

It is the year of our Lord 2017 and everyone is a self-proclaimed something.
The internet is full of media mavens, inspirational speakers, "nerds," "artists," and, of course, entrepreneurs. There are a lot of jacks-of-all-trades and masters of none. But no matter who you are, the chief concern of millennials seems to be---branding.
Are you a momprenuer?
Are you a stylist?
Are you a blogger? What kind?
Oh, you're a chef? A healthy one or a "those vegans are crazy...animals are here for us to eat" one?
You DJ? Like forreal or with your laptop only?
How many followers do you have on IG?
Twitter?
Snapchat?
You get my point.
It's gone so far that instead of asking people who they are, we say, "What do you do?"
We have reduced one another to doings instead of beings.
And while I recognize the "game done changed," I have to wonder, are we doing this all wrong?
Living in Los Angeles, it's a normal happening to be introduced to someone's brand representative instead of his or her true person. The brand representative is the one who says, "Let's get drinks," puts their number in your phone, and promises to email you this week – and you never hear from them again.
Life is curated now. And in an attempt to be #lifegoals for however many people think you're interesting enough to see everyday, we often deny ourselves the opportunity to just simply be.
It happened to me.
A few years ago---I had a breakdown. I was gasping for air on the floor of my godparents' home where I was staying because I had nowhere else to go. I was working a temp job and running an online magazine. I had a boyfriend who, at the time, was doing his best to help me stay afloat. But I was drowning. Financially, spiritually and emotionally---I was completely submerged.
I was embarrassed. I was angry. I was lost.
So, I did what a lot of people do at that crossroads: I hid.
I hid the parts I deemed not good enough.
I photoshopped my sadness into fake joy so that everyone around me felt comfortable in my presence. I made my soul match my bank account so that something, anything, could feel in sync. I was trying my best to disappear while everyone else seemed to be having the best years of their lives. I was telling myself that I had to be a finished product.
Right now.
In my 20s. With, God-willing, a whole life ahead of me---I had to be perfect. After all, it was completely off brand to feel stagnant while everyone else was loving, living, and earning bigger than me.
I was fine with creating a picture of my life that was not true---as long as it looked good with a Valencia filter and a Beyonce quote.
I had to get real. I didn't have it all---I still don't.
I cry.
I hurt.
I make mistakes.
My breasts aren't perky.
My butt isn't big.
And when you see me post in the gym, I probably haven't been in weeks. When I shop at Whole Foods, I always have to check my account balance and I just graduated to shopping at Zara instead of H&M. I'm not at all where I thought I'd be right now but you know what?
I'm happy.
I am growing. I have no antiquated, harmful ideas of perfection to hold myself to.
I am enjoying the now.
I am a work in progress.
I am defining myself by no other standards than that of my own. Oprah once said, “Wherever I am, therein lies my brand"---and I couldn't agree more.
The most important business you'll ever brand is you. All of you. The imperfect broken hearted you.The you that exists regardless of who enters or exits your life. The you that exists far past listicles, bucket lists and 140 character declarations of having “it all." The you that is a work in progress.
Your healing—your freedom---it's in embracing that whether the whole world is watching or you're completely alone; you. are. enough.
Self-love is habitual. It is waking up every single day, facing yourself just as you are and committing to sticking it out: for better or for worse. It's remembering that your worth is not defined in white dresses, diamond rings, a glossy picture perfect feed or if you are someone else's #goals.
It is understanding that no amount of money, fame or popularity determines the value of the gifts you have to give. You need no one's permission to shine, sis. You only need to trust that whatever you're going through---whatever you may feel you lack---is exactly what will make you someone else's hero.
The Internet is full of gurus teaching others how to be a brand, but no one is teaching us the power of being yourself.
My life changed when I stopped hiding my scars and became committed to loving myself unconditionally and being authentically me. I want that for you. I want that for all of us.
And for the women we will raise, mentor, and inspire:
Let's stop pushing a false narrative of flawlessness and instead wear our imperfections like someone paid us to promote them. #ad.
Iman N. Milner is an actress and writer living in Los Angeles. She is the recipient of the 2015 ESSENCE Magazine Discovery Award and is known for the character Yazmin on Black and Sexy TV's "Chef Julian". Her first book "on breakups...and beginnings", is a journey through the process of healing after heartbreak and is available for purchase on Amazon and anywhere e-books are sold.
