10 Mother-Daughter Bosses Getting Money Together & Loving It
It's always good to see women winning in business. And when it's a family affair, that's even better, especially for Black women who are creating legacies and creating generational wealth by working with loved ones. Mother-daughter entrepreneur duos are killing the game today, making sure their families are set and getting to the money by working smart. From 2014 to 2019, female-led ventures launched by women of color grew by 50 percent, and more recent stats show that 60 percent of family businesses have women in top management positions. Almost a quarter are led by women CEOs or presidents.
This Mother's Day, let's celebrate a few mother-daughter business duos who continue to show us that you can indeed work with family, thrive, and succeed:
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Tina Knowles-Lawson and Beyonce Carter
We're always here for Auntie Tina, the mother of Queen Bey and Solange, and we're definitely here for the moves she's made not only as a mom but as a businesswoman and social justice advocate. Bey and Solange grew up with boss beautician mom who ran her own salon in Houston. Along with designing major looks for Beyonce and Solange, she co-founded Beyond Productions, a lucrative designer and licensor of women's apparel and accessories (and the company behind House of Dereon and Miss Tina lines). Tina Lawson also partnered on numerous charity and service initiatives with organizations including the BeyGOOD foundation, the Knowles-Rowland Center for Youth, and The Survivors Foundation. She continues to lend her voice, resources, and influence to issues of police brutality, racism, and justice system reform.
Stacia Pierce and Ariana Pierce
Stacia Pierce, the mother in this duo, is a dynamic speaker and life and business coach who founded her online platform to be a resource to women leaders across the country. Her daughter, Ariana Pierce, is an author, coach, and entrepreneur in her own right. They've teamed up to launch the Women and Wealth Success Club and virtual conferences to empower women.
Edith Cooper and Jordan Taylor
Edith Cooper and Jordan Taylor are the founders of Medley, a membership-based community made up of curated small groups who get coaching and leadership resources for career growth. They also help facilitate diversity and employee retention through their efforts in building community and providing safe spaces for workers.
Courtney Adeleye and Lily Adeleye
Courtney Adeleye, the multi-millionaire founder of super-successful haircare line The Mane Choice, has instilled the same business savvy into her daughter, founder of Lily Frilly. The fun and colorful line of children's accessories, apparel, and backpacks that are available at Target, and the brand has expanded as a resource of empowerment for children and youth via networking and events.
Adriane Mack and Anatasia Linkpon
Described as a "love project," BoujFleaMarket is an online marketplace sparked by an idea seven-year-old Anastasia Linkpon had to offer fun items for kids or those who are a "kid at heart." Her mom, Adriane Mack, supported the vision and the site was launched, offering things like vegan bodycare, cute lightning-bolt earrings, and purses shaped like fast-food takeout, to name a few.
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Adrienne Norris, Jada Pinkett Smith and Willow Smith
This trio of Black girl magic who sits around the infamous crimson platform for Facebook's Red Table Talk is simply the breath of fresh air we all need on the Web. They host multi-generational conversations on topics including family traumas, love, mental health, and more, and Jada Pinkett Smith is co-founder of Westbrook Media, the production company behind the show. Adrienne Norris, also known as "Gammy", hosts her own podcast Positively Gam, where she talks aging, sex, and issues in the Black community, and Willow Smith continues to slay in music and fashion, having previously served as the face of Chanel Eyewear.
Ellen Ector and Lana Ector
These women have revolutionized the phrase "Black girls work out, too," and given us all inspiration for fitness, wellness, and business. Ellen Ector and Lana Ector are co-founders of Gymnetics Fitness, a private studio and online platform founded in 2010. They bring a combined 25 years of training and fitness regime experience to the wellness space, diversifying the images and influencers we see that promote healthy lifestyles and habits.
Danielle Pasha and Samiah Pasha
BeatHouse Cosmetics, a boxing-inspired makeup line, was founded by two Augusta, Ga. natives, Danielle Pasha and Samiah Pasha. Mom Danielle appointed her teenage daughter as the face of the brand and the CEO. With names for colors and palettes like "Million Dolla Lady," "Undisputed" and "The Champ" the ladies are surely set to remind makeup lovers and pros to be confident and persevere.
Nikki Taylor and Teyana Taylor
The beauty and fierceness of Teyana Taylor and her momager Nikki Taylor is undeniable, and they both bring the hustle and flair of Harlem, N.Y. to whatever they do. Taylor, a mother, artist, director, actress, and wife to NBA star Iman Shumpert, has gotten huge deals with brands like MAC, and she has topped the charts with her music. She's also snatched more than a few wigs with her amazing explosive live performances.
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Keri Shahidi and Yara Shahidi
We all know and love Yara Shahidi from her roles on Black-ish and Grown-ish and of course for her work in activism. We love it even more that her momager, Keri Shahidi, has had her back throughout her career, even in business ventures. The two just landed a deal with ABC Studios last year to launch a production company, 7th Sun, which is set to release a new single-camera comedy that centers around a budding cannabis entrepreneur.
