How These 6 Women Are Using Their Gifts To Help Other Women
There are many gaps our generation is working to close. Whether it's the pay gap, the education gap, the wealth gap, or a combination of them all, the disparities that people of color face in their careers and education stem from years of inequality in our institutions.
Those institutions are vital to giving the next generation an opportunity to build and thrive in an equal competitive world, leaving many of us to wonder how we can create generational impact. More than ever, women are using their talents and gifts to make an impact through programming. Whether they are leaving their full-time jobs or creating side hustles, women are taking their underutilized talents in Corporate America and turning it into an opportunity to teach, help others gain access, become leaders, find jobs, and build their businesses. We are doing the work, by using our influence, our talents, and our God-given gifts to solve problems and help others.
Here are six women who have created programs and organizations by using their gifts to help create space and opportunities for other women:
Nicole A. Tinson, 27, Los Angeles/Atlanta
Nicole Tinson's organization is HBCU 20x20, which is working to prepare and connect 20,000 HBCU students and graduates to jobs and internships by the year 2020. It was launched on Labor Day of 2017 and is approaching its one-year anniversary. Nicole is a HBCU graduate of Dillard University and she attended Yale University, an Ivy League, for graduate school.
After graduating from Yale, she moved to her hometown of Los Angeles to find a job but experienced a rough job search. "I began applying to jobs only to realize that securing a job was much more difficult than I would have imagined. I struggled in securing employment, despite having the work experience and a great educational background. After one month of applying for jobs, I was finally able to secure a job in my field. I realized that if I did not have my social capital, I would not have had a job," she shared.
Six months later, she quit that job to create her non-profit Jobs R 4 U.
"We began partnering with local and national organizations to host workshops and career fairs for free in LA. In doing this, I realized so many colleagues and friends of friends also struggled in finding opportunities, particularly people who graduated from HBCUs. I would come across people with high GPAs, internship experience, campus and community involvement -- essentially everything we are told we need to secure a job in the 21st century, but for some reason, it still wasn't enough," she explained.
After doing some research and investigating, she wondered what diversity and inclusion looked like in action. From there, HBCU 20x20 was born.
Nicole is using her non-profit grassroot experience and the art of hustling to make Fortune 500 companies aware of the talent that's bred at HBCUs and connecting HBCU students with opportunities. The organization offers a plethora of resources to its members, from social media and text messaging software that keeps you up to date on opportunities, to an HBCU 20x20 GroupMe. "HBCU 20x20 is disrupting the way companies recruit and engage with a diverse talent pool by allowing us to do a lot of the heavy lifting so they can't say 'no.' We review resumes and forward them to hiring managers like a headhunter without the cost. We are disrupting the ways students and graduates prepare and connect to opportunities. We aren't just a job board. We are truly interested and [we are] meeting people where they are, and assisting them in getting to where they need to go," she shared.
Leigh Lovett & Kay White, 30, Nashville, TN
Six weeks prior to their first event, Leigh Lovett and Kay White met at a burger joint in Nashville to discuss how to bring the budding Nashville blogger and create a supportive environment that empowered the area's bloggers. That meeting birthed The Blogger Xchange, which focuses on collaboration over competition. It's a group that provides bloggers, creatives, and entrepreneurs classes, social events, and various art and workout experiences in Nashville, Memphis, and Minneapolis.
They noticed many prominent black bloggers in the city were being excluded from brand events. Those that were occasionally invited to brand events would comment later on being the only person of color in the room. "Kay and I decided we need to show that bloggers of all ethnicities have the same power to be influential as their white counterparts," Leigh explained.
Through their individual skill-sets in marketing and communications, and their social media influence, the Blogger Xchange has secured high quality local and national partnerships including Bud Light Nashville, Google Bulletin, Macy's, Forever 21, Lyft, and Cracker Barrel. This month, they are hosting their first Blogger Xchange Xpo, bringing 11 speakers together to educate bloggers with branding workshops, informative panels, and fun breakouts.
Tola Lawal, New York, NY
Ursula Stephens' former position as CEO of Xerox was a great stepping stone for black women in C-Suite positions, but since her departure, there's been little to no improvement on the presence of black women and women of color in leadership positions. Gyrl Wonder was created by Tola Lawal to change what the vision of success in our country looks like. "Our call to action from the beginning was to create lasting, proven, inspired and sorely needed pathways to success for our young girls of color. Statistics show alarmingly low numbers of women of color in leadership positions in our country. And in order for our younger generations to challenge that trend, they need the opportunities, programming, mentorship, and guidance to launch themselves as leaders in a world that desperately needs their presence," Tola shared.