Your May 2025 Monthly Horoscopes Are All About Blooming Softly & Trusting Divine Timing
May is about being patient, nurturing your dreams, and creating beauty in your world. This is a more stable and generous month than the chaos that April brought, and we get an opportunity for closure, healing, and rejuvenation this month. We are still amid some important retrograde transits, but these are ones we can navigate better by grounding our energy in the present moment, and not allowing ourselves to stress over the what-ifs.
With the Sun in Taurus for most of the month, May reminds us that there is beauty in finding your peace and not allowing anyone to disrupt that.
Pluto goes retrograde in Aquarius from May 4 until October 13, and this will be a time of remembering your power when it comes to your purpose, innovations, and the ability to attract support into your life. Mercury moves into Taurus on May 10, making this a good time for negotiations, creating new plans financially, and sticking to your word on something that holds value to you. The Full Moon of the month occurs in Scorpio on May 12, and this is the Flower Moon of the year, signifying growth and seeing the beauty in your life.
This Full Moon is all about letting go of what doesn’t feel authentic or resonate with you emotionally, and about experiencing more closure and healing within relationship matters.
Your May 2025: A Monthly Overview
Gemini Season officially begins on May 20, and we enter air sign energy, which is good for communication, business, and coming up with inspiring and new ideas. On May 24, Saturn enters Aries, beginning its new transit where it will remain for the next few years. Saturn in Aries is bold, direct, and straightforward, but so are its lessons. There is a gift in resilience and finding your strength during this time, and this transit will show you where your power is, but it may challenge you to confront self-limiting behavior in the process.
Mercury enters Gemini on May 25, and Mercury loves being here. Mercury in Gemini is the creative genius, and this is a month of aligning yourself with this energy. On May 26, we have a New Moon in Gemini, and it’s time to set your intentions for where you want a communication breakthrough in your life, and what new ideas you want to start planting the seeds for. This is a good New Moon for networking, exchanging ideas, having more fun, and getting inspired.
Article continues after the jump.
May 2025 Horoscopes for Every Zodiac Sign
Keep reading for your sun, moon, and rising sign below to see what May has in store for you.
ARIES
The impact from April is finally behind you, and you get to move forward this month, Aries. After a month of retrogrades and Eclipses, you are starting to see the progress of what you have been working towards financially this year. The Sun is in your 2nd house of abundance, self-confidence, and values this month, and you are putting your dreams here first.
With Venus also in Aries for the entire month of May, you are feeling the support within and without this month, and this is a beautiful month unfolding.
On May 24, Saturn enters your sign, beginning its transit in Aries, which will last for the next few years. Saturn is the master of tough love, and you are going to be learning a lot about yourself during his time and going through a growth spurt. The New Moon of May is at the end of the month on May 26 and will be giving you the answers and clarity you have been looking for, highlighting open communication in your life. Overall, this is your month of fewer obstacles and more progress.
TAURUS
Taurus Season is officially underway, and you are the main character right now, Taurus. Remember that. This month is about trusting your intuition and the timing of things, and knowing that things are working in your favor. With Venus, your ruling planet, in your 12th house for the month, you are seeking a lot of closure and culmination right now and are healing what was. Mercury enters your sign from May 10 until May 25, and it’s all about the perspectives you are gaining right now.
Don’t be afraid to ask the important questions and get down to the bottom of things that have been worrying you. On May 12, there is a Full Moon in your 7th house of partnership, and you are closing the door on what has not been working for you in love. You are seeing the clarity of what you need within your emotional world and how you want to navigate the changes you have been through here now.
GEMINI
May is a new beginning for you, Gemini. You have a lot of energy and vitality with you this month, and you are ready to accomplish some personal goals and intentions of yours. For most of the month, the Sun is in your house of closure and healing, and you are finding yourself rejuvenated from the transformations you have been through. Gemini Season officially begins on May 20, and with the Sun in your sign, nothing is holding you back from shining and living in your truth right now.
On May 25, Mercury enters Gemini until June 8, and Mercury loves being in your sign, as this is your planetary ruler.
Mercury in Gemini is forward-thinking, quick, and intelligent. You are coming up with solutions to previous challenges or obstacles, and overcoming something that has felt restrictive mentally. Before the month ends, there is a New Moon in Gemini on May 26, and this New Moon is one of the best times of the year for you to set your intentions and manifest your dreams. Remember you are worthy of what you are setting out to accomplish this month, Gemini.