Featured image by Daniele Venturelli/Daniele Venturelli/Getty Images
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ItGirl 100 Honors Black Women Who Create Culture & Put On For Their Cities
As they say, create the change you want to see in this world, besties. That’s why xoNecole linked up with Hyundai for the inaugural ItGirl 100 List, a celebration of 100 Genzennial women who aren’t afraid to pull up their own seats to the table. Across regions and industries, these women embody the essence of discovering self-value through purpose, honey! They're fierce, they’re ultra-creative, and we know they make their cities proud.
VIEW THE FULL ITGIRL 100 LIST HERE.
Don’t forget to also check out the ItGirl Directory, featuring 50 Black-woman-owned marketing and branding agencies, photographers and videographers, publicists, and more.
THE ITGIRL MEMO
I. An ItGirl puts on for her city and masters her self-worth through purpose.
II. An ItGirl celebrates all the things that make her unique.
III. An ItGirl empowers others to become the best versions of themselves.
IV. An ItGirl leads by example, inspiring others through her actions and integrity.
V. An ItGirl paves the way for authenticity and diversity in all aspects of life.
VI. An ItGirl uses the power of her voice to advocate for positive change in the world.
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According To This Power Couple, Real Estate Remains The Best Way To Build Wealth
Money Talks is an xoNecole series where we talk candidly to real women about how they spend money, their relationship with money, and how they get it.
Douglas and Dr. Atiya “Blondie” Parson are a celebrity realtor power couple with a notable client list that features some of the industry’s biggest heavy hitters, such as rapper T.I., restaurant entrepreneur Pinky Cole, Love and Hip Hop Atlanta reality star Sierra Gates, and more. The couple has made as much as $200,000 from one sale as real estate agents and consistently make over six figures by flipping homes. While their success is groundbreaking, their thought process is pretty standard. They believe real estate breeds wealth, budgeting is essential, and you should keep your goals major and top of mind.
Now, the duo have made it their mission to share their knowledge. Through "We Nailed It! The Blueprint for Real Estate and Relationships, available on Amazon and everywhere books are sold, and their YouTube channel, they’re determined to share their learnings with the culture. “The richest person is always going to invest in real estate, but you don’t have to be rich to invest in real estate,” says Doug. Check out our transparent convo below.
Tell me a little bit about yourself.
Blondie: Well, I’m one of six kids from Indianapolis, Indiana. I went to a private school, but I still grew up below-middle class. Actually, my mom cleaned up after hours to help cover my tuition – so I knew the importance of education early. Later, I went to an HBCU in Ohio, and it just so happened my mom moved to the Virgin Islands right after my senior year of high school. So I decided to get an apartment, but it was too much, and I had to go home. Around that time is when I met Doug; we dated for like a year before things occurred that caused him to do a lifestyle change, and he moved to Kentucky. I ended up following him there, getting married, finishing school in Kentucky, and I’ve been in education for almost 25 years. But along with education, I’ve been helping my husband; I’ve been licensed for a little over three years. Now, we’re in partnership doing all things real estate.
Doug: I’m also from Indianapolis, Indiana. My first love was football, and I’ve always loved shiny things. So it’s a terrible thing to say, but I was in the drug trade for years. I had a child at 15 and had become huge in that industry. But I knew I wanted to do something different with my life, and I changed everything in 1996. So Blondie and I kept pushing on. We came to Atlanta after being in Kentucky for four years. And I met a young lady who really inspired me in real estate. That’s really how I got started. I got in the flipping game years ago, and now we’ve got a #1 best seller.
Let’s go back. Can you tell me about how you were spending before becoming responsible with money?
Doug: I definitely had to learn the hard way about spending. Being an ex-hustler, I always had excess money. Even in real estate, you stop thinking about spending because it’s coming back so fast. But at the end of the year, when you look at everything, it makes you want to cut back and change your ways. Even though we have a lot of luxury things, we had to learn how to write things off and save. I’ve learned what things you can cut off (do without) – because it’s a necessity in our business.
Blondie: It’s funny that Doug said he had to work on the spending because when he decided to change his life, we had times where we really didn’t have money. We had to learn how to budget. But even while we’re in a different space, I still like to live under my means. People say you should live within your means, but if you’re working on a certain goal you have to live under your means.
"We had to learn how to budget. But even while we’re in a different space, I still like to live under my means. People say you should live within your means, but if you’re working on a certain goal you have to live under your means."
Dr. Atiya “Blondie” (L) and Douglas Parson (R)
@iamrealestate1/Instagram
If you don’t mind me asking, how much do you make annually, or what’s a typical month look like for you?
Doug: Me and Blondie are real estate agents, but we’re also master flippers. In a month, I’ve made close to $200,000 just off sales. Then, in regards to flipping, we make six figures all the time. One of our goals is to show the culture how to do this. Also, we’ve been together for like 28 years, we want to show people how to stick together and make money.
