What Self-Care Looks Like To Chief Of Chic Sneakerhead Channing Beumer
In xoNecole's Finding Balance, we profile boss women making boss moves in the world and in their respective industries. We talk to them about their business, their life, and most of all, what they do to find balance in their busy lives.
Channing Beumer is wearing Nikes. An efficient yet stylish pair, mind you. The kind of pair that both serves looks and leverages comfort. You know, the kind of shoe that is built for running large scale brand-sponsored events and campaigns.
The self-proclaimed "sneakHERhead" balances a traditional 9 to 5 while running a successful business with CNK Daily, a platform designed for and by ladies who have an affinity for sneaker culture -- all while running from one long meeting after the other. The latter of which our conversation finds itself wedged between.
I, on the other hand, am wearing Michael Kors sneakers. They're stylish true enough, but arguably not built for anything except fake running for an IG boomerang. But as we both began to connect on our mutual love of fashionable footwear, our talk quickly evolved into the ins and outs of personal and professional evolution. And it becomes easier and easier to see why ChickNKicks exists.
For Channing, more affectionately known as Chan-Lo, providing a platform dedicated to women in the sneaker space all while inspiring, empowering, and educating them on how to chase after the life they deserve is what it's all about. And in this latest segment of Finding Balance, I wanted to know just how she manages to keep everything running smoothly. Here's what she had to say.
What does the average day/week look like for you?
It really depends, to be honest with you. If I'm running campaigns, then that week is super hectic, especially if it's like an event. The first quarter has been kind of crazy for us because we've done a lot, but I also have a 9 to 5 so my life has to be planned. Very rarely can I plan it down to the T because there's always something that gets kind of thrown into the mix. And it's always like, 'Now I have to pivot and figure out what is the priority here and what can wait until later.' That's something personally, I really struggled with but it's also something I think that has made me stronger as an entrepreneur and businesswoman. There's no not getting it done, it's more like, when can we get it done? For me, it's about finding the time to do the little things because if I don't, my week goes into shatters.
What do you find to be the most hectic part of your week? How do you push through?
The most hectic part is making sure that I have my stuff done at my 9 to 5, but also when you're building your brand or business--it's not a side thing. Side hustles are cool but when you're really trying to build something, it doesn't just take a 20-hour part of your week. It's legit 9 to 5 and from 5 to 2 [a.m.]. If I stay on top of my planner, my weeks aren't really all that hectic because I can move well. I've learned after doing this long enough that it's best for me to adjust and then I just make sure I find time to unwind by myself. Turn my phone on silent, take a long bath, or if I need to just watch Game of Thrones, I make that time for myself because decompression is so important. I've actually developed this new thing this year where I don't answer emails after 7 p.m. unless I know it's something super important that I need to pay attention to. I don't take business calls after 7 p.m. either. I'm trying to make sure that I have some semblance of balance. But I don't necessarily believe in balance, I believe in prioritization.
Channing's Instagram
"I'm trying to make sure that I have some semblance of balance. But I don't necessarily believe in balance, I believe in prioritization."
How do you practice self-care? What’s your self-care routine?
I love Korean masks, I think they're the greatest thing in the world. On Monday, Wednesday, and Fridays, I take about 15 minutes a day and put on a Korean mask and kind of lay on my bed and breathe. It's wonderful because I get a little bit of 'me' time but I think also sometimes we have this cute idea of self-care. It may be decompressing or going to the spa or getting your nails done but sometimes self-care is also checking yourself when you need to be checked. So I'm also trying to be really honest with myself, especially in those moments where I feel like I'm procrastinating and not doing anything.
Sometimes self-care is telling yourself, "You got to get this done."
I may have to do that more often than a bubble bath sometimes because you really just don't feel like it some days. You have to make sure that you push yourself,not to the brink of insanity or exhaustion--but when you know you got to get something done that should be your self-care.
How do you find balance:
With friends?
My tribe is really very small. My best friend Brittany and I, we're on a small platform called Bean & Cream. But we make time at the beginning of each month to just powwow with each other, not to talk about content but life and to catch up. I think the older you get, the easier it is to kind of be a little bit distant with your friends. So we just try to make sure that we at least see each other once a month and just kind of talk through what our lives are looking like. I try to make time to talk to my friends at least once a week, even if it's just a quick IM. Those things go a long way and I know that I really appreciate it when somebody texts me messages asking "How can I pray for you?", so I try to do the same.
Love/relationships?
I make time, you know I'm not sitting here thinking that the right man is going to come to my doorstep. I am dating and if there's someone that I'm really interested in, I make sure I make time for that person. You have to give of yourself and a lot of it goes back again to the priority thing. If I'm in a situation where someone is really important to me, I'll definitely make the time but it's also one of those things where you have to have someone who's super understanding. You can't be all up under somebody, or at least I can't. And if you have someone who understands that you have things going on and they're building something of their own, then that's just ten times a plus for me.
