Digital Star Jasmine Luv Left Accounting To Follow Her Calling
Whether she's a petty professor educating students on the art of being petty, your ride or die best friend helping you spy on yet another ex-boyfriend, or Starter Pack's Ayana Martin trying to figure out adulting like the rest of us, Jasmine Luv's hilarious comedy is sure to leave you in tears.
With her natural comedic gift paired with her relatable content, it wasn't long before Jasmine Luv gained a following and unknowingly launched her career in entertainment. While she always knew she had a great sense of humor, she never thought this would actually be a career she'd end up pursuing, taking it upon herself to create content by and for women, being the voice we all needed. What some might not know is that at the height of becoming a Vine sensation, she was working as an accountant before discovering her true calling.
So she did, and never looked back!
Now just two years later, the multi-hyphenate has since garnered over 1 million followers on Instagram, received accolades as an "It Girl" on the BET Social Awards, was named one of the "top online influencers" by VH1, and is currently the leading lady in AT&T/Hello Lab's new show Starter Pack.
Stepping out of her comfort zone, believing in herself, and following the gift God has given her, changed her life and career as she once knew it to be. Jasmine Luv's rising career is proof that success does come from following your dreams, you just have to be brave enough to take a leap.
Here's her story:
Who is Jasmine Luv?
Jasmine Luv is a funny, witty, down to earth girl who ultimately just loves to make people laugh and have a great time. I love to be positive and give out positive energy. I'm just an all-around positive girl who wants to make an impact in a positive way.
Was comedy and acting your childhood dream or was it something that just happened for you?
So it's funny, I've always been that funny friend, like the clown in my friend group but NEVER would I have imagined that I would be doing this for millions of people.
I went to school and got my Masters in Accounting. After school, I found an accountant job and I realized I just wasn't happy there. I liked what I did but I didn't LOVE it, so I just started making videos on Vine. Back when Vine was popular, I would see nothing but men on Vine doing funny videos. At the time I was just like, "Ok, wait, hold on, there's nothing that I can relate to for women." I knew personally that I was going through a lot of situations at the time, you know from petty bestfriends, or crazy relationships (laughs). So from there, I just started to go home after work, get in front of the camera, write my sketches out, film them, and put it out there. It then started to grow a fanbase and from there, I was just like, "Wow I really enjoy this, this is something I really LOVE," so in 2016 I decided to quit my accounting job to move out to L.A to pursue entertainment and grow as an entertainer.
Take me back to the early stages of your career, what was the grind to break into the industry like for you?
I moved out here in July of 2016 off of a brand deal that I was offered. It was a year worth of monthly deals, so in my head I was like, "Ok great, this is the money that I'll be able to pay my rent with and it should be no problem." I always tell this story because it's crazy (laughs). It was in July, I had went and got my nails done, and mind you the nails out here are ridiculous compared to South Carolina - it's on a whole different level. So, I had already spent like $100 on nails, just to go to my car and get this email. The email read, "Thank you so much for understanding, however this brand deal contract is voided because we ran out of money." I was like, "How in the world do you do that?" They obviously had some trouble that they weren't telling a lot of influencers so, just like that, the contract was done. I was so nervous because that's what I came out to L.A on.
So the first couple of months in L.A were definitely rough but I learned a lot out here; I started to grow [as an entertainer] and things eventually started to get better. I feel like everyone goes through that out here. You have those rough few months but eventually it gets better.
How has social media impacted your career?
Social media definitely helped me, and not even ways that are financial but it taught me more about myself and what I loved. Like I said at first I thought it was accounting that I loved, and then I realized something totally different. It was just like, "Wow, I enjoy writing, I enjoy producing and directing." Social media taught me more about myself.
"Social media taught me more about myself."
What advice would you have for others looking to use social media to build their careers?
For other people who want to get into digital and social media, I always tell people you have to love it! It's not something where you're just like, "Oh, I want to be Instagram famous," or "Oh, I want to make money." You have to love it because people see that. It comes through your videos and it comes through your message.
Secondly, you have to be patient! A lot of people want to put that video out in hopes it's going to go crazy and when it doesn't happen, they get discouraged. Don't get discouraged just keep doing it and putting it out there. If you love it, people will see it and it will eventually grow. So, [I'd say] patience and doing what you love - mainly those two things. If you love what you do and are patient with it, it will eventually take you to where you want to be.
"If you love what you do and are patient with it, it will eventually take you to where you want to be."
To keep up with Jasmine and her rising career in comedy be sure to follow her @Luv_jjp. Also catch her as the hilarious leading lady, Ayana Martin on AT&T/Hello Lab's new show Starter Pack.
*Some responses have been edited for length and clarity.