Wow. Okay, so you have to tell me more about how this actually works. In layman's terms, how would you explain the difference between a real estate agent and flipping homes?
Blondie: The big difference is that a real estate agent helps people if they want to buy or sell a home. But if you’re only a flipper, you’re only an investor; you don’t have to be licensed. But we try to educate people on the importance of getting your license. Once we find the property, we make sales as an agent and an investor.
Talk to me more about your multiple streams. How does it play a part in your financial journey?
Doug: We try to maximize the whole real estate game. We’re real estate agents, flippers, and we have a property management company. Plus, we’re working on a show and have our book. So it’s all real estate. I’m in love with real estate - so that helps.
That can be a lot coming in and out. Do you guys budget? How have you made it part of your routine?
Blondie: I’m the budget queen. I write it all down. Now, I use Google Docs, but when we first got together, I had our “infamous notebook.” I get anxious when I see money going out, and I don’t know where it’s going or how I’m getting it back. And you have to do that when you have multiple streams, and you’re trying to reach a goal.
Doug: Yeah, you’ve gotta cut the fat off. Only spend what’s needed.
Are there any budget must-haves you recommend? What tangible tips or advice can you offer for people who are creating or revising theirs?
Doug: We like fine dining. You know how TikTok is in Atlanta. But you’ve got to cut that down on how much you’re eating out, also be aware of your entertainment – especially in Atlanta. You have to have a realistic budget for food and entertainment.
But do you two have any splurges? What’s your thing you just have to buy?
Doug: My splurge has been designer shoes since I was a child. That is one of the things I have to plan for – I can’t just go to designers whenever there’s a sale. But I write some stuff off, too, because it’s part of my “costume.”
Blondie: I’m the coupon queen, but I splurge on my nails. But my nails are over the price of the usual nails. I’m going to get designs and everything, but that’s my thing. I have to have it.
Dr. Atiya “Blondie” (L) and Douglas Parson (R)
Paras Griffin/Getty Images for BET
I get it. Now, let’s go in the other direction. What are your current savings goals?
Doug: One of my goals is to have one million dollars sitting. A lot of people think I have it already, but that’s just in assets. I’m going to get there, though. I’m well on my way.
Blondie: I want to condense and have less bills. I don’t like a lot of debt. Like credit cards, when I use them, I pay it off, and I recommend paying off what you can. For example, if you can pay off your car insurance for the year – do it. If you have it, get it out the way.
"I want to condense and have less bills. I don’t like a lot of debt. Like credit cards, when I use them, I pay it off, and I recommend paying off what you can. For example, if you can pay off your car insurance for the year – do it. If you have it, get it out the way."
Let’s get into unhealthy habits. Were there any practices you had to unlearn before getting to this point?
Doug: We have a small fleet of cars. So, every Sunday, the mobile guy would come and wash the cars. But after a while, we noticed how it added up. Now, I’ve made that part of my workout to wash my car every week. It saves money and keeps me active.
Blondie: For me, it’s my nails again. I don’t get them done all the time. I let them last. I’ll ride that design out a little longer and do what I have to. Also, there’s been times I’ve gotten my nails done and not really liked them, not said anything, and had to get them done again in a couple of weeks. That’s not good. It’s just about making better decisions.
What are your money mantras/affirmations that could keep you motivated?
Doug: If I’m not in the mode, I say, "Let's get it.” You’ll notice that’s on a lot of my social media posts. That’s my thing!
Blondie: Part of my daily prayer is to use my tools to not only help people but allow them to be lucrative to me. Like for our book, I hope it helps other people and it makes money.
Speaking of, what inspired you to create We Nailed It! The Blueprint for Real Estate and Relationships?
Doug: We wanted to inspire the culture. I see so many kids coming from my background being hustlers or never really having anything. But then someone passes away, and they come up on money and don’t know what to do with it. So we’re trying to show them it’s not hard to sell homes and flip houses. And we’re changing lives in real life. We’ve made millionaires. So, our goal in writing books is to show that you can get money together, and I want it to be a blessing to others.
Blondie: Also, I wanted to talk about building a strong relationship in business and two people working together. Two is better than one.
Finally, is there any advice you can give to readers who want to improve their finances or get into real estate?
Doug: CUT OFF ALL THE FAT! Get rid of everything that’s not essential for you right now – put that money in an account now. Next, get your credit together – keep it at like 30%. What we try to teach is if you can save $30K or $40K and leverage your credit, you can do it. So now you can go to Home Depot and use that for credit cards, now you’ve created your business. You have your down payment for a small flip, and when you have materials and stuff, you use your credit card. Now go pay it all off. Just by limiting your spending and saving, you can do it – that’s a quick way to get money. It’s not going to happen overnight, but it definitely can happen.
Blondie: I’m very visual, so I have a whiteboard where I visualize our goals. I recommend that. That way, you can reassess your goals. Don’t wait months, and don’t be afraid to make changes.
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