Exercise/health? Do you ever detox? What does it look like for you?
Once a quarter, I do like a a food restriction type of thing to try to get my head clear and hear from God in a very tangible way. Hunger is one hell of a catalyst and it's also an opportunity for me to discipline myself. As far as working out goes, I actually joined a gym that's literally in my office building so I don't have an excuse. So at lunch time, I have on my calendar it's time to work out. I'll go down there for a solid 45 minutes to an hour and just sweat it out. Some days I don't realize I needed it until afterwards but it forces me to make sure that I really get it in. Exercise and wellness is incredibly important to me. I didn't really realize it until last year how much it's important to the growth of my business and to maintaining my mindset.
Channing's Instagram
"Exercise and wellness is incredibly important to me. I didn't really realize it until last year how much it's important to the growth of my business and to maintaining my mindset."
What’s the hardest part about all you do?
The hardest part about all that I do, is feeling like there's not enough time but then realizing that there's more than enough time -- I just need to do a better job at prioritizing. Sometimes that means letting go or saying "no" to certain things that I really wanted to do. Saying "no" to campaigns that I really wanted to take because I know the vision that I have and I know the vision that God has given me for this. It's taking a look at what I have to do and saying, "I can't do that" and knowing that I can't do that and standing firm in that and taking my hands off of it.
I'm learning more and more each day that not every opportunity is your opportunity. Some opportunities are just there to show you what you're capable of and some opportunities are just there as a catalyst to get you to the next one. So I'm trying actively to make sure that if it's not something that we can do and do well, then we have no business doing it.
Channing's Instagram
"Some opportunities are just there to show you what you're capable of and some opportunities are just there as a catalyst to get you to the next one."
When you’re going through a bout of uncertainty or feeling stuck, how do you handle it?
I recognize that as a moment when maybe I'm walking in my own idea of my purpose, not God's. I take those moments as a sign that I need to be still for a second and really make sure that the things that I'm doing are purposeful and aligning with the plan God has set forth for my life. It gets very easy to think that you know best, so I really try to figure out if I'm doing this because it'll help other people or just to get some likes or because I'm feeling like I need to put out something.
What is something you think others forget when it comes to finding balance?
Other people's gifts aren't your gifts. Just because somebody else is doing something and doing it well, that doesn't mean you're meant to do it. I constantly see all these other bloggers and they're making all this money and you start to think, 'Maybe I need to start doing this or taking more pictures.'
But my gifts are not their gifts and the moment I stop trying to operate in my gifts and try to operate in theirs, it's almost like I'm trying to receive their blessings. And that won't fit. I try to tell my team all the time that we're not focused on what similar brands are doing. We'll lose our purpose and our calling if we do that. I have to recognize, and others have to recognize, that you need to get in tune with who you are and what your gifts are, then operate accordingly.
Channing's Instagram
"The moment I stop trying to operate in my gifts and try to operate in theirs, it's almost like I'm trying to receive their blessings. And that won't fit."
What does success mean to you?
Success is a job well done and serving other people in a way that transcends anything that I could ever do for myself. It's making a difference, whether it's in someone's shopping experience or just in the way that they see or view entrepreneurs. I want to make sure that I'm doing something that's better than me and that gives glory to God more than anything else. I'm just a vessel and I'm just here for whatever purpose He has been there for.
For more of Channing, follow her on Instagram. Be sure to check out her sneakerhead platform CNK Daily on Instagram as well.
Featured image via Channing/Instagram by JCI Creatives
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Writer. Empath. Escapist. Young, gifted, and Black. Shanelle Genai is a proud Southern girl in a serious relationship with celebrity interviews, The Fresh Prince of Bel-Air, and long walks down Sephora aisles. Keep up with her on IG @shanellegenai.
ItGirl 100 Honors Black Women Who Create Culture & Put On For Their Cities
As they say, create the change you want to see in this world, besties. That’s why xoNecole linked up with Hyundai for the inaugural ItGirl 100 List, a celebration of 100 Genzennial women who aren’t afraid to pull up their own seats to the table. Across regions and industries, these women embody the essence of discovering self-value through purpose, honey! They're fierce, they’re ultra-creative, and we know they make their cities proud.
VIEW THE FULL ITGIRL 100 LIST HERE.
Don’t forget to also check out the ItGirl Directory, featuring 50 Black-woman-owned marketing and branding agencies, photographers and videographers, publicists, and more.