CANCER
Cancer, this month requires you to slow down, take care of your health, and allow things to come to fruition the way they are meant to. There is a chance you could be overthinking more than usual this month, and you are being reminded that there is only so much that is in your control, and to give yourself some more grace. The Full Moon in Scorpio on May 12 will help you gain a little more clarity of the heart and is going to be a time of feeling the love and appreciation in your life.
Saturn enters your 10th house of career on May 24, remaining here over the next few years, and you are getting an opportunity to grow and discover where you may have been limiting yourself professionally, socially, or within your aspirations in life. This time is all about reminding yourself that you deserve recognition for the work you do, but that you must also be the one believing in yourself as well. On May 12, there is a New Moon in your house of emotional healing, and you are seeing the gifts of alone time, safe spaces, and tending to your creative inklings at the end of the month.
LEO
This month is an opportunity for a new beginning in love and progress within your emotional world, Leo. You are learning to trust your intuition more, and you are putting more of your energy into your heart’s desires. With the Sun in your 10th house for most of the month, you are shining in your truth and remaining confident in your goals in life.
Venus is in your house of adventure for the entire month, and this is a good time for experiencing romance while traveling or getting out of your comfort zone a little.
Saturn makes a significant move from Pisces into Aries at the end of the month and enters your 9th house. With Saturn here, you will be learning more about what mental growth and clarity mean to you, and this is a good time to dedicate yourself to higher education, traveling, gaining a new perspective, and honoring your integrity and values. The New Moon of the month is on May 26, creating magic within your friendships and community.
You are leaving this month with hope in your heart and new plans for the future.
VIRGO
May is a month of abundance and fruition for you, Virgo. Your dreams and intentions are coming to fruition, and you are owning that which you have created for yourself. With Venus in Aries, this is a good time for seeing support in your life financially, dedicating yourself to your commitments and responsibilities, and seeing the gifts in that. On May 12, there is a Full Moon in your 3rd house of communication, and this is an intuitive time for you, giving you the strength needed to close the chapter on what you don’t resonate with anymore.
On May 24, Saturn enters your house of shared finances, rebirth, intimacy, and resources, and over the next few years, you will be learning the importance of connecting with people who truly have your best interest at heart, and not committing to what feels unstable. Before the month ends, we have a New Moon in Gemini in your house of career, and this is a good time to manifest and set your intentions for where you want to see professional growth in your life.
Overall, May is about embracing your freedom while honoring the people and connections that help you grow and make you feel more secure in life.
LIBRA
This is a month of feeling empowered and ready to take on anything that comes your way, Libra. You are inspired by the progress you are making in your life right now, and with Venus in your 7th house of love, you are being well-received. This is a month of finding your balance between your path and the growth of your relationships, and there is a sense of support, harmony, and love in your life in May.
You are owning your authenticity and living in your truth fully, and this energy is magnetic.
However, Saturn also enters your 7th house of love this month, where it will remain for the next few years. Saturn empowers and helps you grow, but you can also feel a little more challenged within your relationships during this time. The more you can own your wants and needs, the more you can find vulnerability and support within your relationships. On May 26, a New Moon in a fellow air sign occurs and happens in your 9th house, creating a chance at a new adventure and an opportunity to discover some new inspiration.
SCORPIO
May is about believing in the impossible, Scorpio. It’s time to take a leap of faith in yourself and to remember your power. You are seeking a new beginning in your life, and with the Sun in your 7th house of love for most of the month, you are being supported and encouraged in the process. Pluto, one of your ruling planets, goes retrograde in your house of home and family from May 4 until October, and you are gaining clarity on the people and support systems you can rely on more.
The Full Moon of the month is in your sign on May 12, and this is the Flower Moon of the year. You are in full bloom and ready for whatever is next for you, and this is beautiful. Previous intentions and goals come to fruition for you overall in mid-May, and there is a lot to look forward to right now as you are getting excited about it all. Before the month ends, we have a New Moon in Gemini in your 8th house, creating a sense of empowerment through what you are looking to change and transform in your life right now.
This month is about not being afraid to take more risks and doing things your own way.