Through intimate conversations with professionals, programming, and constant reminders of the power of self-love, Gyrl Wonder equips their participants with the tools they'll need to shine in a world that may want to dim their light. This summer, Gyrl Wonder hosted its first Summer Leadership Academy where students were able to visit some of the top media and entertainment companies to hear from women in leadership within an intimate setting, and they plan to host another one during the winter season. "On all fronts, the images that our young girls receive from popular media and our national representation has grown more diverse, but the underlying messages are still clear: women who look like them are still too scarcely seen as leading figures in our culture and our national history. This is the narrative that has fueled our work and urgency to ensure that our young girls see and remember that they are in fact, Gyrl Wonders."
When it comes to getting the resources she needs for programs or finding mentors to spend time with her participants, Tola has been able to manage and grow Gyrl Wonder with her attribute as a connector. "I'm a connector, marketer, and entrepreneur by nature. I love connecting with like minds and have no problem sliding into someone's DM or sending a blind email. It's ALWAYS worked for me. LinkedIn is my best friend," she revealed.
Milan Rouge, 29, Philadelphia, PA
This founder took her apparel brand, Milano di Rouge, and turned it into an empowerment movement to remind women they can make their dreams a reality by creating the Womanaire Club. "After building Milano di Rouge to the level of success it has reached today, I would get so many inquiries from women, notably women of color, on how to launch a business or get to the next of level of success that I decided I wanted to launch the Womanaire Club as a way to help other women entrepreneurs. A space where fellow women building brands and businesses can connect and gain knowledge from each other," Milan Rouge explained.
The Womanaire Club hosts a variety of programming, including meetups, sleepovers, workshops, and retreats. She used her journey to success to help educate other women on how to manage and grow their businesses. "It's not just that t-shirt anymore, I have an entire brand," she said.
Michelene Wilkerson, 24, Staten Island, NY
Michelene Wilkerson used her experience working in book publishing to find talent and her love for culture and art to create a community for young, emerging black creators. That community is called Soul Elevated, an arts and culture hub created in 2017. "When I started it, Soul Elevated was a retro-minimal moodboard. Fast forward a year later, the page is evolving into a creative community, multidisciplinary forum, and discovery platform," she explained.
The moodboard that started Soul Elevated featured thousands of inspiring visual works Michelene had screenshotted and hoarded on her phone. "When I finished the first moodboard, I had this exhilarating aha moment. I saw a space, a fresh world. I saw what I believe is a new lane, and I knew exactly what I wanted to do with it."
What she envisioned was a community that highlights emerging artists and other cool creators, solely focusing on emerging talent instead of established names and trending artists to showcase fresh faces and content. "More people deserve to eat--- but are we willing to give them a seat at the table? Or are we going to leave the reserved signs up and keep the feast exclusive? There's space for bloggers, but what about the experimental photographers, designers, stylists, musicians, and video creators? What about the fresh entrepreneurs and publishers who are working towards their big break?"
She began curating Soul Elevated's Instagram page and worked her way from there. "I'm familiar with the Black creative ecosystem on Instagram, so it just made sense to stay in my lane and use Instagram to create the world I wanted to see," she explained.
From there, pure, genuine relationships started to form and her followers wanted more so she started to brainstorm offline opportunities to bring Soul Elevated. As a result, Michelene created the first quarterly event series Young, Black and Rising. She never put together event before, but since the first YBR, she's had over 100 attend each event and has partnered with brands like Urban Outfitters and Penguin Random House. "I think it shows how necessary this work is. It's bound to go far."
Her future goal is to turn Soul Elevated into a digital media production company and editorial website. "Right now I'm building my community and building my external network. If Donald Trump can be elected president, you cannot stop me from living and fulfilling my best Black life. Never."
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Brittney Oliver is a marketing communications professional from Greater Nashville. Over the past three years, Brittney has built her platform Lemons 2 Lemonade to help Millennials turn life's obstacles around. Her platform is known for its networking mixers, which has brought over 300 NYC young professionals, entrepreneurs, and creatives together to turn life's lemons into lemonade. Brittney is a contributing writer for Fast Company and ESSENCE, among other media outlets.
ItGirl 100 Honors Black Women Who Create Culture & Put On For Their Cities
As they say, create the change you want to see in this world, besties. That’s why xoNecole linked up with Hyundai for the inaugural ItGirl 100 List, a celebration of 100 Genzennial women who aren’t afraid to pull up their own seats to the table. Across regions and industries, these women embody the essence of discovering self-value through purpose, honey! They're fierce, they’re ultra-creative, and we know they make their cities proud.
VIEW THE FULL ITGIRL 100 LIST HERE.
Don’t forget to also check out the ItGirl Directory, featuring 50 Black-woman-owned marketing and branding agencies, photographers and videographers, publicists, and more.