Featured photo by @snapagogo
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Ashley McDonough is a writer and producer in New York City. When she's not busy writing or producing culturally conscious content, she is patiently waiting for Oprah and Stedman to adopt her. Keep up with her journey via social @Ashley_Milani or check out her work on www.AshleyMcDonough.org.
ItGirl 100 Honors Black Women Who Create Culture & Put On For Their Cities
As they say, create the change you want to see in this world, besties. That’s why xoNecole linked up with Hyundai for the inaugural ItGirl 100 List, a celebration of 100 Genzennial women who aren’t afraid to pull up their own seats to the table. Across regions and industries, these women embody the essence of discovering self-value through purpose, honey! They're fierce, they’re ultra-creative, and we know they make their cities proud.
VIEW THE FULL ITGIRL 100 LIST HERE.
Don’t forget to also check out the ItGirl Directory, featuring 50 Black-woman-owned marketing and branding agencies, photographers and videographers, publicists, and more.
THE ITGIRL MEMO
I. An ItGirl puts on for her city and masters her self-worth through purpose.
II. An ItGirl celebrates all the things that make her unique.
III. An ItGirl empowers others to become the best versions of themselves.
IV. An ItGirl leads by example, inspiring others through her actions and integrity.
V. An ItGirl paves the way for authenticity and diversity in all aspects of life.
VI. An ItGirl uses the power of her voice to advocate for positive change in the world.
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The Power Of Your Big 3: Understanding The Astrological Significance You Hold
Explore your sign’s 2024 horoscope predictions to learn what is in store for you this year in love, career, and more. Check out the love compatibility of each sign to learn more about zodiac pairings and all things compatibility.
Astrology has become even more mainstream and a phenomenon than it ever has in the past. We have gone beyond the, “What’s your sign?” and have moved into “What’s your big 3?” seemingly overnight, and rightly so due to the significance of knowing these important details. Your Big 3 in Astrology represents your sun sign, your moon sign, and your rising sign.
This trifecta is thought to be one of the most significant details of your birth chart and gives you and others more of a full-picture look at who you are beyond just your sun sign.
What Does Your Big 3 In Astrology Say About You?
Knowing your big 3 is important, especially if you are someone who has never really resonated with your sun sign. You read about what it means to be an Aries, but may not align with what you see or your experience with other Aries. Meanwhile, the whole time, you have a Libra rising, the complete opposite sign of Aries, and this is why you have always seen yourself as a more laid-back and less confrontational Aries.
Elements hold a key role in your birth chart and having a big 3 where the elements are all compatible or the same often signifies someone who knows who they are and is comfortable in their skin. Whereas someone with a different element for each part of their big 3 may have challenges with identity or defining who they are or how they want to present themselves. It’s a different type of perspective when looking into your big 3, and it helps you see where your strengths and needs are in life, and how to tap more into this potential.
Your Big 3 In Astrology Explained
Your big 3 can help you navigate life by understanding which part of you comes out more in different circumstances. At home, you are most like your moon sign, when you are out and about, you are most like your rising sign. Whether you are at home or out and about, your goals, purpose, and interests are most like your sun sign.
You can find out what your big 3 is by looking up a ‘Birth Chart Calculator’ on your search engine, typing in your birthday details (you will need to know your birth date, location, and the exact time you were born), and generating your birth chart.
Read below for your sun, moon, and rising signs.
YOUR SUN SIGN
Your sun sign represents the core of you and what motivates you to shine and be your best self. This is your personality, goals, purpose, identity, ego, interests, direction, and where you light up in life.
FIRE SUN (Aries Sun, Leo Sun, Sagittarius Sun)
If you are an Aries sun, a Leo sun, or a Sagittarius sun, you are outgoing, confident, fearless, and in tune with yourself and your personal goals and desires in life. You go after the things you want, and you are not afraid to take up space. You are someone who prefers to be more independent, and you are often in more leadership roles in life.
EARTH SUN (Taurus Sun, Virgo Sun, Capricorn Sun)
If you are a Taurus sun, a Virgo sun, or a Capricorn sun, you are grounded, dependable, loyal, hard-working, and logical. You prefer the finer things in life but also work hard to get where you are. You are someone others feel they can rely on, and you are often a support for other people in your life. You are very connected to the material sides of life, and have a gift for manifesting.
AIR SUN (Gemini Sun, Libra Sun, Aquarius Sun)
If you are a Gemini sun, a Libra sun, or an Aquarius sun, you are light-hearted, free-flowing, intelligent, and communicative. You speak what is on your mind, and you love to connect and communicate with others. People know you for the things you say and your out-of-the-box ideas, and you are someone who is open-minded and provides a safe space for people to be authentically themselves.