SAGITTARIUS
May is a beautiful month of magic, success, and good fortune, Sagittarius. You are feeling lucky this month and are attracting success to you in many different areas of your life. Venus, the planet of love, is in your 5th house of romance for most of the month, and you are enjoying your life, feeling the love within your heart, and expressing yourself freely in May. You are a magnet for your manifestations, and dreams are coming true for you this month, Sag.
On May 12, we have a Full Moon happening in your house of endings and closure, and you are closing out a big chapter in your life this month.
You are letting go of old pain or emotional experiences and choosing not to repeat a pattern that left you feeling hopeless before. On May 26, we have a New Moon in your sister sign, Gemini, enhancing your need for love, connection, and relationship development this month. This is a great New Moon to set your intentions for what partnerships you want to see grow, heal, and come to fruition for you. Overall, May is your month of fruition, balance, and believing in the magic in your life.
CAPRICORN
May is about slowing down and allowing yourself to find the answers you have been looking for, Capricorn. This isn’t the time to rush your progress or doubt where you are in life. The Sun is in your 5th house, and this is good for finding more time for fun, pleasure, self-care, and asking your heart what it needs. With Pluto going retrograde in your 2nd house of values and income, you are being reminded to hold yourself with integrity and to know that you are worthy of the things you are asking for.
The Full Moon on May 12 is a beautiful time to connect with loved ones or those who inspire you. The universe wants to show you that you are not alone this month and that you deserve to live a life where you can enjoy yourself more and manifest your dreams, rather than believing everything needs to be a challenge to be worthy. Saturn, your ruling planet, then enters your 4th house of home and family, and over the next few years, you are going to be rediscovering what home means to you.
AQUARIUS
Your guidance for May is to trust that what is falling from your life or changing for you is doing so for your benefit, Aquarius. Trust that what is happening is happening for you and not to you, and don’t doubt that you will rebuild from this. With Pluto going retrograde in your sign from May 4 until October 13, you need a break from some of the confusion you have been feeling in your personal life, and you are getting a chance to gain a new perspective this month.
Use this time to get inspired by change rather than let it bring you down, and ground yourself in the present moment more.
Saturn enters Aries in May, where it will remain for the next few years, helping you grow in the areas of your life that have to do with communication, networking, transportation, siblings, and education. You will be learning a lot during this time and will be finding new outlets for self-expression and communication. Before the month ends, we have a New Moon in Gemini occurring in your 5th house of romance, pleasure, hobbies, and entertainment, and after a month of navigating endings, changes, and closures, you are ready for a fresh start and are receiving one in love now.
PISCES
Allow what is to be, be, Pisces. May is a month of allowing yourself to trust the timing of the universe and not giving up hope that things are going to turn out beautifully for you. On May 12, there is a Full Moon in fellow water sign, Scorpio, and this is a time to get inspired and see the benefits of closure. This Full Moon is about gaining a new perspective and not doubting what is clearer to you now, that you are worthy of a new beginning.
On May 24, Saturn moves into your 2nd house of income, and you are going to be moving through a journey of developing financially, and working on maintaining stability while building new foundations in your life. The New Moon in Gemini at the end of the month is about setting your intentions for your home and family life and creating some new energy here. Overall, May is your month of breaking ground on the things you want to create for yourself and trusting the timing of how things are unfolding.
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Glow Ups, Grit, & Grown Woman Energy: The Ladies Of ‘Basketball Wives’ Enter A New Era
The ladies of Basketball Wives aren’t just back—they’re blooming.
With Season 12 already making waves as one of the most personal and layered seasons yet, the cast is showing us what happens when you mix real-life growth with the signature glam and grit fans have come to love. This time, it’s less about who said what and more about who’s showing up fully.
From business wins to new family dynamics and deeply vulnerable moments, Evelyn Lozada, Jackie Christie, and Jennifer Williams are peeling back the layers—and yes, still giving us the moments that light up Twitter every Monday night. But more than anything, they’re letting us see the women behind the viral clips, and they’re bringing a different kind of energy this season: one rooted in evolution, elevation, and unfiltered truth.
Legacy, Leveled Up
With names like Ty Young, Chantel Christie, and Ming Lee stepping into the mix, the group dynamic shifts in exciting—and sometimes explosive—ways. But instead of tension for tension’s sake, there’s purpose. The newer voices bring a fresh perspective, and their chemistry with the OGs creates space for conversations that feel rooted in something real. Returning cast members are Brittany Renner and Brandi Maxiell.
