They say beauty is in the eye of the beholder, but there are just some products that we all must agree are for everyone. From hair care to makeup, some of our favorite Black-owned beauty brands did not hold back with the heat last year. Thus, we discovered some must-have holy grail products that we're for sure bringing with us. Just in case you weren't in the loop, we have the scoop on all the buzz-worthy products that you must try for yourself. P.S. you're going to fall in love with them.
If you haven't tried these 11 holy grail products, right now is the time. Check them out below:
Featured image by Getty Images.
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VIEW THE FULL ITGIRL 100 LIST HERE.
Don’t forget to also check out the ItGirl Directory, featuring 50 Black-woman-owned marketing and branding agencies, photographers and videographers, publicists, and more.
THE ITGIRL MEMO
I. An ItGirl puts on for her city and masters her self-worth through purpose.
II. An ItGirl celebrates all the things that make her unique.
III. An ItGirl empowers others to become the best versions of themselves.
IV. An ItGirl leads by example, inspiring others through her actions and integrity.
V. An ItGirl paves the way for authenticity and diversity in all aspects of life.
VI. An ItGirl uses the power of her voice to advocate for positive change in the world.
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