WATER SUN (Cancer Sun, Scorpio Sun, Pisces Sun)
If you are a Cancer sun, a Scorpio sun, or a Pisces sun, you are thoughtful, generous, emotional, loving, and compassionate. You care deeply about the people you love, and you are always there for others. You may be more emotional than most, and this is due to your strong intuition and open heart. You are creative, inspiring, and motivated towards connection in life.
YOUR MOON SIGN
Your moon sign represents your emotions. This is the way you express yourself emotionally, how you process your emotions, what you need in love, what makes you feel safe and nurtured, your desires, intuition, your inner world, and what’s going on beneath the surface.
FIRE MOON (Aries Moon, Leo Moon, Sagittarius Moon)
If you are an Aries moon, a Leo moon, or a Sagittarius moon, you are someone who is not afraid to communicate your emotions or how you are feeling, and you can feel your emotions from a mile away. You are confident in yourself and are someone who stands up for what you feel is right. You have a strong need to be seen and heard in your relationships, and a certain type of understanding is needed for you to emotionally thrive. You may have some challenges with anger or high energy and are working through emotional impulses in this lifetime.
EARTH MOON (Taurus Moon, Virgo Moon, Capricorn Moon)
If you are a Taurus moon, a Virgo moon, or a Capricorn moon, you are someone who is emotionally grounded, safe, comforting, and logical. You aren’t overly emotional and may not show your emotions to people much at all, but that doesn’t mean you don’t have them. You think before you speak, and you process your emotions before acting on them, and you tend to be more down-to-earth and understanding when it comes to other people’s emotional worlds as well. You are someone people go to when they need someone to talk to you as you are a very good listener.
AIR MOON (Gemini Moon, Libra Moon, Aquarius Moon)
If you are a Gemini moon, a Libra moon, or an Aquarius moon, you are someone who is fun, outgoing, and emotionally open-minded. You don’t like heavy emotions or too much emotional drama, and you tend to be more go-with-the-flow in this area of your life. Good conversation and mutual understanding are very important to you in your relationships and you want funny banter and inspiration in your connections with others.
WATER MOON (Cancer Moon, Scorpio Moon, Pisces Moon)
If you are a Cancer moon, a Scorpio moon, or a Pisces moon, you are someone who lives by their heart and values your emotional world deeply. You crave a deep type of intimacy in your partnerships and you need a partner who is going to give you that type of emotional connection. You are more private with your emotional world and you tend to hold a lot in, but this can often lead to sudden outbursts as well. Overall, you are the definition of emotion and others learn a lot from you on what it means to love and to feel.
YOUR ASCENDANT (RISING SIGN)
Your ascendant sign represents your perception and the energy you put out into the world. This is the way you come across to others, the way you express yourself, your physical traits and aesthetics, how you manifest, society, and what you expect from the world around you.
FIRE ASCENDANT (Aries Rising, Leo Rising, Sagittarius Rising)
If you are an Aries rising, a Leo rising, or a Sagittarius rising, you come across to others as confident, bold, and stylish. You are known for the way you look or the way you present yourself, and you are usually adorned in bright colors or wearing something that others take a lot of notice of. You are someone who walks into a room, and all eyes are on you, and you love that. You want to be on the move and on the go, and you love to show up in the world exactly as you are today. You see the world with a lot of possibilities and like it's yours to have fun and enjoy yourself in.
EARTH ASCENDANT (Taurus Rising, Virgo Rising, Capricorn Rising)
If you are a Taurus rising, a Virgo rising, or a Capricorn rising, you come across to others as responsible, beautiful, natural, and dependable. You are a hard worker, and you may be known for your career or the work that you do. You are someone who walks into a room and people feel an immediate sense of comfort and like you are someone they can trust. You have strong values and goals, and you are someone who knows what they want. People love to be around your down-to-earth energy, and you make others feel safe and grounded.
AIR ASCENDANT (Gemini Rising, Libra Rising, Aquarius Rising)
If you are a Gemini rising, a Libra rising, or an Aquarius rising, you come across to others as outgoing, friendly, and talkative. You see the world as a place to learn, connect, and be inspired, and you are on a quest for knowledge and understanding. You connect with people from all walks of life, and you tend to have a pretty open-minded and unique friend group. You care a lot about your style and aesthetic and always strive to be authentically you wherever you are. You can talk to people for hours and are often meeting new people and making new friends wherever you go.
WATER ASCENDANT (Cancer Rising, Scorpio Rising, Pisces Rising)
If you are a Cancer rising, a Scorpio rising, or a Pisces rising, you navigate life through the lens of your emotions, and you are deeply connected to the undercurrents of life. You are ruled by your emotions, and this side of you is not something you can keep hidden away easily. You get emotional when you think about society and others at large, and you want to be known for the kind and sincere person you are. When you walk into a room, you feel other people's energy right away and are highly empathic and intuitive.
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Featured image by We Are/Getty Images
