my hair straightened for two weeks, I was pleasantly surprised that not only did my hair feel hydrated while shampooing but my hair was slowly reverting back to its natural state! The shampoo was truly hydrating, created a gentle lather and left my hair feeling super soft. After rinsing out the product, my curls were already popping.

Pattern Heavy Conditioner For Coilies and the Pattern Jojoba Oil Hair Serum


Annisa LiMara/xoNecole

Annisa LiMara/xoNecole

Next, I deep conditioned with the Pattern Heavy Conditioner For Coilies and the Pattern Jojoba Oil Hair Serum. The conditioner was a bit thick for my liking but I made sure to drench each section with water to help distribute the conditioner evenly which made a huge difference. I also applied the Jojoba Oil for an extra moisture boost and used the "Green House Method" with a hot head bonnet and plastic cap for about 20 minutes to trap in moisture. After I rinsed it out, my hair was uber soft and hydrated, so even though I didn't like the texture of the Conditioner For Coilies, it did it's job. Period.

Annisa LiMara/xoNecole

Annisa LiMara/xoNecole

Pattern Leave-In Conditioner

Because the wash and shampoo process was so seamless, it made the styling process a literal dream! I applied the Leave-In Conditioner to each section, applied water to distribute the product evenly, and detangled with the Denman Brush (a must-have). I loved the texture of the Leave-In Conditioner (really creamy) but I was a little apprehensive about it being enough to style my hair, so I kept it simple with a traditional "Wash & Go".

After detangling each section, I applied a little Jojoba Oil to the ends of my hair and applied it onto each section to smooth my curls. It took only 25 minutes because my hair was super easy to detangle and so soft which made styling it a piece of cake! Afterwards, I sat under the hair dryer for 30 minutes and finished drying with a diffuser from roots to tips.

The Final Look:

Annisa LiMara/xoNecole

Annisa LiMara/xoNecole

When I tell ya'll this is one of thee BEST "Wash & Gos" I've done in a long time, I mean it! After drying, I fluffed it out with my hair pick and my curls rose in all their glory! All of the products worked wonders in my type 4, normal porosity, highly dense curly hair - I was literally amazed!

Tracee DID that! My hair was super supple and because I only used one product, it turned out big and fluffy but still had definition; the ultimate goal for curly hair. I would definitely rate this product line an A-.

I always tell people that each head of hair is different and that products work differently even if you have the same supposed "type" of hair. It's NEVER an exact science. But I can truly say that Pattern Beauty worked in my hair even after seeing tons of mixed reviews (and I obviously had my doubts) but I took a chance and was really shook. Pattern Beauty proved me wrong and has allowed me to STAN for Tracee Ellis Ross even more!

Featured image by Annisa LiMara/xoNecole

This article is in partnership with Xfinity.

Those who have experienced an HBCU homecoming understand the assignment. Students, alumni, and family of a Historically Black College and University gather to partake in the excitement of celebrating the heritage and culture of the school. It's a time of joy, honoring traditions, and for some, reflecting on the good ol' days. Homecoming weekends are spent eating well, laughing plenty, and enjoying the sights; and there is plenty to see! (Spoiler alert: Sleep is not on the syllabus.)

Keep reading... Show less
The daily empowerment fix you need.
Make things inbox official.

One of my favorite things about the changing seasons are the new vibes and new energies that change welcomes with it. September represents a transition from the white sand beaches, bottomless brunches, and undeniable romantic vibes long nights, festivals, and impromptu road trips often thought of when we think about the summer. In its place comes romanticism in a different approach. Pumpkin spice anything, the excuse to cuddle up, and the leaves of the trees turning warm shades sparks joy in a different way as fall begins. Perhaps what I am most excited about though are the 2021 wellness trends that come with it.

Keep reading... Show less

A few days ago, I was having a conversation with some folks about songs that should've been official singles yet never were. One of the ones that I shared was Mariah Carey's "All Alone in Love" (a song that she wrote when she was only 15, by the way). To me, it's a perfect way to intro this piece because I have had enough personal experiences and counseled enough people to know that it is very possible to be in a relationship with someone — and still feel quite alone in it. Not because your partner doesn't love you. Not because they're up to some totally f'ed up shenanigans. It's just…even though you signed up for a true and lasting partnership, somehow you now feel some of the very words that define what being alone can feel like: unattended, detached, unassisted, semi-compassionless and perhaps even abandoned on some levels.

Keep reading... Show less

When I think about actresses who have been cultural figures throughout my lifetime, Gabrielle Union-Wade is truly one of the first names that come to mind. I can recall being on the playground in grade school urging my friends to learn the cheer routines from Bring it On just as easily as I can remember a few years ago watching Being Mary Jane, crying from the relatability of Mary Jane's life struggles (a story for another day). It's inspiring to watch a powerful black woman whose art has been a consistent source of entertainment and influence. Although I must say, I think many of us have grown to cherish her personal journey and stories just as much.

Keep reading... Show less

Feed-in braids have become one of the hottest hair trends on the scene. These types of braids are created by "feeding-in" pieces of hair extensions to the main braid so that it gradually grows in size. It gives the illusion that the hair is directly growing from the scalp, which comes in clutch for styles that requires synthetic hair. This type of styling allows for a more natural look at the hairline and it protects your edges and hairline from excessive tension from heavy hair extensions thus, reducing the likelihood of traction alopecia (or loss of hair from the hairline.) And for women of color, tight braids or pulling the hair back too tight is one leading cause of this type of hair loss.

Keep reading... Show less
Exclusive Interviews

Exclusive: Lucky Daye Is Doing It For The Culture, From The Soul

Every so often, an artist comes along who seems to be a physical manifestation of all that we are.

Latest Posts