THE ITGIRL MEMO
I. An ItGirl puts on for her city and masters her self-worth through purpose.
II. An ItGirl celebrates all the things that make her unique.
III. An ItGirl empowers others to become the best versions of themselves.
IV. An ItGirl leads by example, inspiring others through her actions and integrity.
V. An ItGirl paves the way for authenticity and diversity in all aspects of life.
VI. An ItGirl uses the power of her voice to advocate for positive change in the world.
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I Took Three Months Off From Work In The Name Of Radical Self-Preservation
In the fourth quarter of 2023, I finally did it. I pulled the plug! To be honest, it was a long time coming. I spent years juggling all of the balls in my life, and on October 2, 2023, I dropped every one of them and fell into surrender mode.
I couldn’t take it anymore - work, family, relationships, politics, death, the ramifications of COVID-19, and my fears creeping in. I had either put off dealing with these things, or I simply didn’t want to acknowledge them. Instead, my time, energy, and focus were on everyone and everything beside me. I pushed myself to the limit; then everything started to consume me. Burnout was swallowing me whole, you feel me?
All of this forced me to do some much-needed introspection which I turned into my self-proclaimed, "Fade to Black Season."
What is a “Fade to Black Season,” you may ask?
It’s a call to rest.
It’s a call to reset.
It’s a call to retreat into a deep, quiet space.
It’s radical self-preservation.
Deciding to step back from everything was not an easy decision for me. I contemplated taking a break from everything for many years until I couldn’t put it off anymore. If I didn’t take this time off, I knew I wouldn’t be able to truly show up for the life that I claimed that I wanted for myself.
I know I’m not the only one who has felt this immense weight on their shoulders. Why? Because I’m a Black woman. According to Every Level Leadership, 88% of Black women sometimes often, or always have experienced burnout. And let’s be honest here - Black women work harder than any other group. We are the backbone of our jobs, families, and community. Because of this, we must incorporate rest as an integral part of our well-being. In case there’s some pushback, I’ll leave this quote here for you to marinate on:
“If you are silent about your pain, they’ll kill you and say you enjoyed it.” - Zora Neale Hurston
The reality is that with piles of work and life obligations, many of us are walking time bombs. And, for me, two weeks of PTO/vacation wasn’t enough time needed to balance myself, so I took three months off. If you feel called to do so, let this be your inspiration to take your own “Fade to Black Season.”
Here’s what I did.
- Shadow Work: I became best friends with my journal and illuminated the things I hid from myself to heal. Shadow work consists of the things you don’t like about yourself, your conscious and unconscious fears, and other negative emotions that exist due to past experiences and trauma.
- Trigger Warning: During this time, I let my triggers become my wisest teacher. I asked myself why various experiences, news, or communications resulted in negativity. I observed them, listened, and learned why they took up so much space in my life. Then, I allowed myself to choose to be open to a different outcome or feeling moving forward.
- Get Back To Pleasure: I re-centered my pleasure. I had to remind myself of what turned me on. I allowed myself to take life slowly, engage my senses, and play. I signed up for every tantra workshop, went to art museums in the middle of the day, took movement classes, and went to dance parties. I moved all the stagnant energy out of my body.
- Let Others Lift You Up: I let my people love on me. I let my loved ones take care of me. This wasn’t easy. I was used to being everyone’s support system and soft space to land. However, in my time of need, I finally let my tribe show up and show out for me. My only regret is not letting them do this sooner.
- Social Media Break: I broke up with social media during this time. Reclaiming my time and attention was an integral factor in calming my nervous system. I put blockers on my phone, and when I felt the urge to swipe and scroll, I took a walk or picked up a book.
- Redefine Your Life: After doing this type of work, I knew that I would never be the same. In this new space, boundaries and balance are prioritized, and everything else has to fall in line. I now have the mental/emotional space and capacity to do my best work!
Best of all, during this time, I found God in myself, and I loved her, fiercely.
My “Fade To Black" Season allowed me to grieve in peace, rest, tap into unrelenting joy, and simply be. At this point, me and peace got a good thing going on. Nothing else will be tolerated!
For those of you who are nervous about taking the first step, use The Dufree Foundation’s DIY Sabbatical Guide to help you plan, prep, and prepare yourself for your sabbatical - this is something I wish I had done before I leaped. Consider going on a Divine Pause Retreat to learn tips and tricks to avoid mental, physical, emotional, and spiritual burnout.
For those who work in social impact, apply for The Durfee Sabbatical program, which offers $60,000 and a three-month sabbatical, so nonprofit leaders can be a lever for whole systems change.
The choice to take a sabbatical is up to you! Just remember to prioritize yourself and never pour from an empty cup.
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Featured image by Maskot/Getty Images