THE ITGIRL MEMO
I. An ItGirl puts on for her city and masters her self-worth through purpose.
II. An ItGirl celebrates all the things that make her unique.
III. An ItGirl empowers others to become the best versions of themselves.
IV. An ItGirl leads by example, inspiring others through her actions and integrity.
V. An ItGirl paves the way for authenticity and diversity in all aspects of life.
VI. An ItGirl uses the power of her voice to advocate for positive change in the world.
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Less & Less Of Us Have Close Friends These Days. Why Is That?
German philosopher Friedrich Nietzsche once said, “It is not a lack of love, but a lack of friendship that makes unhappy marriages.” At close to two decades of working with married couples, I agree with this man 1000 percent. It’s actually the main motivation for why I once penned, “Are You Sure You're Actually FRIENDS With Your Spouse?” because, the reality is, if you’re not friends with the person who you vowed to share every aspect of your life with, for the rest of your life, it’s going to be very difficult (if not damn near impossible) to honor that level of commitment. Without question, I will now and forever die on the hill that if you like your partner, you can make it through the not-so-in-love-right-now moments. Vice versa? Eh…not so much.
A basis for why I feel this way? Another quote immediately comes to mind. Famed author Jane Austen once wrote: “There is nothing I would not do for those who are really my friends. I have no notion of loving people by halves, it is not my nature.” You know, back when I also wrote “10 Things You Should Absolutely Expect From Your Friendships” for the platform, I shared that some of the traits of a friend — a real friend — include loyalty, honesty and compassion. And if you can’t say that your spouse is this way (as they say the same thing about you), chile…what is y’all doin’ over there?
So, why am I talking about marriage when this article is supposed to be about friendship? It’s because, something that life has taught me, kinda sorta the hard way, is we should vet potential friends — especially close friends — almost like we would a spouse.
And if you keep reading, I think you’ll get why I framed the intro in the way that I did.
Why Friendships Are Still Hella Essential
GiphyOkay, so before I get into why it seems that people have fewer friends than they ever had before, let me just say that, even as an ambivert who enjoys my own company and has absolutely no problem with being alone a good amount of the time, every personality type needs friends. That’s not just my opinion;science makes it a fact. Not only do studies support thathealthy friendships help us to feel more satisfied with our lives, but they can also reduce our chances of experiencing depression, stress, and anxiety and they increase longevity overall.
This is why — without going too deep because it’s kind of another topic for another time — it’s important to not allow past hurts and disappointments from former friends (or folks you thought were your friends) to cause you to build up walls as you declare that you don’t need anyone. When you do that, all you’re really doing is working against your own health and well-being. The saying that “no man (or woman) is an island”? It is absolutely true.
That said, even if it’s just a couple of people, make sure that you’ve got individuals in your life who you can call a friend and, in turn, they can say the very same thing about you, okay?
Are All of Those People Your Actual Friends? Or Do You Just Happen to Know a Lot of Folks?
GiphyAight but what if you happen to be someone who swings on the other side of few? Meaning, if someone were to ask you how many friends you had, you’d quickly declare that you’ve got too many to count. Listen, not to patronize or anything yet, but whenever I hear folks (especially if they are over 35) say something along those lines, it takes me back to high school — a time when so many of us thought that so long as we knew a ton of folks and/or we were popular, clearly, we had many friends.
Wisdom and pure ole’ dealing with humans on a consistent basis will teach you that an article that I wrote a few years back for the platform has a title that is spot-on: “According To Experts, We Only Have A Few Friends — Here's Why.” According to it, the average American (based on a survey that was conducted) has somewhere around 16 friends. Oh, but wait. Last fall, I wrote another article for the platform entitled, “What's The 'Five Friendship Theory' All About?” According to it, if you’re someone who takes the word “friend” and the responsibility that comes along with it very seriously and quite literally, as an adult, you can probably only maintain about five close friendships.
Why? Well, that brings in another article that I once wrote: “Life Taught Me That True Friendships Are 'Inconvenient.'” Chile, I don’t know about y’all but my friends know that if I call you that, you can call me in the middle of the night, and you can have money towards your rent (I’m not your mama but we all have hard times sometimes) and I’m gonna have your back in a way where you’ll wonder where you stop and I start — and no, I don’t have a lot of bandwidth for a ton of those people.
Okay, but what if you’re someone who is like, “I know that I have more than 16 and definitely more than five friends, no question”? The next thing that I would encourage you to explore is a theory by Aristotle (check out “According To Aristotle, We Need ‘Utility’, ‘Pleasure’ & ‘Good’ Friends”). Without even realizing it, many of us have people who we use the word “friend” for when…it’s kind of like how social media apps say “friend”: we’re familiar with one another and enjoy some of the same things, we might even have some of the same goals; at the same time, though, we’re not “all-encompassing friends.” We just get along really well at work (utility friends) or like to go to brunch at the same spots sometimes (pleasure friends).
Taking all of this into account, are you sure that you have a ton of actual friends? Or do you just happen to know a lot of people and you use that word for the lack of having another?
And that brings me to my next point.
