Quantcast
A Black woman in a white hijab, white cat-eyed glasses, white cape and outfit with rhinestones sings into a white microphone
Amira Unplugged / MTV

Becoming A Popstar’s Amira Unplugged Is Where She’s Meant To Be

popular

Before she was Amira Unplugged, rapper, singer, and a Becoming a Popstar contestant on MTV, she was Amira Daughtery, a twenty-five year-old Georgian, with aspirations of becoming a lawyer. “I thought my career path was going to lead me to law because that’s the way I thought I would help people,” Amira tells xoNecole. “[But] I always came back to music.”

A music lover since childhood, Amira grew up in an artistic household where passion for music was emphasized. “My dad has always been my huge inspiration for music because he’s a musician himself and is so passionate about the history of music.” Amira’s also dealt with deafness in one ear since she was a toddler, a condition which she says only makes her more “intentional” about the music she makes, to ensure that what she hears inside her head can translate the way she wants it to for audiences.

“The loss of hearing means a person can’t experience music in the conventional way,” she says. “I’ve always responded to bigger, bolder anthemic songs because I can feel them [the vibrations] in my body, and I want to be sure my music does this for deaf/HOH people and everyone.”

A Black woman wearing a black hijab and black and gold dress stands in between two men who are both wearing black pants and colorful jackets and necklaces

Amira Unplugged and other contestants on Becoming a Popstar

Amira Unplugged / MTV

In order to lift people’s spirits at the beginning of the pandemic, Amira began posting videos on TikTok of herself singing and using sign language so her music could reach her deaf fans as well. She was surprised by how quickly she was able to amass a large audience. It was through her videos that she caught the attention of a talent scout for MTV’s new music competition show for rising TikTok singers, Becoming a Popstar. After a three-month process, Amira was one of those picked to be a contestant on the show.

Becoming a Popstar, as Amira describes, is different from other music competition shows we’ve all come to know over the years. “Well, first of all, it’s all original music. There’s not a single cover,” she says. “We have to write these songs in like a day or two and then meet with our producers, meet with our directors. Every week, we are producing a full project for people to vote on and decide if they’d listen to it on the radio.”

To make sure her deaf/HOH audiences can feel her songs, she makes sure to “add more bass, guitar, and violin in unique patterns.” She also incorporates “higher pitch sounds with like chimes, bells, and piccolo,” because, she says, they’re easier to feel. “But it’s less about the kind of instrument and more about how I arrange the pattern of the song. Everything I do is to create an atmosphere, a sensation, to make my music a multi-sensory experience.”

She says that working alongside the judges–pop stars Joe Jonas and Becky G, and choreographer Sean Bankhead – has helped expand her artistry. “Joe was really more about the vocal quality and the timber and Becky was really about the passion of [the song] and being convinced this was something you believed in,” she says. “And what was really great about [our choreographer] Sean is that obviously he’s a choreographer to the stars – Lil Nas X, Normani – but he didn’t only focus on choreo, he focused on stage presence, he focused on the overall message of the song. And I think all those critiques week to week helped us hone in on what we wanted to be saying with our next song.”

As her star rises, it’s been both her Muslim faith and her friends, whom she calls “The Glasses Gang” (“because none of us can see!”), that continue to ground her. “The Muslim and the Muslima community have really gone hard [supporting me] and all these people have come together and I truly appreciate them,” Amira says. “I have just been flooded with DMs and emails and texts from [young muslim kids] people who have just been so inspired,” she says. “People who have said they have never seen anything like this, that I embody a lot of the style that they wanted to see and that the message hit them, which is really the most important thing to me.”

A Black woman wears a long, salmon pink hijab, black outfit and pink boots, smiling down at the camera with her arm outstretched to it.

Amira Unplugged

Amira Unplugged / MTV

Throughout the show’s production, she was able to continue to uphold her faith practices with the help of the crew, such as making sure her food was halal, having time to pray, dressing modestly, and working with female choreographers. “If people can accept this, can learn, and can grow, and bring more people into the fold of this industry, then I’m making a real difference,” she says.

Though she didn’t win the competition, this is only the beginning for Amira. Whether it’s on Becoming a Popstar or her videos online, Amira has made it clear she has no plans on going anywhere but up. “I’m so excited that I’ve gotten this opportunity because this is really, truly what I think I’m meant to do.”

Your July 2022 Horoscopes Are All About Happiness, Release & Divinity

July is the month to focus on allowing yourself to receive. There are beautiful opportunities for blessings this month when you can get out of your own way, and release self-doubt. With Cancer Season here, emotions are flowing, love is showing up, and home is wherever your happiness is. The power of attraction is strong this month as Pallas enters Gemini on July 4 as well, and deep insights are prevailing. July is the time to gain the clarity and answers you have been looking for, and decide where to move forward from there.

Keep reading...Show less
The daily empowerment fix you need.
Make things inbox official.
How To Focus Less On Who You Attract In Dating & More On Who You Entertain

The law of attraction is tricky. A few years ago, I felt something was deeply wrong with me because I kept attracting people who hurt me. No matter how hard I tried to fix myself, and alter my energy, the same type of people kept coming my way. I'd talk to my friends about it and ask them, "Why do I keep attracting this type of person? Why do I keep having the same experiences?"

Keep reading...Show less
Here’s What’s Streaming On Netflix And HBO Max In July

There’s nothing like finding a good TV series or movie to watch on your favorite streaming services. The summer is the perfect time to explore what’s new and exciting or revisit an oldie but goodie. Both Netflix and HBO Max have some exciting and new releases for July. From HBO Max’s Rap Sh*t, which is presented by Issa Rae to the season three premiere of Ludacris’ Netflix animated series Karma’s World, there are plenty of options to choose from. So get your streaming on below.

Keep reading...Show less
Kelis On The Importance Of Having Black Women On Her Team

As a Black woman, Kelis knows how important it is to work with other Black women, help each other and give each other opportunities. The “Milkshake” singer has always been a voice for female empowerment with her popular female anthems like “Caught Out There” and “Bossy” and in a chat during Refinery 29’s Unbothered Presents The Glow Up festival, Kelis opened up about the Black women behind her legendary career and how Black women should create safe spaces for ourselves.

Keep reading...Show less
10 Romantic Date Ideas That Absolutely Bring The Heat

As you may know by now, the summer produces some of the best and most nostalgic soundtracks of our lives. The mood is set by fun and light sounds of the past and present, giving you the playlist that you need for the summer you want. Summer, no matter how hot, is a magical season where anything can happen, especially in the romance department. Long nights and short days act as a backdrop to new beginnings, summer flings, and the possibility for more (depending on what you’re looking for). But it doesn’t mean the romance has to be dull, regardless of the timeline you’re hoping to create. Like I said before, summer is what you make it so the options are limitless.

Keep reading...Show less
Exclusive Interviews
A Black woman looks into the camera and gives a closed-mouth smile. She's wearing a black turtleneck

Miss Diddy Kicks Off BET Awards Weekend With 'A Toast To Black Hollywood'

Her annual event to celebrate the culture has a new name and more intention than ever before

Latest Posts