Jackie broke it down best, sharing, “You get classic Basketball Wives with this season, but you get new faces. They have intricate stories, and different things going on in their lives. And we all intermixed together… with the spiritual journeys, the growth, everything that happens in between—it’s going to be phenomenal.”
Evelyn co-signed the sentiment, saying, “She was a breath of fresh air to shoot with—just so authentic and so real… she says exactly how she feels. She’s very articulate.” And Jennifer chimed in with a little tease for what’s to come: “Chantel is Jackie 2.0… She’s opinionated, she’s spicy, and she’s going to speak her mind.”
More Than the Moments
Yes, the show still brings the viral-worthy scenes, but this time, the cast is leaning into purpose. Jackie is proud of where her talk show is headed and is excited for fans to see just how far it’s come, saying, “It’s amazing, it’s in a great place right now, and I want everybody to get to watch that.”
Jennifer is also expanding her empire. “My motion picture under Jennifer Williams Production. It’s my first motion picture,” Jennifer says. “I had my documentary, which was very successful. So I love when the audience gets to see us doing business… behind the scenes, these ladies are hands-on, running businesses and being moms.”
And Evelyn teamed up with her daughter, Shanice, to launch their podcast Drop The Low.
It’s clear that these women aren’t just reality stars—they’re producers, creators, entrepreneurs, and mothers building legacies. And while the arguments might still hit the group chat, the business moves are giving “boss era” in the best way. Yes, the drama’s still there, but there’s purpose behind the platform. This time, you’re getting the full picture—not just the wine toss.
The Real Return
For Evelyn, returning to Basketball Wives wasn’t about unfinished business—it was about pride. Pride in what the franchise has become. Pride in how it continues to spotlight women of color in complex, nuanced ways. And pride in being able to use the platform to amplify her businesses and philanthropy.
She admitted the cast trips still aren’t her favorite part of filming, but being part of a legacy show that still has fans tuned in over a decade later? “I filmed the show because I’m proud of the franchise. We have put so much energy into this over the years,” Evelyn shares. “Every time we get a new season, I’m like, ‘Oh my God, we got another season!’ And I’m grateful for it.”
But it’s not just about being on TV—it’s strategic. “Obviously, we get compensated to shoot the show, but it also helps support our businesses and the other stuff that we have going on,” she adds. “That, for me, is more important—just to be able to promote those things and use this platform.”
Family First, Always
Jackie is entering a new chapter in more ways than one. Her daughter Chantel is joining the cast, and her husband Doug Christie recently stepped into his new role as head coach of the Sacramento Kings.
As for navigating reality TV with her daughter now in the mix? Jackie’s stepping back—but not too far. “Channy is an amazing, smart, beautiful young lady that is married, a basketball wife, a mother, and a grown woman in her own right… I didn’t need to navigate as a mom,” Jackie says. “I’ve always had that tendency to be like, ‘Let me do it for you, let me fix it.’ So Channy puts me where she needs me to be. She tells me, ‘You ain’t getting the key to my apartment.’ She moved in the same building as me!”
It’s a playful reminder that this season is just as much about boundaries as it is about bonds—and Jackie’s learning how to support her daughter without trying to fix everything. Boundaries? Set. Drama? Inevitable.
Too Real, Too Fast
Jennifer has always been known for the fashion, the shade, and the reads—but this season, even she had moments where things got a little too real. “I feel like there were a lot of those moments, and it didn’t necessarily have anything to do with me… but I feel like it got really personal this season,” she reveals.
She’s no stranger to conflict, but even she had moments where she mentally tapped out. “There were certain things where I was like, ‘Leave me out the group chat.’ I just don’t want to know!”
Still, Jennifer made it clear that vulnerability is part of what makes the show powerful. “Everybody is very transparent. And sometimes it doesn’t always look good—it’s ugly,” she admits. “But that’s a part of life. Everything is not peaches and cream.”
Soft, Strong, and Still Spicy
What’s refreshing about this new season is that it doesn’t pretend to be anything it’s not. The women are grown, still fly, and unapologetically figuring things out. They’re making moves in business, learning to set new boundaries in friendships, and redefining what strength looks like beyond the surface.
From family ties and franchise loyalty to filming through faith and fiery confrontations, Basketball Wives Season 12 is reminding us that evolution doesn’t mean losing the edge—it just means showing up differently.
Catch the new season of Basketball Wives every Monday night on VH1.
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