There’s A LOT of Space Between “Friend” and “Enemy”
GiphyIf you read a lot of my friendship content, something that you will notice me saying quite a bit is that there is quite a bit of space between friend and enemy. It needs to be mentioned, as often as possible, because there are some people who get offended if you don’t consider them to be a friend — and that is unfortunate. I say that because the conclusion shouldn’t automatically be that they are your enemy just because “friend” isn’t what immediately comes to your mind.
They can be an acquaintance. They can be “cool people.” There is someone in my life who, while we’re not friends in the traditional sense, we are each other’s confidant; years ago, we agreed that we would be the place to tell each other whatever and it would stay between us — that is the main purpose that we serve in each other’s lives. Some people, you may consider to be spiritual family in the sense that you care for them and have some deeply profound things in common and still, they are not exactly a friend (I mean, a lot of blood relatives aren’t “friends” with each other).
All I’m trying to say here is we’re all too old now to only put folks in two boxes when it comes to this particular relational dynamic: friend or enemy. So, take some time out to seriously reflect on what you consider the various people in your life to be. I can promise you from personal experience that the sooner you know and the clearer you are, the easier it will be on everybody — because needs and expectations will be clear to you (and them once you articulate them) too.
What Got Folks to Having Less Friends? The Pandemic Plays a Significant Part.
GiphySo finally on to what inspired this piece to begin with. A part of it was an article that was published last year by Big Think entitled, “Americans more than ever have no friends. Here are 5 steps to make more friends.” Another was something that The New Yorker published back in 2021; it’s entitled “What COVID did to friendship.” Y’all don’t have enough time and I don’t have enough space to get into the fact that, just because the media may be talking about it less, that doesn’t mean that we’re not still in a pandemic.
In fact,one article stated my thoughts on it quite well when it said, “The real question, then, is not whether COVID is still a pandemic, but how much COVID illness and death are we willing to accept?” SMDH. And one of the things that has come with experiencing COVID is an interesting type of PTSD: detachment. There are plenty of articles out here to support the fact that my saying that is not merely my opinion.
Even according to the American Psychological Association, loneliness damn near skyrocketed, especially during lockdown and, unfortunately, a lot of people have not recovered from it. That’s why it did not surprise me at all when I read that more than ever, many people do not consider anyone to be a best friend; fewer people are relying on friends for any type of real support, and there is a semi-steady decline in people having friends, especially quality friendships, overall.
In fact, as far as close friends go, currently, close to 50 percent of Americans say that they only have three or fewer, and a relevant contributor to that was what the pandemic revealed as far as people’s proactive participation in other individuals’ lives (I actually read that young women were the ones who lost touch with friends during the peak of the pandemic the most). I also thought it was interesting that some studies cite that 12 percent of Americans say that they don’t have any friends at all.
Is the pandemic the only cause? No. So are things like people working more hours and spending more time online than they probably should (which also increased due to the pandemic, though). To that, Teen Vogue once published, “Social Media Is Impacting IRL Friendships” and Healthline once published, “Social Media Is Killing Your Friendships.” Then we also have to factor in having families of our own which can also take up a lot of time, and that sometimes can cause us to forget to nurture our friendships; so, before you know it, they fade to black. Not due to a fallout or anything, just…life.
And all of this? Some people are saying that it has led to what is known as a “friendship recession.” A huge flag about that is there are reports that a drop in close friends can cultivate a type of loneliness that is just as health hazardous as smoking a whopping 15 cigarettes a day. Not good, y’all. Not. Good.
Quality over Quantity Is Key. Just Make Sure That You Have a Friend or Two.
GiphyOkay, so what is my overall point? That’s a fair question. Just like sometimes “life life-ing” can make us forget to tend to our friendships, if you don’t stumble across content like this, you might not even realize that you’re feeling mentally stressed, emotionally strained, or super isolated and it’s all because you need to prioritize your friendships — because your mind, body, and spirit need them. Again, science has proved it.
At the same time, if, like a client of mine, you find yourself getting a little bit paranoid because you have noticed that over the past several years, your close friend count has been far less than what it used to be, this article proves that you are absolutely not (pardon the pun) alone. Honestly, there’s nothing wrong with having a very small circle of friends because quality is gonna beat out quantity every time; you just need to assess when it happened and why so that you can be sure that you are choosing it to play out that way and it’s not due to some underlying cause that you hadn’t taken into consideration — until now.
An Italian priest by the name of Thomas Aquinas once said, “The happy man in this life needs friends.” Even if it’s just one or two people, please make sure that you have folks who aren’t just your friend but your very close friend. You need them. They need you.
Everyone else, figure out where they fall and nurture accordingly. Life is a lot. We all get by with the help of our friends. Real talk, y’all. Thank goodness for them.
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Featured image by jose carlos cerdeno martinez/Getty Images